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ECOVACS Launches DEEBOT X11 Family with PowerBoost Technology in the APAC Region, Revolutionizing Smart Cleaning with Unmatched Power and Runtime

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HO CHI MINH, VIETNAM – Media OutReach Newswire – 24 September 2025 – ECOVACS, a global leader in intelligent home robotics, unveiled its flagship DEEBOT X11 Family for the first time in the APAC region. The prestigious regional launch event brought together over 600 guests, including key distributor partners, leading influencers, and prominent tech media representatives, who gathered in Ho Chi Minh City for an exclusive firsthand experience of this next-generation smart cleaning innovation. Under the theme of “Ahead in Every Play,” the event spotlighted the revolutionary features and performance of two standout models: the DEEBOT X11 OmniCyclone and the DEEBOT X11 PRO OMNI.

The ECOVACS DEEBOT X11 Family Unveiled.

The DEEBOT X11 Family is set to redefine cleaning solutions for customers across the APAC region. Powered by ECOVACS’ proprietary PowerBoost Technology, both DEEBOT X11 OmniCylone and DEEBOT X11 PRO OMNI provide perpetual, uninterrupted performance while maintaining consistent power efficiency. This technological breakthrough enables smarter, and more consistent cleaning experiences perfectly aligned with the fast-paced rhythms of contemporary urban living. The milestone underscores ECOVACS’ commitment to pioneering innovation and exceptional user experiences, further reinforcing its position as the definitive leader in intelligent home cleaning solutions throughout the APAC market.

ECOVACS Brings “Ahead in Every Play” to a Regional Stage

The grand DEEBOT X11 Family regional launch ceremony marked a pivotal moment in ECOVACS’ APAC regional strategy. Through immersive, hands-on demonstrations, attendees experienced the transformative capabilities of the DEEBOT X11 Family, witnessing its advanced AI-powered navigation, versatile multi-surface cleaning performance, and seamless smart home ecosystem integration in real-time action.

The launch powerfully reinforced ECOVACS’ mission of “Robotics for All”. Fiona Tao, ECOVACS Asia Pacific Head of Marketing, stated, “The DEEBOT X11 Family represents a defining milestone for ECOVACS in APAC as we expand our regional portfolio while elevating our flagship innovation to the next level—meticulously tailored to local market demands. It embodies our promise, ‘Ahead in Every Play’, as we stay ahead of the market and democratize smart living throughout the region.

Strategically built on ECOVACS’ broad vision, the DEEBOT X11 Family translates regional market priorities into purposeful, locally relevant design solutions, grounded in insights of Southeast Asian household dynamics, pairing a compact footprint for high-density homes with powerful multi-surface performance and intelligent navigation for truly seamless daily cleaning.

“We are exceptionally proud to introduce the DEEBOT X11 Family to the Southeast Asian market, where appetite for premium, AI-driven cleaning solutions continues to surge” said Chris Ma, Regional Head of Southeast Asia and South Korea at ECOVACS. “With advanced features like PowerBoost charging and intelligent navigation, the DEEBOT X11 Family sets a new standard in cleaning and home automation, offering our Southeast Asian consumers an unmatched smart solution designed for modern homes.”

The First Robotic Vacuum Cleaner with PowerBoost Technology

The DEEBOT X11 Family introduces a host of groundbreaking innovations first debuted at IFA 2025 in Berlin, Germany. Featuring the industry-first PowerBoost charging technology, the DEEBOT X11 ensures continuous, uninterrupted cleaning cycles. During routine mop intervals, fragmented recharging plus intelligent power control restores 6% of battery in just three minutes, providing long-lasting coverage without the concern of running out of power.

The newly upgraded OZMO ROLLER 2.0, paired with TruEdge 3.0, effortlessly removes even the most stubborn stains using a high-density nylon mop roller, ensuring that no corner or crevice is left untouched, delivering true zero-edge precision.

The DEEBOT X11 OmniCyclone, featuring the industry-first PowerBoost charging technology and upgraded OZMO ROLLER 2.0, paired with TruEdge 3.0. The advanced BLAST suction system and OmniCyclone Station ensures enhanced cleaning and filtration efficiency.

The DEEBOT X11 OmniCyclone, featuring the industry-first PowerBoost charging technology and upgraded OZMO ROLLER 2.0, paired with TruEdge 3.0. The advanced BLAST suction system and OmniCyclone Station ensures enhanced cleaning and filtration efficiency.

Furthermore, the advanced BLAST suction system and ZeroTangle 3.0 brush technology significantly enhance cleaning efficiency while preventing hair tangles. Powered by a 100W high-performance fan and a 6400 mAh battery, the DEEBOT X11 achieves a 140% improvement in fine dust removal, a 262% boost in hair removal, and a perfect 100% pick-up rate for large particles. AI Stain Detection 2.0 allows the DEEBOT X11 to tailor its cleaning strategy to the stain’s nature and intensity; for tougher spots, it X11 engages Deep Re-mop Mode to ensure a deep clean.

AI-driven detection with AGENT YIKO also enables intelligent mapping and optimized cleaning paths, while the TruePass feature guarantees smooth navigation over thresholds and obstacles. With TruePass, the DEEBOT X11 can easily cross obstacles as high as 2.4 cm, with full stability over thresholds up to 4 cm in height. The OMNI Station, redefined as the OmniCyclone Station, integrates powerful dust collection with highly efficient filtration. Its bagless, eco-friendly design eliminates the need for disposable bags, saving up to 25 dust bags over five years.

Through the integration of cutting-edge AI-powered cleaning capabilities with breakthrough PowerBoost technology, the DEEBOT X11 Family delivers an unparalleled smart cleaning experience with premium performance, effortless convenience, and uncompromising reliability.

The DEEBOT X11 OmniCyclone, available in Singapore since 18 September 2025, will mark its official multi-platform launch at 8PM on 9 October 2025 via the ECOVACS official webstore, Shopee, Lazada, and TikTok with an introductory price of S$1,699. In a limited launch offer from 9 to 12 October 2025, the first 25 purchases on Shopee, Lazada, and TikTok will include a WINBOT mini window cleaner worth S$699.

In select countries, the DEEBOT X11 PRO OMNI with its all-in-one station will also be available, offering consumers additional options.
Hashtag: #ECOVACS

The issuer is solely responsible for the content of this announcement.

About ECOVACS

ECOVACS has spearheaded service robotics since 2006, introducing robotic vacuum cleaners, robotic window cleaners, and air purification robots to the industry. In 2023, it expanded into robotic lawn mowers and commercial cleaning robots to cater to diverse application needs.

In line with its mission of “Robotics for All”, ECOVACS strives to create a stylish and modern lifestyle for global consumers through relentless technology advancement and refined user experience in its robotics offerings.

In addition to China, ECOVACS ROBOTICS has established sales subsidiaries in Germany, the United States, Japan and Singapore, with products spanning over 180 major markets globally and serving more than 38 million households worldwide.

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FikaGO Debuts in SoHo, Blending Pet Stroller with Modern Lifestyle Design

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The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.

NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.

FikaGO Blending Pet Stroller with Modern Lifestyle Design

Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.

“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO

SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.

The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.

“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO

As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.

Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer




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About FikaGO

FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.

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Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026

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HONG KONG, CHINA – Media OutReach Newswire – 2 April 2026 – Lee Kum Kee Sauce (“Lee Kum Kee”), a global leader in sauces and condiments, proudly served as the Official Sauce and Condiment Partner for the prestigious Asia’s 50 Best Restaurants 2026 awards ceremony in Hong Kong, China. The event marked the first time the celebrated culinary award had taken place in Hong Kong, making the occasion especially significant for the city and the wider Asian dining community.

Asia’s 50 Best Restaurants Awards Ceremony 2026. Photo credit: Asia’s 50 Best Restaurant

From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.

Asian Flavour Duet: A Culinary Journey Through Heritage and Innovation

Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.

The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.

(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.
(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.


The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.

The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.

At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”

Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee

During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.

Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.
Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.


As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.

Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants
Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants


In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.

Building the Future Together: Deepening Global Partnerships

With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK

The issuer is solely responsible for the content of this announcement.

About Lee Kum Kee

Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.

About Asia’s 50 Best Restaurants

Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.

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DHL Express appoints new commercial lead for Asia Pacific

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  • Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026

SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.

Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express

Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.

“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.

In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.

“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.

The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL


The issuer is solely responsible for the content of this announcement.

DHL – The logistics company for the world

DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.

DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.

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