By Ahmed Rahma
Most businesses lost ground in 2020 due to the COVID-19 pandemic, but next year will be better, the Chief Ideas Officer of Lilvera Nigeria, Mr Buchi Johnson, has said.
“A lot of businesses will hit the ground running in 2021 to make up for the lost time in 2020 and most importantly, businesses will be conducted differently as a result of the pandemic,” Mr Johnson said while reacting to an award won by his company recently.
Lilvera, a fast-growing marketing communications agency, emerged winner of the Most Customer Focused Experiential Marketing category at the 2020 Africa Finance Award held at Sheraton Hotel, Lagos.
While receiving the award, he expressed his sincere gratitude to the organisers and said, “this is the testament to the fact that the company has done well in 2020 that is known to be the most difficult year.”
“We are honoured by this award considering that there are so many fantastic experiential marketing with good customer tractions in Africa.
“We have been favoured by winning the 2020 Most Customer-focused Experiential Company Award. Don’t forget, this has been the craziest year for business,” he quipped.
Mr Johnson, who believed that the honour has placed a burden on the company’s shoulder to continuously deliver on its core mandates, dedicated the award to clients and the members of staff of the organisation, who he described as the backbone of the firm.
“I think apart from our clients, the team at Lilvera Nigeria has consistently put in the shift to get us to where we are today. Their efforts are the reason we win this award and without them this wouldn’t have become possible,” he said.
Lilvera Group helps small and medium-large companies plan, execute and monitor their online/offline marketing activities using proven and effective methods.