Media OutReach
Blue Cross Collaborates with GBA Healthcare Institutions to Build an End-to-End, Seamless and High-Quality Cross-Border Healthcare Ecosystem
Through this collaboration, eligible individual and group medical insurance customers of Blue Cross can directly book consultations and surgical operations across the border at UFH’s two integrated hospitals in the GBA – Shenzhen New Frontier United Family Hospital and Guangzhou United Family Hospital – as well as Zhongshan Chen Xinghai Hospital. Should a medical procedure or surgery be required after consultation, the doctor will apply for pre-treatment assessments and direct billing services, allowing customers to focus on treatment and recovery without worrying about medical expenses, and delivering a truly seamless, quality and worry-free healthcare experience.
Moreover, cancer patients can access comprehensive, one-stop diagnostic imaging and oncology treatment services at New Frontier Group’s HKIOC and HEAL Oncology. Equipped with advanced medical equipment and staffed by experienced specialists, the centres provide comprehensive services from early diagnosis to personalised treatment plans and systemic therapy. Patients may opt for cross-border cancer care through their oncology network in the GBA. Their services are patient-centric and are designed to ensure patients and their families can focus fully on treatment without distractions.
Eligible medical insurance customers may obtain a free medical consultation for cancer diagnosis. Blue Cross has established a dedicated customer service team1 to facilitate expedited cross-border medical appointments for eligible customers.
Key Features of the GBA Cross-Border Healthcare Services
1. Value-based end-to-end solutions across the border prioritising affordability and seamless medical experiences.
2. Doctor-driven application for medical expense pre-treatment assessment and direct billing services2 streamlining treatment and claims experience.
3. Dedicated hotline3 for Hong Kong customers for cross-border medical enquiries and expedited appointment bookings.
4. Comprehensive end-to-end support from eligibility checks and appointment scheduling to treatment preparation, hospitalisation documentation and travel advice.
5. Concierge-style hospitalisation services at UFH hospitals with dedicated staff offering in-room check-in and check-out assistance.
6. Eligible medical insurance customers may receive one free dental cleaning service4 from Blue Cross.
Ms. Bonnie Tse, Chief Executive Officer of Blue Cross, said, “We are thrilled to collaborate with exceptional medical institutions including New Frontier Group’s United Family Healthcare, Hong Kong Integrated Oncology Centre and HEAL Oncology, and Zhongshan Chen Xinghai Hospital to create a seamless healthcare ecosystem in the Greater Bay Area. Our direct billing service enhances customers’ medical and claims experience across the border. We strive to complement their healthcare journey from prevention and diagnosis to treatment and recovery, supporting them at every critical juncture. Tailored to the diverse needs and budgets of our customers, we provide more high-quality, affordable and ‘Just Right’ healthcare options and deliver a truly seamless, end-to-end experience in the GBA.”
Mr. Brian Siu, Executive Director of New Frontier and Chief Operating Officer of New Frontier GBA, remarked, “With the growing trend of Hong Kong residents seeking medical care in the mainland, Shenzhen New Frontier United Family Hospital and Guangzhou United Family Hospital’s strategic locations offer unmatched convenience. Most importantly, both hospitals are equipped with advanced facilities and specialist teams, assuring patients of top-tier medical solutions and care.”
Mr. Tong Ka Kei, Chief Executive Officer of HEAL Medical and HKIOC, said, “Since joining New Frontier Group last year, HKIOC has joined forces with HEAL Oncology under HEAL Medical to form Hong Kong’s leading private oncology entity. Cancer care is a key focus of our core development efforts, and we are committed to delivering innovative, high-quality medical services. Our case management team provides one-stop support for appointments, follow-up and approval, allowing patients to focus on treatment and recovery. We will continue to partner with different sectors to foster resource sharing and advance healthcare collaboration in the GBA.”
Dr. Wong Chi Ho, Chief Executive Officer of Hong Kong Chen Xinghai Medical Group, said, “As the first Guangdong-Hong Kong jointly built hospital of Tier 3 Class A integrating both Chinese and Western medicine and a national clinical trial institution for drugs and medical devices, Zhongshan Chen Xinghai Hospital is among the first batch of designated hospitals to use eligible Hong Kong drugs and medical devices and was included in a pilot scheme for Hong Kong’s Elderly Health Care Vouchers. Our oncology centre excels in integrated multidisciplinary treatments that combine Chinese and Western medicine to develop personalised solutions for patients. Through this collaboration, we look forward to offering Hong Kong patients a wider range of therapeutic options.”
Disclaimers:
- This press release is for distribution in Hong Kong Special Administrative Region only. The distribution of this press release is not and shall not be construed as an offer to sell or a solicitation to buy or a provision of any insurance product outside Hong Kong Special Administrative Region.
- Blue Cross (Asia-Pacific) Insurance Limited is a subsidiary of AIA Group Limited. It is not affiliated with or related in any way to Blue Cross and Blue Shield Association or any of its affiliates or licensees.
Hashtag: #BlueCross
The issuer is solely responsible for the content of this announcement.
Blue Cross (Asia-Pacific) Insurance Limited
Blue Cross (Asia-Pacific) Insurance Limited (“Blue Cross”) is a subsidiary of AIA Group Limited. With over 50 years of operational experience in the insurance industry, Blue Cross provides a comprehensive range of products and services including medical, travel and general insurance, which cater to the needs of both individual and corporate customers. Blue Cross distributes its products through various channels, including AIA agency force, online platform, direct sales, BEA network, insurance agents and brokers, as well as travel agencies.
In 2024, Blue Cross is assigned financial strength rating of A+ (stable outlook) and issuer credit rating of A+ (stable outlook) by S&P Global Ratings.
New Frontier Group
New Frontier Group is a Hong Kong-headquartered healthcare and life sciences company committed to advancing health services across China. As a leading integrated healthcare system, the Group has built an extensive network since its founding in 2016, now spanning approximately 92 cities in Mainland China and Hong Kong. Its operations include 22 rehabilitation hospitals and over 300 home care stations, serving nearly 15 million patient visits annually. Under the Group, United Family Healthcare operates 11 general hospitals, 5 oncology centres, and more than 20 clinics nationwide, delivering care to over one million patients each year.
Shenzhen New Frontier United Family Hospital
Shenzhen New Frontier United Family Hospital stands tall above Shawei metro station, overlooking Shenzhen Bay. With a gross floor area of 73,000 square metres, the hospital is dedicated to serving the healthcare needs of families in Shenzhen and the Greater Bay Area.
Shenzhen New Frontier United Family Hospital, as an integrated hospital under United Family Healthcare, is an institution participating in the Elderly Health Care Voucher Greater Bay Area Pilot Scheme Medical Institution, a designated medical institution in the third batch of the Hong Kong and Macao Drug and Medical Device Transit, and has been included in Shenzhen’s “First Batch of Pilot Units for International Medical Services”. As a general hospital under the United Family Healthcare network, it continues to uphold international service standards. With world-class medical services for all stages of life, the hospital focuses on family medicine combined with specialist services and rigorously follows evidence-based medical practices. For more information, please visit the website of Shenzhen New Frontier United Family Hospital: 
https://hk.ufh.com.cn
Guangzhou United Family Hospital
Guangzhou United Family Hospital is a comprehensive hospital under United Family Healthcare. Located in the core of the Pazhou CBD in Guangzhou, it offers excellent and high-quality medical and health services to patients, thanks to its advantageous geographical location, a top-notch medical team composed of internationally experienced doctors and domestic experts, as well as advanced medical equipment.
Guangzhou United Family Hospital has a total construction area of over 60,000 square metres and more than 100 beds. It offers multidisciplinary professional services in over 60 specialties and sub-specialties, including general practice, internal medicine, surgery, gynecology and obstetrics, pediatrics, oncology, and more. Additionally, it provides special services such as general family medicine, family-integrated delivery rooms, and others. The hospital hopes to enhance specialty exchanges in the cross-border medical field between the Chinese mainland and Hong Kong and promote the development of medical services and research projects. For more information, please visit the website of Guangzhou United Family Hospital: https://guangzhou.ufh.com.cn
Hong Kong Integrated Oncology Centre
Founded in 2015, the Hong Kong Integrated Oncology Centre, along with the Hong Kong Integrated Diagnostic Imaging Centre, offers cutting-edge, high-quality, and holistic cancer treatment services. Our comprehensive approach includes early diagnosis, radiation therapy, systemic treatments, and supportive care services, such as psychological support and rehabilitation. New Frontier Group acquired the Hong Kong Integrated Oncology Centre in May 2024. Immediately followed the acquisition, Hong Kong Integrated Oncology Centre joined forces with New Frontier’s subsidiary, HEAL Oncology, to further strengthen multidisciplinary cancer care, ensuring every patient benefits from integrated clinical expertise and the most appropriate, individualised treatment plans.
To ensure our patients receive the highest quality of care, the Centre is equipped with state-of-the-art medical facilities and a team of dedicated medical professionals. Our services encompass all aspects of cancer management, from prevention and screening to imaging, diagnosis, laboratory pathology, and multidisciplinary treatment options, including innovative drug therapies and internal/external radiation therapy. Our seamless service process is designed to exemplify excellence in “integrated cancer treatment,” ultimately extending patient survival and enhancing quality of life. Please visit www.hkioc.com.hk for more information.
HEAL Oncology
HEAL Oncology Limited, also a New Frontier Group subsidiary, is a private oncology centre located in Hong Kong’s Central district. The centre offers an extensive array of oncology services accompanied by a diverse range of allied health services. HEAL Oncology is an essential component of HEAL Group, which also includes HEAL Medical Centre (a multispecialty clinic) and HEAL Fertility Centre (an assisted reproductive medicine clinic). These centres are all located within walking distance of each other for convenient patient access, facilitating a multidisciplinary approach to provide comprehensive and personalised treatment. Please visit www.heal-medical.com for more information.
Zhongshan Chen Xinghai Hospital of Integrated Traditional Chinese and Western Medicine
As the first Guangdong-Hong Kong jointly built hospital of Tier 3 Class A integrating both Chinese and Western medicine, Zhongshan Chen Xinghai Hospital of Integrated Traditional Chinese and Western Medicine is among the first batch of designated hospitals to use eligible Hong Kong drugs and medical devices and was included in a pilot scheme for Hong Kong’s Elderly Health Care Vouchers. Integrating clinical services, medical education, research, and preventive care, the hospital is led and managed by a Hong Kong-based medical team and accredited as a national clinical trial institution for drugs and medical devices.
With a total floor area of 120,000 square metres and 1,100 beds, the hospital delivers over 1 million outpatient and emergency consultations, nearly 35,000 inpatient admissions, and approximately 25,000 surgical procedures each year.
The Reality of the Raya Rush
The lead-up to Raya is a whirlwind of grocery runs, deep cleaning, and late nights in the kitchen. By the time the first open house begins, most women have already put in an incredible amount of effort for their families. The quiet moments in between are not just a break. They are earned.
XIXILI’s pajamas are made for those moments. Easy to move in, soft enough to wear through the night, and the kind of pieces that make coming home feel like something to look forward to. Designed to fit a wide range of body types, every woman can find something that feels as good as it looks.
“Raya is everything. The food, the family, the laughter. And at the end of it all, she deserves to rest just as well as she celebrated,” says Tara Tan, Marketing Director at XIXILI.
Comfort That Carries Through the Season
Raya may bring the occasion, but the shift happening in Malaysian wardrobes goes further than that. Women are increasingly treating sleepwear as a considered part of their self-care, not just something to change into before bed.
“We often talk about the joy of gathering, but we rarely talk about the exhaustion that comes with it,” Tara Tan adds. “Our goal for Raya 2026 is to ensure that when the last guest leaves, every woman has a high-quality piece of loungewear to retreat into. It is about honouring the work she does by giving her the rest she deserves.”
Quality loungewear for the wind-down, the slow morning, and every quiet moment in between has become one of the most considered purchases a woman makes this season.
Made to Be Worn, Not Just Owned
Good sleepwear should not sit tucked away at the back of a drawer. It should be the first thing she reaches for at the end of a long day, worn in and looked forward to. XIXILI’s range is built for exactly that, styles that settle naturally into her routine and carry her well beyond the festive season.
The full sleepwear collection is available online and at XIXILI boutiques nationwide. To shop the range, visit www.xixili-intimates.com.Hashtag: #XIXILI
https://www.xixili-intimates.com/my/
https://www.facebook.com/XIXILI.OfficialFanPage/
https://www.instagram.com/xixili_intima/
https://www.tiktok.com/@xixili_intima?
https://www.youtube.com/user/xixilipage
The issuer is solely responsible for the content of this announcement.
About XIXILI
A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.
XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.
Specifically, in addition to the existing incentives currently available, customers who switch from old gasoline vehicles to new VinFast electric vehicles during the program period will receive an additional 3% discount for cars and 5% discount for scooters. The program will be applied across all four markets: Vietnam, India, Indonesia, and the Philippines.
In line with VinFast’s pioneering spirit, GSM Green and Smart Mobility Joint Stock Company has also announced an immediate 10% reduction in fares for electric mobility services on the Xanh SM platform in Vietnam and Green SM in Indonesia from March 11 to March 31, 2026. This initiative offers customers a more environmentally-friendly and cost-effective transportation option.
The program may be extended depending on international developments and future fuel price movements.
Ms. Duong Thi Thu Trang, Deputy CEO of Global Sales, VinFast, stated: “The special ‘Trade Gas for Electric’ program launched in March across four key markets is VinFast’s timely response to geopolitical volatility that is affecting socio-economic conditions in many countries around the world. As one of the pioneering manufacturers leading the global electric vehicle revolution, VinFast together with companies in Vingroup’s green ecosystem aims to help reduce the impact of fuel prices on people’s daily lives while also lowering environmental pollution through smarter, more sustainable, and more cost-efficient mobility solutions.”
The special “Trade Gas for Electric” program will be implemented in parallel with and combined with other available incentive programs in each market. Through layered incentives, Vingroup and companies within its ecosystem aim to create favorable conditions for customers to transition quickly to electric vehicles, reduce dependence on gasoline, stabilize daily life, and contribute to building a cleaner and more civilized living environment.
Hashtag: #Vingroup
The issuer is solely responsible for the content of this announcement.
Media OutReach
Singapore University of Social Sciences Expands Regional Footprint in China with Launch of Success Academy in Chongqing
New Academy and Shenyang satellite office strengthen SUSS’ visibility and partnerships across Western and Northeast China.
CHONGQING, CHINA – Media OutReach Newswire – 10 March 2026 – The Singapore University of Social Sciences (SUSS) today launched the SUSS Success Academy in Chongqing in collaboration with Raffles Young Academy (RYA) Pte Ltd and announced the establishment of a satellite office in Shenyang. Building on its Success Academies in Beijing and Shenzhen, the Academy strengthens SUSS’ presence in China and supports its growing engagement across Western and Northeast China.
The launch was commemorated with an opening ceremony at the CCI Gallery, attended by close to 70 guests from China and Singapore, including representatives from institutions of higher learning, and industry and community partners. The ceremony was presided by Vice-Consul (Political) Ms. Mavis Tan, Consulate-General of the Republic of Singapore, Chengdu and Mr. Li Xunfu, Deputy Director of Chongqing Municipal Commission of Commerce.
Success Academy to connect partners from Singapore and China
Anchored in SUSS’ commitment to lifelong learning and creating social impact, the Academy will serve as a key nexus for academic and industry partners from both countries. Through cross-cultural collaboration and practice-oriented learning, it also aims to develop future-ready talent equipped to contribute meaningfully to society and the economy.
RYA is an education and talent development organisation aimed at nurturing future-ready talent through industry-oriented learning and international exposure. RYA will bring its networks and local expertise to support and enhance the Academy’s initiatives.
Through the Academy, SUSS will provide opportunities for students from SUSS and other Singapore pre-tertiary and tertiary institutions to co-learn and co-innovate with peers in China. These include interdisciplinary global learning courses, impact startup and venture builder programmes, industry-based immersions and student exchanges. SUSS students will also gain regional exposure through internships and other workplace learning opportunities. In addition, the Academy will support SUSS in working with universities and organisations in China to jointly design and deliver industry-relevant courses and programmes for students and executives.
Extending engagement into Northeast China with Shenyang satellite office
To further deepen its engagement in Northeast China, SUSS will launch a satellite office in Shenyang on 11 March 2026 under the Success Academy in Chongqing. This office will support SUSS’ initiatives in Liaoning Province and surrounding areas, including Dalian. In addition, three Memoranda of Understanding (MOU) will be signed with the following organisations:
- Shenyang University of Chemical Technology (SYUCT): Collaborative development of a Master’s degree programme in Social Work, fostering cross-border knowledge exchange, curriculum innovation, and talent development to address evolving social service needs.
- North-East Institute of Population and Social Development: Joint research endeavours, professional development programmes, and meaningful academia-industry partnerships to generate evidence-based solutions, build capabilities, and promote active ageing ecosystems that benefit individuals and communities.
Professor Tan Tai Yong, President of SUSS, said, “China is an important partner for SUSS as we expand opportunities for our students and strengthen collaboration across Asia. The launch of the Success Academy in Chongqing allows us to work more closely with universities, industry and community partners in Western and Northeast China, and to deliver applied, practice-oriented education that responds to real-world needs. Our partnership with Raffles Young Academy reflects our shared commitment to developing future-ready talent and supporting professional growth across the region.”
Mr. Samuel Ng, Executive Chairman, RYA, said, “Our collaboration with the Singapore University of Social Sciences reflects a shared belief in applied, practice-oriented education and in preparing students and enterprises to navigate an increasingly complex and interconnected world. Chongqing’s strategic position as a gateway to Western China and a hub for industry and connectivity makes it an ideal location for immersive, industry-linked education. This partnership represents a long-term commitment to building enduring bridges between students and industry, between academia and practice, and between Singapore and China.”
The launch of the Success Academy in Chongqing is part of SUSS’ broader expansion across Asia. Since 2023, SUSS has established Success Academies in Beijing, Shenzhen, Ho Chi Minh City Bangkok, Kuala Lumpur, Jakarta, Manila and Mumbai.
For more information, visit www.suss.edu.sg/success-academy.
Hashtag: #SUSS
https://www.suss.edu.sg
https://www.linkedin.com/school/singapore-university-of-social-sciences
https://www.facebook.com/suss.sg
https://www.instagram.com/suss.sg
The issuer is solely responsible for the content of this announcement.
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