Media OutReach
AEON Bank One-derful Anniversary
Rewards Customers with 8x AEON Points, Real Cashback, Grand Prizes and Neko Missions Gamification
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 28 May 2025 – AEON Bank, Malaysia’s pioneer Islamic digital bank, commemorates its first anniversary on 26 May. In conjunction with this milestone, the bank extends its appreciation to its valued customers throughout Malaysia.
Within a single year of operation, AEON Bank has garnered recognition as a preferred daily digital banking solution among Malaysians, who consistently utilize its intuitive mobile application and Debit Card-i for digital payments and online transactions.
“In this digital landscape, consumers increasingly seek banking products and services characterised by accessibility, security and seamless integration with their lifestyles. Since our official commencement of operations one year ago, the AEON Bank team has been diligently working to simplify banking for a broad spectrum of Malaysians. In our commitment to evolve in tandem with the needs of Malaysians, we have continuously refined our offerings to better serve their banking requirements. It is our conviction that digital banking should be inherently user-friendly and inclusive, ensuring that all individuals can participate in the robust digital economy without experiencing alienation. This one-year milestone holds profound significance for our institution, serving as a testament to the trust that our clientele has placed in AEON Bank. I extend my sincere gratitude to our current customers and a warm welcome to those who are newly joining us,” said YM Raja Datin Paduka Teh Maimunah Raja Abdul Aziz, CEO of AEON Bank.
Accelerating Malaysia’s Digital Economy
AEON Bank’s digital banking headway also reflects its contribution towards the development of the national digital economy. By offering an inclusive, Shariah compliant digital banking services, AEON Bank is also playing an active role in spurring the development of Malaysia’s fintech industry. On top of that, it is committed to foster a more inclusive financial future for all, including the unbanked and the underserved.
Join the Celebration with AEON Bank One-derful Anniversary Show
For this one-derful anniversary, AEON Bank is inviting everyone to celebrate together by tuning in to the ‘AEON Bank One-derful Anniversary Show‘ via AEON Bank’s official YouTube page. Customers can redeem special giveaways as part of the Anniversary Neko Missions and win amazing Positively Pink Grand Prizes.
Besides that, 7 winning customers also stand a chance to win fantastic prizes by participating in the AEON Bank One-derful Giveaway. Customers just need to use AEON Bank Debit Card-i when making a purchase of at least RM50 on groceries at any grocery outlets, follow AEON Bank Instagram page @aeonbankmy and DM their particulars and receipt screenshot; terms and conditions apply.
One of a Kind Grocery Card with Real Cashback Reward
To mark this meaningful milestone, AEON Bank is introducing a Limited Edition Anniversary AEON Bank Debit Card-i that coincides with its Grocery Rewards Campaign, held from 26 May until 31 December 2025.
Uniquely different compared to any other debit card, AEON Bank Debit Card-i x Grocery Rewards Campaign unlocks a minimum 4% cashback, with no minimum spend for customers who purchase their groceries at any grocery store nationwide, terms and conditions apply.
- Earn 8x + 1x = 9x AEON Points for grocery purchases made using AEON Bank Debit Card-i at AEON Supermarket, AEON BiG and Max Valu, applicable upon scanning the membership code from the AEON Bank app
- Earn 8x AEON Points for grocery purchases made using AEON Bank Debit Card-i
Every Ringgit spent using the AEON Bank Debit Card-i will be rewarded with AEON Points which translates into real cashback. The accumulated AEON Points can be redeemed into cash value that will be deposited safely into your own Savings Account-i.
“Digital banks are catalysing Malaysia’s banking and fintech sector — accelerating the adoption of digital payments and cashless transactions and bringing us closer to becoming a truly cashless society. As PayNet congratulates AEON Bank on their first anniversary, we remain committed to strengthening our strategic partnership by enabling innovative services, bridging the digital divide and expanding a more inclusive fintech ecosystem that’s accessible to everyone, from all walks of life,” said PayNet’s Commercial Division Senior Director, Azrul Fakhzan Mainor.
Meanwhile, the sparkly new design of the limited edition Anniversary AEON Bank Debit Card-i would be available soon.
Manage Your Finances with Personal Financing-i and Term Deposit-i
Realising that many Malaysians struggle in managing their financial needs, while others would like to optimise their fund to reach a financial target, AEON Bank has developed two Personal Banking products for its customers – Personal Financing-i and Term Deposit-i.
Personal Financing-i (PF-i) can be a much needed support for those that wish to close the cash flow gap. For example, a customer named Sofia will be receiving her bonus next month, but the deposit for her kitchen renovation needs to be paid within this week. After careful consideration, she opted to apply for the Personal Financing-i, as it offers a collateral free, Shariah Compliant financing facility of up to RM50,000, with flexible repayment tenure ranging between 3 to 48 months. She is also keen on the fully online application process for PF-i which can be done via the AEON Bank mobile app, without the hassle of physical paperwork or going to a bank counter.
Meanwhile, for customers that would like to substantially grow their savings, Term Deposit-i (TD-i) makes it possible to earn profit on their deposits over a fixed term of various tenure options, with up to 3.08% profit rate p.a.
Stay on Track with Your Financial Goals Through AEON Bank’s Savings Pot
Budget-minded customers know that they should be putting money aside for emergencies and future financial aspirations. It could also be intended for their dream home and year end vacation. AEON Bank’s Savings Pot makes it easy to stay on track, while earning rewarding profits. Customers just create a Savings Pot, then transfer any amount from your Savings Account-i to the Savings Pot and easily earn 3.00% p.a. profit rate, with the flexibility to deposit more or withdraw the fund anytime via the app itself.
If you are curious about how digital banking can be experienced differently, this anniversary month is the perfect time to optimize on what AEON Bank has to offer. From real cashback to a digital-first banking convenience, kickstart this journey towards easy digital banking, mindful spending and growing your savings—all with AEON Bank by your side.
For more details, click here to browse AEON Bank’s website, follow on social media, download the AEON Bank app and remember to tune-in our YouTube channel to join the One-derful Anniversary Show.
Hashtag: #AEONBank #OneDerfulAnniversary #DigitalBanking #IslamicBanking #IslamicDigitalBank #ShariahCompliantBank #SyariahComplaintBank #Malaysia #FinancialInclusion #AEONBankDebitCardi #Cashback #AnniversaryShow
https://www.aeonbank.com.my/
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The issuer is solely responsible for the content of this announcement.
ABOUT AEON BANK (M) BERHAD
AEON Bank (M) Berhad is Malaysia’s first Islamic digital bank, licensed and regulated by Bank Negara Malaysia and the Ministry of Finance. Officially launched on 26 May 2024, we currently offer a suite of Shariah-compliant Personal Banking solutions, such as deposit Savings Account-i, AEON Bank x Visa Debit Card-i, Personal Financing-i, Term Deposit-i, Savings Pots, budgeting tools and a range of digital payment services with strategic partners and merchants, including DuitNow QR, utility bill payments, as well as Neko Missions – Malaysia’s first digital banking interactive rewards programme. In 2025, AEON Bank Biz would also be introduced for local entrepreneurs and MSMEs.
Being part of the AEON Group conglomerate, AEON Bank (M) Berhad is equally held by AEON Financial Service Co. Ltd. (AFS Japan) and AEON Credit Service (M) Berhad (ACSM). AFS Japan is a comprehensive financial group with roots in the retail sector which operates in Japan and 10 countries across Asia and it is responsible for the AEON Group’s financial services business. AEON Group is a pure holding company that comprises eight core businesses and it has continuously been generating balanced growth and is Japan’s largest retail group.
AEON Group Malaysia consists of eight entities, namely, AEON Co. (M) Bhd, AEON BiG (M) Sdn Bhd, AEON Fantasy (M) Sdn Bhd, AEON Credit Service (M) Berhad, AEON TopValu (M) Sdn Bhd, AEON Global Supply Chain Sdn Bhd, AEON Delight (M) Sdn Bhd and Malaysian AEON Foundation. AEON Group has been a recognizable household brand with more than 200 years of history and evolution in Japan since the Edo era, along with 4 decades of growth in Malaysia, providing consumers with daily financial solutions and diversified retail convenience.
Our cloud native agility and AI powered insights, combined with the strength of our Shariah DNA, Malaysian roots and Japanese heritage are our distinguishing factors, while the integration with the AEON ecosystem gives us a competitive advantage of being the only bank in Malaysia with its own nationwide retail network. On top of that, AEON Points loyalty programme offers customers value-added benefits and meaningful rewards, as the AEON Points can be redeemed into cash value, deposited directly into customers’ AEON Bank Savings Account-i.
AEON Bank (M) Berhad is committed to provide accessible financial solutions for Malaysians. We aim to empower the community in pursuing their financial aspirations and achieve economic independence, hence fostering a more inclusive financial future for all. We will continue to create smiles, connect hearts, as well as contribute towards the Islamic banking development in the region and the nation’s fintech digital economy.
Media OutReach
“Happiness from Europe” Returns to Hong Kong with PizzaExpress Partnership
The three-year campaign is co-funded by the European Union and centered on Grana Padano PDO, a hard cheese from the Pianura Padana (Po River Valley) in Northern Italy, known for its fine, granular texture and 900-year production history. In 2026 the campaign returns to PizzaExpress with a dedicated three-dish Grana Padano PDO menu running across 19 branches for the length of the promotion. The partnership puts the cheese in front of diners through one of Hong Kong’s most familiar restaurant brands.
Each of the three dishes uses Grana Padano PDO in a different way, from the sauce of a pizza to the finishing of a pasta. The menu is designed to show how the cheese works across familiar dishes diners already order.
The Menu
The starter is a Cheesy Crab Dip with Grana Padano PDO. Grana Padano PDO is stirred through the dip to balance the sweetness of the crab, and the dip is served with a Grana Padano PDO cheese flatbread for tearing and dipping. It is built to be shared and finished before the rest of the meal arrives.
The Grana Padano PDO Pizza is built on a béchamel base rather than tomato sauce, with Grana Padano PDO worked into the sauce and shaved generously over the top. It is layered with fresh porcini, mortadella, mozzarella, and sliced peach. The combination of sweet peach, cured mortadella, and earthy porcini gives the pizza its character, and the cheese running through both the base and the finish brings the flavors together.
The Spaghetti Seafood Bianco with Grana Padano PDO brings together prawns, clams, and mussels in a garlic and white wine sauce with chili flakes and Grana Padano PDO. The cheese is stirred through the sauce, giving the dish more body than a typical white-wine seafood pasta.
About Grana Padano PDO
Grana Padano is one of the oldest cheeses still in continuous production. It was first made in 1135 at the Abbey of Chiaravalle near Milan, where Cistercians monks developed it as a way to preserve surplus milk. The name comes from its texture: “grana” means “grainy”, a reference to the fine, granular structure the cheese develops as it ages.
Each wheel is handcrafted from fresh milk produced in the Po River Valley of Northern Italy. The cheese is naturally lactose-free thanks to the production process. Maturation takes at least nine months, with some wheels aged for over two years. Younger wheels are milky and slightly sweet; longer-aged ones become richer, nuttier, and faintly crystalline. Grana Padano is the world’s most consumed PDO cheese in Europe.
The Consorzio Tutela Grana Padano is a non-profit making organization charged with protecting, promoting and enhancing the product, providing consumer information and generally taking care of the interests regarding its P.D.O. status.
The absence of lactose is a natural consequence of the traditional Grana Padano production process. It contains less than 10 mg/100 g of galactose.
Ciao! Buon appetito everyone!
For campaign updates and participating branches, visit www.happinessfromeu.com or follow the campaign on Instagram and Facebook.
Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or of the granting authority. Neither the European Union nor the granting authority can be held responsible for them.
Hashtag: #HappinessfromEurope
The issuer is solely responsible for the content of this announcement.
Media OutReach
Hong Kong’s AI Adoption Outpaces Organizational Change, Microsoft Work Trend Index 2026 Finds
- 18% of Hong Kong workers using AI are the most advanced group known as Frontier Professionals, higher than the global average at 16%
- Just 19% Hong Kong AI users say leadership is clearly and consistently aligned on AI, and only 10% say they’re rewarded for reinvention even when results aren’t immediate
- Organizational factors such as culture, manager support, and talent practices drive 2x more AI impact than individual factors alone
- Microsoft is also announcing the launch of Copilot Cowork, bringing multi-model capabilities to help organizations close the gap between AI adoption and how work is designed by enabling end-to-end, multi-step workflows
HONG KONG SAR – Media OutReach Newswire – 22 June 2026 – Hong Kong employees are moving faster than their organizations when it comes to using AI, creating a growing gap between AI adoption and how work is actually designed, according to Microsoft’s 2026 Work Trend Index. The research warns of a “Transformation Paradox”: while AI use is accelerating across the workforce—with more Frontier Professionals using agents for multi-step workflows and building multi-agent systems, leadership alignment, culture, and operating models are not evolving at the same pace, limiting impact and increasing pressure on employees.
The 2026 Work Trend Index draws on analysis of trillions of anonymized Microsoft 365 productivity signals, combined with survey insights from AI users and perspectives from experts in AI, work, and organizational psychology. The conclusion is consistent: the constraint is no longer what people can do, but how work is structured around them.
- AI is lifting output but not yet transforming organizations. The data shows that AI is already raising the ceiling on individual performance in Hong Kong. A privacy-preserving analysis of more than 100,000 chats in Microsoft 365 Copilot shows that 49% of all conversations support cognitive work—helping workers analyze information, solve problems, evaluate and think creatively. This shift is visible in outcomes: 57% of AI users in Hong Kong say they are producing work they could not have a year ago, rising to 73% among Frontier Professionals, the most advanced AI users in the research.
- The Transformation Paradox reflects the need for systemic change, with the gap more pronounced in Hong Kong than globally. 75% of Hong Kong AI users fear falling behind if they do not adapt quickly, yet 57% say it feels safer to focus on current goals than to redesign work with AI. [i] At the same time, only 19% say their leadership is clearly and consistently aligned on AI, and just 10% say they are rewarded for reinventing work with AI even when results are not immediate, revealing a widening gap between individual adoption and organizational change. [ii]
- As AI and agents take on more execution, human value is shifting rather than diminishing. When asked which skills matter most as AI becomes more embedded in work, Hong Kong AI users ranked quality control of AI output (48%) and critical thinking (42%) at the top, underscoring that AI is redesigning work, not replacing people.
From Using AI to Being Frontier Professionals Who Refuse to Outsource Thinking
The Work Trend Index identifies the rise of Frontier Firms—organizations that deliberately rebuild their operating models around human‑agent collaboration, rather than layering AI onto existing ways of working.
Realizing this shift requires transformation at both the individual and organizational level. The research outlines four modes of human-AI collaboration to help employees take the first step toward becoming Frontier Professionals, before progressing to designing agentic workflows:
- Delegate execution—Employees hand off routine or repeatable tasks to AI to gain speed and scale, while retaining responsibility for the outcome.
- Ask for information—Employees turn to AI for context, clarification, or insight when they need to quickly get up to speed.
- Collaborate on reasoning—People work alongside AI to analyze information, test ideas, and solve problems, using AI as a thought partner rather than a shortcut.
- Explore new possibilities—AI is used to explore open‑ended questions, reframe problems, and surface options when the path forward is not yet clear.
These patterns matter because Frontier Firms do not aim to maximize AI use everywhere. Instead, they intentionally match the right level of human involvement to the outcome, enabling speed without sacrificing quality or accountability.
Leadership and Culture Are the Real Multipliers
The research makes clear that technology alone is not the differentiator, but by how organizations lead, operate, and evolve. Organizational factors, including culture, manager support, and talent practices, account for more than twice the AI impact of individual mindset and behavior. In Hong Kong, Frontier Professionals are significantly more likely to say their managers set clear quality standards for AI work[iii], create space for experimentation[iv], and encourage more ambitious redesign of work[v].
“This is the Transformation Paradox facing Hong Kong today,” said Leo Liu, General Manager of Microsoft Hong Kong and Macau. “AI adoption is moving fast on the ground, but many organizations are still trying to fit it into old operating models. To unlock real value, leaders must move beyond pilots and productivity gains, and intentionally redesign how work gets done—how teams collaborate, how managers lead, and how success is measured.”
Microsoft is also announcing the launch of Copilot Cowork, designed to support this shift toward workflow redesign. Built on Microsoft’s multi-model approach, this agentic system enables long-running tasks across multiple tools, with usage-based pricing, cost management, and governance capabilities to balance quality, performance, and cost, and helps organizations run complex workflows more efficiently at scale.
Microsoft brings this perspective as Customer Zero, applying the same principles internally to redesign workflows, build human‑agent teams, and embed continuous learning into everyday work. Using Copilot Studio and Microsoft Foundry, Microsoft transformed its “Ask Microsoft” web agent from a standalone chatbot into a multi‑agent system that routes conversations more effectively and supports more dynamic, context‑aware interactions. This shift improves how customer intent is understood and addressed, while steering queries to the right resources or teams and allowing sales to focus on higher‑value, high‑intent engagement.
The solution delivered measurable business impact across customer engagement and operational efficiency, achieving up to 61% lower response latency and 70% fewer human escalations. Users who engaged with the agent were 10 times more likely to sign up for services and drove a 16% increase in product trial initiations.
“Inside Microsoft, we’ve learned that AI transformation is not a tooling exercise. It’s an operating model shift,” said Lorraine Bardeen, Corporate Vice President, MCAPS AI Transformation, Microsoft. “When leaders clarify how humans and agents work together, set standards for quality and judgment, and create room to experiment, organizations move faster and learn faster. That’s what separates Frontier Firms from everyone else.”
“We are entering a new era of work, where the traditional value formula is being rewritten,” said Nancy Wang, Head of LinkedIn Greater China. “We call it the ‘new math of work’—a concept introduced in LinkedIn’s new book, Open to Work. The people and organizations that emerge strongest will be those who use the time freed up by AI to build work around what’s actually harder to automate—the specific, contextual, human judgment that no tool can fully replicate, because no tool has lived what you’ve lived or knows what you know.”
The message of the 2026 Work Trend Index is clear: access to AI will soon be table stakes. How work is designed around it will define the next generation of competitive advantage for Hong Kong organizations. For more insights, read the 2026 Work Trend Index Report.
Hashtag: #Microsoft
The issuer is solely responsible for the content of this announcement.
About Microsoft
Microsoft (Nasdaq “MSFT” @microsoft) creates platforms and tools powered by AI to deliver innovative solutions that meet the evolving needs of our customers. The technology company is committed to making AI available broadly and doing so responsibly, with a mission to empower every person and every organization on the planet to achieve more.
Media OutReach
SIM Highlights the Importance of Strong Personal Statements in University Applications
Preparing Students Beyond Admissions
Over at the Singapore Institute of Management, most programmes primarily assess applicants based on academic qualifications and programme specific eligibility requirements. However, selected postgraduate programmes, such as the University of Birmingham Master of Business Administration offered at SIM, may require applicants to submit a Statement of Purpose as part of the admissions process. Even for programmes where a personal statement is not mandatory, education experts suggest that submitting one can still strengthen an application by providing additional context about the applicant’s interests, goals, and readiness for higher education.
Tips for Writing a Strong Personal Statement
According to guidance from the University of Birmingham, a strong personal statement should clearly communicate an applicant’s motivation, interests, and suitability for the programme. Admissions tutors note that the opening section is particularly important, as it creates the first impression and helps establish the applicant’s enthusiasm and direction.
Education experts also recommend that applicants explain how their academic background, professional experiences, and personal achievements have shaped their interest in the chosen field of study. Relevant experiences such as internships, leadership roles, volunteer work, and professional accomplishments can help demonstrate initiative, growth, and readiness for higher education. Rather than simply listing activities, applicants should reflect on what they learned from these experiences and how they contributed to their personal development.
The University of Birmingham further advises students to avoid overly generic statements and instead tailor their applications to the specific programme they are applying for. Demonstrating an understanding of the programme structure, learning outcomes, and career relevance can help strengthen the application, particularly for postgraduate programmes such as the MBA.
Authenticity is another important factor highlighted by university admissions advisors. Applicants are encouraged to present a genuine reflection of their interests, ambitions, and experiences rather than relying on exaggerated language or generic phrases. In terms of structure, admissions guidance generally recommends presenting information in a clear and organised manner. A strong personal statement typically includes an introduction outlining academic or professional interests, relevant experiences and achievements, career aspirations, and reasons for choosing the programme. Applicants should also proofread carefully to ensure clarity, grammatical accuracy, and consistency throughout the document.
Reference:
- SIM Application Process – https://www.sim.edu.sg/degrees-diplomas/admissions/application-process
- What makes a great personal statement – https://www.birmingham.ac.uk/accessibility/transcripts/personal-statement
- How to write a statement for MBA – https://www.inspirafutures.com/blog/how-to-write-a-statement-of-purpose-for-mba-admission
- MBA Statement of Purpose Examples – https://bemoacademicconsulting.com/blog/mba-statement-of-purpose-example
Hashtag: #SIMGlobalEducation #SIMGE #GlobalEducation #InternationalDegree #CareerReady #FutureSkills
The issuer is solely responsible for the content of this announcement.
About SIM Global Education
SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 17,000 full- and part-time students and adult learners, of which approximately 41% are international students hailing from over 50 countries.
SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.
For more information on SIM Global Education, visit www.sim.edu.sg
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