Media OutReach
Weaving A Tradition for Innovation: FabriX Digital Fashion Roadshow Continues Its Fashion Capital journey and Debuts at Pitti Immagine Uomo 2025
- From Hong Kong to Florence, FabriX continues to tour Europe after Paris Fashion Week FW2024, debuting at Pitti Immagine Uomo 2025 with the world’s first Fashion AR kiosk
- Cross-disciplinary tech trailblazers Avery Dennison, Genesis-One and ZERO10 continue to propel digital fashion further and beyond
- Featuring digital fashion creations from a full squad of 10 Hong Kong and international designers
- Full launch of men’s fashion to the gaming world: Roblox
HONG KONG SAR – Media OutReach Newswire – 20 January 2025 – From the vibrant streets of Hong Kong to the historic heart of Florence, FabriX is transcending borders and reimagining the boundaries of fashion with technology. Fresh from our successful showcase at Paris Fashion Week Sep FW2024 and crowned with HKFDA’s ‘Top 10 Fashion Visionaries Award 2024’, FabriX Digital Fashion Roadshow debuted at Pitti Immagine Uomo on 14 January 2025.
Founded in 2022 with support of the Cultural and Creative Industries Development Agency (CCIDA, formerly CreateHK) and PMQ, FabriX was envisioned as a platform for Hong Kong’s fashion designers to present their digital fashion creations on virtual runways worldwide. Today, FabriX has emerged as a global force, gracing two of Europe’s premier fashion weeks since 2023.
Our mission? To establish FabriX as the ultimate Digital Fashion Hub and Curated Marketplace, where cutting-edge artistry meets commercial opportunities. We want to shape a future where digital fashion is a seamless part of everyday life – by connecting and collaborating with designers, fashion houses, industry associations, tech innovators, key influencers and the media.
At Pitti Immagine Uomo, the world’s leading tradeshow for men’s clothing and accessories, fashion buyers, media and fashion lovers can experience the future of fashion with our enhanced FabriX AR Try-on Kiosk 2.0.1. Be immersed in a phygital realm – try on, capture selfies, promote your design in digital format, or pre-order your favourite digital fashion looks, including exclusive made-for-Roblox avatar outfits.
The FabriX experience will be incomplete without our featured collaborations. Joining us at Pitti Immagine Uomo are a series of creations from 4 new designers, alongside showpieces from the recent Paris Fashion Week bringing the total to 13 digital fashion items on tour.
FabriX is curated by a team of experienced creative drivers lead by Shin Wong, FabriX’s Founder along with Designer’s Curator, Declan Chan, exploring the best tech partner in the world, with the unlimited support by William To, Executive Director of PMQ, bringing a new dimension to the virtual fashion experience.
Enhanced AR try-on kiosk 2.0.1 travels to Florence
Touring to FabriX Digital Fashion Roadshow at Pitti Immagine Uomo 2025 is the acclaimed FabriX AR Try-on Kiosk, where visitors can effortlessly try on, capture selfies and pre-order digital fashion pieces. Premiered last year in London Fashion week and Paris Fashion week, the enhanced Kiosk 2.0.1 comes with improved features, travels to Florence this year. The AR enabled mirror and photobooth hybrid allows users and buyers to digitally try on digital fashion items. It is a new, innovative and accessible way to experience fashion. Users can pose and collect their digital outfit photos and directly acquire their favourite digital fashion items on online platform. With a truly immersive “See Now – Try Now – Buy Now” shopping experience, fashion retail is redefined through digital pixels. Prepare to be captivated by this immersive phygital fashion retail experience, showcasing the breathtaking ideation from Hong Kong to the world.
Tech trailblazers propel digital fashion to go further and beyond
FabriX’s role is to scout all possible digital creatives in the fashion industry. FabriX continues to work with some of the most innovative tech trailblazers, each striving to push boundaries and offer ground-breaking tools and solutions. The collective exponential synergy propels fashion industry to go beyond imagination.
(In alphabetical order)
Avery Dennison, Embelex
Avery Dennison is a global leader in materials science and digital identification solutions that provides a wide range of branding and information solutions that optimise labour and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers.
Avery Dennison’s @Embelex product portfolio includes apparel branding labels and tags digitally enabled with NFC or RFID technologies, as well as software applications that bridge the physical and digital to enhance consumer experience.
Avery Dennison provides customisable NFC-enabled digital woven badges for the featured designers. These custom-designed badges can be triggered using NFC-enabled smartphones to connect to specialised digital content and information, opening doors to exciting consumer engagement opportunities.
Genesis-One
Genesis-One by Virtual Touch is transforming the fashion industry with its innovative virtual stores, online-to-offline selling platform and digitalisation services. By offering a comprehensive one-stop digital ecosystem, Genesis-One empowers fashion creators to establish their brands without the high upfront costs and complexities of production, logistics and inventory management. With advanced 3D and AI-enabled design tools, an integrated marketplace and a pre-order system, creators can easily design, produce and launch products directly to the market. This fully-automated, on-demand model delivers efficiency and sustainability – allowing creators to focus on design, marketing and crafting unique customer experiences for their brands. Exclusively for the FabriX Digital Fashion Roadshow 2025, physical versions of selected digital fashion pieces and FabriX merchandise are now available for online purchase https://www.genesis-one.co/fabrixworld/creation, thanks to Genesis-One’s powerful digital tools enabling a simplified, streamlined experience from design to the shelf.
ZERO10
ZERO10 is a pioneering tech company focusing on advanced augmented reality (AR) and artificial intelligence (AI) try-on solutions that bring interactivity, engagement and innovation to fashion, entertainment, sports and retail sectors. Their proprietary AR Mirror software transforms digital screens into powerful business tools, offering virtual try-on capabilities that enhance consumer engagement, collect valuable customer data and improve in-store sales conversion. With the technological support by ZERO10, the designers’ physical creations can now turn into virtual outfits.
DRESSX
Leveraging their experience and tech know-how, DRESSX once again, transformed all FabriX Digital Fashion Roadshow 2025 designer’s roster and their designs into a collection of 13 Roblox avatar outfits, allowing users to rock their favourite digital fashion pieces in-game. At the Pitti Immagine Uomo 2025, we are making breakthrough and infusing new energy on menswear by Roblox, customers will have other choices on their outfits instead of relying on traditional tailors.
10 international designers showcasing their creative designs
FabriX Digital Fashion Florence Roadshow brings 4 more designers and together they make a remarkable squad of 10 international designers: joining the team this year we have Mii Collection (their latest collection are showcased at Pitti Immagine Uomo), Ouest Paris, PRONOUNCE and Xander Zhou with the existing designers who were featured in Paris FabriX Roadshow last year – PONDER.ER and Wilsonkaki from Hong Kong; Bianca Saunders, Charles de Vilmorin, Florentina Leitner and Paolina Russo.
(In alphabetical order)
New designers joining Pitti Immagine Uomo 2025
Mii Collection
Founded in 2012 by the French-Indian designer duo Lucie Bourreau and Bapan Dutta, Mii Collection is a brand dedicated to handmade ready-to-wear garments and accessories. The couple met while studying Textile Design at the Ecole des Arts Décoratifs de Paris, embodying the yin and yang of two distinct backgrounds, geographies, languages, and temperaments. This diversity contributes to the unique and complementary dynamic of their partnership.
Their journey to India in 2009 exposed them to the plight of local craftsmen facing economic challenges. This experience inspired them to establish Mii Collection, which stands for ‘Made In India’. Through the brand, Lucie and Bapan strive to make a difference by combining their creative talents and cultural backgrounds to support the artisans, while preserving and promoting unique, ancestral and endangered skills through their handcrafted pieces.
OUEST Paris
Founded in late 2021 by Arthur Robert, OUEST Paris brings a hedonistic twist to denim and workwear. The brand reflects a distinctive blend of Robert’s Parisian roots, coastal Biarritz heritage and California dreams, shaped by his experiences as a French queer kid in the 1990s and 2000s.
OUEST Paris delivers a cool and creative wardrobe featuring denim, rugged outerwear and skin-positive designs with most products manufactured within the EU. Proudly based in a multicultural city, OUEST Paris is mindful of the environmental and societal issues of our times. The brand was also a finalist for the 2023 Pierre Bergé ANDAM Prize.
PRONOUNCE
Founded in 2016, PRONOUNCE is an independent fashion house led by Creative Directors Jun Zhou and Yushan Li. Based between Milan and Shanghai, Li is a Central Saint Martins graduate, while Zhou is an alumnus of London College of Fashion and Istituto Marangoni. Merging Eastern philosophy with Western aesthetics, the brand focuses on traditional craftsmanship to create contemporary menswear that challenges gender norms with their ‘Gender Share’ concept.
The duo’s ground-breaking approach has earned them significant accolades, including winning ‘The Latest Fashion Buzz’ prize and receiving a nomination for the Woolmark Prize in 2017. They have also been featured in Forbes’ 30 Under 30 lists for 2017 and 2018. Recognized as a leading contemporary brand from China, PRONOUNCE has presented their collections at London Fashion Week Men’s and is the first Chinese designer label invited to showcase their work at Pitti Uomo in Florence, Italy in 2019.
XANDER ZHOU
Ever since his Spring/Summer 2016 collection titled “Far East”, Xander Zhou has been reconnecting with his Asian roots while exploring the ties between oriental mysticism and the futuristic modernity of Asia. With the coined term “techno-orientalism”, the designer has been building his own vastly diverse universe by sketching a map of future humanity, merging the real and the ideal by creating a virtual dimension in which the characters from his collections coexist and interconnect – whether they are humans, androids or aliens.
In the XANDER ZHOU universe, new boundaries of diversity can be stretched far beyond ethnic, racial, cultural, sexual and gender identities. His vision of the acclaimed “Supernatural, Extraterrestrial & Co.” continues to surprise and open up a Milky Way of imagination, absurdity and romanticism.
Designers from Paris Fashion Week with FHCM selection
Bianca Saunders
Bianca Saunders brand gained international acclaim, debuting at London Fashion Week and later at Paris Fashion Week in January 2022. The brand continues to produce two collections annually and participates in various collaborations.
Known for innovative silhouettes and craftsmanship, Saunders often explores body mapping through bespoke prints. She views clothing as a dynamic expression, embracing a multi-disciplinary approach. Rooted in her British Caribbean identity, Saunders’ designs reflect the rich tapestry of Anglo-Caribbean relations.
Charles de Vilmorin
Charles de Vilmorin launched his own label in 2020 by posting several images of his creations on Instagram, quickly gaining attention with his distinctive, dreamlike hand-painted motifs.
Known as ‘The Yves Saint Laurent of Gen Z’, his designs were praised by Christian Lacroix. Fashion legend, Jean Paul Gaultier, also sponsored him as an on-schedule guest at haute couture week in January 2021. At the age of 24, he was appointed as the creative director at Rochas two weeks after the show.
In 2023, de Vilmorin took on several high-profile projects such as being the president of the fashion Jury of the 38th edition of the Hyères International Festival and the Artistic Director of the Galeries Lafayette Christmas. In 2024, he launched his first ready-to-wear collection and collaborated with Moët & Chandon and chef Yannick Alléno in designing the Moët restaurant in Paris.
Florentina Leitner
Created in February 2022, the brand is the eponymous label of Austrian designer Florentina Leitner. She graduated with Bachelor’s and Master’s of Arts from the Royal Academy of Fine Arts in Antwerp and worked for Dries van Noten before launching her label.
With a vision to create a bold, fun and vibrant brand for all ages, the brand is characterised by distinctive 3D flowers, floral prints, textile combinations and feminine details – promising to evoke smiles, and lift moods at every turn. She and her team strive to construct immersive experiences that transport you into a uniquely imaginative world.
Paolina Russo
Paolina Russo seamlessly merges futurism and nostalgia through community-driven craft and innovation. From their London-based studio, Paolina Russo and Lucile Guilmard combine artisanal methods with industrial production, creating a fusion of traditional crafts and modern technology. By distilling the essence of craftsmanship, they propel it into new, contemporary directions.
Their work modernises and challenges traditional crafts such as knitwear, natural dyeing and wood carving – resulting in a distinctive aesthetic that blends folkloric tradition with futuristic innovation.
PONDER.ER
PONDER.ER by Alex Po and Derek Cheng challenges gender norms with thought-provoking gender-fluid designs that stimulate self-exploration. By dismantling conventions and embracing diverse choices, the label reinterprets contemporary classics to defy rigid preconceptions of fashion and gender behaviour. Prioritising comfort, their collections spark conversations while showcasing a vibrant spectrum of aesthetics. In 2024, PONDER.ER was shortlisted as a semi-finalist of the LVMH Prize for Young Fashion Designers.
Wilsonkaki
Wilsonkaki is the namesake label of designer Wilson Yip, which was inspired by a simple yet relatable mishap – forgetting to zip up the fly. The label is known for poetic creations that exude hypermodernity – constantly questioning conventions, rethinking reality, and reinterpreting everyday wardrobe with an experimental approach. He garnered much praise in the industry by working with singers and celebrities in Hong Kong and was honoured as one of the 10 Asian Designers to Watch in 2021.
‘FabriX 2025 – Digital Fashion Roadshow: Florence’
Be part of the digital fashion revolution with FabriX Digital Fashion Roadshow at Pitti Uomo, Florence. Connect, collaborate and create with us – follow FabriX on social media for updates and exclusive content.
| Date: | 14-17 January 2025 |
| Time: | 09:00 – 18:00 (Last day: 09:00 – 16:00) |
| Venue: | Fortezza da Basso, Florence, Italy |
Note: Follow FabriX on social media for exclusive coverage and content!
| Website | http://fabrix.hk/ |
| https://www.facebook.com/fabrixworld | |
| https://www.instagram.com/fabrixworld | |
| https://www.linkedin.com/company/fabrixworld | |
| YouTube | https://www.youtube.com/@fabrixworld |
Hashtag: #FabriX #FashionMeetsFuture #fabrixworld #pmqhkdesign
The issuer is solely responsible for the content of this announcement.
About FabriX
Leading the Digital Fashion Revolution from Our City to the World!
FabriX isn’t just showcasing the future of the fashion industry – we are building it. Launched in 2022, we are a launchpad for the world’s hottest fashion designers and brands, providing a platform to unveil and monetise their most innovative digital fashion creations.
Our success story began in Hong Kong, but our influence has gone global. After an electrifying FabriX Digital Fashion Roadshow at London and Paris Fashion Weeks in 2023, we are setting the stage ablaze at ComplexCon Hong Kong 2024 – the festival’s much-anticipated debut outside the US. These experiences has paved the way to even greater possibilities.
Our vision? To be the leading curated marketplace of all things Digital Fashion worldwide, by connecting the industry’s top tech partners, designers, brands and thought leaders. Together, we are shaping a future where digital fashion becomes a part of everyday life, through gaming platforms and other emerging applications. Imagine a Digital Fashion Hub where innovation and artistry meet commercial opportunities. That’s FabriX.
About PMQ
Located in the heart of Hong Kong’s SoHo district, PMQ is the landmark of creative and design industries housing over 100 Hong Kong emerging designers. In 2014, PMQ was revitalised and transformed into a creative hub with a variety of design studios showcasing a wide array of design products including fashion and accessories, gifts & premium, homeware, and small furniture as well as other lifestyle goods and creative products. PMQ has now become an interactive platform for supporting up-and-coming creative talents and fostering a community of patrons and lovers of creativity, design, and heritage. It is also one of the popular venues in town for international design, arts, and cultural events from Hong Kong and around the world.
Webpage :
https://www.pmq.org.hk/
Instagram:
https://www.instagram.com/fabrixworld/
Facebook:
https://www.facebook.com/fabrixworld
About CCIDAHK
The Cultural and Creative Industries Development Agency (CCIDA) established in June 2024, formerly known as Create Hong Kong (CreateHK), is a dedicated office set up by the Government of the Hong Kong Special Administrative Region under the Culture, Sports and Tourism Bureau to provide one-stop services and support to the cultural and creative industries with a mission to foster a conducive environment in Hong Kong to facilitate the development of arts, culture and creative sectors as industries.
Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, the Cultural and Creative Industries Development Agency, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.
Media OutReach
Skylon Appoints COBNB as Hospitality Partner, Launches COBNB+ with L’Occitane en Provence Hotel Amenities
As part of the COBNB+ rollout, all PLUS-managed residences at Skylon will feature a full upgrade to L’Occitane en Provence hotel amenities, setting a new standard for guest comfort. The partnership reflects COBNB’s strategic move into experience-led hospitality, where design, service, and brand collaboration come together to enhance guest satisfaction and long-term asset value.
COBNB+ represents the highest tier within COBNB’s managed portfolio, designed for guests who value refined living, consistency, and effortless stays. The programme combines curated interiors, elevated operational standards, and technology-enabled hospitality, offering a boutique-hotel experience within a service apartment setting.
L’Occitane en Provence was selected as COBNB+’s premium amenities partner for its strong association with leading hotels and resorts worldwide, its commitment to responsibly sourced ingredients, and its timeless French heritage. The brand’s emphasis on sensorial comfort and craftsmanship aligns naturally with COBNB’s vision of modern, experience-led hospitality.
Skylon’s designation as the first COBNB+ property establishes a new benchmark for managed residences in Malaysia. The collaboration reflects a shared vision between GBD Land and COBNB to operate residential assets at hospitality-grade standards, enhance guest satisfaction and loyalty, and strengthen long-term asset performance.
“At L’Occitane en Provence, we believe everyday rituals can become precious moments. Our partnership with COBNB+ at Skylon reflects a shared vision to elevate the guest experience through sensorial comfort, thoughtful details, and the art of Provençal living — even within a modern service apartment setting,” said Elida Wong, General Manager, Southeast Asia, L’Occitane en Provence.
The launch of COBNB+ at Skylon marks the beginning of a broader premium rollout across selected developments. As COBNB continues to expand its hospitality platform, COBNB+ will serve as its flagship standard for luxury short-stay and serviced living.
At COBNB, luxury is intentional — and it begins with attention to every detail.
Hashtag: #cobnb #cobnb+ #loccitane #skylonresidences
https://www.cobnb.com.my/
https://www.linkedin.com/company/cobnb-sdn-bhd/
https://www.facebook.com/share/1DHQm5k9CA/
https://www.instagram.com/cobnbmsia?igsh=azlnYWhwMXRxdnk0
The issuer is solely responsible for the content of this announcement.
About GBD Land
GBD Land is a forward-looking property developer focused on creating thoughtfully designed residential developments that combine lifestyle, quality, and long-term value.
About L’Occitane en Provence
Founded in the South of France, L’Occitane en Provence is a globally recognised brand known for its natural ingredients, Provençal heritage, and long-standing presence as a preferred amenities partner for premium hotels and resorts worldwide.
About COBNB
COBNB is Malaysia’s leading short-term rental and hospitality management platform, operating at the intersection of technology, design, and service excellence to maximise guest experience and long-term asset performance.
For more information, visit:
https://www.cobnb.com.my/cobnb-plus
Skylon Residences:
https://skylon.com.my/
Media OutReach
China and ASEAN Celebrate the Chinese Spring Festival Together
The event, supported by the Mission of the People’s Republic of China to ASEAN, the Permanent Mission of Malaysia to ASEAN, and the ASEAN Secretariat, was hosted by the Information Office of the People’s Government of Guangxi Zhuang Autonomous Region, China, and the Department of Culture and Tourism of Guangxi Zhuang Autonomous Region, China, and jointly organized by Guangxi Daily (Guangxi International Communication Center), Guangxi Radio and Television, Guangxi Tourism Development Group, and Guangxi Cultural Industry Group. More than 250 guests attended the event, including envoys from the 11 ASEAN countries and external partners such as Russia, the United Kingdom, Australia, South Korea, and Brazil, senior officials from the ASEAN Secretariat, representatives from mainstream ASEAN media, local university faculty and students, and representatives from Chinese-funded enterprises.
I. A Gathering of Distinguished Guests, Sharing a Common Vision
This marks the first time that Chinese Spring Festival cultural activities have been held at the ASEAN Headquarters. With the deepening of globalization, the traditional festival of Spring Festival is not only a time for family reunions for the Chinese people, but also a new bond for dialogue between different civilizations. The Chinese Spring Festival embodies the philosophy of “harmony and coexistence”, which aligns perfectly with the ASEAN countries’ pursuit of “unity and cooperation”. Furthermore, the sustainable development concept of “rejuvenating the old and welcoming the new” resonates strongly with the ASEAN region’s vision of “common prosperity”.
Kao Kim Hourn, Secretary-General of ASEAN, stated in his video address that over time, the Spring Festival has evolved into a global celebration. Its inscription on the UNESCO’s Representative List of the Intangible Cultural Heritage of Humanity in 2024 underscores the rich significance of this precious human heritage. Within ASEAN, many member states celebrate the Spring Festival, reminding people of the deep emotional bonds that transcend national borders. ASEAN will continue its commitment to fostering a community proud of its identity, actively undertaking the responsibility of protecting, preserving, and creating culture, arts, and traditions, and promoting the development of the cultural and creative industries. As we welcome the Year of the Horse, we hope everyone will embrace the elegance, vitality, and forward momentum that the horse represents, and embark on the new year together with hope, resilience, and unity.
Wang Qing, Chinese Ambassador to ASEAN, stated in his address that the Spring Festival symbolizes reunion, joy, and harmony. Celebrating the holiday together exemplifies the close bonds between the people of China and ASEAN, the integration of our civilizations, and our harmonious coexistence. The China-ASEAN community with a shared future is growing ever closer, demonstrating powerful vitality and setting an exemplary model for building a community with a shared future for mankind. He specifically noted that Guangxi serves as a vital “connection point” and “intersection point” for China-ASEAN friendship, exchanges, and cooperation, functioning as both a “gateway and engine” within the China-ASEAN Comprehensive Strategic Partnership. In the new year, he extended heartfelt wishes for China-ASEAN friendship and cooperation to surge forward like galloping horses, unstoppable in its momentum.
Ambassador Sarah, Permanent Representative of Malaysia to ASEAN, noted in the address that as the Country Coordinator for China-ASEAN Relations, Malaysia has been privileged to witness and foster the flourishing development of the China-ASEAN Comprehensive Strategic Partnership. Cultural celebrations like today’s Spring Festival event vividly demonstrate that our partnership extends far beyond trade agreements and diplomatic protocols. ASEAN and China share a deep, mature, and resilient relationship that will continue to grow and strengthen on the solid foundation of mutual respect, shared interests, and a common vision for peace, stability and prosperity in the region.
Li Pan, Director of the Information Office of the People’s Government of Guangxi Zhuang Autonomous Region, stated in his address that Guangxi is honored to host this event at the ASEAN Headquarters. As the permanent host city of the China-ASEAN Expo, Guangxi serves as an important platform for China-ASEAN economic and trade cooperation and cultural exchanges. Guangxi is working with ASEAN countries to build an artificial intelligence development path of “R&D in Beijing, Shanghai, and Guangzhou + Integration in Guangxi + Application in ASEAN”, and actively creating a new trade chain of “Production in ASEAN + Distribution in Guangxi + Sales in China”. In 2026, Guangxi will work hand in hand with all sectors of ASEAN to forge ahead and strengthen the neighborly bond between China and ASEAN over time.
II. Celebrating the Spring Festival and Savoring the Festive Flavors
The event invited guests from around the world to gather together, celebrating the Spring Festival for the Year of the Horse, savoring the flavors of the Chinese Spring Festival, and appreciating the beauty of the arts. The opening performance, “The Beauty of China: Guangxi’s Zhuang Ethnic Charm”, featured a symbolic dance and connected it with a classic excerpt from the Caidiao Opera “Liu Sanjie”, including the “Antiphonal Song”, creating an artistic masterpiece that blends Eastern poetry with innovative ingenuity. The Chinese instrumental performance, “Chinese Chic Performance for Celebrating the Spring Festival of the Year of the Horse”, featured erhu and suona as the main instruments, playing classic melodies such as the theme song from “Journey to the West” and “Black Myth: Wukong”, converging into a “National Trend IP Music Festival”. When Guangxi ethnic instruments, the maguhu (horse-bone fiddle) and the bolie, met Indonesian gamelan, Chinese and Indonesian musicians jointly performed classics like “Jasmine Flower” and “Folk Songs Like Spring River Water”making the phrase “high mountains and flowing water meet a kindred spirit” more concrete and creating a lasting artistic resonance.
During the event, Guangxi Daily (Guangxi International Communication Center), Guangxi Radio and Television, together with ASEAN media such as TVRI, El John TV, and Harian Inhua, jointly launched the China-ASEAN Spring Festival Short Video Exhibition Week. Using short videos as a link, the event showcased the joyous scenes of China and ASEAN countries celebrating the Spring Festival together from multiple dimensions, inviting netizens around the world to jointly celebrate the Chinese Spring Festival as a global festival through the Internet.
III. Savoring the Cultural Gathering, Welcoming the Prosperous Spring Festival
On the same day, the “Spring Blessings for Success at the Year of the Horse” Chinese Spring Festival Cultural Exhibition and the “Instant Joy Market” Spring Festival Cultural Market were held simultaneously at the ASEAN Headquarters. Guests from various countries experienced the hospitality of “Tea Harmonies the World” through immersive experiences that included playing, appreciating, and tasting, creating “Ancient Charm and Blessings” calligraphy and painting rubbings, admiring the exquisite paper-cutting art, and enjoying a feast of Spring Festival delicacies from all directions.
The most surprising experience for the guests was exploring the smart future using Guangxi’s cutting-edge AI technology. Guests from various countries experienced intelligent translation devices and wore AR glasses, immersing themselves in barrier-free communication and exploring the thousand-year-old legend of the Zuojiang Huashan Rock Art Cultural Landscape. Hardy Chung, a reporter from Harian Inhua, remarked that China’s AI technology not only accurately depicted the beautiful scenery of the Spring Festival but also vividly expressed the touching story of ASEAN and China being connected by mountains and seas and sharing good neighborly friendship, presenting a beautiful picture of cooperation towards the future.
On February 4th, two “Instant Blessings” Pop-Up Events were held at the Halim Station of the Jakarta-Bandung High-Speed Railway and the Mall Central Park in Jakarta, Indonesia, creating a festive atmosphere for the Chinese Spring Festival. Performers from Guangxi presented a variety of acts including song, dance, opera, and puppetry, attracting many locals to participate in interactive activities, join in the “Guangxi Kemusan Dance”, and share the joy of the Spring Festival. Yi Yan, a social media blogger traveling and living in Indonesia, exclaimed, “This year’s Spring Festival atmosphere in Jakarta is different!”
This event attracted more than 20 media outlets, including People’s Daily, Xinhua News Agency, China Media Group, China News Service, TVRI, METRO TV, bolong.id, and Vietnam News Agency to report on the event and widely spread the concepts of peace, amity, and harmony in the Spring Festival to people at home and abroad.
The issuer is solely responsible for the content of this announcement.
Media OutReach
‘Whimsical Gallop’ Invites The City to Stride into the Year of the Horse at Pacific Place and Starstreet Precinct
Marvel at the Whimsical Gallop of Horses Adorned in Embroidered Artistry, Alongside an AI Fai Chun Photo Booth and Joyful New Year Rewards
HONG KONG SAR – Media OutReach Newswire – 6 February 2026 – This Chinese New Year, Pacific Place and Starstreet Precinct invite you to take a joyful gallop into the Year of the Horse with ‘Whimsical Gallop’ — a celebration that blends artistry, imagination and auspicious cheer. From 5 February to 3 March 2026, the mall is transformed into a contemporary Chinese garden awash in soft, nature-inspired pink hues. Leading the way is a striking 3.5-metre-tall embroidered horse in Park Court, alongside three other beautifully adorned horses brought to life by Hong Kong embroidery atelier YLYstudio. Together, this quartet of horses brings luck and fortune to all.
Beyond the installations, the festivities continue with thoughtful and playful experiences. Create your own personalised blessings at the ‘Splendid Blessings’ AI Fai Chun Photo Booth, and enjoy ‘Galloping Joy’ New Year Shopping Rewards with festive ‘Blooming Splendour’ Lai See packets and exclusive shopping treats. The celebration culminates with lively jazz tap dance performances and a lion dance parade, bringing heritage and modern festivity together for everyone to enjoy.
A Garden Where Embroidery Meets Imagination
Across the mall and into Starstreet Precinct, visitors are immersed in a fantastical Chinese landscape of embroidered ornaments, blooming florals, lanterns and gazebos. YLYstudio dedicated over 1,000 hours to handcrafting more than 590 ornaments featuring eight auspicious motifs — feathers, birds, pomegranates, coins, flowers, four-leaf clovers, ladybirds, and clouds — using over 80 types of sequins, threads, and ribbons. These motifs are showcased on the four horses, spreading good fortune while enriching the festive landscape with depth and artistry.
| Spring Bloom Gallop Pavilion Location: Garden Court, Level LG1, Pacific Place |
Three embroidered horses stand in quiet splendour — each a symbol of good luck, harmony and prosperity. Rising above them, a five‑metre‑tall gazebo becomes a sanctuary of artistry, where the eight auspicious motifs conceived by YLYstudio are revealed in delicate detail. Each work conveys multicultural blessings, all rendered with exquisite craftsmanship. |
| Blossoms of Imagination
Location: Level L1 (near lululemon), Pacific Place |
Amid peach blossoms, a pastel pavilion shelters two young horses at rest. The scene evokes New Year anticipation, filled with hope and the promise of spring.
‘Splendid Blessings‘ AI Fai Chun Photo Booth By registering as an above member and spending HK$300 on the same day via electronic payment, shoppers can select an auspicious message, capture full-body photos, and receive both printed and animated digital versions to take home and share with loved ones. Date: 5 February – 3 March 2026 |
| Magical Blessings
Location: Level L1 (near Lane Crawford), Pacific Place |
Energetic mini horses line both sides of the pathway, accompanied by floral arrangements and whimsical plants that create a festive corridor of movement and charm. An abundance of mini horses extends the blessings along the way, embodying prosperity and joy in every step. |
| Poised in Bloom Location: Park Court, Level L1, Pacific Place |
At the heart of Park Court, a 3.5‑metre‑tall
giant horse is poised in mid‑gallop — a graceful emblem of blossoming fortune. Flanked by peach blossoms, it moves forward to usher in a more prosperous year ahead. |
| Lanterns of Serenity
Location: Outside Three Pacific Place on Wing Fung Street and Star Street |
Lanterns sway and blossoms bloom in this outdoor extension of the celebration. Set against the urban backdrop of Starstreet Precinct, the installation carries the festive spirit beyond the mall — inviting passersby to pause, smile and soak in the new year fantasy. |

‘Blooming Splendour‘ Lai See Packets – Celebrate the Year of the Horse with Flourishing Flowers
The ‘Blooming Splendour’ Lai See packets are inspired by the elegance of embroidery. They feature delicate floral motifs rendered with painterly precision, blending layers of red, pink, and orange threads to create a sense of graceful movement. At the heart of the design, a sculpted floral emblem evokes abundance, beauty, and new beginnings, enriched with pearl-like accents recalling couture embroidery techniques, where beads, sequins and threads are meticulously layered.
Each set includes 10 Lai See packets in two harmonious colourways, accompanied by a velvet pouch in either soft pink, adorned with a pomegranate charm, or rich green, accented with a lucky four-leaf clover charm. These detachable embroidered charms are thoughtfully designed to be worn or styled long after the festive season, carrying the spirit of prosperity and good fortune throughout the year.
‘Galloping Joy‘ – Elevate Your Experience with Exclusive Shopping Rewards
From 5 to 16 February 2026, shoppers can enjoy festive privileges designed to usher in a prosperous year, including exclusive ‘Blooming Splendour’ Lai See packets, movie ticket exchange coupons, Pacific Place shopping e-vouchers and gourmet treats.
| Accumulated Same-day Electronic Spending |
Shopping Rewards* | |
| HK$3,800 – HK$8,799 |
One Set of |
— |
| HK$8,800 – HK$17,999 | HK$300 Pacific Place Shopping e-Voucher |
|
| HK$18,000 – HK$37,999 | HK$600 Pacific Place Shopping e-Voucher + The Grand Sicilian Pistachio Puff (valued at HK$128) |
|
| HK$38,000 – HK$87,999 | HK$1,400 Pacific Place Shopping e-Voucher + The Grand Sicilian Pistachio Puff (valued at HK$128) |
|
| HK$88,000
or above |
HK$2,400 Pacific Place Shopping e-Voucher + COVA Nutty Duo Cookie Gift Box (valued at HK$198) |
|
*Shoppers are required to join the Pacific Place Loyalty Programme – above and meet the accumulated same-day spending requirement by electronic payment during the Promotion Period in order to be entitled to redeem Shopping Rewards. The Rewards are limited in quantity and are available on a first-come, first-served basis while stocks last. Other Terms and Conditions apply.
Redemption Period: 5 – 16 February 2026
Redemption Location: Gift Redemption Counter, Level L1 (near Theory)
Redemption Hours: 11am – 10pm
Where Hooves Move to the Rhythm
The Year of the Horse arrives in a dance of joy. Step Out Studio and fellow tap dancers will be tapping out the heartbeat of the season, their rhythms galloping alongside the soaring notes of Jazz Band led by Nate Wong. Together, they will conjure a celebration where artistry and vitality run free. After the lions are awakened in an eye‑dotting ritual, our lion dance parade will unfurl like a living tapestry of tradition — spreading fortune, unity and exuberance throughout the mall, and inviting everyone to stride boldly into the year ahead.
| Tap and Jazz into the New Season | Let your feet and heart gallop with joy as Step Out Studio and fellow tap dancers bring tap to life, echoing the energy of racing hooves. Accompanied by keyboard, bass, and saxophone from Nate Wong’s Jazz Band, the performance blends percussive footwork with swinging jazz, creating a lively celebration of the Year of the Horse.
Dates:
Time: 3:30pm Location: Level L1 (near Shiro), Pacific Place |
| Roaring into Prosperity: Eye-dotting Ceremony & Lion Dance Parade | Stride into the excitement of the Chinese New Year at Pacific Place! After bringing the lions to life in a traditional eye-dotting ceremony, the lion dance parade will wind its way through the mall, spreading energy, luck, and prosperity for the year ahead.
Date: 23 February 2026 (Monday, 7th day of Chinese New Year) Time: 1pm Location: Park Court, Level L1, Pacific Place |
Join the ‘Whimsical Gallop’at Pacific Place and Starstreet Precinct this Chinese New Year — where embroidered artistry, festive celebrations, and joyful rewards come together to welcome a year filled with good fortune and blooming possibilities.
Hashtag: #WhimsicalGallop #HorseInBloom #GallopingJoyAtPP
The issuer is solely responsible for the content of this announcement.
About YLYstudio
YLYstudio is a Hong Kong-based embroidery atelier celebrated for blending traditional craftsmanship with contemporary design. Founded by Lilian Tsang Lai Yu and Matt Hui Yip Long, the studio brings decades of global fashion experience and artistry to every creation.
Lilian Tsang previously served as chief designer for a Hong Kong fashion label and honed her craft at LECOLE LESAGE, the prestigious haute couture embroidery school owned by the Chanel Group in Paris. She also interned at Elisabeth Gasbarre Rousseau Haute Couture Studio in Lyon, France. With a deep passion for teaching, Lilian now shares her embroidery expertise in Hong Kong, inspiring a new generation of artisans.
Matt Hui is a Hong Kong-based fashion designer graduated from the Royal College of Art in 2013. Passionate about the creative process and fine workmanship, he has collaborated on stage costumes for renowned singers including Panther Chan and Bondy Chiu. Since 2024, Matt has also ventured into the film industry as a custom tailor, contributing to international productions such as Ballad of a Small Player and Emmanuelle.
About Pacific Place
Located in the heart of Admiralty, Pacific Place is the destination for exceptional service and unique experiences. As a pioneer of innovative retail concepts in Hong Kong, Pacific Place continues to transform the retail scene by delighting visitors with an array of curated experiences through diversified offerings. Since its inception in 1988, Pacific Place has established itself as Hong Kong’s premier lifestyle hub, a mixed-use development that continues to evolve and grow as the ultimate destination to shop, dine, work, stay, relax and play. It houses one of Hong Kong’s largest collections of luxury brands and diverse dining offerings, making every visit a memorable one. In addition to being a prime transportation hub, Pacific Place is home to five Grade-A office towers, 268 serviced apartments, and four five-star hotels: The Conrad, Island Shangri-La, JW Marriott and Upper House Hong Kong.
| Customer enquiry hotline: (852) 2844 8988 | Website: www.pacificplace.com.hk |
| Facebook: @Pacific Place Hong Kong | Instagram: @pacificplacehk |
| WeChat: @PacificPlaceHK | XiaoHongShu: @Pacific Place HK |
About Starstreet Precinct
Starstreet Precinct is a vibrant destination in Wan Chai, comprised mainly of Wing Fung Street, Star Street, Moon Street, Sun Street, and St. Francis Yard. Over the years, the neighbourhood has evolved from a quaint, historic landmark, into an eclectic hangout hotspot for those with a unique sense of style and character. Filled with cosy cafés, restaurants, bars, boutique shops with the most coveted fashion selections, galleries and interior design stores, the precinct offers an array of day-to-night experiences. With a focus on community and a passion to foster a sustainable lifestyle for all, Starstreet Precinct and its tenants are collectively working to build a better future together. Connected to Pacific Place and Admiralty station through the Three Pacific Place underground link, the neighbourhood is a hidden gem in the heart of Hong Kong.
| Website: www.starstreet.com.hk | Instagram: @starstreethk |
| Facebook: Starstreet Precinct | #starstreethk |
-
Feature/OPED6 years agoDavos was Different this year
-
Travel/Tourism9 years ago
Lagos Seals Western Lodge Hotel In Ikorodu
-
Showbiz3 years agoEstranged Lover Releases Videos of Empress Njamah Bathing
-
Banking8 years agoSort Codes of GTBank Branches in Nigeria
-
Economy3 years agoSubsidy Removal: CNG at N130 Per Litre Cheaper Than Petrol—IPMAN
-
Banking3 years agoSort Codes of UBA Branches in Nigeria
-
Banking3 years agoFirst Bank Announces Planned Downtime
-
Sports3 years agoHighest Paid Nigerian Footballer – How Much Do Nigerian Footballers Earn











