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Dato’ Seri Paduka TPr Dr. Maimunah Mohd. Sharif, Mayor of Kuala Lumpur Receives PRCA Malaysia Leadership Award 2024 and Dato’ Dr. Hartini Zainudin Receives ‘Making A Difference’ Community Award at MPRA 2024

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  • Bzbee Consult and Sarawak Tourism Board Win Top Honours at Malaysia Public Relations Awards 2024 (MPRA2024).
  • 111 PR Awards, 31 Media Awards presented and 5 students received the “Persuasive Pen Prize.”

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 3 December 2024 – The Malaysia Public Relations Awards (MPRA) 2024, held in conjunction with PRCA Malaysia’s 25th Anniversary, celebrated a milestone night, honouring the best in the industry with 111 awards across 35 categories, breaking records with an unprecedented 184 entries.

Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Seri Paduka TPr Dr. Maimunah Mohd Sharif, the recipient of the PRCA Malaysia Leadership Award 2024.
Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Seri Paduka TPr Dr. Maimunah Mohd Sharif, the recipient of the PRCA Malaysia Leadership Award 2024.
Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Dr Hartini Zainudin, the recipient of the PRCA Malaysia ‘Making a Difference’: Community Award 2024.
Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Dr Hartini Zainudin, the recipient of the PRCA Malaysia ‘Making a Difference’: Community Award 2024.



The highlight for the evening was honouring distinguished leaders; with the PRCA Malaysia Leadership Award 2024 presented to Dato’ Seri Paduka TPr Dr. Maimunah Mohd. Sharif, Mayor of Kuala Lumpur, for her visionary leadership, and the PRCA Malaysia ‘Making A Difference’ Community Award bestowed upon Dato’ Dr. Hartini Zainudin, Co-founder of Yayasan Chow Kit, for her relentless advocacy for child welfare.

bzBee Consult and Sarawak Tourism Board were also in the spotlight as they had clinched the coveted Campaign of the Year Awards in the Agency and In-house categories, respectively, solidifying their position as trailblazers in public relations excellence.

Sarawak Tourism Board CEO, Sharzede Datu Hj Salleh Askor and team received the Campaign of The Year for In-House category.
Sarawak Tourism Board CEO, Sharzede Datu Hj Salleh Askor and team received the Campaign of The Year for In-House category.
Prof Said Bani, Managing Director of bzBee Consult Sdn Bhd and team received the Campaign of The Year for the category of Agency.
Prof Said Bani, Managing Director of bzBee Consult Sdn Bhd and team received the Campaign of The Year for the category of Agency.



The media industry was also celebrated with 31 Media Awards recognising outstanding journalism, while the future of PR was highlighted with the Persuasive Pen Prize, awarded to five exceptional students, including Gold winner Muhammad Hafiz Azrai bin A’zmai from University Sultan Zainal Abidin.

PRCA Malaysia President Prof. Said Bani C.M. Din expressed pride in the industry’s growth, stating, “Tonight, we honour not just outstanding achievements but the individuals and organisations driving progress in public relations. This year’s theme, ‘You and AI,’ highlights how artificial intelligence is revolutionising communication, offering opportunities to innovate while reminding us of the importance of ethical practices and human creativity.”

Chief Judge Stefanie Braukmann added, “The record-breaking participation this year reflects the dynamism of the PR industry. AI and technology are transforming campaigns, but ethical and creative storytelling remain at the core of what we do. Congratulations to all winners and participants for their inspiring contributions.”

The introduction of new categories, such as media and student awards, expanded the awards’ reach, underscoring PRCA Malaysia’s commitment to nurturing talent and promoting innovation. MPRA 2024 reaffirmed its role as a benchmark for excellence, inspiring practitioners to harness communication for the betterment of Malaysia and its communities.

This year’s awards were bolstered by the support of esteemed organisations, including the International Association of Business Communicators (IABC), World Communications Forum Association (WCFA), and Public Relations Global Network (PRGN), Public Relations Practitioners Society Malaysia (PRactitioners) highlighting Malaysia’s growing prominence in global public relations.

PRCA Malaysia extends its gratitude to its Supporting Partner, Sarawak Tourism Board, Newswire Partner, Media OutReach Newswire, and sponsors, including Grab Malaysia, Robopreneur, Naza Automotive Group, MK Land, Commerce Dot Com, Agro Bank, Al-Hilmi Agarwood, Taylor’s University, and Malaysia Airports Holdings Berhad.

PRCA Malaysia also thanked the esteemed panel of judges representing diverse fields under the leadership of Chief Judge Stefanie Braukmann. The panel included influential leaders such as Dato’ Seri Wan Suraya Wan Mohd Radzi, Datuk P. Kamalanathan, Datuk Seri Abdul Jalil Hamid, Tammy Toh, Melati Abdul Hai, Shukreen Ma, Terence Fernandez, Ashwad Ismail, Farrah Naz Karim, and Marzura Abdul Malek.

The success of MPRA 2024 cements its reputation as the premier public relations event in Malaysia, setting the stage for continued excellence and innovation in the years to come.
Hashtag: #PRCAMalaysia

The issuer is solely responsible for the content of this announcement.

About PRCA

The Public Relations and Communications Association of Malaysia (PRCA Malaysia) was formed in 1999 as a formal association of consultants from specialist public relations and communications firms as well as in-house professionals in Malaysia. Since its establishment, the industry has witnessed tremendous changes in media usage and consumption, particularly with the rise of digital communications and social media. This has brought about the rapidly evolving role of Public Relations beyond the traditional umbrella of “PR”. In line with the ever-changing marketplace, there is a need for the industry to continually refresh and adapt itself to stay ahead. As such, PRCA Malaysia has changed its name to the Public Relations and Communications Association of Malaysia. The Association encourages its members to meet and freely discuss industry-related issues, such as the development of professional standards, ethics, qualifications, and the conduct of business. On top of that, PRCA Malaysia is committed to implementing various professional upskilling and talent development initiatives for the industry. Accordingly, our key events such as the Malaysia PR Awards and Malaysia PR Summit, are where the industry’s brightest talents aspire to shine. PRCA Malaysia is a registered organisation with the Registrar of Societies, Malaysia.

About MPRA

Malaysia Public Relations Awards (MPRA) are the industry awards organised by PRCA Malaysia, an organisation dedicated to fostering public relations excellence, to recognise successful campaigns of organisations and PR-Consultancies, as well as individuals that define the cutting edge of work in the public relations arena.

Adedapo Adesanya is a journalist, polymath, and connoisseur of everything art. When he is not writing, he has his nose buried in one of the many books or articles he has bookmarked or simply listening to good music with a bottle of beer or wine. He supports the greatest club in the world, Manchester United F.C.

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Economy

Strategic Crypto Investing Today: Investor SJMine With AI-Powered Market Intelligence

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SJMine

The crypto market is no longer being dictated by speculation and trends of trading in the short run. With the evolution of digital assets, investors demand more structured, data-driven and technology-supported strategies that are more stable, transparent, and have long-term potential. With all these changes, platforms with built-in artificial intelligence, cloud computing, and high-end hashing infrastructure are altering the way crypto participation operates.

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The investors of today require a higher level of access to digital assets than just a basic one. They desire systems that are capable of responding to market signals, adapting the conditions of the network, and functioning on a large scale. To satisfy this need, SJMine implements AI-based market intelligence within its operations.

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SJMine is a new view of strategic crypto investment in a world where intelligent automation is the new competitive advantage. The platform provides a modern and visionary solution to the current investors by integrating AI-related analytics, cloud computing infrastructure, flexible contract choice, and user-friendly design.

SJMine is an attractive proposal to invest in with confidence in the new technology-driven approach provided that investors are willing to abandon the old paradigm and shift to a smarter approach to crypto economy investment.

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Economy

OTC Exchange Begins Week With 0.39% Loss

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OTC stock exchange

By Adedapo Adesanya

The NASD Over-the-Counter (OTC) Securities Exchange fell by 0.39 per cent on Monday, January 12, after it closed higher in every trading day of last week.

The loss recorded yesterday took out N8.5 billion from the unlisted securities market, closing at N2.184 compared with the preceding session’s closing value of N2.193 trillion.

In the same vein, the NASD Unlisted Security Index (NSI) went down by 14.2 points during the session to 3,651.48 points from the 3,665.68 points it finished last Friday.

The decline was influenced by three securities, with Afriland Properties Plc down by N1.55 to end at N14.75 per unit compared with the previous N16.30 per unit, and NASD Plc declining by N1.00 to N59.00 per share from N6.00 pr share, as Food Concepts Plc slid by 34 Kobo to finish at N3.06 per unit versus N3.40 per unit.

On the flip side, three securities gained weight, with FrieslandCampina Wamco Nigeria Plc appreciating by N6.23 to N68.70 per share from N62.47 per share, Central Securities Clearing System (CSCS) Plc added 45 Kobo to close at N43.07 per unit versus N42.62 per unit, and  Geo-Fluids Plc gained 2 Kobo to settle at N6.84 per share versus N6.82 per share.

During the session, the trading volume soared by 826 per cent to 4.03 million units from 434,845 units, the trading value skyrocketed by 579.1 per cent to N46.8 million from N6.9 million, and the number of deals jumped by 118.2 per cent to 48 deals from 22 deals.

When trading activities closed for the day, CSCS Plc remained the most active stock by value on a year-to-date basis with 1.5 million units exchanged for N57.6 million, followed by Geo-Fluids Plc with 6.4 million units valued at N43.3 million, and FrieslandCampina Wamco Nigeria Plc with 379,749 units worth N24.4 million.

In terms of volume, Geo-Fluids Plc led with 6.4 million units sold for N43.3 million, trailed by Industrial and General Insurance (IGI) Plc with 2.9 million units traded for N1.9 million, and CSCS Plc with 1.5 million units valued at N57.6 million.

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Economy

Naira Appreciates to N1,421/$1 at Official Market

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reject old Naira notes

By Adedapo Adesanya

The Naira appreciated against the US Dollar in the Nigerian Autonomous Foreign Exchange Market (NAFEM) on Monday, January 12 by N1.71 to trade at N1,421.46/$1, in contrast to the preceding session’s N1,423.17/$1.

However, the local currency further depreciated against the Pound Sterling in the same market window yesterday by N3.81 to close at N1,915.84/£1 compared with last Friday’s price of N1,912.03/£1 and lost N3.55 on the Euro to quote at N1,661.68/€1 versus N1,658.13/€1.

In the same vein, the domestic currency depleted against the Dollar at the GTBank FX desk during the trading session by N4 to to settle at N1,431/$1 compared with the previous trading day’s rate of N1,427/$1 and closed flat in the black market at N1,490/$1.

The appreciation of the Nigerian currency against its American counterpart in the official market was supported by foreign portfolio investors’ inflow with support from non-bank corporate supply, leaving it within the N1,350/$1 – N1,450/$1.

“We anticipate that the CBN will emphasise exchange rate stability over rapid appreciation through 2026, supported by prudent policy execution and effective reserve management,” Coronation Merchant Bank research said in an update.

Despite a differential against other currencies, market analysts noted that stronger external inflows from FPIs, improving current account dynamics, and more disciplined FX management by the authorities, will give the Naira stronger footing.

As for the cryptocurrency market, most tokens tracked by this newspaper were largely down with traders seeing the market settle into equilibrium after leverage was flushed and liquidity thinned.

Market analysts noted that with spot demand soft and no clear institutional catalyst, price discovery continues to shift to where thinner liquidity and narrative trades can overwhelm fundamentals.

Litecoin (LTC) lost 4.6 per cent to trade at $76.25, Solana (SOL) depreciated by 1.6 per cent to $140.23, Cardano (ADA) slid by 1.4 per cent to $0.3914, Ripple (XRP) slumped by 0.9 per cent to $2.05, Ethereum (ETH) went down by 0.8 per cent to $3,128.74, and Dogecoin (DOGE) decreased by 0.5 per cent to $0.1392.

On the flip side, Binance Coin (BNB) appreciated by 0.3 per cent to $908.87, and Bitcoin (BTC) increased by 0.1 per cent to $91,916.73, while the US Dollar Tether (USDT) and the US Dollar Coin (USDC) remained unchanged at $1.00 apiece.

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