By Adedapo Adesanya
Zarttech, a software development company, is committed to disrupting the business and employment-focused platform for Africa as part of its vision to build services that benefit Africans.
During a recent chat, the company told Business Post that it had built JobID, a viable local platform designed to benefit Africans by giving value to their data and increasing equality.
According to the company’s chief executive, Mr Nelson Ajulo, the application will fix the inequality in the African market being considered “inconsequential” by foreign platforms.
Using LinkedIn as a reference, the Zarttech CEO argued that LinkedIn, despite having over 30 million users in Africa, does not offer enough value to Africans because the continent represents a small slice compared to the wider user base of the platform. LinkedIn has around 1 billion users worldwide.
“A lot of social platforms have huge data from Africa, due to a lack of rights, exposure, and government defences.. we have so many situations to fix, so due to these situations, it makes sense that we get benefits that others are getting in the US, in Europe but here people do the same kinds of things and don’t earn the same from these platforms.
“I think it is time that we start a new kind of system for our people in Africa that can create our type of way. For example, LinkedIn has about 30 million users in Africa, this is a market that is for them not as important (is underrated) but this is also a market that we see could be enabled,” he stated.
He noted that Zarttech will focus on tapping into the identified gaps to continue building solutions like JobID, a web and app-based platform that will focus on Africans and then the global market.
Zarrtech has started onboarding the first set of JobID users, tapping a personalised approach so that users can see the benefits in real-time.
The subscription-based platform has social networking, and job listings, and has built an Artificial Intelligence function that will match users with their desired job openings within a few minutes. It also has work and social modes that users can switch at will.
Mr Ajulo also noted that secure functionalities like electronic and voice-feature for signing contracts, chats, free-file folders, swiping, and day-to-day calendars, have been built on the platform.
The usage of the company brings forth benefits for users who are entitled to sharing 25 per cent of revenue from the platform’s earnings.
“What we have done is that 25 per cent of our earnings in JobID, leveraging blockchain technology, will be redistributed back to everyone on the platform,” he said.
