Economy
Nestle Nigeria’s Marketing Cost too High—Shareholders
**Demand Bonus Shares
By Modupe Gbadeyanka
Shareholders of Nestle Nigeria Plc have expressed concerns over the huge amount used by the company for its marketing and distribution of goods across the country.
The shareholders advised the management to look for creative ways to carry these functions with lesser amount of money.
In the 2018 financial year, Nestle Nigeria said it spent N43.4 billion for its marketing and distribution, which the shareholders said was too high.
They urged the company, one of the largest food and beverage companies in Africa, to decentralise its operations so as to save cost.
However, National Coordinator of Progressive Shareholders Association of Nigeria (PSAN), Mr Boniface Okezie, who spoke at the firm’s Annual General Meeting (AGM) on Tuesday in Lagos, praised the board and management for ensuring steady and enhanced dividend payment over the years.
He said shareholders would appreciate the issuing of bonus shares to the investors going forward, urging the board to give this a thought.
Addressing shareholders at the meeting, Chairman of Nestle Nigeria, Mr David Ifezulike, going forward, “We will continue to leverage our research and development capacities to delight our consumers while creating value for our business and everyone across our value chain.”
He added that, “We are confident in the capacity of our people, our dedication to deliver high quality, tasty nutrition choices to our consumers and the continuous support of our stakeholders, we look towards 2019 with cautious optimism.”
Commenting on the company’s performance in 2018, Mr Ifezulike said the 2018 financial year was occasioned by unpredictable changes in the business environment, noting that the influx of competing products presented both a challenge and an opportunity for innovation to continue to delight consumers.
According to him, economic activity remained relatively weak in the fourth quarter of 2018, after the slight increase in activities in the third quarter due to higher oil production.
“On the average, spending power further decreased due to the elevated inflationary pressures as we witnessed more value driven consumption decisions,” he said, adding that despite the harsh operating environment, revenue increased by nine per cent while profit after tax rose 28 percent.
He added that in line with the policy of making shareholders the ultimate beneficiaries of the company’s business growth, the board recommended a final dividend of N30.517 billion or N38.50 per ordinary share.
“As in the past years, Nestle Nigeria brands remained leaders in their categories even with the influx of competitive brands in the market,” noting that marketing initiatives focused on creating nutrition awareness for its consumers who trust the brand’s ability to deliver high quality nutritious products.
He added that the extension of single serve pack formats has helped Nestle to drive penetration of its brands, even as it invested in expansion of its routes to market, working with a motivated and dedicated distribution network.
By Dipo Olowookere
The absence of a positive trigger left Nigerian stocks 0.38 per cent deeper in the bears’ territory on Friday, as investors embarked on cautious trading.
Two of the five major sectors tracked by Business Post finished in red on the last trading session of this week, with the industrial goods down by 2.44 per cent, and the energy down by 0.26 per cent due to profit-taking.
However, bargain-hunting raised the insurance sector by 1.52 per cent, the banking index increased by 0.79 per cent, and the consumer goods sector expanded by 0.28 per cent.
When the closing gong was struck yesterday, the All-Share Index (ASI) of the Nigerian Exchange (NGX) Limited crashed by 741.04 points to 192,826.77 points from 193,567.81 points, and the market capitalisation lost N476 billion to close at N123.763 trillion compared with the previous day’s N124.239 trillion.
According to data from Customs Street, Mecure gave up 9.97 per cent to trade at N75.85, Meyer depreciated by 9.90 per cent to N18.65, DAAR Communications crumbled by 9.83 per cent to N2.11, Champion Breweries staggered by 6.49 per cent to N18.00, and Dangote Cement crashed by 6.09 per cent to N779.00.
Conversely, Sovereign Trust Insurance gained 9.95 per cent to settle at N2.21, RT Briscoe improved by 9.93 per cent to N12.51, NGX Group expanded by 9.78 per cent to N124.00, Ellah Lakes surged by 9.70 per cent to N13.00, and Omatek chalked up 9.70 per cent to sell for N2.60.
A total of 44 shares finished on the gainers’ chart during the session, while 25 shares ended on the losers’ table, representing a positive market breadth index and strong investor sentiment.
The activity chart showed that 823.8 million stocks valued at N34.8 billion exchanged hands in 63,759 deals during the session versus the 868.5 million stocks worth N31.5 billion traded in 69,310 deals on Thursday.
This indicated that the value of transactions increased by 10.48 per cent, the volume of trades declined by 5.15 per cent, and the number of deals dipped by 8.01 per cent.
The busiest equity on Friday was Fortis Global Insurance, which sold 146.6 million units for N137.3 million, Zenith Bank transacted 79.4 million units valued at N7.1 billion, Japaul exchanged 57.2 million units worth N225.1 million, Jaiz Bank traded 49.5 million units valued at N589.3 million, and Access Holdings exchanged 44.8 million units worth N1.2 billion.
By Adedapo Adesanya
Nigeria’s economy, measured by gross domestic product (GDP), grew by 4.07 per cent (year-on-year) in real terms in the fourth quarter (Q4) of 2025.
The National Bureau of Statistics (NBS) announced the development in its latest GDP report for Q4 2025 on Friday.
The latest figure represents an improvement over the 3.76 per cent growth recorded in the corresponding period of 2024, signalling sustained recovery across key sectors of the economy. The growth rate was faster than the third quarter’s 3.98 per cent.
The report confirmed that Nigeria’s oil sector grew 6.79 per cent year-on-year and the non-oil part of the economy expanded by 3.99 per cent.
Nigeria’s average daily oil production stood at 1.58 million barrels per day in the final three months of 2025. That was lower than the third quarter’s output of 1.64 million barrels per day but higher than the 1.54 million barrels per day in the fourth quarter of 2024.
Breakdown of the data showed that the agriculture sector grew by 4.00 per cent in the fourth quarter of 2025. This marks a significant increase compared to the 2.54 per cent growth recorded in the same quarter of 2024, reflecting improved output and resilience in the sector.
The industry sector also recorded a stronger performance during the period under review. It grew by 3.88 per cent year-on-year, up from 2.49 per cent posted in the fourth quarter of 2024. The improvement suggests enhanced activity in manufacturing, construction, and related industrial sub-sectors.
The services sector maintained its position as a major growth driver, expanding by 4.15 per cent in Q4 2025. However, this was slightly lower than the 4.75 per cent growth recorded in the corresponding quarter of the previous year.
Overall, the 4.07 per cent GDP growth in the final quarter of 2025 underscores broad-based expansion across agriculture, industry, and services, despite a marginal moderation in services growth.
The Q4 performance provides further evidence of strengthening economic momentum, with improvements recorded in both agriculture and industry compared to the previous year.
By Modupe Gbadeyanka
For the second time, Flour Mills of Nigeria Plc is sponsoring the Paris International Agricultural Show (PIAS) as part of its strategies to fortify its ties with France.
The 2026 PIAS kicked off on February 21 and will end on March 1, with about 607,503 visitors, nearly 4,000 animals, and over 1,000 exhibitors in attendance last year, and this year’s programme has already shown signs of being bigger and better.
The theme for this year’s event is Generations Solution. It is to foster knowledge transfer from younger generations and structure processes through which knowledge can be harnessed to drive technological advancement within the global agricultural sector.
In his address on the inaugural day of the Nigerian Pavilion on February 23, the Managing Director for FMN Agro and Director of Strategic Engagement/Stakeholder Relations, Mr Sadiq Usman, said, “At FMN, our mission is Feeding and Enriching Lives Every Day.
“This is a mandate we have fulfilled through decades of economic shifts, rooted in a culture of deep resilience and constant innovation. We support this pavilion because FMN recognises that the next frontier of global Agribusiness lies in high-level technical exchange.
“We thank the France-Nigeria Business Council (FNBC), the organisers of the PIAS, and our fellow members of the Nigerian Pavilion – Dangote, BUA, Zenith, Access, and our partners at Creativo El Matador and Soilless Farm Lab— we are exceedingly pleased to work to showcase the true face of Nigerian commerce.”
Speaking on the invaluable nature of the relationship between Nigeria and France, and the FMN’s commitment to process and product innovation, Mr John G. Coumantaros, stated, “The France – Nigeria relationship is a valuable partnership built on a shared value agenda that fosters remarkable Intercontinental trade growth.
“Also, as an organisation with over six decades of transformational footprint in Nigeria and progressively across the African Continent, FMN has been unwaveringly committed to product and process innovation.
“Therefore, our continuous partnership with France for the success of the Paris International Agricultural Show further buttresses the thriving relationship between both countries.”
PIAS is one of the most widely attended agricultural shows, with thousands of people from across the world in attendance.
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