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“TORI SANWA,” Japan’s Century-Old Legendary Brand, Collaborates with Café Sensu for a Pop-up Store Launch at Tai Koo APITA

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HONG KONG SAR – Media OutReach Newswire – 20 November 2025 – With over 125 years of history in Japan, the legendary Japanese brand revered as the “King of Purebred Chicken”, “TORI SANWA,” has seen continuous high popularity and enthusiastic response since its launch in Times Square, Causeway Bay. To meet the fervent anticipation of its broad customer base, TORI SANWA is collaborating with family style Café Sensu as a Pop-up Store at APITA in Cityplaza Tai Koo, starting from November 18, 2025. This Pop-up Store not only brings great news to Tai Koo neigborhoods but also offers a healthy and convenient new dining option for nearby business professionals and office workers. To celebrate, they also feature a flash surprise offer that is only in Taikoo.

Exquisite Purebred Nagoya Cochin Chicken: Directly Sourced from Nagoya

The essence of the TORI SANWA brand lies in its unwavering commitment to the legendary ingredient—the purebred Nagoya Cochin chicken. This precious breed boasts a history dating back to the Edo period in 1822. Through two centuries of lineage control, the brand proudly maintains a standard of 100% purebred cultivation. The rarity of this chicken is comparable to Wagyu beef in the meat market. In fact, Nagoya Cochin chicken accounts for only 0.14% of all chickens in Japan, making it extremely scarce.

Compared to ordinary broilers, the Nagoya Cochin requires a lengthy growth period of 125 days – nearly 3 times longer – and incurs 5 times the rearing cost. This extended nurturing results in meat thatis firm with a good bite, possesses pure umami flavor, and is rich in high protein, low fat, and collagen. TORI SANWA is uncompromising on quality, with all raw ingredients, including the chicken and the rich bone broth essence that directly from Nagoya to Hong Kong.

From Classic Donburi to Local Mizutaki Pot: Showcasing the Potential of Nagoya Cochin Chicken

TORI SANWA’s signature Oyakodon has achieved a remarkable milestone, with over one billion bowls in global sales, drawing countless epicures. This pop-up at Taikoo will prominently feature the brand’s masterpiece: the Tokujo Nagoya Cochin Oyakodon (Parent-Child Donburi Nagoya Cochin Chicken) (HK$118). This dish upholds a century-old tradition from the Edo period, faithfully adhering to the secret recipe established in 1900. Its secret sauce is crafted from an exclusive seafood broth, with the special addition of the essence of Nagoya Cochin chicken bone broth, creating layers of double umami. To distill the broth’s flavor to perfection, Tori Sanwa has consciously avoided common ingredients like onions, allowing the purity of the chicken and sauce to shine. Topped with rigorously sourced, sashimi-grade egg liquid, the dish beautifully melds with the tender, flavorful chicken, perfectly embodying the fusion of tradition and craftsmanship.

In addition, TORI SANWA presents the “Gozen Set Menu” series, featuring a main chicken dish accompanied by a small portion of Oyakodon, inviting guests on a multi-sensory journey to experience various chicken cooking methods in one exquisite meal. The Teriyaki Chicken Cutlet Meal (HK$118) features tender chicken that is expertly pan-seared and coated with a signature sauce, resulting in an irresistible flavor. Meanwhile, the Karaage Chicken Meal (HK$118) boasts a crispy exterior that locks in the juices, offering a delightful textural contrast. To further elevate the dining experience, guests can enhance their meal with rich and flavorful side dishes, such as Chicken Skewers (HK$28 for 2 sticks), Karaage Fried Chicken (starting from HK$42), and Fried Chicken Wings (starting from HK$48), adding extra layers of enjoyment to the palate. Additionally, TORI SANWA is also newly introducing two Donburi rice bowls. The new Oyakodon series includes seafood-infused options, such as the Giant Clams and Asparagus Cochin Chicken Oyako Don (HK$118) and the Toyama White Shrimp Cochin Chicken Oyako Don (HK$138), offering rich, layered textures.

Catering to the Premium Island East Community: Presenting Healthy Gourmet Washoku for Families

The area surrounding Cityplaza in Tai Koo is a prestigious residential district in Island East, home to a vibrant community of families and business professionals. TORI SANWA recognizes the strong demand here for high-quality, healthy Japanese cuisine. The Nagoya Cochin chicken , know for is rich in high protein, low fat, and collagen, providing healthy and nourishing meals for the entire family. As a Japanese national favorite, Oyakodon serves as both a quick, convenient lunch and a premium family dinner option, offering residents and nearby business professionals a supreme culinary experience from the first bite to the heart.

Limited-Time Flash Surprise!

To celebrate the launching of the TORI SANWA Pop-up Store at APITA, Tai Koo, we are excited to offer a limited-time flash discount promotion. Customers who spend a designated amount at APITA will receive a $10 cash voucher, redeemable immediately for dine-in orders at the TORI SANWA Pop-up Store, providing customers with an extra-valued Washoku experience.

Hashtag: #TORISANWA

The issuer is solely responsible for the content of this announcement.

About TORI SANWA

Founded in 1900, TORI SANWA is one of Japan’s most historic and highly regarded chicken brands. The brand is dedicated to utilizing the rare purebred Nagoya Cochin chicken in its cuisine, with all ingredients meticulously raised and directly supplied by its own farms. Through its extreme attention to ingredients and unwavering adherence to tradition, TORI SANWA is beloved by local Japanese diners and has successfully expanded into international markets, including Taiwan and Singapore. Its launch in Hong Kong presents an opportunity for local diners to savor the exceptional flavors of chicken cuisine honed through a century of craftsmanship.

Address:Shop TKS-02, G/F, Apita, Cityplaza, 18 Taikoo Shing Road, Tai Koo
Operating Hours :Monday to Friday: 12:00 PM to 10:00 PM
Saturday, Sunday, and public holiday : 11:30 AM to 10:00 PM
Phone:+852 2166 1159

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Zuellig Pharma Acquires Cialis® (Tadalafil) from Lilly in Singapore

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SINGAPORE – Media OutReach Newswire – 3 August 2026 – Zuellig Pharma, a leading healthcare solutions company in Asia, today announced that it has acquired all rights, title, and interest in and to Cialis® (Tadalafil), a leading men’s health product from Eli Lilly and Company (“Lilly”) in Singapore.

Following the acquisition, Zuellig Pharma will now own the trademarks and marketing authorizations and licenses manufacturing know-how for Cialis®, a treatment for erectile dysfunction (ED) and benign prostatic hyperplasia (BPH), in 12 markets in Asia, with the expansion of its ownership into Singapore. Zuellig Pharma will also continue to promote and distribute the brand in these 12 markets.

The expanded ownership of Cialis® will widen accessibility of the drug to a significant population of men in Asia who are affected by ED and BPH. The acquisition also aligns with Zuellig Pharma’s strategic priority of building a strong portfolio of owned healthcare products as an integrated healthcare solutions company.

“Acquiring Cialis® in Singapore is a reflection of our proven expertise in growing world-class healthcare brands. This strategic move builds on our strong performance; true to our core purpose: to make essential healthcare more accessible for communities across Asia. We are driving sustainable growth by focusing on what matters most – the health of the people we serve”, said John Graham, CEO of Zuellig Pharma.

Hashtag: #ZuelligPharma #EliLillyandCompany #Cialis #Healthcare #MensHealth #Healthcare #Pharmaceuticals


The issuer is solely responsible for the content of this announcement.

About Zuellig Pharma

Zuellig Pharma is a leading healthcare solutions company in Asia, and our purpose is to make healthcare more accessible to the communities we serve. We provide world-class distribution, commercialization, and clinical trial support services, underpinned by a strong culture of innovation to support the growing healthcare needs in this region. The company was founded a hundred years ago and has grown to become a multibillion-dollar business covering 18 markets with over 12,000 employees. Our people serve more than 200,000 medical facilities and work with over 450 clients, including the top 20 pharmaceutical companies in the world.

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Licensed Watch Dealer Times Avenue Marks Five Years amid Singapore’s Pre-Owned Watch Market Growth

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As the global watch industry slows and fraud risks in the secondary channel draw public attention, Times Avenue is among Singapore’s secondhand luxury watch specialists seeing sustained growth on the back of shifting buyer preferences and tightening consumer scrutiny

SINGAPORE – Media OutReach Newswire – 3 August 2026 – Times Avenue by Horology Maison marks its five-year anniversary in 2026, as Singapore’s pre-owned luxury watch market expands amid a broader slowdown in the global watch industry.

A Growing Secondary Market and the Case for Regulated Dealers
The Bloomberg Subdial Watch Index, which tracks the 50 most-traded references by transaction value, recorded its best half-year performance since early 2022 in the first half of 2025, reflecting a broader shift in buyer preference towards the secondary channel.

The growth of the pre-owned segment has been driven by a combination of factors, including tighter supply of popular references at authorised dealers, record gold prices lifting new watch retail costs, and a shift among buyers towards immediate availability and market-reflective pricing.

Founded in 2020, Times Avenue has grown alongside this trend, transacting more than 3,000 authenticated timepieces from its Beach Road boutique over its first five years of operation. The boutique’s inventory is weighted towards luxury Swiss timepieces including Rolex, Patek Philippe, Audemars Piguet, Tudor and Cartier, with a focus on sought-after references that are typically subject to long waiting lists in the primary market.

At the same time, authentication and fraud risks in the secondary channel have drawn public attention, including the recent prosecution of an Italian national who attempted to trade a “fake” Rolex GMT Saru at a Singapore retailer. Both developments underline the importance of sourcing from licensed, regulated dealers.

Licensed secondhand goods dealers like Times Avenue operate under frameworks that impose customer due diligence, transaction reporting, record-keeping, and stock movement obligations. Exempted by the Singapore Police Force and a fully regulated dealer under the Ministry of Law, Times Avenue ensures that every watch sold undergoes rigorous in-house authentication before it reaches the client, and each piece is covered by an in-house warranty, giving buyers assurance of authenticity for every transaction.

Times Avenue also offers in-person buying from the public, trade-ins, consignment, and authentication, alongside retail, covering both the acquisition and resale ends of the secondary market.

Clients and prospective buyers can view current inventory, arrange private viewings, or request a sourcing consultation at https://horologymaison.com/contact-us/.
Hashtag: #TimesAvenue #PreOwnedWatches #LuxuryWatchesSingapore #WatchCollector #HorologyMaison




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Times Avenue by Horology Maison

Times Avenue by Horology Maison is a Singapore-based luxury watch grey dealer established in 2021, offering authenticated new and pre-owned timepieces from , Patek Philippe, Audemars Piguet, Tudor, Cartier and other leading maisons. The company provides retail, buying, trade-in, consignment, sourcing and authentication services from its boutique at 371 Beach Road #02-55 City Gate, Singapore 199597. Times Avenue by Horology Maison is registered with the Ministry of Law as a Regulated Dealer (Registration No. PS20220002864) and holds SPF Exempted Second-Hand Goods Dealer status.

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De Beers Group debuts Desert diamonds in Shanghai

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Over 200 industry leaders, trendsetters and cultural figures gather at The Orbit to celebrate the much-anticipated launch event

SHANGHAI, CHINA – Media OutReach Newswire – 3 August 2026 – De Beers Group unveiled the Desert diamonds campaign for Asia at West Bund Orbit in Shanghai. The immersive experience brought to life the authenticity, individuality and inner radiance embodied by Desert diamonds. Generating significant buzz across Shanghai, the event attracted distinguished guests, including government officials and ambassadors, retailers and industry partners, media and cultural influencers, artists and designers.

De Beers Group celebrates the Asia debut of Desert diamonds at The Orbit, West Bund Shanghai.

Designed by British architect Thomas Heatherwick, the West Bund Orbit’s fluid, ribbon‑like form resonates with Desert diamonds’ narrative of individuality, naturalness and fluidity, offering a visually perfect setting for the launch. The highlight of the evening was a sacred gong‑striking ceremony, symbolising the opening of a new era for Desert diamonds. Officiating at the gong-striking ceremony were Lynn Serfaty, General Manager, Natural Diamonds, De Beers Group; Annie Wong, Chief Operating Officer of Chow Tai Fook Jewellery Group; Winston Chow, Deputy General Manager of Chow Sang Sang Jewellery Group and Tommy Tse, Deputy CEO at Tse Sui Luen Jewellery Group. The ring the bell ceremony is accompanied by Loletta Lai, VP, Natural Diamond Marketing, APAC, De Beers Group and Sean Lin, VP, Sales, De Beers Group.

Government and diplomatic leaders joined the celebration to offer their congratulations. Taking the stage for a group photo were Mr. Sohail Shaikh, UK Deputy Trade Commissioner to China, UK Government / FCDO; Mr. Tom Simpson, MD, China, China-Britain Business Council; Ms. Phuti Joyce Tsipa, South African Consul-General in Shanghai; Ms. Bertha Amakali, Minister Counsellor of Namibia to China; Mr. Lin Qiang, President of Shanghai Diamond Exchange Center; Ms. Xu Yilei, Managing Director of the Natural Diamond Council Greater China; Ms. Meng Xiaojun, Chief Economist of NGTC; Shridaran Pillay, VP Government Affairs, De Beers Group, underscoring the event’s cross‑cultural significance.

“Desert diamonds captures the untamed beauty and power of the desert,” said Lynn Serfaty, “In China, natural diamonds are not imports—their origins are deeply rooted in ancient civilisation. The desert itself resonates with the Chinese cultural appreciation for transcendence, resilience, and the harmony between heaven and humanity.”

“Today’s consumers seek individual expression, true self, and self‑reward,” she continued, “Each Desert diamond is a response to this desire. Every Desert diamond presents a uniquely warm, natural colour and carries the imprint of billions of years. It is this cultural resonance that is driving the growing interest and appreciation of Desert diamonds in the Chinese market, representing the values most precious in our time: authenticity, individuality, and inner radiance.”

Departing from traditional jewellery launch formats, De Beers Group invited four “Real People” who embody the spirit of authenticity through their real‑life journeys to reveal the essence of Desert diamonds. The event opened with Desert diamonds “Real People” and sound healer Lear Tsui’s ethereal “Healing Trace” gong performance, guiding guests into a serene state of inner exploration. In the performance segment “Colour of Origin” that followed – Guo Yu’ang, a young Peking opera artist of the Mei School, honoured tradition with a graceful and elegant aria, conveying the beauty of heritage. The only female “Real People”, Shi Wei, China’s first F1 Academy female driver, made a stunning appearance wearing Desert diamonds jewellery at the “Blade of Resilience” segment. She shared with conviction: “True strength is often not outwardly expressed but built through intense focus. Just like the formation of natural diamonds—seemingly silent, yet enduring pressure over eons to achieve transformation.” Taking the stage at the finale “Ray of Refraction”, stand‑up comedian Liu Yang ignited the room with a series of humorous and heartfelt performances, and amidst the laughter, he led everyone into the moment of the very first reveal of Desert diamonds jewellery. Liu Yang shared: “True brilliance is not about being flawless, but about embracing every aspect of yourself, just as Desert diamonds reflects a unique individuality through the natural beauty of diamonds.”

At the heart of the celebration was a curated jewellery art exhibition, presenting Desert diamonds jewellery masterpieces by Chow Tai Fook, Chow Sang Sang and Tse Sui Luen, alongside De Beers Group’s iconic three‑stone collection and loose Desert diamonds. De Beers Group creatively partnered with bamboo weaving artist Xu Mingyu, who used the intangible cultural heritage of bamboo weaving to create immersive art installations throughout the venue. The Desert diamonds jewellery was placed amidst an intricate interplay of bamboo rhythms, sparking a poetic dialogue between contemporary jewellery design and millennia‑old craftsmanship. This distinctive Eastern aesthetic not only offered a fresh visual delight, but also interpreted the beauty of individuality, the authenticity of craftsmanship, and the radiance of time‑honoured tradition embodied by Desert diamonds from a local perspective, further underscoring De Beers Group’s Building Forever sustainability commitment.

To bring the experience to a memorable close, guests continued the journey through sensory party, where sound, scent and imagery combined to evoke the beauty at the heart of Desert diamonds. Interactive zones included a sand art experience allowing guests to co‑create with their fingertips, feeling the flow and eternity of the desert, a Gong Sound healing session using resonant frequencies to guide guests into a state of calm and introspection, and a Scents of the Desert fragrance experience blending warm amber and deep woody notes to outline the raw, pure beauty of the desert earth. Each experience acted as a different facet of a Desert diamond, collectively reflecting the themes of authenticity, individuality, and inner radiance.

To delve deeper into the spirit of the theme, De Beers Group hosted a series of panel talks, offering different perspectives on the evolving role of natural diamonds in modern life. Consumers were invited to participate in Natural Diamond Masterclasses, where they learned about the rarity, uniqueness and enduring value of natural diamonds, and gained further understanding of how to distinguish natural diamonds from laboratory‑grown diamonds. In addition, enamel painting workshops allowed guests to explore the dialogue between traditional craftsmanship and contemporary design.

Desert diamonds opens a new chapter in the celebration of natural diamonds, honouring their deep‑earth origin, inherent rarity, and cross‑cultural significance as symbols of individuality, natural beauty and self‑reward. Today, consumers increasingly look for pieces that reflect not only who they are, but how they choose to live, celebrate and express themselves. Desert diamonds answers that desire with a natural diamond expression shaped by individuality, authenticity and inner radiance. Looking ahead, De Beers Group will continue to celebrate the enduring wonder of natural diamonds and inspire a new generation to discover their relevance in today’s world. Desert diamonds breathe new life into “A Diamond is Forever”—because natural diamonds belong not only to eternity, but also to the here and now.

Please follow the official accounts to find more information regarding Desert diamonds.

De Beers Group Official Website
www.debeersgroup.com
Natural Diamond Instagram Page:
@ADiamondisForeverhk

Hashtag: #Naturaldiamonds #Diamonds #DeBeersGroup #Desertdiamonds #ADiamondisForever

The issuer is solely responsible for the content of this announcement.

About De Beers Group

Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers London and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair. De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services and a wide range of diamond sorting, detection and classification technology services. De Beers Group is committed to ‘,’ a holistic and integrated approach to sustainability that underpins our efforts to create meaningful impact for the people and places where our diamonds are discovered. Building Forever focuses on three key areas where, through collaborations and partnerships around the globe, we have an enhanced ability to drive positive impact; Livelihoods, Climate and Nature. De Beers Group is a member of the Anglo American plc group. For further information, visit .

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