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Blue Cross Collaborates with GBA Healthcare Institutions to Build an End-to-End, Seamless and High-Quality Cross-Border Healthcare Ecosystem

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HONG KONG SAR – Media OutReach Newswire – 4 June 2025 – Blue Cross (Asia Pacific) Insurance Company Limited (“Blue Cross”) is pleased to announce today a collaboration with United Family Healthcare (“UFH”), Hong Kong Integrated Oncology Centre (“HKIOC”) and HEAL Oncology under New Frontier Group, and Zhongshan Chen Xinghai Hospital of Integrated Traditional Chinese and Western Medicine (“Chen Xinghai Hospital”). They join forces to create a premium healthcare ecosystem in the Greater Bay Area (“GBA”), providing Hong Kong customers with value-based, end-to-end cross-border healthcare services that underscore quality, accessibility, affordability and seamless connectivity.

(From left to right) Mr. Zhang Xuming, Associate General Manager of Guangzhou United Family Hospital; Mr. Tong Ka Kei, Chief Executive Officer of HEAL Medical and HKIOC; Mr. Brian Siu, Executive Director of New Frontier and Chief Operating Officer of New Frontier GBA; Ms. Bonnie Tse, Chief Executive Officer of Blue Cross; Ms. Phyllis Chang, Director of Operations and Technology of Blue Cross; Dr. Wong Chi Ho, Chief Executive Officer of Hong Kong Chen Xinghai Medical Group

Through this collaboration, eligible individual and group medical insurance customers of Blue Cross can directly book consultations and surgical operations across the border at UFH’s two integrated hospitals in the GBA – Shenzhen New Frontier United Family Hospital and Guangzhou United Family Hospital – as well as Zhongshan Chen Xinghai Hospital. Should a medical procedure or surgery be required after consultation, the doctor will apply for pre-treatment assessments and direct billing services, allowing customers to focus on treatment and recovery without worrying about medical expenses, and delivering a truly seamless, quality and worry-free healthcare experience.

Moreover, cancer patients can access comprehensive, one-stop diagnostic imaging and oncology treatment services at New Frontier Group’s HKIOC and HEAL Oncology. Equipped with advanced medical equipment and staffed by experienced specialists, the centres provide comprehensive services from early diagnosis to personalised treatment plans and systemic therapy. Patients may opt for cross-border cancer care through their oncology network in the GBA. Their services are patient-centric and are designed to ensure patients and their families can focus fully on treatment without distractions.

Eligible medical insurance customers may obtain a free medical consultation for cancer diagnosis. Blue Cross has established a dedicated customer service team1 to facilitate expedited cross-border medical appointments for eligible customers.

GBA Healthcare Service Network
GBA Healthcare Service Network

Key Features of the GBA Cross-Border Healthcare Services

1. Value-based end-to-end solutions across the border prioritising affordability and seamless medical experiences.

2. Doctor-driven application for medical expense pre-treatment assessment and direct billing services2 streamlining treatment and claims experience.

3. Dedicated hotline3 for Hong Kong customers for cross-border medical enquiries and expedited appointment bookings.

4. Comprehensive end-to-end support from eligibility checks and appointment scheduling to treatment preparation, hospitalisation documentation and travel advice.

5. Concierge-style hospitalisation services at UFH hospitals with dedicated staff offering in-room check-in and check-out assistance.

6. Eligible medical insurance customers may receive one free dental cleaning service4 from Blue Cross.

Ms. Bonnie Tse, Chief Executive Officer of Blue Cross, said, “We are thrilled to collaborate with exceptional medical institutions including New Frontier Group’s United Family Healthcare, Hong Kong Integrated Oncology Centre and HEAL Oncology, and Zhongshan Chen Xinghai Hospital to create a seamless healthcare ecosystem in the Greater Bay Area. Our direct billing service enhances customers’ medical and claims experience across the border. We strive to complement their healthcare journey from prevention and diagnosis to treatment and recovery, supporting them at every critical juncture. Tailored to the diverse needs and budgets of our customers, we provide more high-quality, affordable and ‘Just Right’ healthcare options and deliver a truly seamless, end-to-end experience in the GBA.”

Mr. Brian Siu, Executive Director of New Frontier and Chief Operating Officer of New Frontier GBA, remarked, “With the growing trend of Hong Kong residents seeking medical care in the mainland, Shenzhen New Frontier United Family Hospital and Guangzhou United Family Hospital’s strategic locations offer unmatched convenience. Most importantly, both hospitals are equipped with advanced facilities and specialist teams, assuring patients of top-tier medical solutions and care.”

Mr. Tong Ka Kei, Chief Executive Officer of HEAL Medical and HKIOC, said, “Since joining New Frontier Group last year, HKIOC has joined forces with HEAL Oncology under HEAL Medical to form Hong Kong’s leading private oncology entity. Cancer care is a key focus of our core development efforts, and we are committed to delivering innovative, high-quality medical services. Our case management team provides one-stop support for appointments, follow-up and approval, allowing patients to focus on treatment and recovery. We will continue to partner with different sectors to foster resource sharing and advance healthcare collaboration in the GBA.”

Dr. Wong Chi Ho, Chief Executive Officer of Hong Kong Chen Xinghai Medical Group, said, “As the first Guangdong-Hong Kong jointly built hospital of Tier 3 Class A integrating both Chinese and Western medicine and a national clinical trial institution for drugs and medical devices, Zhongshan Chen Xinghai Hospital is among the first batch of designated hospitals to use eligible Hong Kong drugs and medical devices and was included in a pilot scheme for Hong Kong’s Elderly Health Care Vouchers. Our oncology centre excels in integrated multidisciplinary treatments that combine Chinese and Western medicine to develop personalised solutions for patients. Through this collaboration, we look forward to offering Hong Kong patients a wider range of therapeutic options.”


1 This service is provided by Blue Cross appointed third party service provider.
2 Direct billing service: Letters of Guarantee/credit limits are subject to the sum assured, and the insured may bear costs exceeding the approved amount/credit limit.
3 Dedicated hotline is provided by Blue Cross appointed third party service provider.
4 Free dental cleaning service is provided by designated hospital appointed by Blue Cross.

Disclaimers:

  • This press release is for distribution in Hong Kong Special Administrative Region only. The distribution of this press release is not and shall not be construed as an offer to sell or a solicitation to buy or a provision of any insurance product outside Hong Kong Special Administrative Region.
  • Blue Cross (Asia-Pacific) Insurance Limited is a subsidiary of AIA Group Limited. It is not affiliated with or related in any way to Blue Cross and Blue Shield Association or any of its affiliates or licensees.

Hashtag: #BlueCross

The issuer is solely responsible for the content of this announcement.

Blue Cross (Asia-Pacific) Insurance Limited

Blue Cross (Asia-Pacific) Insurance Limited (“Blue Cross”) is a subsidiary of AIA Group Limited. With over 50 years of operational experience in the insurance industry, Blue Cross provides a comprehensive range of products and services including medical, travel and general insurance, which cater to the needs of both individual and corporate customers. Blue Cross distributes its products through various channels, including AIA agency force, online platform, direct sales, BEA network, insurance agents and brokers, as well as travel agencies.

In 2024, Blue Cross is assigned financial strength rating of A+ (stable outlook) and issuer credit rating of A+ (stable outlook) by S&P Global Ratings.

New Frontier Group

New Frontier Group is a Hong Kong-headquartered healthcare and life sciences company committed to advancing health services across China. As a leading integrated healthcare system, the Group has built an extensive network since its founding in 2016, now spanning approximately 92 cities in Mainland China and Hong Kong. Its operations include 22 rehabilitation hospitals and over 300 home care stations, serving nearly 15 million patient visits annually. Under the Group, United Family Healthcare operates 11 general hospitals, 5 oncology centres, and more than 20 clinics nationwide, delivering care to over one million patients each year.

Shenzhen New Frontier United Family Hospital

Shenzhen New Frontier United Family Hospital stands tall above Shawei metro station, overlooking Shenzhen Bay. With a gross floor area of 73,000 square metres, the hospital is dedicated to serving the healthcare needs of families in Shenzhen and the Greater Bay Area.

Shenzhen New Frontier United Family Hospital, as an integrated hospital under United Family Healthcare, is an institution participating in the Elderly Health Care Voucher Greater Bay Area Pilot Scheme Medical Institution, a designated medical institution in the third batch of the Hong Kong and Macao Drug and Medical Device Transit, and has been included in Shenzhen’s “First Batch of Pilot Units for International Medical Services”. As a general hospital under the United Family Healthcare network, it continues to uphold international service standards. With world-class medical services for all stages of life, the hospital focuses on family medicine combined with specialist services and rigorously follows evidence-based medical practices. For more information, please visit the website of Shenzhen New Frontier United Family Hospital:

Guangzhou United Family Hospital

Guangzhou United Family Hospital is a comprehensive hospital under United Family Healthcare. Located in the core of the Pazhou CBD in Guangzhou, it offers excellent and high-quality medical and health services to patients, thanks to its advantageous geographical location, a top-notch medical team composed of internationally experienced doctors and domestic experts, as well as advanced medical equipment.

Guangzhou United Family Hospital has a total construction area of over 60,000 square metres and more than 100 beds. It offers multidisciplinary professional services in over 60 specialties and sub-specialties, including general practice, internal medicine, surgery, gynecology and obstetrics, pediatrics, oncology, and more. Additionally, it provides special services such as general family medicine, family-integrated delivery rooms, and others. The hospital hopes to enhance specialty exchanges in the cross-border medical field between the Chinese mainland and Hong Kong and promote the development of medical services and research projects. For more information, please visit the website of Guangzhou United Family Hospital:

Hong Kong Integrated Oncology Centre

Founded in 2015, the Hong Kong Integrated Oncology Centre, along with the Hong Kong Integrated Diagnostic Imaging Centre, offers cutting-edge, high-quality, and holistic cancer treatment services. Our comprehensive approach includes early diagnosis, radiation therapy, systemic treatments, and supportive care services, such as psychological support and rehabilitation. New Frontier Group acquired the Hong Kong Integrated Oncology Centre in May 2024. Immediately followed the acquisition, Hong Kong Integrated Oncology Centre joined forces with New Frontier’s subsidiary, HEAL Oncology, to further strengthen multidisciplinary cancer care, ensuring every patient benefits from integrated clinical expertise and the most appropriate, individualised treatment plans.

To ensure our patients receive the highest quality of care, the Centre is equipped with state-of-the-art medical facilities and a team of dedicated medical professionals. Our services encompass all aspects of cancer management, from prevention and screening to imaging, diagnosis, laboratory pathology, and multidisciplinary treatment options, including innovative drug therapies and internal/external radiation therapy. Our seamless service process is designed to exemplify excellence in “integrated cancer treatment,” ultimately extending patient survival and enhancing quality of life. Please visit for more information.

HEAL Oncology

HEAL Oncology Limited, also a New Frontier Group subsidiary, is a private oncology centre located in Hong Kong’s Central district. The centre offers an extensive array of oncology services accompanied by a diverse range of allied health services. HEAL Oncology is an essential component of HEAL Group, which also includes HEAL Medical Centre (a multispecialty clinic) and HEAL Fertility Centre (an assisted reproductive medicine clinic). These centres are all located within walking distance of each other for convenient patient access, facilitating a multidisciplinary approach to provide comprehensive and personalised treatment. Please visit for more information.

Zhongshan Chen Xinghai Hospital of Integrated Traditional Chinese and Western Medicine

As the first Guangdong-Hong Kong jointly built hospital of Tier 3 Class A integrating both Chinese and Western medicine, Zhongshan Chen Xinghai Hospital of Integrated Traditional Chinese and Western Medicine is among the first batch of designated hospitals to use eligible Hong Kong drugs and medical devices and was included in a pilot scheme for Hong Kong’s Elderly Health Care Vouchers. Integrating clinical services, medical education, research, and preventive care, the hospital is led and managed by a Hong Kong-based medical team and accredited as a national clinical trial institution for drugs and medical devices.

With a total floor area of 120,000 square metres and 1,100 beds, the hospital delivers over 1 million outpatient and emergency consultations, nearly 35,000 inpatient admissions, and approximately 25,000 surgical procedures each year.

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FikaGO Debuts in SoHo, Blending Pet Stroller with Modern Lifestyle Design

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The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.

NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.

FikaGO Blending Pet Stroller with Modern Lifestyle Design

Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.

“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO

SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.

The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.

“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO

As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.

Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer




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About FikaGO

FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.

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Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026

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HONG KONG, CHINA – Media OutReach Newswire – 2 April 2026 – Lee Kum Kee Sauce (“Lee Kum Kee”), a global leader in sauces and condiments, proudly served as the Official Sauce and Condiment Partner for the prestigious Asia’s 50 Best Restaurants 2026 awards ceremony in Hong Kong, China. The event marked the first time the celebrated culinary award had taken place in Hong Kong, making the occasion especially significant for the city and the wider Asian dining community.

Asia’s 50 Best Restaurants Awards Ceremony 2026. Photo credit: Asia’s 50 Best Restaurant

From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.

Asian Flavour Duet: A Culinary Journey Through Heritage and Innovation

Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.

The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.

(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.
(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.


The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.

The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.

At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”

Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee

During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.

Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.
Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.


As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.

Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants
Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants


In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.

Building the Future Together: Deepening Global Partnerships

With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK

The issuer is solely responsible for the content of this announcement.

About Lee Kum Kee

Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.

About Asia’s 50 Best Restaurants

Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.

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DHL Express appoints new commercial lead for Asia Pacific

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  • Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026

SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.

Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express

Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.

“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.

In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.

“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.

The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL


The issuer is solely responsible for the content of this announcement.

DHL – The logistics company for the world

DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.

DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.

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