Economy
Fintech Start-up Zoto Grows Order Volume by 200%, Eyes 15m Orders in 2019
By Dipo Olowookere
Nigeria’s fastest growing payment solution, Zoto, a product of Hedonmark Management Services Limited, has announced growing its order volume in the 2017/18 financial year by 200 percent.
In a statement issued on Monday, April 09, 2018, the firm said in the period under review, it increased its transacting user base by 56 percent, with plans to record a significant improvement in the 2018/19 financial year.
The fintech start-up processed 5 million orders in the last year, which is expected to grow 300 percent to 15 million orders in the financial year 2018-19 due to growing volume of electronic payments by Nigeria’s young and digitally savvy mobile users. Zoto has scaled quickly with over one million downloads and an app rating of 4.6.
Nigeria has one of the fastest growing population in the world most of whom are mobile and digitally savvy due to prices of Android phones dropping by as much as 45 percent and data prices reducing by as much as 80 percent.
The accessibility to mobile phones and data has led to an explosion in electronic payments, with $117 billion worth electronic transactions processed in Jan – Dec 2016.
Speaking on the occasion, Oshone Ikazoboh, Co-Founder & COO of Zoto said, “We are delighted at the rapid progress made by Zoto in such a short period of time. These milestones will motivate us to work even harder and achieve the goal of becoming West Africa’s preferred digital payments solution.
“In near future we plan to expand vertically and horizontally by adding more categories and increasing the number of merchants in each category, this will help us provide better payment experience to our users and make us an indispensable channel for payments.”
Zoto’s value proposition is built around providing convenience and making payments easier. While most payments are web centric, Zoto empowers users with a rich and hassle free experience on the user’s mobile.
Payments are quicker in less than 10 seconds because the user can use the wallet’s stored value for various transactions like bill payments, recharge, bookings etc. Customers are provided with timely payment reminders making the entire service intuitive and user friendly.
Payments are processed seamlessly without bank OTP which is another feature driving ease and convenience.
Zoto has leveraged these developments to cater to Nigeria’s youth segment, providing anytime, anywhere payments facility.
It’s easy and intuitive interface has appealed to Nigeria’s youth segment which has led to higher conversion rates and number of repeat customers. While conversation rates for new users in finance and ecommerce globally are at 14 percent and 8 percent respectively, Zoto’s conversion rate is almost 67 percent (Source: Mixpanel product report 2017). Similarly, Zoto provides the highest level of customer experience through the use of deep analytics, AI, and instant refunds, which provides a repeat conversion of 60 percent compared to industry average of 17 percent in finance and 6 percent in e-commerce within a period of 8 week.
Economy
Interest Rates May Remain Elevated Despite Inflation Cooling—PwC
By Adedapo Adesanya
According to PricewaterhouseCoopers (PwC), Nigeria’s benchmark interest rate is likely to remain elevated in 2026 even as inflation shows signs of easing.
Speaking at the PwC–BusinessDay Executive Roundtable on Nigeria’s 2026 budget and economic outlook in Lagos on Thursday, the Chief Economist and Head of Strategy at PwC, Mr Olusegun Zaccheaus, said expectations of aggressive interest rate cuts might be premature even with the core factor – inflation – seen cooling.
“Interest rates may remain elevated despite inflation cooling for most of 2025,” Mr Zaccheaus said. “Perhaps not by the 500 basis points some hope for, due to the need to manage liquidity.”
The Central Bank of Nigeria (CBN) had more than doubled its policy rate from 2022 levels in a bid to rein in inflationary pressures, before implementing a 50 basis-point cut in September that brought the monetary policy rate to 27 per cent.
The move followed a sharp moderation in inflation from its late-2024 peak. Inflation slowed to 15.15 per cent in December 2025, while the economy expanded by 3.98 per cent in the third quarter, its strongest quarterly growth in years.
At the last Monetary Policy Committee (MPC) meeting of the CBN in November 2025 voted to keep the interest steady.
The PwC official warned that warned that underlying risks, including exchange-rate volatility, fiscal pressures and global uncertainty, continue to complicate the outlook.
Mr Zaccheaus said that a major challenge for the apex bank will be to control the volume of money circulating in the economy.
He advised that liquidity management remains critical as excess cash can quickly undermine dis-inflation efforts particularly as the 2027 election cycle is around the corner.
He said that Nigeria typically experiences rapid growth in money supply ahead of election cycles, driven by increased government spending and political activity, adding that without careful coordination, such expansions risk fueling inflation and weakening investor confidence.
“The responsibility of the central bank is to ensure liquidity does not grow in a way that has a negative macroeconomic impact,” Mr Zaccheaus said.
He noted that a stable currency environment would support improved capital allocation and investment planning.
“FX stability is crucial,” Mr Zaccheaus said. “It gives investors confidence and allows businesses to plan. But that stability depends on disciplined policy execution.”
Economy
Dangote Refinery Assures Steady Daily Supply of 75 million Litres of PMS, Others
By Aduragbemi Omiyale
If the assurance from the Dangote Petroleum Refinery is anything to take to the bank, then consumers of petroleum products in Nigeria have nothing to worry about in terms of availability.
The refinery has assured that it has the capacity to supply to them on a daily basis about 75 million litres of premium motor spirit (PMS), otherwise known as petrol; 25 litres of automated gas oil (AGO), also known as diesel; and 20 litres of jet fuel.
Nigeria is estimated to consume about 50 million litres of petrol per day, 14 million litres of diesel, and four litres of aviation fuel.
Dangote Refinery in a statement said the availability of volumes above prevailing demand provides critical supply buffers, enhances market stability and reduces reliance on imports, particularly during periods of peak demand or logistical disruption.
“The management of Dangote Petroleum Refinery would like to reiterate our capability to supply the underlisted petroleum products of the highest international quality standard to marketers and stakeholders,” it said in a public notice.
Industry analysts noted that supplying above estimated consumption reduces the need for emergency imports, strengthens inventory cover, enhances the resilience of the domestic supply chain, and boosts the foreign exchange ecosystem, thereby fortifying the value of the Naira in the currency market.
Dangote Refinery has also reaffirmed its commitment to full regulatory compliance and continued cooperation with the Nigerian Midstream and Downstream Petroleum Regulatory Authority (NMDPRA), stating that its supply approach is aligned with ongoing efforts to ensure market stability and orderly downstream operations.
It said it remains fully engaged with regulators and industry stakeholders in support of Nigeria’s national energy security objectives, as the country deepens its transition from fuel import dependence to domestic refining. It added that it continues to work closely with market participants to ensure that the benefits of local refining, including reliable supply, competitive pricing and improved market discipline are delivered consistently to consumers nationwide.
Economy
Sachet Alcohol Ban: NECA Demands Respect for Due Process
By Adedapo Adesanya
The Nigeria Employers’ Consultative Association (NECA) has expressed concern over the renewed enforcement of a ban on the production and sale of alcoholic beverages in sachets and small PET bottles by the National Agency for Food and Drug Administration and Control (NAFDAC).
The group’s director general, Mr Wale-Smatt Oyerinde, warned that the action of the agency could have adverse economic and governance consequences.
NECA is the organisation expressing worry of this issue after the Manufacturers Association of Nigeria (MAN) raised concerns about it earlier this week.
Mr Oyerinde said the enforcement contradicts a directive from the Office of the Secretary to the Government of the Federation dated December 15, 2025, which suspended the ban, as well as a March 14, 2024 resolution of the House of Representatives calling for restraint and broader stakeholder engagement.
The NECA chief said the continued enforcement is already disrupting legitimate businesses, unsettling ongoing investments, and putting thousands of jobs at risk, while weakening confidence in Nigeria’s regulatory environment.
According to Mr Oyerinde, regulation should be based on evidence, proportionality and the rule of law. He noted that the affected products were tested, registered and periodically revalidated under NAFDAC’s regulatory procedures, with alcohol content clearly labelled in line with internationally recognised Alcohol by Volume standards.
He added that underage drinking is primarily an enforcement issue at the retail level rather than a packaging issue, and called for stricter licensing, monitoring, and sanctions for erring retailers rather than a blanket ban on certain product formats.
NECA boss also warned that sachet and small-pack formats reflect affordability realities for many adult consumers, and that eliminating them could push demand into informal, unregulated markets, increasing public health risks and shrinking the formal economy.
He further expressed concern that enforcement efforts are focused on a regulated segment of the beverage industry while more dangerous illicit narcotics and abused pharmaceuticals continue to circulate widely among young people.
On the economic impact, NECA said the wines and spirits value chain supports significant direct and indirect employment across manufacturing, packaging, distribution, transportation, retail and agriculture.
It cautioned that sudden regulatory actions could threaten livelihoods, reduce government revenue and undermine investor confidence.
Addressing environmental concerns, NECA said plastic waste issues should be tackled through improved waste management, recycling systems and extended producer responsibility frameworks, rather than selective product bans.
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