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DFA Awards 2025 Celebrates Stellar Lineup of Global Design Icons Launches Pioneering DFA Asian Design Vanguard

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HONG KONG SAR – Media OutReach Newswire – 10 December 2025 – Hong Kong Design Centre (HKDC) today announced the distinguished laureates of the DFA Awards 2025, honouring their transformative design achievement with global impact. This year, the DFA Awards features the debut of DFA Asian Design Vanguard, an award programme established to honour a designer with whose work resonates powerfully across the international design landscape.

Launched in 2003, supported by the Cultural and Creative Industries Development Agency (CCIDA) of the Government of the Hong Kong Special Administrative Region as the lead sponsor, the DFA Awards continues its mission to honour extraordinary individuals and projects that have made a lasting impact in Asia, recognising the industry giants whose work has fundamentally shaped our world. The 2025 awardees represent a diverse spectrum of design excellence, including Don NORMAN, DFA Lifetime Achievement Award (DFA LAA) winner; Christina ONG, DFA Design Leadership Award (DFA DLA) winner; MA Yansong, DFA World’s Outstanding Chinese Designer (DFA WOCD) winner; André FU, DFA Designer of the Year (DFA DOY) winner; and Rahul MISHRA, DFA Asian Design Vanguard (DFA ADV) winner.

This year, the DFA Awards introduced the new accolade of the DFA Asian Design Vanguard with the aim to honour the contributions of Asian designers in any region of the world, who have strong vision to redefine global demand through design. This designer demonstrated the innovation of creativity, impacting market with significant commercial success locally and globally. Parallelly, has created cultural influence through design or cross-industry reach. To synchronise the new award programme, the trophy, designed by esteemed designer Mui KINOSHITA, features a triangular cut-out at its centre that symbolises A-D-V, dramatically frames light and shadow to create dynamic views from every angle to distinguish the Award’s eminent status.

Mr. Joseph LO, Chairman of HKDC, said, “This year’s cohort of laureates represents a powerful convergence of legacy and future-forward thinking. We see a profound depth of contribution, from Don NORMAN’s foundational theories that inspired us on how to interact with the world through design, to Christina ONG’s visionary leadership in designing global lifestyle empires that seamlessly bridge fashion, hospitality and wellness. We also celebrate the distinct design languages of MA Yansong and André FU blending the modern and cultural element to a stylish living. The inaugural DFA Asian Design Vanguard award allows us to honour a unique creative force, Rahul MISHRA, whose work is fundamentally influential and setting a new benchmark for what Asian design can connect social change and cultural preservation.”

DFA Lifetime Achievement Award 2025 (DFA LAA)
Don NORMAN
Founding Director emeritus
Design Lab, University of California, San Diego

Don NORMAN is a visionary leader who has profoundly shaped how we interact with technology. Renowned for championing the principle that design must serve people, his work seamlessly bridges the gap between social sciences and engineering, bringing a deep human perspective to product creation. His influential career includes pivotal leadership roles in the industry, such as Vice President of Advanced Technology at Apple, Executive at Hewlett Packard, and Founding Director of the Design Lab at the University of California, San Diego, which has inspired generations of designers, engineers, and business leaders worldwide. His ideas have been so transformative that Business Week (now known as Bloomberg Businessweek) once named him one of the world’s 27 most influential designers.

NORMAN’s exceptional contributions have been recognised with numerous honours, including lifetime achievement awards from ACM (Association for Computing Machinery), and the Human Factors and Ergonomics Society. His ongoing global impact is reflected in his advisory roles at leading institutions like Tongji University and the Hong Kong Polytechnic University.

The DFA Lifetime Achievement Award 2025 celebrates Don NORMAN’s profound legacy — a career dedicated not just to humanising technology, but to empowering us all through design that is intuitive, accessible, and deeply respectful of human experience. His pioneering concepts have become the foundational lexicon for the entire field, ensuring that his principles will continue to guide the creation of meaningful technology for generations to come.

DFA Design Leadership Award 2025 (DFA DLA)
Christina ONG
Founder
COMO Group

DFA Design Leadership Award 2025 Winner: Christina ONG

Christina ONG is a visionary of global luxury, renowned for building an empire that seamlessly spans fashion, hospitality, and wellness. As founder of the COMO Group, her impeccable taste and astute leadership have established her as Singapore’s preeminent style icon and a powerful shaper of international lifestyle trends across five decades.

Her journey began in 1972 with Club21, a single Singapore boutique she expanded into a global network of luxury stores across Asia and beyond. Her strategic acumen drove the celebrated revival of British luxury brand Mulberry. Her transformative vision extends to hospitality, where her Group owns a collection of award-winning Asian properties including Metropolitan Bangkok, Uma Ubud in Bali, and Uma Paro in Bhutan. Central to her philosophy is COMO Shambhala, a pioneering wellness brand that integrates holistic well-being focused on balancing mind, body and spirit into each property, from urban retreats to resort sanctuaries. These achievements have earned her honours including the Italian Cavaliere del Lavoro award and the Singapore Women’s Hall of Fame.

The DFA Design Leadership Award 2025 celebrates Christina ONG for masterfully curating a global lifestyle aesthetic that merges commerce with culture, and architecting complete ecosystems of luxury that empower artisans, champion wellness and set timeless standards of excellence. Her career stands as a powerful testament to how visionary leadership can redefine an industry through design and conscious enterprise.

DFA World’s Outstanding Chinese Designer 2025 (DFA WOCD)
MA Yansong
Founder
MAD Architects

DFA World’s Outstanding Chinese Designer 2025 Winner: MA Yansong

Beijing-born MA Yansong is synonymous with the leading voice in a new generation of architecture. His vision is to create a future where cities balance humanity, nature, and the environment through futuristic, organic designs that reflect a contemporary Eastern affinity for nature.

Notable projects that embody this philosophy include the sprawling Quzhou Sports Park, the dynamic Shenzhen Bay Culture Park, the visionary Lucas Museum of Narrative Art in Los Angeles, and the immersive Tunnel of Light in Japan. His significant contributions have been recognised with honours such as being named to the ’20 Most Influential Young Architects’ list by ICON, a British design and architecture magazine, in 2008, receiving the RIBA International Fellowship in 2010, being selected as a Young Global Leader (YGL) by the World Economic Forum in 2014, and being named one of the TIME 100 Most Influential People in the World in 2025.

The DFA World’s Outstanding Chinese Designer 2025 honours MA Yansong for his groundbreaking contributions to architecture and urban design, celebrating his visionary approach that integrates humanistic values, the poetic essence of nature, and cutting-edge technological innovation. His work continuously reshapes the future of our urban environments and demonstrates exceptional creative leadership, establishing a new paradigm for what Chinese designer can achieve on the global design stage.

DFA
Designer of the Year 2025 (DFA DOY)
André FU
Founder
André Fu Studio

DFA Designer of the Year 2025 Winner: André Fu

Renowned Hong Kong-based interior designer and architect André FU has established himself on the global stage by revolutionising modern luxury with a signature style that seamlessly blends cultural sensibilities, art, and craftsmanship.
For the past fifteen years, his vision has drawn equally on European principles of beauty and Oriental qualities to create timeless and resonant spaces. His influential portfolio includes iconic hospitality projects such as The Upper House in Hong Kong, the Waldorf Astoria in Osaka, and most recently, the Dusit Thani reopened in Bangkok and Capella Taipei. His collaborations extend to furniture for Louis Vuitton’s Objets Nomades and his own lifestyle brand, André Fu Living.
He has also received numerous awards, including Designer of the Year by Maison & Objet Asia, “Interior Designer of the Year” by Elle Décor China, Robb Report’s Icon of Luxury and the AHEAD Special Contribution Award.
The DFA Designer of the Year 2025 honours André FU for his unique vision that masterfully weaves together culture, craft and opulence. He is celebrated for creating a universe of iconic, cross-cultural spaces that are shaping the present and defining the future of modern luxury. Through his holistic practice, FU is establishing a new design chronology, offering a profoundly resonant aesthetic language that speaks to our moment and signals what is to come.


DFA
Asian Design Vanguard 2025 (DFA ADV)
Rahul MISHRA
Founder & Creative Director
Rahul Mishra

DFA Asian Design Vanguard 2025 Winner: Rahul MISHRA

Rahul MISHRA, a pioneering Indian designer, is renowned for integrating traditional craftsmanship with global haute couture. He made history as the first Indian designer invited to showcase at Paris Haute Couture Week, following his 2014 International Woolmark Prize win. In 2023, the French government also honoured him with the “Chevalier de l’Ordre des Arts et des Lettres” for his contributions.

MISHRA champions “mindful luxury,” using fashion as a force for empowerment. Through his couture line and ready-to-wear brand, AFEW Rahul Mishra (AFEW), he creates sustainable employment for over a thousand Indian artisans. His work has drawn acclaim from industry legends; fashion critic and former International Vogue editor Suzy Menkes calls him a “national treasure.” AFEW offers effortless luxury inspired by nature’s elements—Air, Fire, Earth, and Water—blending timeless style with modern wearability. Both his couture and ready-to-wear collections are available at his flagship stores in Mumbai, New Delhi, and Hyderabad, and through international retailers like Saks Fifth Avenue, cementing his influence on the global fashion stage.

The inaugural DFA Asian Design Vanguard 2025 celebrates Rahul MISHRA as a visionary who is redefining the fashion industry, proving that design can be a powerful vehicle for social change, cultural preservation, and ecological responsibility. By creating a sustainable bridge between Indian artisans and the global fashion market, he demonstrates how luxury can be both beautiful and benevolent. His work offers a compelling blueprint for a more conscious and interconnected design future.
Hashtag: #DFA #HongKongDesignCentre #HKDC #DFAAwards #DonNORMAN #ChristinaONG #MAYansong #AndréFu #RahulMISHRA #DFALifetimeAchievementAward #DFADesignLeadershipAward #DFAWorldsOutstandingChineseDesigner #DFADesigneroftheYear #DFAAsianDesignVanguard

The issuer is solely responsible for the content of this announcement.

About DFA Awards (www.dfaawards.com)

Since 2003, the Hong Kong Design Centre has launched the DFA Awards to underpin the role of designers in society, to celebrate design leadership and exemplary designs and projects with commercial success or impact in Asia, as well as to recognise the rising force of emerging designers in Hong Kong. The DFA Awards, through its seven major award programmes, has grown in its international influence in Asia. The seven award programmes include DFA Lifetime Achievement Award, DFA Design Leadership Award, DFA World’s Outstanding Chinese Designer, DFA Designer of the Year, DFA Asian Design Vanguard, DFA Design for Asia Awards and DFA Hong Kong Young Design Talent Award.

About Hong Kong Design Centre (www.hkdesigncentre.org)

Hong Kong Design Centre is a strategic partner of the HKSAR Government, harnessing the city’s distinctive East-meets-West position to create value through design.

To achieve our goals we:

  • Cultivate a culture of design
  • Bridge stakeholders to opportunities that unleash the power of design
  • Promote excellence in various design disciplines

About Cultural and Creative Industries Development Agency (www.ccidahk.gov.hk)

The Cultural and Creative Industries Development Agency (CCIDA) established in June 2024, formerly known as Create Hong Kong (CreateHK), is a dedicated office set up by the Government of the Hong Kong Special Administrative Region under the Culture, Sports and Tourism Bureau to provide one-stop services and support to the cultural and creative industries with a mission to foster a conducive environment in Hong Kong to facilitate the development of arts, culture and creative sectors as industries. Its strategic foci are nurturing talent and facilitating start-ups, exploring markets, promoting cross-sectoral and cross-genre collaboration, promoting the development of arts, culture and creative sectors as industries under the industry-oriented principle, and promoting Hong Kong as Asia’s creative capital and fostering a creative atmosphere in the community to implement Hong Kong’s positioning as the East-meets-West centre for international cultural exchange under the National 14th Five-Year Plan.

Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to some of HKDC’s activities/projects only, and does not otherwise take part in such funded activities/projects. Any opinions, findings, conclusions or recommendations expressed in this publication and relevant materials/events (or by members of the project teams) are those of HKDC only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, the Cultural and Creative Industries Development Agency, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.

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Asian Smart Medical Online Exhibition 2026: Connecting Smart Medical Suppliers with Global Buyers

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TAIPEI, TAIWAN –

Organized by AsianNet and TradeAsia (www.e-tradeasia.com), Medical Asia has been successfully facilitating international medical trade since its launch in 2024 , earning a strong reputation for high-quality participation and tangible business outcomes. In 2026, Medical Asia extends its exhibition period to strategically align with major global healthcare and medical industry events, including Medical Design & Manufacturing West, Arab Health, HIMSS Global Health Conference & Exhibition, MEDICAL JAPAN [Osaka], and Hospitalar Sao Paulo. This extended timeline enables international buyers to engage with multiple key events simultaneously, creating a more efficient and streamlined sourcing experience.

By participating in Medical Asia 2026, exhibitors can expect enhanced global exposure, broader networking opportunities, and increased potential for sustainable business growth, all while reaching a larger and more diverse international buyer base through a flexible and cost-effective hybrid exhibition model.

Medical Asia 2026 features a robust lineup of respected Taiwanese manufacturers, including industry leaders such as Perfect Medical and many more. These companies will present thousands of the latest smart medical industry products and technologies, covering a wide array of sectors crucial to modern manufacturing and production.

The event will feature an extensive selection from top manufacturers, covering categories such as Medical Devices & Clinical Equipment, Medical Supplies & Nursing Consumables, Healthcare Facility Furniture & Logistics Equipment, Emergency & Clinical Patient Monitoring Equipment, Rehabilitation & Physiotherapy Equipment / Consumables, Pharmaceutical Manufacturing, Packaging & Inspection Machinery, Medical-grade Wearables & Remote Patient Monitoring (RPM) Devices, Clinical Laboratory & IVD Analyzers, Medical-grade Materials & Components (Plastics / Rubber / Silicone, etc.), and Home Health Care Products. With thousands of the latest products, accessories, and equipment on display, the exhibition promises to be both comprehensive and highly professional. Attendees will gain valuable insights into the latest innovations and developments across the smart medical industry.

Visit the Online Exhibition:
https://www.etradeasia.com/online-show/42/Asian-Smart-Medical-Online-Exhibition-2026.html

In today’s rapidly evolving global environment, online platforms play a crucial role in breaking geographical barriers and extending marketing reach. In response to this growing demand, Medical Asia 2026 offers a comprehensive suite of innovative digital exhibition solutions, including dedicated exhibitor pages, electronic catalogs, and virtual exhibition halls. These digital tools are seamlessly integrated with TradeAsia, enabling international buyers worldwide to effortlessly discover exhibitors and explore products in depth. Through the platform, buyers can visit individual manufacturer pages, review detailed product information, submit inquiries, and communicate with exhibitors via real-time messaging. This highly interactive and user-friendly experience facilitates smooth communication, enhances buyer engagement, and fosters meaningful business connections between exhibitors and global buyers, ultimately creating valuable commercial opportunities.

TradeAsia (www.e-tradeasia.com) has been providing comprehensive B2B international trade services for buyers and sellers worldwide since 1997. With nearly three decades of industry experience, TradeAsia is recognized as one of the most established and professional global trade platforms. Today, the platform serves millions of members worldwide, featuring more than 600,000 verified suppliers and millions of up-to-date product listings across diverse industries. Every day, thousands of professional buyers from around the world use TradeAsia to source products, connect with suppliers, and explore new business opportunities. As a leading trade promotion channel in Asia, TradeAsia continues to facilitate efficient cross border trade and foster long term partnerships between global buyers and suppliers.

TradeAsia also collaborates with hundreds of trading organizations around the world to exchange marketing and promotional opportunities. As a result, suppliers who showcase their products on TradeAsia gain the chance to be featured across the publicity channels of multiple trade platforms and exhibition organizers worldwide, greatly enhancing their international visibility and marketing reach. In addition, during the period of Medical Asia 2026, promotional messages will be broadcast globally, further amplifying exposure for participating suppliers and connecting them with a wider international audience.

Hashtag: #TradeAsia

The issuer is solely responsible for the content of this announcement.

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Carbyne Fitness and IFPA Singapore Publish Study Revealing the Gender Gap Between Personal Training and Home Gyms

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SINGAPORE – Media OutReach Newswire – 3 February 2026 — A new joint study by Carbyne Fitness and IFPA Singapore has revealed a striking and persistent gender divide in Singapore’s fitness habits: while 80% of home gym users are male, over 60% of individuals actively seeking personal trainers are female.

The findings, based on Carbyne Fitness’ customer data and an online database of personal training enquiries compiled by IFPA Singapore’s personal trainers, point to two fundamentally different approaches to exercise motivation and engagement between men and women.

A Tale of Two Fitness Journeys
The data suggests that men overwhelmingly prefer self-directed fitness, buying equipment such as adjustable dumbbells, benches, and racks for home use. Women, on the other hand, are more inclined toward guided training experiences led by certified professionals.

According to Brian Chang, founder of Carbyne Fitness and IFPA Singapore, this split reveals not just gender preferences, but deeper social and psychological factors shaping how Singaporeans exercise.

“Men often see fitness as something they should be able to handle on their own, like asking for help somehow means they’re not strong enough,” said Chang. “That’s why many men would rather train themselves than work with a coach. Ladies, on the other hand, are usually more open to learning and getting guidance. They see working with a coach not as weakness, but as a smart way to improve safely and effectively.”

The Male Home Gym Boom
The pandemic sparked a surge in home gym investments, and Carbyne Fitness has been at the forefront of this trend. Its adjustable dumbbells and adjustable kettlebells have become popular among working professionals looking to save time and train efficiently at home.

Carbyne Fitness’ customer data revealed that four in five customers are male. “The home gym trend among men is here to stay,” Chang explained. “They appreciate the convenience, privacy, and long-term savings. For many, it’s not just fitness equipment, it’s a personal investment in staying strong and independent as they age.”

However, with about 58% of Carbyne Fitness customers living in HDB flats, 26% in condominiums, and 16% in landed properties, many still hold the misconception that home workouts, especially in smaller HDB or condo spaces, aren’t practical or effective. Landed property owners make up less than 5% of Singapore’s dwellings, yet account for 16% of Carbyne Fitness’ customers.

Dwelling Type National Share (SingStat) Carbyne Customer Share Index (Representation)
HDB (Public Housing) 72.0% 58.5% 0.81 (Under-indexed)
Condominiums 23.3% 25.6% 1.10 (Over-indexed)
Landed Properties 4.7% 15.9% 3.38 (Heavily Over-indexed)

“One of the most common reasons people give for not buying home gym equipment is that they ‘don’t have the space,'” said Chang. “But in reality, a proper home setup doesn’t need much room; a good pair of adjustable dumbbells and a bench can fit comfortably within just one square meter if you choose the right equipment.”

Why Women Seek Trainers
In contrast, IFPA Singapore’s training enquiries show that a majority of personal training clients are female. Of the 392 Singapore-based individuals who sought personal training, 63% were women, even though men still represent the majority of gym members nationwide.

Category Male % Female % Dominant Characteristic
Home Gym Buyers (Carbyne) 80% 20% High Autonomy
PT Seekers (IFPA) 37% 63% Guidance Seeking
Population (DOS 2025) 49.3% 50.7% Balanced

“This reflects a growing confidence among women to take charge of their fitness journey,” said Chang. “But it also shows that women tend to prioritize safety and proper form. They are more willing to invest in expert guidance rather than risk injury from unguided workouts.”

Many female clients, Chang adds, have goals that extend beyond appearance: postnatal recovery, strength for caregiving, or functional fitness for daily life.

“It’s not just about aesthetics anymore,” he said. “Women are recognizing that strength training builds long-term resilience, both physically and mentally.”

Implications for Singapore’s Fitness Industry
The gender divide uncovered by Carbyne Fitness and IFPA Singapore also points to structural gaps in how Singapore’s fitness ecosystem is organized, particularly the limited avenues for personal trainers to operate independently.

Most commercial gyms and public facilities, including ActiveSG gyms, do not permit outside personal trainers to conduct sessions within their premises. Trainers who are not employed directly by these gyms are often barred from coaching clients on-site, regardless of their certification or insurance coverage.

This restriction limits both consumer choice and career opportunities within the industry. For clients, especially women who prefer guided training but may not want to commit to an expensive gym membership, the policy creates a barrier to accessing affordable, flexible coaching. For freelance trainers, it restricts their ability to build a sustainable practice or serve niche communities such as seniors, postnatal women, or first-time exercisers.

“Many independent trainers tell us their biggest challenge isn’t finding clients; it’s finding space,” said Chang. “There’s a clear demand for affordable, accessible training environments, but the system hasn’t caught up yet.”

As a result, more trainers have turned to parks, void decks, or private studios, and a growing number of clients are exploring home-based personal training, sometimes with only a pair of resistance bands. This shift reflects broader lifestyle preferences: Singaporeans want convenience, privacy, and trust, not just a gym membership.

The study suggests that expanding access to personal training across shared and public fitness spaces could help Singapore move toward a more inclusive, community-driven fitness culture, one that empowers both male and female participants to train safely, confidently, and sustainably at every stage of life.

Volunteering for the Silver Generation
Both Carbyne Fitness and IFPA Singapore are working to build a more inclusive fitness culture through the Silver Strength volunteer program, which runs weekly strength sessions for seniors using resistance bands, adjustable dumbbells, and other small equipment at Active Ageing Centers across Singapore.

The initiative, funded by the National Youth Council, empowers older adults to stay strong, mobile, and independent, while giving volunteers the chance to make a direct impact in their communities.

“Silver Strength is more than fitness. It is about bridging intergenerational gaps and helping seniors live confidently and age with strength,” said Chang.

To sign up as a volunteer, visit getcertifiedpt.com/silver-strength.

About the Study
The gender distribution insights were derived from:

  • Carbyne Fitness customer data, representing over 1,000 unique customer interactions across Singapore between January 2024 and September 2025.
  • IFPA Singapore’s independent observation of 392 prospective client profiles compiled between October 2025 and December 2025.

While the sample sizes differ, both data sets converge on a clear narrative: Singapore’s home gym market is predominantly male, while personal training demand is female-driven.

The full research can be accessed on https://carbyne.sg/blogs/articles/revealing-the-gender-gap-between-personal-training-and-home-gyms.
Hashtag: #CarbyneFitness

The issuer is solely responsible for the content of this announcement.

About Carbyne Fitness

Carbyne Fitness is a Singapore-based fitness equipment company focused on delivering space-efficient, performance-driven home gym solutions for modern lifestyles. Best known for its space-saving gym equipment such as adjustable dumbbells and foldable treadmills, Carbyne helps professionals, families, and seniors train effectively at home without compromising on quality or safety.

Learn more at:

About IFPA Singapore

IFPA Singapore, operated by Get Certified PT, is the official Singapore operator of the International Fitness Professionals Association (IFPA), delivering internationally accredited personal training education and professional development. IFPA Singapore focuses on producing industry-ready practitioners through competency-based, real-world training.

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Luyuan Group Participates in Key Event Celebrating the 50th Anniversary of China–Thailand Diplomatic Relations, Promoting Youth Exchange

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BANGKOK, THAILAND – Media OutReach Newswire – 3 February 2026 – Since January 14, the two-week “Boundless Creativity, Youth Connection” China–Thailand Youth Cultural Exchange Series officially kicked off in Bangkok. Over 500 representatives from various sectors and university students in both countries gathered for this cross-border cultural engagement. Jointly organized by China’s Intercontinental communication center (CICC) and Chulalongkorn University, and supported by Thailand’s Ministry of Culture, Ministry of Interior, and the Office of the Prime Minister, the event serves as a robust platform for deepening youth exchange between the two nations. Luyuan Group, together with its global brand LYVA, was invited to participate, showcasing innovative products to foster cross-cultural youth engagement.

As part of the program, Luyuan Group co-launched the “Ride with Panda, Toward the Future Together” China–Thailand Youth Friendship Ride. Young participants from both countries rode Luyuan motorbike featuring the panda mascot “A Pu” through iconic Bangkok landmarks, symbolizing the vitality and enduring friendship between China and Thailand.

As an invited corporate representative, Luyuan Group donated a panda-themed motorbike to Dhurakij Pundit University, encouraging youth to document cultural and exchange stories through action. This appearance highlighted Luyuan’s commitment to social responsibility and cultural influence, while also showcasing the Group’s progress in accelerating global expansion through its brand LYVA. Currently, Luyuan’s business footprint spans over 80 countries and regions.

Looking ahead, Luyuan Group will continue to collaborate with global partners to explore new paths in green mobility and contribute to sustainable development worldwide.

In addition, the event also featured the “Gifts from China” exhibition, themed around the 50th anniversary of China–Thailand friendship. Organized with the support of the China National Arts and Crafts Society’s Pattern R&D Center, the Pattern Museum, and Qilin Co-creation, the exhibition brought together numerous Chinese heritage brands, attracting significant interest from young attendees from both countries.

Among the highlights was the debut of the “The Eight Horses of Contemporary Prosperitye” — a horse-themed pattern co-created by the Pattern Museum and artist ZHENG CHONG in celebration of the Year of the Horse — adding rich cultural depth to the event. Contemporary artworks by Xu Shanxun from Mogu Gallery, along with leading Chinese brands such as GELASIGE, Beyond Home Textiles, and Youji Jewelry, further embodied the vibrant reach of Chinese culture abroad.
Hashtag: #LuyuanGroup

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