By Modupe Gbadeyanka
Stakeholders in the Integrated Marketing Communications (IMC) industry have been assured of ground-breaking innovations in 2024 by Sharebeta, a leading multidisciplinary, digitally driven marketing communications solutions company.
The firm said it would continue to offer through-the-line marketing solutions for brands in the country and across the globe advantageously, as it traverses the marketing communication landscape with four years of extraordinary performance and ground-breaking services.
The company, with skilled expertise in diverse industry verticals, stands for quality and excellence, going the extra mile to satisfy clients beyond their expectations with services in traditional advertising, digital marketing, and experiential marketing across the global business setting.
The chief executive of Sharebeta, Mr Martin Uro, who has almost two decades of experience in marketing communications, said his organisation remains the hope and future of advertising in Nigeria because it transcends old and traditional advertising and provides digitally-driven marketing solutions with native advertising, and a roadmap of vertical progression.
“We have a compelling growth mindset, we seek clients’ feedback, every day we seek to beat our personal best so we are wired not to see competition but to keep beating our previous records.
“We have a unique team of young digital natives who operate from across the world with phenomenal achievements,” he stated.
With a remarkable footprint in digital marketing communication, Sharebeta has a production arm that creates powerful snackable content, brand assets in videos and stills, films, documentaries, and animations, and talent management. This is coupled with a tech unit that caters to everything technology like IDDM, User Interface (UI), User Experience (UX), Cyber Security, DevOps engineering, Artificial Intelligence, Online Advertising, Search Engine Technology, and cloud computing, amongst other specialisations.
As the company advances into the coming year with the innovativeness that drives its offerings, Sharebeta will keep to the dynamics of the ever-evolving technological trend in the digital space to offer cutting-edge solutions to its existing and potential clients, both locally and internationally.
Its clientele includes Heineken, Tiger, Life beer, Goldberg Legend extra stout, 33 beer, Zagg energy drink, Fan Ice, Fanvannile, Super Yogo, Go slo, Polo Avenue, and Danone, with a part of the tech team providing solutions for S&P global 500, NHS, Bank of America, and London Stock Exchange, among others.