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Indomie Picks BBNaija’s Miyonse Amosu as Brand Ambassador

By Dipo Olowookere

One of the contestants in the 2017 edition of Big Brother Naija (BBNaija) reality television show, Miyonse Amosu, has been announced as a brand ambassador of Indomie Instant Noodles.

The actor turned chef was unveiled as the ambassador of the noodles brand by the company on Thursday.

In his capacity, the former reality TV star will use his influence to drive positive publicity for the brand, which controls the largest share of the market in Nigeria.

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Both parties signed the dotted lines yesterday to seal this and other terms in agreement.

However, it is not certain what the deal is worth, but Business Post gathered from a source at the firm that it was worth Miyonse’s signature.

As part of the deal, the former reality TV star will enjoy loads of gifts from the company including cartoons of Indomie Noodles in return for using his social media platforms to promote the brand.

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“Earlier today, the staff and management of Indomie Nigeria unveiled me to the public as their new ambassador.

“I am grateful to everyone who has continued to support me and believe in the Miyonse brand. Days like these testify to the popular saying that ‘a dream doesn’t become reality through magic; it takes sweat, determination and hard work;” Miyonse wrote on his Instagram page after the unveiling.

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Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan.

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