By Adedapo Adesanya
Major household condiment brand, Onga Seasoning, a product of Promasidor Nigeria Limited, treated active brand followers on social media and budding chefs to a memorable experience in this year’s Onga Foodies Hangout held in Lagos.
The event themed The Jollof Showdown was packed with merriment and delicacies prepared with the brand and took place at Muri Okunola Park, Victoria Island, on Saturday, August 3, 2019.
It was hosted by renowned TV host, Chuey Chu and had in attendance celebrity chefs and food bloggers led by one of the nation’s expert on food blogging, Atim Ukoh, popularly known as Afrolems, who enlightened others on food blogging and photography.
Speaking at the Onga Foodies Hangout, the Category Manager, Culinary and Cereals, Promasidor Nigeria Limited, Mr Olumide Aruleba, said the initiative is an experiential platform aimed at connecting the brand with lovers of food and fun-seekers, who are mostly the brand’s social media followers.
“It is also a time to entertain Onga consumers, to bring them together to enjoy delicacies served with Onga taste and flavours,” he said.
Mr Aruleba added that having debuted in Lagos in 2018, with subsequent event in Abuja, the third edition was borne out of fans request for more.
According to him, the theme, The Jollof Showdown, was in preparation for the 2019 Jollof Day in Ghana in August, where the winner from the cooking competition at the third edition will represent Nigeria.
The jollof cooking competition was the highlight of the event and after a painstaking decision by the judges based on taste and presentation, Adebukola Abass (Chef Turay) was declared the winner.
She took home the prize of a giant refrigerator and other gifts, and will represent Nigeria at the 2019 Jollof Rice Day. While receiving her prize, exhilarating Abass, commended Onga for the laudable initiative and the opportunity to showcase her skills. Also, she promised to make the nation proud in Ghana.
The event was graced by three seasoned chefs and one attendee was supported by ex-Big Brother Naija housemates, Vandora Williams and Nina Ivy, Nollywood actress, Chy Nwakanma and ONGAcious TV Show host, Folake Cole-Adeife.
In her remark, Chy Nwakanma, who supported Abass, affirmed that she was highly delighted to be behind the winner and praised the brand for putting the initiative together.
Speaking on Onga’s range of products, the Brand Manager, Sophiat Bello, said Onga is proudly the Seasoning of Naija, made with locally sourced raw materials and caters to all culinary needs from start to finish. She said with Onga’s range of powdered and cube seasonings, everyone can make extraordinary meals every time.
Business Post Contributor