Media OutReach
Binastra Land Marks Two Decades of Excellence and Recognition in Malaysia’s Property Industry
With over RM4.5 billion worth of completed projects to date, internationally recognised ISO certifications, and a portfolio of landmark developments across the Klang Valley, the company stands as a benchmark for quality, innovation, and sustainable growth.
Two Decades of Proven Expertise
Founded with a vision to redefine modern urban living, Binastra Land has consistently delivered developments that combine functionality, aesthetic appeal, and long-term value.
Over the past two decades, the company has navigated market cycles, evolving consumer demands, and industry challenges while maintaining a steady track record of successful project completions.
Its experience since 2005 reflects not only longevity but resilience and adaptability. From residential communities to integrated mixed-use developments, Binastra Land has demonstrated a deep understanding of Malaysia’s property landscape, positioning itself as a developer that prioritises both investor confidence and homeowner satisfaction.
RM4.5 Billion in Completed Developments
To date, Binastra Land has completed projects valued at over RM4.5 billion, a significant milestone that underscores its operational strength and financial credibility.
This achievement reflects the company’s ability to deliver projects on schedule while maintaining construction quality and design excellence.
Among its key milestone and completed projects are:
- Trion @ KL & Mercure Kuala Lumpur Trion – An integrated lifestyle development that combines residential, retail, and hospitality components, enhancing connectivity and vibrancy within Kuala Lumpur.
- Sinaran Wangsa Maju – A thoughtfully designed residential development offering modern living solutions within a well-established neighbourhood.
- Suria Garden @ Puchong – A community-focused development catering to growing demand in the Puchong area.
- CyberSquare @ Cyberjaya – A mixed-use project supporting Cyberjaya’s vision as a dynamic technology and commercial hub.
- Citizen2 @ Old Klang Road – A contemporary residential development strategically located along one of Kuala Lumpur’s key corridors.
Binastra Land Upcoming Projects: Binastra Cochrane & Binastra Cochrane 2
- Walking distance to MRT Cochrane – Excellent connectivity to Kuala Lumpur city centre and major business districts.
- Minutes from Tun Razak Exchange (TRX) and Sunway Velocity Mall – Easy access to financial institutions, retail outlets, dining, and lifestyle amenities.
- Strong investment appeal – Located within a high-growth corridor with solid rental demand and promising capital appreciation potential.
- Close to Monash University Malaysia – Attractive for students and academic professionals seeking well-connected urban residences.
Each of these projects reflects Binastra Land’s commitment to delivering developments that are strategically located, well-planned, and aligned with market needs.
Multi-Award-Winning Developer in Malaysia
Binastra Land’s dedication to excellence has been consistently recognised by respected industry bodies. The company has earned multiple accolades that highlight its expertise in lifestyle-centric development and design innovation.
Among its notable awards:
- Golden Bull Award 2021 – Super Golden Bull Winner
- PropertyGuru Asia Property Awards Malaysia 2021 – Best Lifestyle Developer
- Asia Pacific Property Awards 2020-2021 – Mixed-use Architecture Malaysia & Mixed-use Development Malaysia
- Property Insight Prestigious Developer Awards 2019 – Best Boutique Lifestyle Development for Trion @ KL
- StarProperty.my Awards 2019 – The Art of Life Award (Best Lifestyle Development) for Trion @ KL
These recognitions affirm the company’s focus on creating developments that enhance lifestyle quality while delivering strong investment potential.
Shaping Lifestyle-Driven Communities
Binastra Land’s development philosophy goes beyond constructing buildings; it is centred on shaping vibrant, lifestyle-driven communities that enhance the way people live, work, and connect.
Every project is carefully conceptualised with strong emphasis on spatial planning, connectivity, accessibility, and evolving modern living requirements.
Thoughtful layouts, integrated amenities, and strategic locations are combined to create environments that support convenience, comfort, and long-term value.
Developments such as Trion @ KL exemplify the company’s integrated approach—seamlessly blending residential spaces with lifestyle facilities and hospitality components to form dynamic, self-sustaining urban ecosystems.
By prioritising design excellence, functionality, and liveability, Binastra Land consistently delivers developments that appeal to urban professionals, growing families, and investors seeking quality assets within Malaysia’s increasingly competitive property market.
Strengthening Malaysia’s Urban Landscape
With a strong presence across Kuala Lumpur and growth corridors such as Cyberjaya and Puchong, Binastra Land actively supports Malaysia’s urban development and long-term city planning goals.
By focusing on high-growth locations with strong infrastructure potential, the company aligns its projects with economic expansion and demographic trends within the Klang Valley.
Its strategically positioned developments transform emerging townships into vibrant, self-sustaining communities integrating residential, commercial, and lifestyle elements.
Beyond construction, the company stimulates economic activity, creates employment opportunities, and enhances connectivity.
The RM4.5 billion milestone reflects market confidence and underscores Binastra Land’s credibility, delivery strength, and long-term commitment to nation-building.
Looking Ahead
As Malaysia’s property sector continues to evolve, Binastra Land remains committed to innovation, sustainable practices, and quality-driven delivery.
Building on over 20 years of experience, the company aims to further expand its portfolio with developments that respond to market trends while upholding its core values of integrity, excellence, and responsibility.
With a proven track record, industry accolades, internationally recognised certifications, and billions in successfully delivered projects, Binastra Land stands poised to continue shaping Malaysia’s property landscape for years to come.
Hashtag: #Binastraland #Binastracochrane #Property #Business #Lifestyle
The issuer is solely responsible for the content of this announcement.
About Binastra Land
Binastra Land is a Malaysian property developer with over 20 years of experience since 2005. The company has completed over RM4.5 billion worth of projects and is recognised as a multi-award-winning developer with ISO 9001 and ISO 14001 certifications. Its portfolio includes residential, mixed-use, and lifestyle-driven developments across the Klang Valley.
Vision: Binastra Land strives to be a boutique property developer that is recognised for its innovation and for further enhancing customers’ lifestyles through products and services of superior quality that go beyond expectations.
Mission: Binastra Land ensures that its projects are delivered on time, with the highest quality and workmanship. Following the company’s motto of “quality finishings from the start,” they instil a culture of excellence by prioritising quality in every aspect of their work.
The company upholds high standards of professionalism and integrity in all business conduct, guided by knowledgeable and forward-thinking professionals who remain up-to-date with innovative technologies and cost-effective construction methods to maximise benefits for their customers.
For more information, please visit 
https://binastra.com.my/
Hashtag: #ZuelligPharma #EliLillyandCompany #Cialis #Healthcare #MensHealth #Healthcare #Pharmaceuticals
https://www.zuelligpharma.com/
https://www.linkedin.com/company/zuellig-pharma
The issuer is solely responsible for the content of this announcement.
About Zuellig Pharma
Zuellig Pharma is a leading healthcare solutions company in Asia, and our purpose is to make healthcare more accessible to the communities we serve. We provide world-class distribution, commercialization, and clinical trial support services, underpinned by a strong culture of innovation to support the growing healthcare needs in this region. The company was founded a hundred years ago and has grown to become a multibillion-dollar business covering 18 markets with over 12,000 employees. Our people serve more than 200,000 medical facilities and work with over 450 clients, including the top 20 pharmaceutical companies in the world.
Media OutReach
Licensed Watch Dealer Times Avenue Marks Five Years amid Singapore’s Pre-Owned Watch Market Growth
As the global watch industry slows and fraud risks in the secondary channel draw public attention, Times Avenue is among Singapore’s secondhand luxury watch specialists seeing sustained growth on the back of shifting buyer preferences and tightening consumer scrutiny
SINGAPORE – Media OutReach Newswire – 3 August 2026 – Times Avenue by Horology Maison marks its five-year anniversary in 2026, as Singapore’s pre-owned luxury watch market expands amid a broader slowdown in the global watch industry.
A Growing Secondary Market and the Case for Regulated Dealers
The Bloomberg Subdial Watch Index, which tracks the 50 most-traded references by transaction value, recorded its best half-year performance since early 2022 in the first half of 2025, reflecting a broader shift in buyer preference towards the secondary channel.
The growth of the pre-owned segment has been driven by a combination of factors, including tighter supply of popular references at authorised dealers, record gold prices lifting new watch retail costs, and a shift among buyers towards immediate availability and market-reflective pricing.
Founded in 2020, Times Avenue has grown alongside this trend, transacting more than 3,000 authenticated timepieces from its Beach Road boutique over its first five years of operation. The boutique’s inventory is weighted towards luxury Swiss timepieces including Rolex, Patek Philippe, Audemars Piguet, Tudor and Cartier, with a focus on sought-after references that are typically subject to long waiting lists in the primary market.
At the same time, authentication and fraud risks in the secondary channel have drawn public attention, including the recent prosecution of an Italian national who attempted to trade a “fake” Rolex GMT Saru at a Singapore retailer. Both developments underline the importance of sourcing from licensed, regulated dealers.
Licensed secondhand goods dealers like Times Avenue operate under frameworks that impose customer due diligence, transaction reporting, record-keeping, and stock movement obligations. Exempted by the Singapore Police Force and a fully regulated dealer under the Ministry of Law, Times Avenue ensures that every watch sold undergoes rigorous in-house authentication before it reaches the client, and each piece is covered by an in-house warranty, giving buyers assurance of authenticity for every transaction.
Times Avenue also offers in-person buying from the public, trade-ins, consignment, and authentication, alongside retail, covering both the acquisition and resale ends of the secondary market.
Clients and prospective buyers can view current inventory, arrange private viewings, or request a sourcing consultation at https://horologymaison.com/contact-us/.
Hashtag: #TimesAvenue #PreOwnedWatches #LuxuryWatchesSingapore #WatchCollector #HorologyMaison
https://horologymaison.com/
https://www.facebook.com/timesavenuesg
https://www.instagram.com/timesavenuesg/
carousell: https://www.carousell.sg/u/timesavenuesg/
telegram: 
https://t.me/timesavenue
The issuer is solely responsible for the content of this announcement.
Times Avenue by Horology Maison
Times Avenue by Horology Maison is a Singapore-based luxury watch grey dealer established in 2021, offering authenticated new and pre-owned timepieces from Rolex, Patek Philippe, Audemars Piguet, Tudor, Cartier and other leading maisons. The company provides retail, buying, trade-in, consignment, sourcing and authentication services from its boutique at 371 Beach Road #02-55 City Gate, Singapore 199597. Times Avenue by Horology Maison is registered with the Ministry of Law as a Regulated Dealer (Registration No. PS20220002864) and holds SPF Exempted Second-Hand Goods Dealer status.
Over 200 industry leaders, trendsetters and cultural figures gather at The Orbit to celebrate the much-anticipated launch event
SHANGHAI, CHINA – Media OutReach Newswire – 3 August 2026 – De Beers Group unveiled the Desert diamonds campaign for Asia at West Bund Orbit in Shanghai. The immersive experience brought to life the authenticity, individuality and inner radiance embodied by Desert diamonds. Generating significant buzz across Shanghai, the event attracted distinguished guests, including government officials and ambassadors, retailers and industry partners, media and cultural influencers, artists and designers.
Designed by British architect Thomas Heatherwick, the West Bund Orbit’s fluid, ribbon‑like form resonates with Desert diamonds’ narrative of individuality, naturalness and fluidity, offering a visually perfect setting for the launch. The highlight of the evening was a sacred gong‑striking ceremony, symbolising the opening of a new era for Desert diamonds. Officiating at the gong-striking ceremony were Lynn Serfaty, General Manager, Natural Diamonds, De Beers Group; Annie Wong, Chief Operating Officer of Chow Tai Fook Jewellery Group; Winston Chow, Deputy General Manager of Chow Sang Sang Jewellery Group and Tommy Tse, Deputy CEO at Tse Sui Luen Jewellery Group. The ring the bell ceremony is accompanied by Loletta Lai, VP, Natural Diamond Marketing, APAC, De Beers Group and Sean Lin, VP, Sales, De Beers Group.
Government and diplomatic leaders joined the celebration to offer their congratulations. Taking the stage for a group photo were Mr. Sohail Shaikh, UK Deputy Trade Commissioner to China, UK Government / FCDO; Mr. Tom Simpson, MD, China, China-Britain Business Council; Ms. Phuti Joyce Tsipa, South African Consul-General in Shanghai; Ms. Bertha Amakali, Minister Counsellor of Namibia to China; Mr. Lin Qiang, President of Shanghai Diamond Exchange Center; Ms. Xu Yilei, Managing Director of the Natural Diamond Council Greater China; Ms. Meng Xiaojun, Chief Economist of NGTC; Shridaran Pillay, VP Government Affairs, De Beers Group, underscoring the event’s cross‑cultural significance.
“Desert diamonds captures the untamed beauty and power of the desert,” said Lynn Serfaty, “In China, natural diamonds are not imports—their origins are deeply rooted in ancient civilisation. The desert itself resonates with the Chinese cultural appreciation for transcendence, resilience, and the harmony between heaven and humanity.”
“Today’s consumers seek individual expression, true self, and self‑reward,” she continued, “Each Desert diamond is a response to this desire. Every Desert diamond presents a uniquely warm, natural colour and carries the imprint of billions of years. It is this cultural resonance that is driving the growing interest and appreciation of Desert diamonds in the Chinese market, representing the values most precious in our time: authenticity, individuality, and inner radiance.”
Departing from traditional jewellery launch formats, De Beers Group invited four “Real People” who embody the spirit of authenticity through their real‑life journeys to reveal the essence of Desert diamonds. The event opened with Desert diamonds “Real People” and sound healer Lear Tsui’s ethereal “Healing Trace” gong performance, guiding guests into a serene state of inner exploration. In the performance segment “Colour of Origin” that followed – Guo Yu’ang, a young Peking opera artist of the Mei School, honoured tradition with a graceful and elegant aria, conveying the beauty of heritage. The only female “Real People”, Shi Wei, China’s first F1 Academy female driver, made a stunning appearance wearing Desert diamonds jewellery at the “Blade of Resilience” segment. She shared with conviction: “True strength is often not outwardly expressed but built through intense focus. Just like the formation of natural diamonds—seemingly silent, yet enduring pressure over eons to achieve transformation.” Taking the stage at the finale “Ray of Refraction”, stand‑up comedian Liu Yang ignited the room with a series of humorous and heartfelt performances, and amidst the laughter, he led everyone into the moment of the very first reveal of Desert diamonds jewellery. Liu Yang shared: “True brilliance is not about being flawless, but about embracing every aspect of yourself, just as Desert diamonds reflects a unique individuality through the natural beauty of diamonds.”
At the heart of the celebration was a curated jewellery art exhibition, presenting Desert diamonds jewellery masterpieces by Chow Tai Fook, Chow Sang Sang and Tse Sui Luen, alongside De Beers Group’s iconic three‑stone collection and loose Desert diamonds. De Beers Group creatively partnered with bamboo weaving artist Xu Mingyu, who used the intangible cultural heritage of bamboo weaving to create immersive art installations throughout the venue. The Desert diamonds jewellery was placed amidst an intricate interplay of bamboo rhythms, sparking a poetic dialogue between contemporary jewellery design and millennia‑old craftsmanship. This distinctive Eastern aesthetic not only offered a fresh visual delight, but also interpreted the beauty of individuality, the authenticity of craftsmanship, and the radiance of time‑honoured tradition embodied by Desert diamonds from a local perspective, further underscoring De Beers Group’s Building Forever sustainability commitment.
To bring the experience to a memorable close, guests continued the journey through sensory party, where sound, scent and imagery combined to evoke the beauty at the heart of Desert diamonds. Interactive zones included a sand art experience allowing guests to co‑create with their fingertips, feeling the flow and eternity of the desert, a Gong Sound healing session using resonant frequencies to guide guests into a state of calm and introspection, and a Scents of the Desert fragrance experience blending warm amber and deep woody notes to outline the raw, pure beauty of the desert earth. Each experience acted as a different facet of a Desert diamond, collectively reflecting the themes of authenticity, individuality, and inner radiance.
To delve deeper into the spirit of the theme, De Beers Group hosted a series of panel talks, offering different perspectives on the evolving role of natural diamonds in modern life. Consumers were invited to participate in Natural Diamond Masterclasses, where they learned about the rarity, uniqueness and enduring value of natural diamonds, and gained further understanding of how to distinguish natural diamonds from laboratory‑grown diamonds. In addition, enamel painting workshops allowed guests to explore the dialogue between traditional craftsmanship and contemporary design.
Desert diamonds opens a new chapter in the celebration of natural diamonds, honouring their deep‑earth origin, inherent rarity, and cross‑cultural significance as symbols of individuality, natural beauty and self‑reward. Today, consumers increasingly look for pieces that reflect not only who they are, but how they choose to live, celebrate and express themselves. Desert diamonds answers that desire with a natural diamond expression shaped by individuality, authenticity and inner radiance. Looking ahead, De Beers Group will continue to celebrate the enduring wonder of natural diamonds and inspire a new generation to discover their relevance in today’s world. Desert diamonds breathe new life into “A Diamond is Forever”—because natural diamonds belong not only to eternity, but also to the here and now.
Please follow the official accounts to find more information regarding Desert diamonds.
| De Beers Group Official Website www.debeersgroup.com |
Natural Diamond Instagram Page： @ADiamondisForeverhk |
Hashtag: #Naturaldiamonds #Diamonds #DeBeersGroup #Desertdiamonds #ADiamondisForever
The issuer is solely responsible for the content of this announcement.
About De Beers Group
Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers London and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair. De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services and a wide range of diamond sorting, detection and classification technology services. De Beers Group is committed to ‘
Building Forever,’ a holistic and integrated approach to sustainability that underpins our efforts to create meaningful impact for the people and places where our diamonds are discovered. Building Forever focuses on three key areas where, through collaborations and partnerships around the globe, we have an enhanced ability to drive positive impact; Livelihoods, Climate and Nature. De Beers Group is a member of the Anglo American plc group. For further information, visit www.debeersgroup.com.
