By Modupe Gbadeyanka
A partnership has been entered into between Publiseer and Caketunes to distribute more African music contents to platforms across the globe.
Publiseer is a digital content distribution company, while Caketunes is a firm focused mainly on the distribution of music production beats.
As part of the agreement, Publiseer will distribute beats and songs uploaded on the Caketunes platform to hundreds of well-established music platforms like iTunes, Spotify, Google Play Music, Pandora, Deezer and Amazon Music.
Also, artistes using Publiseer will have the opportunity to purchase beats on Caketunes for a 25 percent discount.
Commenting on the development, co-founder of Caketunes, Mr Ability Elijah, stated that, “We completely believe in taking chances.”
“Seeing Publiseer launched last year was the best story ever. We had always known that we’d definitely do business together some day and here after a short while, we are coming together to simplify the process of uploading music across all music streaming platforms and stores,”
Continuing, Mr Elijah said, “Unlike other platforms, Publiseer does not charge musicians to distribute their songs.
“They probably must have studied the market and finally decided to take the free route, which was actually what caught our interest. These guys understand their market.”
On his part, co-founder of Publiseer, Mr Chidi Nwaogu, said, “Caketunes is a welcome development to African producers and musicians seeking ways to sell their creatives.
“Our partnership will see hundreds of African musical contents distributed worldwide, if not thousands.”
He said further that, “This partnership comes at a moment when Publiseer is planning on taking a deeper step into music distribution.
“We are known as a digital music distributor, but we are working towards the distribution of physical CDs worldwide. This service will be rolled out very soonest.”
Business Post Contributor