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Nigerian Breweries Appoints Doyer as Managing Director

Johan Antonie Doyer (L)
Johan Antonie Doyer (L)

By Modupe Gbadeyanka

Mr Johan Antonie Doyer has been appointed as the new Managing Director of Nigerian Breweries Plc after the resignation of Mr Nicoolas Vervelde.

A statement issued on Tuesday, May 9, by Mr Uaboi Agbebaku, the company’s Secretary/Legal Adviser disclosed that Mr Doyer’s appointment takes effect on June 16, 2017 and is on an interim basis pending the appointment of a substantive managing director/CEO of the company.

Last week, Mr Vervelde resigned his appointment, which takes effect on June 16, 2017, to take up another role at Heineken.

Business Post gathered that Mr Doyer joined Heineken Netherlands in 1978 as Product Manager and subsequently held increasingly senior marketing management positions in different regions.

He became the General Manager in Vietnam followed by La Reunion, Burundi, DR Congo, Chile and the Sedibeng Brewery in South Africa.

Mr Doyer retired from Heineken in July 2015 as the Managing Director of Heineken Ethiopia.

While in Ethiopia, he was responsible for building the new company, integrated two acquired breweries, built a new brewery, launched new brands and oversaw the tripling of that company’s volume.

He set the stage for the growth Heineken Ethiopia has recorded.

The board is confident that Mr Doyer’s wealth of experience stands him in a very good position to help the company with its twin strategy of Cost Leadership and Market Leadership towards sustaining the company’s leadership position in the market, Mr Agbebaku said in the statement.

By Modupe Gbadeyanka

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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