By Dipo Olowookere
Though Nigeria is presently struggling to get out recession, but the Managing Director and Chief Executive Officer of FirstBank of Nigeria Limited, Dr Adesola Adeduntan, has emphasised that those who risk investing in the country now would benefit when things become okay again.
Dr Adeduntan made this known at the 2017 KPMG Alumni Cocktail themed ‘Opportunities for Businesses in the Current Economic Recession.’
The bank executive pointed out that this was the best time for Nigerian businesses and foreign investors to embark on massive investment so as to remain relevant at the post-recession era.
He noted that with over 195 million people in Nigeria, the market was big enough for aby business to thrive.
Dr Adeduntan however warned that the right investment must be made, listing agriculture as one lucrative industry.
“Those who are able to create new markets, invest in innovations, human capital development and creativity.
“Those who are able to either maintain their market share or go the extra mile of snatching market share of competitors and achieve cost leadership are the ones that will emerge as winner post-recession,” the First Bank boss said.
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