By Modupe Gbadeyanka
On October 1, 2023, food enthusiasts and stakeholders will gather at the Tafawa Balewa Square, Lagos to have a taste of Nigerian cuisine at an event organised by 3X4 Foods, a subsidiary of 3 BY 4 Gourmet.
The founder of 3X4 Foods, Ms Banke Makinde, said the programme, Street Food Celebration, would be used to showcase the Nigerian culture, through food, to the world.
She said the event would provide an opportunity to celebrate Nigeria’s culture, history, and people through street food, and promote cultural entertainment, and delicious gourmet street food.
According to her, Street Food Celebration will highlight the evolution and globalisation of Nigerian food and promote the new wave of African food concepts that are taking the world by storm.
“I want to export our rich African culture through food. Lagos is a melting pot of cultures, and our street food reflects that diversity.
“I’m spearheading this effort to push its globalization because I want the world to experience the deliciousness and uniqueness of Nigerian cuisine.
“The Street Food Celebration is a wholesome way to share our culture and heritage with others, and to build bridges between different communities,” Ms Makinde stated.
The invite-only event is expected to host over 500 stakeholders in the food ecosystem, including chefs, restauranteurs, food critics and writers, FMCG brands, influencers, and regulators.
It will also have members of the general public in attendance for a night of networking, cultural exploration, and sampling of Nigeria’s best street food cuisine.
The event is sponsored by key organisations in the industry and beyond, including the Nigerian Tourism Development Corporation (NTDC), Lagos State Ministry of Tourism, Arts & Culture, Bank of Industry, BUA Foods, and Flour Mills Nigeria, among others.
To consolidate its efforts to push local appreciation and globalisation of Nigerian culture, the event will also feature various forms of cultural entertainment and art to showcase the rich heritage of Nigeria and Africa. This will include an exciting performance from a dance troupe and a showcase of curated art from talented local artists.
Through this upcoming event, 3X4 Foods showcases its commitment to promoting the diversity and richness of African cuisine, whilst connecting industry players and key stakeholders.