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#AyamBersamaMu: Ayam Brand™ and Sunway XFarms Join Forces to Empower Children with Nutrition and Real-World Learning

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The collaboration combines hands-on learning for children with nationwide food aid distribution to over 1,000 underprivileged individuals.

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 25 September 2025 – Ayam Brand™, a household name with over 130 years of heritage, has once again reinforced its long-standing commitment to nutrition and community well-being through a collaborative CSR initiative with Sunway XFarms. #AyamBersamaMu brings together 60 children from underprivileged backgrounds for a day of experiential learning focused on healthy eating, sustainable farming, with fun, interactive activities. At the same time, the initiative extends its reach to over 1,000 underprivileged individuals nationwide through the distribution of nutritious food aid.

Ayam Brand™ in collaboration with Sunway XFarms brings together 60 children from Rumah Pengasih Warga Prihatin (RPWP) and Rumah Kebajikan & Anak Yatim Darul Najjah (An Najjah) for a day of experiential learning focused on healthy eating, sustainable farming, with fun, interactive activities

Ayam Brand™ has a proud legacy of promoting healthier eating habits among children and underserved communities. #AyamBersamaMu is part of its ongoing nationwide CSR programme to make nutritious food accessible to those who need it most. With more than a decade of impactful CSR work, Ayam Brand™ continues to combine food provision with nutritional education, creating lasting benefits for the communities it serves.

The one-day event at Sunway XFarms gives children an immersive experience that links nutrition and healthy-eating with real-world farming practices. Activities include an engaging “Suku Suku Separuh” nutrition sharing session featuring Ayam Brand™ products, a hydroponics farming workshop using Ayam Brand™ cans, and a tour of Sunway XFarms’ greenhouse facilities. The day concluded with a wholesome “Farm-to-Fork” lunch, where children enjoyed meals prepared with Ayam Brand™ products and fresh produce of vegetables from the farm. These activities are designed to build awareness of healthier food choices among the younger generation, while reinforcing the importance of sustainable living in everyday life.

“At Ayam Brand™, we believe that nutrition and education must go hand-in-hand to create meaningful change. Through #AyamBersamaMu we empower children to understand healthy eating while also addressing immediate food needs in communities, we are building a stronger foundation for the future,” says Teoh Wei Ling, Head of Marketing at Ayam Brand™.

“Our partnership with Ayam Brand™ demonstrates how collaboration can drive impact. By combining nutrition with sustainable urban farming, we hope to inspire children with practical knowledge while ensuring communities have access to nutritious meals,” says Afdhal Nayan, Chief Executive Officer of Sunway XFarms.

Beyond the event, Ayam Brand™ extends its impact nationwide by distributing food aid to underprivileged individuals through its trusted NGO partner, Food Aid Foundation. This outreach is set to benefit up to 1,000 recipients, ensuring that the impact of the programme lasts well beyond a single day.
The combination of education and distribution reflects Ayam Brand™’s holistic approach to tackling food security while empowering future generations with the knowledge and tools to make healthier choices.
#AyamBersamaMu continues Ayam Brand™’s legacy of impactful CSR, reflecting its vision of making nutritious food accessible while nurturing healthier generations. Through partnerships with organisations like Sunway XFarms and Food Aid Foundation, Ayam Brand™ is committed to strengthening food security and empowering communities nationwide.

Hashtag: #AyamBrand #AyamBersamaMu




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Ayam Brand™

Ayam Brand™, a 133-year old Malayan heritage brand famed for its wide range of quality, preservative-free, no added MSG, healthy, convenient and Halal certified canned food. Ayam Brand™ products are manufactured in state-of-the-art facilities that meet the highest international standards with worldwide-recognized certifications (HACCP, ISO 9001). All Ayam Brand™ products are on the JAKIM (Jabatan Kemajuan Islam Malaysia) whitelist of Trusted Halal Food Brand. Ayam Brand™ has been ranked in the Top 10 as Malaysia’s most chosen FMCG brands, according to Kantar Malaysia Brand Footprint Study 2024.

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Rethinking Urban Development: Vietnamese Developers Shaping Future Cities

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HO CHI MINH CITY, VIETNAM – Media OutReach Newswire – 11 July 2026 – As global urban challenges evolve, Vietnamese Developers offer valuable insights into alternative development models.

Vinhomes’ strategic response is crystallized in its ESG

For much of the past century, urban development followed a relatively straightforward equation: build housing, expand infrastructure and accommodate population growth. This formula is now showing its limitations. As climate risk intensifies, biodiversity declines and cities compete not only for investment but also for talent, developers around the world are now forced to redefine the very nature and purpose of what they build.

From the Gulf to Singapore, and from Scandinavia to Southeast Asia, large-scale urban projects are evolving into integrated ecosystems where mobility, green infrastructure, education, healthcare, digital services and environmental restoration are planned together. The industry paradigm has shifted from constructing buildings to designing places capable of sustaining both economic growth and quality of life over generations.

Vinhomes has initiated a comprehensive repositioning to navigate this global transition.

Known as Vietnam’s largest residential developer, the company is increasingly recognized not merely as a builder of housing projects, but as a creator of large-scale lifestyle ecosystems, communities where urban planning, technology, ecology and public services are conceived as parts of the same system.

When Nature Becomes Urban Infrastructure

For decades, environmental considerations were often introduced after a city’s masterplan had already been completed.

The emerging model reverses that sequence. Across many of its recent developments, Vinhomes operates on the principle that natural systems should become the starting point of planning. Hydrology, coastal conditions, biodiversity and existing vegetation are treated as design inputs that shape the urban layout from the earliest stages.

This philosophy marks a notable departure from conventional large-scale development, particularly in rapidly urbanising markets where natural landscapes have frequently given way to intensive construction.

With more than 30 developments across Vietnam and a land bank equivalent to roughly two-thirds the size of Singapore, Vinhomes has the unusual opportunity to test this planning approach at a metropolitan scale.

Rather than replicating identical urban formulas, each project is designed around the ecological characteristics of its location.

The company maintains that the long-term success of a city should ultimately be measured not by how much has been built, but by whether natural ecosystems continue to thrive decades after residents have moved in. That perspective aligns with an increasingly influential school of urban planning in which green infrastructure is viewed as essential public infrastructure.

Factors Compelling Cities Toward Regeneration

Environmental, Social and Governance (ESG) frameworks have become standard across global investment. Urban planners, however, are beginning to question whether sustainability alone is sufficient.

Maintaining today’s environmental conditions may no longer be enough if tomorrow’s cities must also respond to rising temperatures, sea-level change and growing demographic pressures.

Vinhomes’ strategic response is crystallized in its ESG++, a framework that extends beyond conventional ESG principles by introducing two additional objectives: Regeneration and resilience.

The distinction is subtle but important.

Regeneration implies restoring ecological systems rather than simply reducing environmental impact. Resilience focuses on designing cities capable of adapting to changing climatic, technological and social conditions over many decades.

Projects such as Vinhomes Green Paradise Can Gio and Vinhomes Global Gates Ha Long are intended to demonstrate how these concepts can be incorporated into large-scale urban planning, combining renewable energy, smart infrastructure and ecological restoration within a single development model.

This shift highlights a growing global consensus: the success of next-generation cities will ultimately be measured by their ability to adapt to increasingly complex environmental challenges.

Vietnam’s Urban Story Is Becoming Part of a Global Conversation

For many international audiences, Vietnam remains associated primarily with its cultural heritage and natural landscapes. Urban development may become an equally important part of that story.

Rapid urbanisation, expanding infrastructure investment and a national commitment to achieve net-zero emissions by 2050 have created conditions in which entirely new urban models can be planned without many of the legacy constraints facing older cities.

This developmental opportunity is capturing increasing global interest.

Commenting on Vinhomes Green Paradise’s participation in the global 7 Wonders of Future Cities initiative, Jean-Paul de la Fuente, Director of the New7Wonders Organisation, described Vietnam as undergoing a “transformative step change” in its national identity and global positioning. He pointed to the country’s progress in reducing the carbon footprint of urban mobility as an example of coordinated action between government and the private sector that offers valuable insights extending beyond Southeast Asia.

For Vinhomes, participation in international platforms such as 7 Wonders of Future Cities is therefore less about showcasing a single project than about contributing to a broader discussion on how rapidly developing economies might approach urban growth differently. The company’s evolution mirrors a wider shift taking place across the global property sector.

Increasingly, the core value proposition for developers is no longer anchored in how many buildings they can deliver. Instead, it centers on whether they can create cities that remain economically competitive, environmentally resilient and socially relevant long after construction has ended.

Hashtag: #Vinhomes

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CUHK Achieves Top 20 Global Ranking in QS World University Rankings 2027

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HONG KONG SAR – Media OutReach Newswire – 13 July 2026 – The Chinese University of Hong Kong (CUHK) has climbed 14 places in the latest Quacquarelli Symonds (QS) World University Rankings 2027 to rank 18th globally, entering the global top 20 for the first time. This milestone reflects significant improvements across key indicators, including employer reputation, international research network, and international student ratio, while retaining a full score in international faculty ratio.

CUHK climbs 14 places to enter the global top 20 for the first time.

CUHK’s Academic Excellence and Global Research Impact

CUHK’s academic rigour is further recognised in the 2026–27 Best Global Universities Rankings by U.S. News & World Report, where it ranks 28th globally and 5th in Asia, remaining Hong Kong’s top university for the fourth consecutive year. The University features 15 subjects in the global top 50, including five in the top 10, such as Education and Educational Research (#1), Gastroenterology and Hepatology (#2), Computer Science (#7), and Arts and Humanities and Artificial Intelligence (both ranked #9).

CUHK: Where Bold Ideas Become Impactful Research

CUHK provides an exceptional environment for impactful research, supported by approximately 300 research institutes and centres, alongside four state key laboratories approved by the Ministry of Science and Technology of China. Reflecting on the academic environment, Zhamilya Zhirenova, a PhD student in Biomedical Science from Kazakhstan, has deepened her expertise through her involvement with the Centre for Neuromusculoskeletal Restorative Medicine (CNRM), an InnoHK research centre CUHK established with Sweden’s Karolinska Institutet.

Unlike traditional research pathways, where students are often confined to a single university laboratory, Zhamilya gained extensive experience at Hong Kong Science Park, a dynamic setting that closely resembles industry. “It feels more like an industrial company,” she reflected, “and that experience has been invaluable.” For researchers with ambitions beyond academia, such early exposure to the pace and expectations of the biotech industry provides a distinct advantage.

Nurturing the Next Generation of Scientific Innovators

Many of CUHK’s scholars are globally renowned experts who have made significant breakthroughs in their respective fields. These experts provide valuable mentorship, cultivating an intellectually stimulating environment for innovative research.

At the Centre for Novostics, an InnoHK research centre dedicated to advancing molecular diagnostics, Yasine Malki, a Chemical Pathology PhD student from Hong Kong, highlighted mentorship as a defining aspect of his experience at CUHK. Benefiting from the mentorship of Professor Dennis Lo, CUHK’s Vice-Chancellor and President, and a pioneer in molecular diagnostics, Yasine collaborates with specialists in molecular technologies, bioinformatics, and clinician-scientists, exemplifying CUHK’s dynamic, multidisciplinary approach to medical science.

Through the latest global rankings, CUHK continues to demonstrate the impact of its research and scholarship. The University offers robust financial support to attract top-tier global talent, such as the Hong Kong PhD Fellowship Scheme (HKPFS) for the 2027–28 intake, which provides over HK$1.81 million (approximately US$232,420) in funding. Applications open on 1 September 2026.

Hashtag: #CUHK

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About CUHK

Founded in 1963, The Chinese University of Hong Kong (CUHK) is a leading comprehensive research university with a global reputation and world-leading rankings. Located in the heart of Asia, CUHK has a vision and a mission to combine tradition with modernity, and to bring together China and the West. The University has eight faculties: Arts, Business Administration, Education, Engineering, Law, Medicine, Science, and Social Science. Together with the Graduate School, the University offers over 300 undergraduate and postgraduate programmes. All faculties are actively engaged in research in a wide range of disciplines, with an array of research institutes and research centres specialising in interdisciplinary research of the highest quality.

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HKDL’s Immersive Interactive Experiences Win Guests’ Hearts Lucky Nugget Spin at Grizzly Gulch Surpasses 30,000 Participations

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Immersive experiences fuel collectible merchandise craze and extend magical memories

HONG KONG SAR – Media OutReach Newswire – 11 July 2026 – In tune with the growing popularity of experiential travel and guests’ desire for participation and immersive experiences throughout their journeys, Hong Kong Disneyland Resort (HKDL) has been integrating retail with storytelling at the park through an endless flow of innovative interactive experiences and distinctive merchandise offerings. Emotional connections with guests are strengthened as merchandise is transformed into meaningful souvenirs interwoven with their Disney memories.

Launched in April this year at Grizzly Gulch, the Chip ‘n’ Dale Lucky Nugget Spin has recorded more than 30,000 participations as of the end of June, becoming one of the park’s most popular activities. Combining storytelling, live interactions, and surprises, the experience has been warmly received by guests and has further enhanced the atmosphere throughout the land.

David Koo, director of merchandise at Hong Kong Disneyland Resort, shared: ‘Today’s guests are looking for more than products; they want keepsakes that capture the stories and memories of their visit. Through interactive experiences, we hope to make merchandise a natural extension of the Disney park journey. Whether it is a plush toy, a pin or an accessory, the true value lies not only in the item itself, but in the magical moments and personal memories it represents.’

David Koo, director of merchandise at Hong Kong Disneyland Resort, is pictured in the center

This story- and interaction-driven strategy has been incorporated into various guest experiences across the resort. For example, in an engaging experience at the Popcorn Pop-Up Shop on Main Street, U.S.A., guests can reach into a giant popcorn bucket-themed installation to catch a “popcorn” and reveal the hidden Pixar pals plushie together with Disney cast members on the spot. Meanwhile, the Snow White Grotto, located beside the Castle of Magical Dreams, has introduced a new “Lock of Dreams” experience, offering guests a sense of ceremony and a souvenir to cherish.

Disney’s Classic Pin Trading Tradition Extends the Magic Beyond the Visit

Disney’s iconic Pin Trading tradition has long been an important part of how guests explore the park and connect with others. Reopened in June, Main Street Collectibles now features dedicated pin display areas designed to celebrate and elevate this beloved tradition. Guests can discover unexpected treasures while searching for favorite designs as they trade pins with Disney cast members and fellow collectors. More than just an addition to a collection, each pin carries unique memories and extends the guest journey.

More Than 3.5 Million 20th Anniversary Merchandise Items Snapped up

New Pixar and Marvel Experiences on the Way

Merchandise sales grew continuously during Hong Kong Disneyland’s 20th anniversary celebrations, which attracted a large number of local, mainland, and international visitors and concluded with fanfare in June. Since late June last year, the resort has sold more than 3.5 million 20th Anniversary-themed merchandise. Among them, about 600,000 units of the SouvenEARS collection have been snapped up. Meanwhile, the blind-box series inspired by attractions and themed lands achieved sales of more than 500,000 units during fiscal year 2025, demonstrating the continued popularity of merchandise with strong storytelling elements and collectible appeal.

Looking ahead, HKDL will continue to enrich the guest experience across the resort. New Pixar-themed and Marvel-themed experiences will be introduced, further expanding both entertainment and retail offerings. Through ongoing innovation, HKDL remains committed to meeting guests’ demand for more immersive experiences, enhancing its appeal to local, mainland, and international visitors, and strengthening its position as a leading travel destination in the region.

Hashtag: #HongKongDisneylandResort

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