By Dipo Olowookere
One of Nigeria’s renowned marketing communications agencies, CentrespreadGrey, has added to its award cabinet after bagging the ICONIC Brand Agency of the Decade Award at the 2017 edition of the Nigeria Brand Awards.
The honour, which came in the Customer Services Excellence Category, attests to the agency’s professionalism and numerous achievements in the Nigerian marketing communications industry for over three decades.
The coveted Nigeria Brand Awards, in its seventh edition, is an annual event designed to honour outstanding achievements and innovation in the marketing communications space. At this year’s edition, awards were given in about twenty five categories across different market segments.
Chairman of the award committee, Mr Mike Samson, in his address said the 2017 edition of the Nigeria Brand Awards was geared towards encouraging greater innovation and customer service excellence in the private and public sector.
Speaking on the award, Managing Director CentrespreadGrey, Mrs Tola Obi, said the laurel is an acknowledgement of the agency’s track record in client service and business management.
“The award is a testament to the fact that in our over three decades journey as an agency, we pride ourselves in co-creating with the client to identify what matters most in order to proffer bespoke solutions to address the business needs and achieve the desired return on investment for all stakeholders,” she said.
CentrespreadGrey commenced operation in the Nigerian market in1982 and has, over the years, built up a formidable reputation as one of the country’s most successful marketing communications entities.
It recently signed an affiliation with Grey International Marketing communications Network in April 2017. The agreement grants the Nigerian agency access to global tools and resources of the Grey network.