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Ant International Becomes Official Sponsor of The Argentine National Football Team

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  • Through the partnership, Ant International secures comprehensive marketing rights of the Argentine Football Association (AFA) and world-class players of the Argentine National Football Team to launch strategic activations across its brand portfolio, including Alipay+, Antom, Bettr and WorldFirst

BUENOS AIRES and SINGAPORE – Media OutReach Newswire – 16 March 2026 – Ant International, a leading global payment, digitisation, and fintech solutions provider for merchants and financial institutions, today announced a partnership with the Argentine Football Association (AFA), becoming an Official Sponsor of the Argentine National Football Team for the Asia region (excluding the Middle East).

Leandro Petersen (left), Chief Commercial and Marketing Officer of AFA and Peng Yang, Chief Executive Officer of Ant International during a signing ceremony of the partnership.
Leandro Petersen (left), Chief Commercial and Marketing Officer of AFA and Peng Yang, Chief Executive Officer of Ant International during a signing ceremony of the partnership.

With over 30 offices around the world, Ant International provides AI- and blockchain-empowered cross-border digital payment, treasury and digitalisation solutions for global merchants and financial institutions. Building on broad regional collaborations, its digital payment and account services connects 150 million+ merchants to 1.8 billion consumer accounts in the Asia Pacific by integrating 300+ of mainstream and alternative payment methods.

This agreement unites the reigning FIFA World Cup Champions with one of the world’s most innovative financial technology providers. Through this partnership, Ant International secures comprehensive marketing rights to launch strategic activations across its brand portfolio, including Alipay+, Antom, Bettr and WorldFirst, by leveraging the intellectual property of the AFA and the world-class players of the Argentine National Football Team.

“We are incredibly proud to support the Argentine national team, a beacon of excellence, teamwork, and global inspiration,” said Peng Yang, Chief Executive Officer of Ant International. “Sports and tech are two critical bonds for communities and markets that break barriers and connect people. Together we will bring more extensive and enriched football experience and community impact through our Asia fintech and digital services network.”

With three FIFA World Cup triumphs in 1978, 1986, and 2022, and having reached the global final on six historic occasions, the Argentine National Team occupies a hallowed place in the pantheon of sporting legends. As the standard-bearers of the “Albiceleste” spirit, the team is defined by a century-old lineage of virtuosity and an unwavering commitment to the pursuit of glory.

“Football is the ultimate universal language. It serves as a powerful bridge that transcends borders and connects the entire world,” said Claudio Fabian Tapia, President of AFA. “Through this partnership, we are excited to bring that connection to an even wider audience in Asia.”

“This partnership is a commitment to long-term success and a strategic union of two global leaders,” said Leandro Petersen, Chief Commercial and Marketing Officer of AFA. “By joining forces, we aim to deepen our presence in Asia and achieve new heights in both sports and fin-tech.”

The issuer is solely responsible for the content of this announcement.

About Ant International

Ant International is a leading global digital payment, digitisation and financial technology provider. Through collaboration across the private and public sectors, our unified techfin platform supports financial institutions and merchants of all sizes to achieve inclusive growth through a comprehensive range of cutting-edge digital payment and financial services solutions. To learn more, please visit

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Pak Tak Credit Pioneers FinTech “No-Trace Loan Query” System —— Committing to Zero Credit Rating Impact, Redefining Tier-1 Financial Standards with “Technology + Empathetic Service”

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HONG KONG SAR – Media OutReach Newswire – 6 July 2026 – In direct response to the rapid evolution of digital finance, profound transformations in the credit market, and the escalating demand from clients for personal privacy and asset security, Pak Tak Credit, a premier licensed money lender in Hong Kong, proudly announces the launch of its newly upgraded FinTech “No-Trace Loan Query” System.

This milestone innovation is specifically engineered to address a critical pain point in the traditional lending market: the compromise of a client’s credit rating (TransUnion/TU score) with every single financing inquiry. By leveraging cutting-edge financial technology to streamline processes and combining it with “1-on-1 empathetic, human-centric service,” Pak Tak Credit enables Hong Kong citizens and SME owners seeking a premium financing experience to explore optimal financial solutions with zero burden and zero risk. The company firmly states that rather than engaging in blind interest rate price wars, it will redefine the service benchmarks for tier-1 financial companies through its core values of “integrity, absolute confidentiality, and a premium client experience.”

Addressing Market Pain Points: Traditional Inquiries Penalize Credit Health
In today’s complex and volatile economic environment, maintaining an excellent credit rating is paramount to securing financing, whether for personal wealth planning, property mortgages, or enterprise working capital. However, market observations reveal that traditional financial institutions or banks frequently perform a “Hard Inquiry” on a client’s credit bureau profile during the preliminary inquiry or quotation stage.

This conventional approach leaves a permanent footprint on the client’s credit report. When clients attempt to shop around and compare rates across multiple institutions within a short period, these inquiries accumulate rapidly, leading to a sharp decline in their credit score (commonly known as a “damaged credit profile”). This not only erodes the credit health that clients have meticulously maintained over the years but can also severely jeopardize future bank mortgage approvals or commercial loan applications.

Pak Tak Credit firmly believes that a tier-1 brand’s duty lies in prioritizing the client’s peace of mind and anticipating their needs. The newly introduced “No-Trace Loan Query” system dismantles these traditional barriers. By utilizing advanced financial technology to conduct “Soft Evaluations,” clients can obtain highly accurate credit evaluations and interest rate proposals with absolutely zero impact on their credit ratings and full peace of mind.

Technical Analysis: What is the FinTech “No-Trace” Soft Evaluation Mechanism?
Unlike traditional institutions that immediately request a formal credit report at the outset, Pak Tak Credit’s “No-Trace Loan Query” system utilizes an advanced big data risk control model. During the preliminary evaluation and pre-approval stage, the system only conducts a “Soft Inquiry” using partial information authorized by the client alongside proprietary internal algorithms.

The distinct advantage of this mechanism is twofold: it empowers the risk management team to accurately assess repayment capabilities and deliver genuine quotes, while guaranteeing that absolutely no footprint visible to other financial institutions is left on the individual’s TransUnion (TU) report. In other words, whether or not the client ultimately proceeds with the application or accepts the approved credit line, their credit rating remains 100% intact and perfectly protected.

Four Core Advantages: Smart Big Data Fused with Personalized Human Service
The launch of this new service represents more than just a technological upgrade; it is a revolution in “human-centric” financial experience, featuring four key pillars:

  • “No-Trace” Soft Inquiries to Safeguard Credit Assets: We guarantee zero adverse impact on the client’s credit rating during the preliminary consultation and pre-approval phases, making the process of exploring financing options as worry-free as online shopping.
  • Big Data Intelligent Pre-Approval for Instant Quoting: By integrating modern FinTech, clients simply input basic information online. The system automatically performs a multi-dimensional risk assessment, bypassing the traditional, tedious submission of preliminary documents to deliver instant reference credit lines, significantly accelerating capital turnover.
  • Rejecting Cold AI Responses for 1-on-1 Empathetic Service: Pak Tak Credit firmly believes that while technology drives efficiency, the core of financial service remains human connection and understanding. We refuse to rely solely on cold, automated responses. Every client inquiring through the system is assigned an experienced, dedicated account manager for “1-on-1 personalized follow-up,” crafting the most flexible and customized repayment structures tailored to the client’s true circumstances and pain points.
  • Ultimate Privacy Protection to Eliminate Industry Nuisances: The dignity of a tier-1 institution is built upon its respect for clients. Pak Tak Credit strictly enforces the highest standards of data encryption and privacy protection regulations. We pledge that all inquiry data is strictly restricted to internal evaluation purposes, will never be disclosed to third parties, and completely eliminates any form of telemarketing nuisance, restoring financial experiences to true prestige and confidentiality.


Application Scenarios: Meeting Diversified High-Value Asset Allocation Demands

This system upgrade comprehensively strengthens support for large-scale financing scenarios, precisely covering premium client segments:

  1. Property Owners & Investors: Prior to initiating property first mortgages, second mortgages, or refinancing for cash-out purposes, owners can utilize the no-trace system to evaluate property appreciation space and loan-to-value ratios without affecting subsequent bank mortgage refinancing approvals.
  2. SME Owners & Startup Founders: Facing market operational turnovers, short-term payroll obligations, or expansion needs, business owners can rapidly test large commercial loan approval limits without jeopardizing their personal credit lines.
  3. High-Net-Worth Individuals: For clients possessing diversified asset portfolios (such as precious metals or marketable securities), we provide professional, customized financing consultations featuring cross-asset synergy.


Strategic Vision: Winning the Market Through Integrity and Professionalism over Price Wars

Financial experts at Pak Tak Credit point out that the Hong Kong lending market is currently flooded with promotional slogans advertising “exceptionally low interest rates.” However, such schemes often conceal hidden handling fees, expensive consulting charges, or highly restrictive application thresholds that are practically unattainable for average applicants.

Pak Tak Credit refuses to engage in blind, malicious low-price competition. We deeply believe that true “tier-1 service” is anchored in absolute transparency of fees and the impeccable integrity and compliance of the process. Through “No-Trace Queries,” savvy borrowers no longer need to run into walls or risk a drop in their credit scores just to “test” the market. They can clearly understand their financial capabilities in the safest and most respected environment, enabling them to make the most rational wealth decisions.

Conclusion: Doing Our Duty, Standing as Your Most Reliable Financial Anchor
Financial service is more than the circulation of capital; it is a long-term commitment built on a foundation of trust. Pak Tak Credit’s brand-new FinTech “No-Trace Loan Query” System is dedicated to providing the most professional and dependable backing for every Hong Konger who pursues high efficiency, intelligence, and values privacy. Experience true tier-1 financial services starting today—begin with a no-trace query and secure your financial future with complete peace of mind.

Hashtag: #PakTakCredit

The issuer is solely responsible for the content of this announcement.

About Pak Tak Credit

Headquartered in Hong Kong, Pak Tak Credit is a leading professional licensed money lender in the region. The company consistently adheres to the principles of compliance, transparency, and integrity, operating strictly under the regulatory oversight of the Money Lenders Ordinance of Hong Kong to guarantee a fair and transparent transaction environment. Armed with exceptional financial technology (FinTech) capabilities and deep industry experience, Pak Tak Credit specializes in delivering property financing, large-scale commercial loans, and customized multi-asset financing solutions for individuals and SMEs. Rejecting malicious low-price competition within the industry, we steadfastly uphold “doing our duty, providing top-tier service, and ensuring ultimate confidentiality” as our core mission, striving to become the most trusted tier-1 financial partner for Hong Kong citizens and business owners alike.

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The Purest Co Launches PurestLabs, Bringing Supplement Manufacturing In-House to Strengthen Quality Control

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Singapore-founded wellness brand brings powder production in-house with new Johor Bahru facility, strengthening product development, quality control and end-to-end batch traceability

SINGAPORE – Media OutReach Newswire – 6 July 2026 – Most supplement launches begin with a new ingredient, flavour or product claim. The Purest Co’s latest move starts somewhere less visible, but increasingly important to consumers: the factory floor.

The Singapore-founded wellness brand has launched PurestLabs, its proprietary manufacturing facility in Johor Bahru, bringing its powder production fully in-house for the first time. The facility gives The Purest Co greater control over key stages of manufacturing, from ingredient handling and blending to filling, quality checks and batch traceability.

The move comes as wellness consumers become increasingly discerning, not only about ingredients and health claims, but also about where products are made, how they’re produced and how consistently quality is maintained.

In Singapore, health supplements are not subject to mandatory pre-market evaluation, approval or licensing by the Health Sciences Authority before they are imported, manufactured or sold. This places greater responsibility on brands to ensure that products are consistently produced, clearly labelled and responsibly managed.

For The Purest Co, PurestLabs represents more than a manufacturing investment. It reflects the company’s belief that trust isn’t built only through ingredients listed on a label, but through every step of how a supplement is developed, produced and quality checked before reaching consumers.

“As our community grew, so did our responsibility to deliver a consistently great product. Bringing production in-house allows us to have much closer oversight over every batch and continually improve based on what our customers tell us.” said Justin Chiam, Chief Executive Officer, The Purest Group.

At PurestLabs, The Purest Co now manages every key stage of powder production — from ingredient handling and blending to filling, quality assurance and batch traceability, all within a single facility.

While much of the production process happens behind the scenes, its impact is felt in the product details consumers notice most: how smoothly a powder mixes, how consistent it tastes, how pleasant the texture feels and whether it is easy enough to keep taking daily.

PurestLabs’ quality-control process includes raw material verification, blend homogeneity testing, moisture monitoring, microbiological testing where applicable, and batch retention samples for traceability. The facility is also being structured in line with GMP, HACCP and HALAL compliance frameworks, with certification processes currently underway.

Previously, The Purest Co worked with third-party manufacturing partners to scale its production. By bringing powder production in-house, the brand can now bring product development and manufacturing closer together, allowing it to test smaller batches, refine formulas more quickly and respond more directly to customer feedback on taste, texture and mixability.

That feedback loop has become a key part of The Purest Co’s growth. Its flagship Collagen Glow Berries has accumulated 5,343 customer reviews, while its Sicilian Orange Slimming Elixir carries 4,733 customer reviews, giving the brand a steady stream of insight into what customers expect from their daily supplements.

“Consumers today are not just buying into a product claim. They want to know wbut how it’s made and whether they can trust the process behind it,” added Chiam. “PurestLabs allows us to take greater ownership of that responsibility, from how a product is developed to how it is made, checked and improved for our customers.”

As consumer expectations around wellness continue to evolve, PurestLabs will underpin The Purest Co’s next phase of product innovation, supporting future functional supplements while giving the brand greater agility to refine formulations based on customer feedback.

The Purest Co’s full product range and more information are available at thepurest.co.

Hashtag: #purestco #purestgroup #collagen #supplement #wellness #lifestyle #singapore #health

The issuer is solely responsible for the content of this announcement.

About The Purest Co

is a Singapore-founded wellness brand offering a range of natural, science-backed health supplements formulated for everyday use. Spanning collagen, gut health, weight management, and women’s wellness, the brand serves health-conscious urban consumers seeking products that are transparent, convenient, and enjoyable to take daily. With the launch of PurestLabs, its proprietary manufacturing facility in Johor Bahru, The Purest Co now oversees production in-house from blending to quality assurance.

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Swire Coca-Cola and Fu-Rui-Shi Forge Long-Term Strategic Partnership

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Coca-Cola Products Introduced Across All Subway Hong Kong and Macau Outlets Starting July

HONG KONG SAR – Media OutReach Newswire – 6 July 2026 – Swire Coca-Cola and Subway’s Hong Kong and Macau franchisee, Fu-Rui-Shi Hong Kong Corporate Development Limited, jointly announced the signing of a seven-and-a-half-year strategic partnership agreement. Starting in July 2026, all Subway stores and online platforms in Hong Kong and Macau will fully introduce beverages from under the Coca‑Cola portfolio , offering customers a more diverse and enhanced meal pairing experience.

Swire Coca-Cola and Subway’s Hong Kong and Macau franchisee, Fu-Rui-Shi Hong Kong Corporate Development Limited, jointly announced the signing of a seven-and-a-half-year strategic partnership agreement.

Omnichannel Supply with Diverse Beverage Choices

Richard Gould, Director and General Manager of Swire Coca-Cola HK, said the company is pleased to form a long-term partnership with Subway. He noted that meaningful partnerships go beyond brand collaboration — they respond to consumer needs and enhance everyday experiences.

He added that the collaboration not only elevates the dining experience but also reflects our commitment to creating more relevant, refreshing and enjoyable meal occasions for consumers .

Richard Zhu, Chief Executive Officer of Subway China, also welcomed the collaboration, highlighting the combined strengths of both brands in delivering more diverse choices to consumers in Hong Kong and Macau.

Under the agreement, Subway outlets and online platforms in Hong Kong and Macau will offer a range of beverages from the Coca-Cola portfolio, including Coca-Cola, Sprite, Fanta, Schweppes, Authentic Tea House, Aquarius and more, along with pairing recommendations and upgrade options. Seasonal and limited-time promotions will also be introduced.

Driving Innovation to Enhance Consumer Experience

With 44 outlets across Hong Kong and Macau, this partnership combines the respective strengths of both companies to further enhance market competitiveness. Leveraging Coca-Cola’s strong brand portfolio and platforms such as Foodmarks and Coke+, the collaboration will enable more diversified partnership models.

Looking ahead, both parties aim to explore integrated promotions to drive bundled sales, as well as closer integration of physical stores and digital channels to boost consumer interaction and conversion, setting a new benchmark for cross-industry collaboration and sustainable growth. With customer experience at its core, the partnership aims to inject new energy into cross-sector collaboration within the local food and retail industry, creating long-term value for the Hong Kong and Macau markets and achieving a win-win-win outcome for brands, merchants and consumers.

The issuer is solely responsible for the content of this announcement.

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