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A Comprehensive Guide to Xiaohongshu: AD-Linkage Launches Mainland Digital Marketing Certification Course

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HONG KONG SAR – Media OutReach Newswire – 2 January 2025 – The social media platform Xiaohongshu, known as the “Chinese version of Instagram,” has rapidly risen in popularity in recent years. With its massive traffic and influence, it has become an essential guide for mainland Chinese tourists visiting Hong Kong. This trend has motivated more businesses and enterprises to leverage the platform for promotion, striving to stand out amidst challenging economic conditions. Responding to this market demand, digital marketing company AD-Linkage has introduced Hong Kong’s first government-recognized hands-on digital marketing course focused on the mainland market.

Graduates of the course will receive a certificate from the institution, affirming their professional qualifications. The program is certified under the Qualifications Framework (QF) at Level 3. The curriculum covers key marketing channels in the mainland market, including Xiaohongshu, Baidu Search Engine, Douyin (TikTok China), and WeChat. Its diverse modules equip participants with marketing and promotion skills tailored to the mainland market, enhancing brand visibility.

Led by experienced digital media instructors, the course offers a comprehensive overview of practical tools and techniques for operating Xiaohongshu, supported by case studies. It is tailored for digital marketing professionals, SME representatives, entrepreneurs, individuals managing mainland social media platforms, PR or event coordinators, and aspiring freelance online marketers. Participants will boost their professional skills and market competitiveness, opening up new career opportunities.

Comprehensive Skill Development for Participants
Horace Lui, Course Director at AD-Linkage, highlights that operational models of mainland social media platforms differ significantly from those in Hong Kong, requiring compliance with regulations and cultural nuances. Through expert-led insights and case studies, participants gain an in-depth understanding of platform operations, mastering KOL marketing strategies, digital marketing metrics, and social media culture to fully enhance their marketing capabilities.

The course includes diverse topics such as creating traffic-generating content, understanding platform regulations, and devising targeted promotional strategies. With hands-on practice and case analysis, participants will gain valuable real-world experience. Post-course, AD-Linkage provides continuous support and learning resources, enabling participants to flexibly apply their knowledge and improve their practical skills.

Horace emphasized that Xiaohongshu is not only a vital channel for brand building but also a business card for showcasing corporate identity. By establishing a complete brand profile, regularly publishing content, and engaging with audiences, businesses can attract more target consumers. Through private platforms such as WeChat groups, businesses can convert traffic into tangible revenue, unlocking greater market opportunities for their brands.

Latest course dates:
The 6th session is currently open for enrollment:
From January 21, 2025, to February 28, 2025 (Every Tuesday and Friday)
Tuesday:19:00 – 22:00
Friday:19:00 – 22:00
Examination date: March 4, 2025 (Tuesday)
Tuition fee:HK$ 13,800
Early bird offer:HK$ 12,420 (Offer ends on January 7, 2025)
(Application close on January 20, 2025)

Tuition fee with CEF sponsorship:HK$ 2,484*

* This course has been included in the list of reimbursable courses under the CEF (Continuing Education Fund). Eligible applicants who meet the graduation requirements will be reimbursed 80% of their fees, with minimum tuition fee at HK$ 2,484 (early bird) / HK$ 3,020.

*Early bird discount: A 10% early bird discount is available for those who enroll and complete payment two weeks before the course starts.

Looking ahead to 2025, as AD-Linkage celebrates its 20th anniversary, the company will continue to align with market trends by developing more courses tailored to public needs. AD-Linkage remains committed to enhancing participants’ professional skills and market competitiveness while driving further advancements in the digital marketing industry, marking this significant milestone.
Hashtag: #ADLinkage

The issuer is solely responsible for the content of this announcement.

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Divineway Fengshui Announces the Launch of Master Louis Cheung’s Book on Taoist Divine Magic

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SINGAPORE – Media OutReach Newswire – 8 January 2025 – Divineway Fengshui announces the release of Master Louis Cheung’s new book, An Introduction to Liu Ren Divine Magic. The book aims to provide an in-depth exploration of Liu Ren Divine Magic, an ancient Taoist tradition, offering insights into its principles and relevance today.

Offline Book Launch Event
Date: 12 January 2025 (Sunday)
Time: 3pm to 6pm
Venue: Divineway Fengshui Gallery, 374 Joo Chiat Road, Singapore 427619

Online Book Launch Webinar
Date: 19 January 2025 (Sunday)
Time: 2pm to 3:30pm
Platform: Facebook (Details to be announced)

About the Book
An Introduction to Divine Magic explores Liu Ren Divine Magic, a Taoist tradition. The book provides a detailed overview of its principles and practices, presenting them in a manner accessible to a wide audience. Key features include:

  • A comprehensive explanation of Divine Magic and its role in achieving balance and harmony.
  • Practical guidance for integrating these principles into daily life.
  • Clarifications on common misconceptions related to Taoist rituals.

With its engaging and informative content, the book is a informative resource for readers seeking to enhance their understanding of Taoist practices. By delving into the roots of Liu Ren Divine Magic, it bridges the ancient and modern worlds, offering practical applications for today’s challenges.

The book is available at Divineway Fengshui Gallery and will be distributed through major bookshops and online platforms, priced at S$27.00 (excluding GST). It can also be purchased at Kinokuniya, Popular, and Amazon.
Hashtag: #book #fengshui





The issuer is solely responsible for the content of this announcement.

About Divineway Fengshui

Founded in 2004 by Master Louis Cheung, Divineway Fengshui provides services rooted in traditional Chinese and Taoist principles, including Bazi readings, Feng Shui audits, and Taoist rituals. The organisation emphasises the importance of understanding ancient practices while adapting them to contemporary contexts.

Divineway Fengshui has gradually expanded its offerings to cater to a wider range of needs, aiming to make these traditional methods relevant and practical in today’s world. The focus remains on supporting individuals and families in creating harmonious and balanced environments.

Quotes
“Through this book, I aim to provide an introduction to Divine Magic and its relevance to personal and spiritual growth” says Master Louis Cheung. “It reflects my engagement with Taoist traditions and their application to everyday life”.

Master Louis Cheung explores Liu Ren Divine Magic with a focus on clarity and accessibility. His work offers readers an opportunity to deepen their understanding of this ancient art within a modern framework.

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Prince Foundation Partners Again with NTU PEAK ASEAN Program to Address Development Challenges

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PHNOM PENH, CAMBODIA – Media OutReach Newswire – 8 January 2025 – Prince Foundation welcomed 10 Nanyang Technological University (NTU) students from Singapore for a three-week program focused on expanding education access and entrepreneurship mentoring in Cambodia.

NTU students return to Cambodia to develop innovative solutions for advancing education and entrepreneurship in underserved communities.

The students, participating in the NTU PEAK ASEAN Program, conducted field research and developed solutions for two main challenges: improving education access in underserved areas and creating mentorship programs for young entrepreneurs.

The NTU PEAK ASEAN program is designed to develop leadership and problem-solving skills among its students through experiential learning in host countries in Southeast Asia and beyond. Participants create solutions for socio-economic issues while collaborating with local organizations.

“Education is the cornerstone of sustainable development and transformative change,” said Gabriel Tan, Chief Communications Officer of Prince Holding Group and Head of Prince Foundation. “By collaborating with NTU students, we are bridging nations and generations to tackle pressing challenges.”

The foundation, which serves as the philanthropic arm of Prince Holding Group, one of Cambodia’s leading business groups, provided mentors to help students develop recommendations based on local needs while incorporating regional best practices.

Desmond Woo, Deputy Director of NTU Singapore’s Career and Attachment Office, said the Foundation gave students valuable experience addressing real-world problems.

“The Foundation’s guidance and resources have been instrumental in equipping students to deliver innovative, practical solutions that align with Cambodia’s aspirations for growth and development,” Woo said.

The program aligns with the Cambodian government’s development goals and reflects Prince Foundation’s focus on education, healthcare and community service initiatives.

This marks the second time Prince Foundation has hosted the NTU PEAK ASEAN Program in Cambodia, with the first time in 2022.
Hashtag: #PrinceFoundation #NTU #Education

The issuer is solely responsible for the content of this announcement.

About Prince Foundation

Prince Foundation, founded in 2015, is one of Cambodia’s leading philanthropic foundations. A member of Prince Holding Group, one of the largest business groups in Cambodia, the Foundation works with local communities to build thriving living and working environments that elevate people’s well-being and livelihoods, guided by the vision: “Together, Building a Better Future for Cambodia.”

Focusing on education and youth development, healthcare, and community engagement initiatives, Prince Foundation collaborates with partners to deliver sustainable programs that create opportunities for Cambodia’s youth, build community resilience, and contribute to sustainable infrastructure.

The Foundation’s flagship projects include the Chen Zhi Scholarship, which offers full scholarships, stipends, internships, and job opportunities to 400 Cambodian university students over seven years, and Prince Horology, a state-of-the-art facility where aspiring Cambodian watchmakers learn the art of Swiss-style watchmaking. Since its inception, Prince Foundation has launched more than 250 philanthropic initiatives, benefiting over 1.5 million people and providing donations exceeding US$17 million.

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Chemill Pharma Launches SnoozZ (Melatonin 5 mg & Chamomile 35 mg)

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A Clinically-Proven Solution for Better Sleep Amid Rising Insomnia Rates in Hong Kong

HONG KONG SAR – Media OutReach Newswire – 8 January 2025 – Chemill Pharma Ltd., an innovative health technologies company, is proud to announce the launch of SnoozZ, a unique fast-acting sleep formula designed to address growing problem of poor sleep. With a commitment to providing effective healthcare solutions, Chemill Pharma aims to help individuals overcome the growing issue of sleep disturbances in Hong Kong and across Asia.

Recent survey indicates that approximately **74% of Hong Kong residents report poor sleep quality, with **39.4% experiencing insomnia. Factors contributing to this alarming trend include high levels of stress, long working hours, and lifestyle choices such as excessive screen time and irregular sleep patterns. Women are particularly affected, often reporting poorer sleep quality than men. The impact of these sleep issues extends beyond individual well-being, contributing to broader public health concerns such as anxiety and depression.

SnoozZ is formulated with clinically proven ingredients (Melatonin 5 mg & Chamomile 35 mg) that promote relaxation and support restful sleep. The patented OD-EffTabs technology behind SnoozZ ensures quick onset, allowing users to drift into a peaceful slumber within 30 minutes of consumption. This innovative product is not only safe and effective but also non-addictive and sugar-free, making it suitable for a wide range of consumers.

“As we continue to face lifestyle-related health challenges, our commitment at Chemill Pharma is to develop innovative solutions that positively impact quality of life. The quality of our sleep directly impacts the quality of our life and performance in all areas” said Ray Tejsinghani, CEO of Chemill Pharma Ltd. “With the launch of SnoozZ, we are excited to offer a product that addresses the critical need for better sleep in our communities.”

SnoozZ is designed for anyone struggling with sleeplessness, whether due to work stress, travel disruptions, or busy lifestyles. Its travel-friendly packaging makes it easy to carry and use anytime, anywhere.

SnoozZ is now exclusively available in Hong Kong through our partnership with Mannings, the leading retailer for health and beauty products. You can find SnoozZ at Mannings’ physical stores and online, as well as on Chemill Pharma’s own online platform. For business inquiries regarding other markets, please contact us directly at [email protected].

Chemill Pharma Ltd. remains dedicated to advancing healthcare through innovative products that empower individuals to lead healthier lives. With the introduction of SnoozZ, the company reinforces its mission to provide affordable and effective health solutions tailored to the needs of modern society.

**For more information about SnoozZ and other innovative health technologies from Chemill Pharma Ltd., please visit www.snoozz.net

Hashtag: #ChemillPharma #Snoozz #insomnia #sleepaidssupplement #troublesleeping #OD-Efftabs #healthysleep #sleepless #goodsleepquality #healthysleepinghabits #melatonin #chamomile #patentedOD-EffTabs #reducestress #improvesleepquality



The issuer is solely responsible for the content of this announcement.

Chemill Pharma (HK) Ltd

Chemill Pharma Ltd. is a pharmaceutical company committed to enhancing quality of life by developing innovative healthcare solutions for social and lifestyle issues. With a focus on affordability and accessibility, Chemill strives to meet the evolving health needs of communities worldwide.

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