Media OutReach
CEA Drives Thailand’s Creative Industry Forward: Expanding Thai Music and Content into Asian and European Markets
Dr. Chakrit Pichyangkul, Executive Director of the Creative Economy Agency, stated, “The creative content and media industries—encompassing music, film, series, and animation—continue to thrive globally, particularly in the digital streaming era, which have made access to entertainment more seamless than ever. Additionally, the full-scale revival of concerts, music festivals, and cinemas in the post-COVID era has further accelerated this growth. For Thailand, these industries are expanding in line with global trends. Currently, the music business in Thailand is valued at 3-5 billion baht, while the film, series, and animation industries are worth approximately 18 billion baht. This sector has been attracting growing interest from both audiences and investors, domestically and internationally. A testament to this momentum is the recent success of Thai films and series, which have not only generated impressive revenues but have also secured screenings at international film festivals. A standout achievement is the critically acclaimed film How to Make Millions Before Grandma Dies, known locally as Lahn Mah, which was recently selected as one of 15 films shortlisted to determine the five final nominees for the Best International Feature Film category at the Academy Awards 2024. This recognition reinforces the immense potential of Thai creators in these industries and their ability to compete on the world stage.”
A crucial factor in propelling Thailand’s music and content industries towards global success lies in financial investment and sustained government support. This backing enables artists and content creators to produce high-quality work and consistently showcase their talent on the international stage. Countries that prioritize the development of their creative industries, such as South Korea, Japan, the United States, and the United Kingdom, have established dedicated agencies to support music businesses, screenwriters, and content creators. These agencies not only drive employment and attract foreign investment but also contribute significantly to measurable economic growth. Inspired by these successful models and recognizing the immense potential of Thailand’s music and content industries, the Creative Economy Agency (Public Organization), or CEA, has implemented the ‘Flagship Industries Project’ strategy within the Creative Content & Music sector. This initiative focuses on film, series, animation, and music, serving as a key economic driver that will generate substantial revenue for Thailand while solidifying the nation’s presence in the global creative economy.
CEA continues to propel Thailand’s music industry forward and strengthen the Thai Music Wave through the Music Exchange project, which is built on two core activities:
● PUSH – Supporting Thai artists in securing performance slots at international music festivals, helping them expand their fan base and introduce their music to global markets. Notable participating artists include 4EVE, Alec Orachi, WIM, and Polycat.
● PULL – Inviting international music festival organizers and business stakeholders to witness live performances by Thai artists while facilitating business matching sessions to foster networking and commercial opportunities.
This project is driven by the strategic development plan for Thailand’s creative music industry, with a focus on increasing economic value and propelling the industry onto the global stage. Beyond international exposure, CEA is committed to elevating the creative capabilities of Thai musicians, ensuring they remain competitive in the global arena (Strategy: Building Global Standard).
Additionally, the initiative emphasizes music intellectual property protection (Strategy: Promoting Music IP) and aims to strengthen the music business ecosystem (Strategy: Strengthening Music Business Ecosystem), fostering diversity and long-term industry sustainability. Over the past year, Music Exchange has successfully showcased Thai artists in key markets such as Japan, China, and South Korea, forging connections with major global businesses. Throughout 2024, the project has supported over 70 performances by Thai artists, attracting 78 music festival organizers and industry professionals from Asia-Pacific, Southeast Asia, Europe, and the United States. These efforts have facilitated more than 300 business opportunities, boosting international visibility for Thai artists and reaching a global audience with 35 million views.
In its mission to strengthen Thailand’s film, series, and animation industries, CEA has spearheaded the Content Lab initiative, designed to nurture and elevate Thai content creators from emerging talents to industry professionals. Through incubation programs, the initiative provides structured training courses tailored to both fundamental and advanced skills, ensuring that participants gain expertise relevant to the evolving demands of the content industry. Additionally, selected projects receive funding to develop their ideas into pilot projects, which can then be pitched to film studios and potential investors. A key highlight of the initiative is the launch of Thailand’s first-ever ‘Content Project Market’—a dedicated marketplace where participants from incubation Programs, as well as independent content creators, can showcase their projects to investors, paving the way for commercial production. In 2024 alone, Content Lab successfully upskilled over 288 participants, empowering them with essential content creation expertise. Moreover, one of the projects that received funding for pilot project development from Content Lab 2023, the film ‘Happy Monday(s)’ or Sawasdee Wan Jan(s) [สวัสดีวันจันทร์(ส)], has successfully transitioned into full-scale production. Produced by Neramitnung Film, the film was released in theaters on 20 February 2024.
Through these strategic initiatives, CEA continues to drive the Thai content industry forward, ensuring its creators are equipped with the tools, opportunities, and global exposure needed to thrive in international markets. Recognizing the immense potential and global growth opportunities for Thailand’s content and creative media industries, CEA is committed to continuing its support for both the Music Exchange and Content Lab initiatives in the coming year. For 2025, the Music Exchange project, led by the Subcommittee on Music Industry Development and CEA, will further drive Thailand’s soft power strategy in the music sector by promoting Thai artists on the international stage. The initiative aims to support over 100 artists and bands, enabling them to perform at world-renowned music festivals while also facilitating business-matching opportunities and global networking. The project will focus on connecting Thai record labels with international festival organizers in key markets across Asia and Europe, further strengthening the Thai Music Wave as a recognized global phenomenon. Meanwhile, the Content Lab program will refine its incubation curriculum to align with the evolving media consumption habits of modern audiences. The program aims to train and develop at least 170 mid-career professionals, equipping them with the skills needed to compete on the global stage. This effort is not only about nurturing talent but also about laying the foundation for a sustainable content industry ecosystem, ensuring that Thai creators can continuously innovate, produce, and generate long-term revenue. These initiatives are pivotal in preparing Thai artists and content creators for international competition, while also reinforcing a thriving creative ecosystem that fosters sustainable industry growth,” Dr. Chakrit concluded.
The Content Lab 2025 initiative is now entering its third consecutive year, continuing its mission to develop film and series projects by participants in Thailand’s film and series industries. Some of its incubation programs are already set to open for applications, providing opportunities for aspiring and mid-career creators to enhance their skills and take their developing projects to the next level. Meanwhile, this year marks the second year of the Music Exchange project, which is in its final stages of preparation, with details expected to be announced soon. Those interested in participating or following updates on these projects can stay informed via the CEA’s website: www.cea.or.th and the CEA’s official Facebook page.
Hashtag: #CEA
The issuer is solely responsible for the content of this announcement.
About the Creative Economy Agency (Public Organization)
The Creative Economy Agency (Public Organization), or CEA, is a specialized body tasked with promoting creativity as a key driving force behind the creative economy. The agency focuses on fostering growth across various creative industries, while also encouraging the production sector to apply creative thinking to enhance the value of products and services. This approach aims to elevate the competitive potential of businesses and the country on the global stage.
This year’s forum is an important supporting event of the 18th Cross-Strait Forum. During the event, nine Fujian-Taiwan financial integration projects were signed, with a total value of RMB 9.1 billion. The projects cover a wide range of financial services across areas including cross-strait industrial cooperation, water supply security for public welfare, capacity upgrades for long-established Taiwan-funded enterprises, technology and innovation industries, and modern agriculture. These initiatives continue to unlock the benefits of financial policies, promote shared access to financial resources for Taiwan compatriots and Taiwan-funded enterprises, and inject new momentum into industrial integration between Fujian and Taiwan.
At the forum, the Cross-Strait Wealth and Asset Management Cross-Sector Alliance was officially inaugurated. Supported by Jinyuan Group and jointly proposed by its affiliated financial institutions, the alliance was co-founded by Xiamen International Trust, Jinyuan Uni-President Securities, Yuanxin Yongfeng Fund, Fubon Bank (China), Junlong Life Insurance, and Xiamen Chang Gung Hospital, among others. Centered on serving the wealth management and asset management needs of people on both sides of the Taiwan Strait, the alliance aims to build a one-stop service platform covering asset allocation for Taiwan compatriots and Taiwan-funded enterprises on the mainland, family trusts and wealth succession planning, pension finance, and healthcare protection solutions.
The forum also unveiled a series of innovative financial achievements related to Taiwan. The banking industry’s first group standard dedicated to Taiwan-related financial services on the mainland, the “Specification for Taiwan-Related Financial Services of Banking Financial Institutions,” was officially released. At the same time, the “Bailufen” Taiwan Compatriot Financial Service Platform was introduced, further enhancing financial services for Taiwan compatriots living in Fujian and supporting the development of Taiwan-funded enterprises.
Hashtag: #StraitsFinancialForum
The issuer is solely responsible for the content of this announcement.
Media OutReach
Verdant Rock Receives BBB+ Long-Term Insurer Financial Strength Rating with a Stable Outlook from Fitch Ratings
“The infrastructure and capital markets we are targeting have been systematically underserved over the past decade. Verdant Rock enters this space with an investment grade rating, a strong capital position, the regulatory standing, the technical capability, and the long-term commitment that issuers and their advisers have been unable to find elsewhere.”
— Tolga Uzuner, Co-Founder, Chief Executive Officer, Verdant Rock Limited
The Fitch Ratings report can be accessed here:
Fitch Rates Verdant Rock at ‘BBB+’; Outlook Stable
Verdant Rock’s Class 3B registration can be verified via the BMA’s register of regulated entities (search “Verdant Rock”): https://www.bma.bm/regulated-entities
Notes to editors: For the May 2026 licensing announcement, see https://bernews.com/2026/05/walkers-supports-verdant-rock-licensing/
This announcement is (i) for information only; (ii) not an offer or solicitation to buy or sell any security, insurance product, or financial guarantee; and (iii) not for distribution in any jurisdiction where to do so would be unlawful. Forward-looking statements are not guarantees of future results, and Verdant Rock undertakes no obligation to update them. A credit rating is not a recommendation to buy, sell or hold any security and may be subject to revision, suspension or withdrawal at any time by the assigning rating agency.
Hashtag: #VerdantRock
The issuer is solely responsible for the content of this announcement.
ABOUT VERDANT ROCK
Verdant Rock Limited is a Bermuda-based insurance company, regulated by the Bermuda Monetary Authority, providing Basel III and Solvency II compliant financial guarantees in emerging markets, designed to qualify as eligible credit protection under Basel and major insurance solvency regimes, for the benefit of institutions globally.
Online viewers praised the translation quality, with comments including “The quality of this real-time translation is amazing,” “The translation is incredibly fast,” and “The live speech recognition quality is surprisingly good.” Some viewers assumed the subtitles came from NVIDIA’s official translation team.
The achievement demonstrates how Taiwan’s media industry is adapting to AI-driven transformation. TVBS is positioning itself as a leader in integrating proprietary AI development with real-world broadcast applications. The company completed optimization and deployment of the system in just nine days — a process that traditionally requires months of dedicated training, according to Andy Yang, manager of TVBS AI Future Technology Department.
Yang explained that the biggest challenge in real-time translation lies in balancing “content accuracy” with “reading fluency” under extremely tight time constraints. Huang’s speaking style is highly improvisational and frequently switches between English, Mandarin and Taiwanese, while audience applause and cheering often occur simultaneously.
Applying standard off-the-shelf translation software in such an environment would likely result in sentence segmentation errors and unclear semantic interpretation, Yang said. Rather than pursuing “zero-latency” translation at all costs, TVBS designed a subtitle presentation mechanism specifically tailored to the keynote format.
Prior to the event, the TVBS team conducted extensive cross-platform testing on multiple AI translation models, evaluating latency and error rates. By introducing a carefully calibrated broadcast delay, the system gained additional time to process semantic meaning and contextual alignment. This approach enabled smoother subtitles matching natural Chinese reading habits, Yang said.
The team also built a dedicated knowledge base for NVIDIA GTC Taipei, compiling AI industry terminology, product names and technical keywords in advance. This significantly improved translation quality and the accuracy of professional content delivery. TVBS’s real-time translation system can be customized based on different broadcasting scenarios, Yang noted.
Yang emphasized that the key to the rapid nine-day deployment was cross-department collaboration. Engineering teams handled hardware tuning and signal integration, while internal technical and content teams managed ongoing model training and refinement. TVBS established a collaborative workflow integrating both technology and editorial expertise.
Through continuous iteration and adjustment, the team incorporated Taiwanese linguistic nuances and natural Chinese phrasing into the system. This enhanced fluency and readability beyond what generic AI models alone could achieve, ultimately shaping what Yang called a distinct “TVBS AI style.” The approach reflects the company’s “3T” philosophy — Truth, Trust and Technology.
In his keynote at the Taipei Music Center, Huang focused on AI infrastructure, next-generation computing platforms and NVIDIA’s latest technological roadmap. GTC Taipei 2026 attracted significant international attention as AI continues to reshape global industries. Through its own transformation journey, TVBS hopes to help lead Taiwan’s media industry into a new era shaped by AI.
Hashtag: #TVBS
The issuer is solely responsible for the content of this announcement.
-
Feature/OPED6 years agoDavos was Different this year
-
Travel/Tourism10 years ago
Lagos Seals Western Lodge Hotel In Ikorodu
-
Showbiz3 years agoEstranged Lover Releases Videos of Empress Njamah Bathing
-
Banking8 years agoSort Codes of GTBank Branches in Nigeria
-
Economy3 years agoSubsidy Removal: CNG at N130 Per Litre Cheaper Than Petrol—IPMAN
-
Banking3 years agoSort Codes of UBA Branches in Nigeria
-
Banking3 years agoFirst Bank Announces Planned Downtime
-
Sports3 years agoHighest Paid Nigerian Footballer – How Much Do Nigerian Footballers Earn