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Biggest Office Party Night of The Year Set for Unprecedented Surge in 0.0 Drinking

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3 weeks ago

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AMSTERDAM, NETHERLANDS –

Attitudes towards drinking alcohol are changing fast. The study, carried out in five countries* in partnership with renowned author of Sober Curious, Ruby Warrington, reveals over two-thirds (67%) of people now say it’s outdated and inappropriate to ask why someone isn’t drinking alcohol in 2025. Also, 81% agree it’s acceptable to say “no” to alcohol at festive events – no explanation required.

Biggest Office Party Night of The Year Set for Unprecedented Surge in 0.0 Drinking

A Global Surge in Confidence

Back in January, Heineken®’s ‘0.0 Reasons Needed’ study showed Gen Z were leading a quietly confident movement, but some social stigma around not drinking alcohol still existed. Fast forward less than a year, and that confidence is taking hold in cultures from all over the World, with two-thirds of us (66%) finding it very easy to turn down a drink at festive events, such as work parties.

Heineken®’s partner in its original January study, Charles Spence, Professor of Experimental Psychology at the University of Oxford, said, “These two studies show how quickly attitudes shift. Alcohol has been central to social life for generations, but the data now prove moderation is for everyone.”

How people plan to celebrate this season also tells the story. 37% will moderate their intake, 27% plan to abstain altogether, and 1 in 5 will raise a 0.0 beer instead. Gen Z are leading the charge for balance with 30% planning to ‘zebra stripe’ their drinks, alternating between alcoholic and non-alcoholic all night.

Social Pressure now off the Menu

Fear of missing out has finally gone out of fashion. Nearly 9 in 10 (86%) say they are comfortable drinking low or no-alcohol options at festive events, and 76% say they don’t need alcohol to feel included. In fact, 90% say they’d support a friend choosing to drink low or no-alcohol versions this festive season – proof that social pressure has given way to social acceptance.

While the UK and US may be leading the charge, this shift is global. In Brazil, two-thirds (67%) say they’re comfortable choosing 0.0 in social settings. In Japan, once among the most alcohol-centric cultures, over four in ten (44%) now feel comfortable going alcohol-free at parties.

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Ruby Warrington, author and moderation expert, said: “The question “why aren’t you drinking?”” belongs firmly in the past. People everywhere now feel free to choose if and when they drink alcohol without fearing social pressure or awkwardness. When I coined the term ‘sober curious’ nearly ten years ago, the goal was to normalise the choice not to drink – and we’re finally here.”

From Excuses to Humour

For years, turning down alcohol amid the festivities felt like it needed justification – so much so that nearly half (46%) of us typically associate the holiday period with drinking alcohol.

Now, the excuses are turning from defensive to downright hilarious – reflecting the irrelevance of the question. Gen Z are laughing off the questions with wild one-liners like “I’m on a secret government mission” and “I promised my cat we’d do yoga together”, turning pressure into playfulness.

Nabil Nasser, Global Head of Heineken® Brand, said: “As a champion of social life, Heineken® is always trying to better understand the ‘social glue’ that creates those shared moments we treasure. The research confirms what we always knew: Reaching for a Heineken® 0.0 doesn’t represent omission, it represents option.”

Heineken® continues to champion moderation through its 0.0 campaigns, including When You Drive, Never Drink and its global sponsorship of Formula 1®. Because great nights out don’t need reasons, just good company.

* The research was conducted by Censuswide, among a sample of 10,001 adults aged 18+ in the UK, USA, Spain, Japan and Brazil. The data was collected between 03.10.2025 – 09.10.2025. Censuswide abides by and employs members of the Market Research Society and follows the MRS code of conduct and ESOMAR principles. Censuswide is also a member of the British Polling Council.
† according to IWSR volume and value data for non-alcoholic beer brand lines in 2024
Hashtag: #Heineken

The issuer is solely responsible for the content of this announcement.

About HEINEKEN

HEINEKEN is the world’s most international brewer. It is the leading developer and marketer of premium beer and cider brands. Led by the Heineken® brand, the Group has a portfolio of more than 300 international, regional, local and specialty beers and ciders. We are committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. Through “Brewing a Better World”, sustainability is embedded in the business.

HEINEKEN has a well-balanced geographic footprint with leadership positions in both developed and developing markets. We employ over 85,000 employees and operate breweries, malteries, cider plants and other production facilities in more than 70 countries. Heineken N.V. and Heineken Holding N.V. shares trade on the Euronext in Amsterdam. Prices for the ordinary shares may be accessed on Bloomberg under the symbols HEIA NA and HEIO NA and on Reuters under HEIN.AS and HEIO.AS. HEINEKEN has two sponsored level 1 American Depositary Receipt (ADR) programmes: Heineken N.V. (OTCQX: HEINY) and Heineken Holding N.V. (OTCQX: HKHHY).

Most recent information is available on HEINEKEN’s website: www.theHEINEKENcompany.com

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AEON Bank Helps Ease Festive Season’s Budget Constraints with No-Hassle Personal Financing-i

Published

1 day ago

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24/12/2025

By

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 24 December 2025 – As Malaysians gear up for multiple financial commitments in the upcoming weeks and months, especially during the year-end holidays, back-to-school and double festive season, AEON Bank (M) Berhad, Malaysia’s first digital Islamic bank, strengthens its commitment to financial inclusion by offering accessible support through its Personal Financing-i (PF-i).

From December 2025 till March 2026, the bustling seasons present convergence of multiple spending needs for many households. Acknowledging that this might raise the need for flexible liquidity, AEON Bank provides a solution to address such budgetary constraints in the form of the PF-i; an inclusive, hassle-free financing facility, easily accessible via its digital banking app.

Optimising a Risk-Based Pricing (RBP) framework to determine a competitive and personalised profit rate, AEON Bank ensures that customers can seamlessly apply for PF-i online, as long as they are Malaysian citizens aged 18 to 55, with a minimum monthly gross income of RM2,500 – be it salaried employees or self-employed individuals, freelancers, as well as gig economy workers.

Aligned with Shariah banking principles, PF-i offers financing facility from RM1,000 up to RM100,000 with flexible tenure options ranging from 3 to 84 months, allowing for repayments tailored to individual budget needs. The Flat Profit Rate starting from 3.88% p.a. and a nominal Wakalah Fee of RM1 is applicable upon acceptance.

The entire process, from the application to fund disbursement are all managed online via the AEON Bank app. This simplifies the process and eliminates the need for physical paperwork or branch visits. To apply for PF-i, customers simply need to follow these steps :

  • Step 1 : Activated Savings Account-i pre-requisite

Download the AEON Bank app and activate the Savings Account-i, prior to applying for PF-i.

  • Step 2 : Eligibility check and employment details

Applicants must be Malaysian citizens aged 18 and above, earning a minimum monthly gross income of RM2,500 – either as salaried employees, self-employed or gig workers.

  • Step 3 : Financing selection

Select the preferred financing amount ranging from RM1,000 up to RM100,000 and flexible repayment tenure, with options between 3 to 84 months.

  • Step 4 : Supporting document submission

Upload the latest EPF (KWSP) statement, reflecting the latest consecutive 6-months contributions (for salaried workers) or latest consecutive 6-month bank statement (for self-employed/gig workers).

  • Step 5 : Approval and fund disbursement

Applications will be processed immediately and upon approval, funds will be disbursed directly into the applicant’s AEON Bank Savings Account-i. Repayments will be automatically deducted via monthly auto-debit.

PF-i enables Malaysians to access a Shariah compliant financing facility to ease their needs; be it an emergency financial support, family budget constraint, small renovation, vehicle repair or a much needed financial aid to bridge the temporary cashflow gaps.

For comprehensive details on the Personal Financing-i (PF-i), including full terms and conditions, click here to browse the website and scan the QR Code to download the AEON Bank app: https://www.aeonbank.com.my/api/qr-handler

Hashtag: #AEONBank #DigitalBanking #IslamicDigitalBank #ShariahCompliant #FinancialInclusion #IslamicFintech #PersonalFinancing





The issuer is solely responsible for the content of this announcement.

AEON Bank (M) Berhad

AEON Bank (M) Berhad is the first digital Islamic bank in Malaysia, licensed and regulated by Bank Negara Malaysia and the Ministry of Finance. Officially launched on 26 May 2024, we currently offer a suite of Shariah-compliant products and services under the Personal Banking and Business Banking (AEON Bank Biz).

Our Personal Banking offerings are 100% accessible via the AEON Bank app, namely the deposit Savings Account-i, AEON Bank x Visa Debit Card-i, Personal Financing-i, Term Deposit-i, Savings Pots, DuitNow QR, utility bill payments, personal financial management and budgeting tools with Neko Sensei, and a range of digital payment services with strategic partners and merchants, as well as Neko Missions, Malaysia’s first gamified digital banking interactive rewards programme.

On 8 August 2025, AEON Bank (M) Berhad officially launched AEON Bank Biz, anchored by the Current Business Account-i and integrated cash management capabilities, with the initial onboarding of vendors from AEON Credit Service (M) Berhad and suppliers within the broader AEON ecosystem. The targeted approach is designed to create an integrated value chain linking AEON’s retail and financial services networks, supporting strategic growth and greater inclusivity. AEON Bank Biz offers streamlined processes for account onboarding, credit assessments and financial services, utilising AI-driven fintech solutions to enable simplified procedures, faster approvals, and an enhanced digital banking experience for business owners and entrepreneurs. AEON Bank Biz’s products and services will soon be extended to more local businesses and entrepreneurs across Malaysia.

Being part of the AEON Group conglomerate, AEON Bank (M) Berhad is equally held by AEON Financial Service Co. Ltd. (AFS Japan) and AEON Credit Service (M) Berhad (ACSM). AFS Japan is responsible for the AEON Group’s financial services businesses, with strong roots in the retail sector which operates in Japan and 10 countries across Asia and it is. AEON Group is Japan’s largest retail group and it is a pure holding company that comprises eight core businesses.

AEON Group Malaysia consists of several entities, namely, AEON Co. (M) Bhd, AEON Credit Service (M) Berhad, AEON Bank (M) Berhad, AEON BiG (M) Sdn Bhd, AEON Fantasy (M) Sdn Bhd, AEON Delight (M) Sdn Bhd, AEON Global Supply Chain Sdn Bhd and Malaysian AEON Foundation (MAF). AEON Group has been a recognizable household brand with more than 200 years of history and evolution in Japan since the Edo era, along with 4 decades of growth in Malaysia, providing consumers with daily financial solutions and diversified retail convenience.

Our cloud native agility and AI optimisation, combined with the strength of our Shariah DNA, Malaysian roots and Japanese heritage are our distinguishing factors, while the integration with the AEON ecosystem gives us a competitive advantage of being the only bank in Malaysia with its own nationwide retail network. On top of that, AEON Points loyalty programme offers customers value-added benefits and meaningful rewards, as the AEON Points can be redeemed into cash value, deposited directly into customers’ AEON Bank Savings Account-i.

AEON Bank (M) Berhad is committed to provide accessible financial solutions for Malaysians and we aim to empower the community in pursuing their financial aspirations and achieve economic independence, hence fostering a more inclusive financial future for all. We will continue to contribute towards the Islamic banking development in the region and the nation’s digital economy.

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Media OutReach

AEON Bank Helps Ease Festive Season’s Budget Constraints with No-Hassle Personal Financing-i

Published

1 day ago

on

24/12/2025

By

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 24 December 2025 – As Malaysians gear up for multiple financial commitments in the upcoming weeks and months, especially during the year-end holidays, back-to-school and double festive season, AEON Bank (M) Berhad, Malaysia’s first digital Islamic bank, strengthens its commitment to financial inclusion by offering accessible support through its Personal Financing-i (PF-i).

From December 2025 till March 2026, the bustling seasons present convergence of multiple spending needs for many households. Acknowledging that this might raise the need for flexible liquidity, AEON Bank provides a solution to address such budgetary constraints in the form of the PF-i; an inclusive, hassle-free financing facility, easily accessible via its digital banking app.

Optimising a Risk-Based Pricing (RBP) framework to determine a competitive and personalised profit rate, AEON Bank ensures that customers can seamlessly apply for PF-i online, as long as they are Malaysian citizens aged 18 to 55, with a minimum monthly gross income of RM2,500 – be it salaried employees or self-employed individuals, freelancers, as well as gig economy workers.

Aligned with Shariah banking principles, PF-i offers financing facility from RM1,000 up to RM100,000 with flexible tenure options ranging from 3 to 84 months, allowing for repayments tailored to individual budget needs. The Flat Profit Rate starting from 3.88% p.a. and a nominal Wakalah Fee of RM1 is applicable upon acceptance.

The entire process, from the application to fund disbursement are all managed online via the AEON Bank app. This simplifies the process and eliminates the need for physical paperwork or branch visits. To apply for PF-i, customers simply need to follow these steps :

  • Step 1 : Activated Savings Account-i pre-requisite

Download the AEON Bank app and activate the Savings Account-i, prior to applying for PF-i.

  • Step 2 : Eligibility check and employment details

Applicants must be Malaysian citizens aged 18 and above, earning a minimum monthly gross income of RM2,500 – either as salaried employees, self-employed or gig workers.

  • Step 3 : Financing selection

Select the preferred financing amount ranging from RM1,000 up to RM100,000 and flexible repayment tenure, with options between 3 to 84 months.

  • Step 4 : Supporting document submission

Upload the latest EPF (KWSP) statement, reflecting the latest consecutive 6-months contributions (for salaried workers) or latest consecutive 6-month bank statement (for self-employed/gig workers).

  • Step 5 : Approval and fund disbursement

Applications will be processed immediately and upon approval, funds will be disbursed directly into the applicant’s AEON Bank Savings Account-i. Repayments will be automatically deducted via monthly auto-debit.

PF-i enables Malaysians to access a Shariah compliant financing facility to ease their needs; be it an emergency financial support, family budget constraint, small renovation, vehicle repair or a much needed financial aid to bridge the temporary cashflow gaps.

For comprehensive details on the Personal Financing-i (PF-i), including full terms and conditions, click here to browse the website and scan the QR Code to download the AEON Bank app: https://www.aeonbank.com.my/api/qr-handler

Hashtag: #AEONBank #DigitalBanking #IslamicDigitalBank #ShariahCompliant #FinancialInclusion #IslamicFintech #PersonalFinancing





The issuer is solely responsible for the content of this announcement.

AEON Bank (M) Berhad

AEON Bank (M) Berhad is the first digital Islamic bank in Malaysia, licensed and regulated by Bank Negara Malaysia and the Ministry of Finance. Officially launched on 26 May 2024, we currently offer a suite of Shariah-compliant products and services under the Personal Banking and Business Banking (AEON Bank Biz).

Our Personal Banking offerings are 100% accessible via the AEON Bank app, namely the deposit Savings Account-i, AEON Bank x Visa Debit Card-i, Personal Financing-i, Term Deposit-i, Savings Pots, DuitNow QR, utility bill payments, personal financial management and budgeting tools with Neko Sensei, and a range of digital payment services with strategic partners and merchants, as well as Neko Missions, Malaysia’s first gamified digital banking interactive rewards programme.

On 8 August 2025, AEON Bank (M) Berhad officially launched AEON Bank Biz, anchored by the Current Business Account-i and integrated cash management capabilities, with the initial onboarding of vendors from AEON Credit Service (M) Berhad and suppliers within the broader AEON ecosystem. The targeted approach is designed to create an integrated value chain linking AEON’s retail and financial services networks, supporting strategic growth and greater inclusivity. AEON Bank Biz offers streamlined processes for account onboarding, credit assessments and financial services, utilising AI-driven fintech solutions to enable simplified procedures, faster approvals, and an enhanced digital banking experience for business owners and entrepreneurs. AEON Bank Biz’s products and services will soon be extended to more local businesses and entrepreneurs across Malaysia.

Being part of the AEON Group conglomerate, AEON Bank (M) Berhad is equally held by AEON Financial Service Co. Ltd. (AFS Japan) and AEON Credit Service (M) Berhad (ACSM). AFS Japan is responsible for the AEON Group’s financial services businesses, with strong roots in the retail sector which operates in Japan and 10 countries across Asia and it is. AEON Group is Japan’s largest retail group and it is a pure holding company that comprises eight core businesses.

AEON Group Malaysia consists of several entities, namely, AEON Co. (M) Bhd, AEON Credit Service (M) Berhad, AEON Bank (M) Berhad, AEON BiG (M) Sdn Bhd, AEON Fantasy (M) Sdn Bhd, AEON Delight (M) Sdn Bhd, AEON Global Supply Chain Sdn Bhd and Malaysian AEON Foundation (MAF). AEON Group has been a recognizable household brand with more than 200 years of history and evolution in Japan since the Edo era, along with 4 decades of growth in Malaysia, providing consumers with daily financial solutions and diversified retail convenience.

Our cloud native agility and AI optimisation, combined with the strength of our Shariah DNA, Malaysian roots and Japanese heritage are our distinguishing factors, while the integration with the AEON ecosystem gives us a competitive advantage of being the only bank in Malaysia with its own nationwide retail network. On top of that, AEON Points loyalty programme offers customers value-added benefits and meaningful rewards, as the AEON Points can be redeemed into cash value, deposited directly into customers’ AEON Bank Savings Account-i.

AEON Bank (M) Berhad is committed to provide accessible financial solutions for Malaysians and we aim to empower the community in pursuing their financial aspirations and achieve economic independence, hence fostering a more inclusive financial future for all. We will continue to contribute towards the Islamic banking development in the region and the nation’s digital economy.

Continue Reading

Media OutReach

Empowering Website Operations Across ASEAN with AI and Teamwork

Published

1 day ago

on

24/12/2025

By

Japan’s MONJI+—A WebOps Enablement Platform Inspired by Voices from 77 Countries—Launches Its English Edition

OSAKA, JAPAN – Media OutReach Newswire – 24 December 2025 – ALAKI Inc., celebrating its 15th anniversary, has officially launched the English edition of MONJI+, an evolution of its 2018-born feedback tool MONJI β, now reimagined as a comprehensive WebOps Enablement Platform.

Alongside its free plan, available indefinitely, MONJI+ begins its full-scale expansion into the ASEAN market, helping teams elevate their website operations. In addition, a free Academic Edition is now offered to educational institutions to foster the next generation of web and IT talent.

▶️ Learn more about MONJI+

A Platform Born from 77 Countries of Real-World Insight

Since its launch in Japan in 2018, MONJI β has been adopted by web agencies, corporations, and advertising firms worldwide—across 77 countries and regions—streamlining feedback workflows for website management and development.

In everyday website operations, teams often face:

  • Feedback scattered across tools and channels
  • Miscommunication between internal teams and agencies
  • Unclear priorities that fail to drive results
  • Knowledge loss when members change
  • Valuable learnings buried and forgotten

MONJI+ connects creation, publishing, maintenance, and optimization into a single workflow—eliminating silos and enabling all members to move forward toward shared goals.

▶️ See how MONJI+ transforms your workflow

Since its official launch in Japan in January 2025, MONJI+ has rapidly spread among enterprises and educational institutions. It is increasingly adopted as a practical standard among agencies and in-house teams, improving productivity and measurable outcomes.

Responding to Global Voices – Official Launch of the English Edition

During forums and seminars held alongside the Expo 2025 Osaka, Kansai, Japan, ALAKI engaged with government representatives and industry leaders from around the world.

The feedback was clear: inefficiencies in website operations, lack of improvement cycles, and a shortage of web marketing expertise are universal challenges. But one issue stood out above all—the shortage of skilled web and IT professionals.

Some governments even requested that MONJI+ contribute to national web/IT talent development, not just productivity gains. Following the Expo, inquiries from multiple countries confirmed the demand, prompting the official release of the English edition of MONJI+.

Confidence from SWITCH 2025, and a Vision for What’s Next

As part of its ASEAN expansion, ALAKI visited SWITCH 2025 (Singapore Week of Innovation & Technology), held from October 29–31. Through dialogues with government agencies, corporations, startups, and academic institutions, the importance of website operations productivity and digital talent development was reaffirmed.

Insights from leading ASEAN web and IT innovators will continue to shape the evolution of MONJI+.

Key Benefits of MONJI+

Eliminate inefficiencies and dependency on individuals—enhancing both productivity and performance in website operations.

  • Workflow Efficiency: Centralize feedback and progress tracking to prevent oversights
  • Error Reduction: Detect typos automatically with AI proofreading
  • Results-Oriented: Integration with analytics tools helps identify improvement areas instantly
  • Team Collaboration: Share real-time updates across internal and external members
  • Knowledge Building: Use the Wiki feature to retain expertise and reduce training costs

▶️ Explore MONJI+ features

The Future of “Agentic WebOps” — Powered by Data and AI

MONJI+ evolves beyond a simple management tool—it becomes an AI-driven partner that learns from operational data to support human decision-making and creativity.

Our vision: a human-in-the-loop “Agentic WebOps” environment that helps teams achieve outcomes with AI-assisted decision support.

Available AI Features:

  • AI typo and error detection for feedback
  • AI chatbot assistance

Upcoming AI Features (Examples):

  • Content suggestion and creation
  • Feedback trend analysis and improvement recommendations
  • Design assistance
  • Webpage performance analysis and enhancement
Customer Success Stories
  • Global Marketing Agency (Singapore): “Sharing the same interface greatly improved collaboration across our international offices.”
  • Web Production Agency (Japan): “Centralized feedback management accelerated delivery times by roughly 30%.”
  • E-commerce Company (Japan): “By linking with an analytics tool, we identified key improvement areas instantly—our conversion rate increased by over 20%.”
  • Recruitment Platform (Japan): “With AI detecting typos automatically, our job listing checks became faster and more reliable.”
Vision Video – ‘Pride and Hope for the Web Industry’

Discover how MONJI+ envisions the future of website operations.

▶️ Watch the Vision Video

CEO’s Comment

“Website operations shouldn’t be about chasing scattered messages—it should be about generating results that matter. With MONJI+, we unify feedback, workflow, and analytics, while AI suggests the next strategic move. Our mission is to help ASEAN teams reach outcomes faster and more reliably.”

— Yuji Yamauchi, Founder & CEO, ALAKI Inc.

Getting Started

Getting started is easy, with no credit card required. MONJI+ aims to be the shared foundation for website operations, accessible to everyone.

  • Forever-Free Plan: Access essential functions without time limits
  • 30-Day Free Trial: Experience all features in a live environment

▶️ Start your free 30-day trial now

Free “Academic Edition” for Educational Institutions

To empower the next generation of web and IT professionals, MONJI+ offers an Academic Edition free of charge to universities, vocational schools, and online programs. Students and educators can experience real-world website operations, gain practical skills, and collaborate through shared projects.

▶️ Learn more about the Academic Edition

Hashtag: #MONJI+

The issuer is solely responsible for the content of this announcement.

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