Media OutReach
Central Yards Edible Art Fair debuts in Hong Kong: Adding a brand new, first-of-its-kind event to the rich cultural calendar of Hong Kong this March
The reimagined cultural event blends art, taste and imagination for an immersive multi-sensory journey through ten playful installations, each inspired by a notable art movement and paired with a creative edible delight.
HONG KONG SAR – Media OutReach Newswire – 29 January 2026 – Central Yards Edible Art Fair was conceived by founder and creative director Arbiona Cadman, CEO of the renowned events and catering company Feste Group, with art curation by independent art consultancy firm Art-Partners, and proudly sponsored by Central Yards. This reimagined cultural event that blends art, taste and imagination, will take place from 26 March to 5 April 2026 at the Central Harbourfront Event Space in Hong Kong. Set to delight people of all ages, Central Yards Edible Art Fair is a journey of discovery and wonder that is sure to spark curiosity. Visitors are invited to walk through the 10-gallery experience at their own pace. Tickets are on sale from today, with early-bird offer available until 15 February at www.edibleartfair.com.
With a vision to reinvent Central and revitalise the city, the inaugural Central Yards Edible Art Fair brings a new sense of excitement, discovery and fun—creating ripples that extend from Hong Kong to the world.
Arbiona Cadman, Founder and Managing Director of Central Yards Edible Art Fair,said: “Central Yards Edible Art Fair is about reimagining how we connect with art and culture, through taste, sight, sound, and storytelling. By placing the intersection of food and art centre stage, we invite people to rediscover familiar worlds in unexpected, delicious ways that make art accessible, educational, and unforgettable.”
Tom Andrews, Director, Head of Leasing & Operations of Central Yards, said: “With love for Hong Kong, we proudly support the Central Yards Edible Art Fair — a first‑of‑its‑kind experience where taste and art come together for the city and the world during Art Month. As we prepare to unveil Central Yards Phase 1 in 2027, this celebration offers a glimpse of our spirit — imaginative, inclusive, and alive with creative energy. This partnership reflects and amplifies our ambition to reinvent Central, bringing fresh excitement and vitality to the Central Harbourfront.”
Designed for trendsetters, families, and the culturally curious, the Fair invites locals and visitors alike to experience art in a bold, new, multi-sensory way. Set within a nearly 20,000 sq ft purpose-built tent at the Central Harbourfront Event Space beside the future Central Yards development, this immersive journey spans ten galleries, each inspired by an iconic art movement and paired with a uniquely crafted edible creation. From Impressionism to Surrealism, Modernism to Neo-Pop, generations of artistic expression are reimagined through taste, texture, and imagination.
Two galleries will be dedicated to Hong Kong’s art landscape: Hong Kong Contemporary Art and the New Ink art movements. These will feature immersive, site-specific installations developed in collaboration with renowned Hong Kong artists exclusively for the Fair, with details to be announced soon. Visitors can expect an accessible, interactive, and photogenic experience that redefines how art is explored and enjoyed.
International Art Movements Presented in a Bold New Way
The “Pop It!” gallery, inspired by the Neo-Pop movement, is an installation delightfully decorated with reflective bubble shapes in different sizes. A jelly balloon dog confection is retrieved from a giant claw machine that dominates the space. “Roll With It”, inspired by Modernism, features colour block light boxes and panels. An attendant serves guests with a colourful piece of savoury and sweet edible ribbon – available in an assortment of block colours.
Expressionism is the inspiration for “Drip”, featuring floor and walls decorated in the expressionist style and a drink experience offering flavoured drinks through coloured tubes, which are served to visitors. “Go Bananas!” represents the Conceptual Art movement through a playful display of replica fruits taped to the wall. Extending the sensory journey, a delicious miniature edible banana taped to a board is offered for visitors to take.
The Surrealism movement is represented in “Feast Your Eyes”, with a fully laid table inside a veil of curtains. Visitors put their heads behind the veil to discover the vivid setting. A tin of edible pearls offers an unexpected Dali-esque element of surprise. “Blue-tiful” is an optical illusion focused on perspective that highlights Optical Illusion Artand plays with the shape of an egg to form a perfect round shape within an immersive, blue-lit backdrop. In this gallery, visitor will receive an ‘Op-art egg’, an egg-shaped puff pastry filled with egg custard, presented in a classic egg carton, extending the Optical Illusion Art experience into a perfect multi-sensory indulgence.
The Impressionism movement is showcased in “Bloomin’ Marvellous”, an installation in two parts. First, a garden of giant flowers followed by a floral animation gallery with bean bags. ‘Focaccia flowers’ are blooming throughout the gallery, each delicate paper blossom cradling a piece of focaccia at its centre, filling the space with the rich aroma of olive oil and rosemary that entices every visitor to take a bite. A study in Spatialism is presented in “Cabinet of Curiosities”, where guests are invited to pick a ball from a colourful central display before opening a matching cabinet. Inside, a chocolate bonbon awaits – igniting the taste buds in a sweet cocoon.
Early-bird Tickets Are On Sale Now
Early bird tickets are on sale now atwww.edibleartfair.com. Sessions run daily from 10am to 9pm, with timed entry slots available every 30 minutes. Early-bird ticket prices start from HK$256 per person for adults. Each ticket includes priority entry at a designated time slot, admission to all ten galleries, and ten exclusive edible treats.
In addition to the main experience, visitors can also join Edible Workshops, an engaging experience that allows participants to create their own edible art, further enhancing the interactive and educational enjoyment. Workshops are available at an additional cost of HK$280 per person, per session.
Further programming details will be announced at a later date. Stay up to date via the website at www.edibleartfair.com and on Instagram at https://www.instagram.com/edibleartfair/.
Hashtag: #CentralYards #EdibleArtFair #EAF
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About Central Yards Edible Art Fair
Debuting in Hong Kong in 2026, the Central Yards Edible Art Fair concept is a first-of-its-kind immersive, multi-sensory experience that blends art, taste and imagination. The experiential concept is designed for the culturally curious global visitor. It brings iconic art movements to life through an interactive and highly visual journey. Central Yards Edible Art Fair pushes the boundaries of creativity and reimagines how art can be experienced, enjoyed, and savoured. For more information, please visit 
www.edibleartfair.com
About Central Yards
Central Yards, deeply rooted in Hong Kong, is Henderson Land Group’s most ambitious and sustainable mixed‑use development on the New Central Harbourfront. Spanning more than 1.6 million square feet of gross floor area, it is poised to become a global harbourfront icon for Hong Kong and the world, unfolding in two phases: Phase 1 in 2027 and Phase 2 in 2032.
Inspired by the concept of “The Bridge,” this transformative groundscraper aims to foster superconnectivity and integration with its surroundings, bridging commerce, culture, and lifestyle.
Central Yards will reinvent Central by offering a dynamic blend of experiential retail, premium office space, a Broadway‑calibre theatre, event venues, and extensive public open and green spaces, shaping a bold new chapter for Hong Kong. For more information, please visit www.centralyards.com.
Media OutReach
Successful debut of International Symposium on Emergency Response and Aeromedical Services in Hong Kong
With participants from places including Hong Kong, the Chinese Mainland, Australia, the United Kingdom, Austria, Indonesia, Singapore and Thailand, the event aimed to foster closer co-operation in emergency linkage, resource sharing, and professional training among different regions.
The symposium featured a series of plenary sessions, panel discussions, technical visits, and live demonstrations jointly conducted by the GFS and various government emergency units. A number of memoranda of understanding were signed during the event, to deepen collaboration between the GFS and the Chinese Mainland as well as domestic and international emergency, aviation, and medical institutions.
Speaking at the opening ceremony, the Under Secretary for Security, Michael Cheuk, said that the challenges of emergency response as a result of the realities of climate change are evolving at an unprecedented pace.
“A shift to proactive prevention, continuous enhancement of international and cross-regional collaboration, and enhanced experience and insight sharing among stakeholders are key to rising to new and complex challenges,” Mr Cheuk said, adding that the collaborative spirit of ISERAS will forge stronger partnerships, further strengthen emergency response capabilities, and secure a safer future for communities.
The Director General of the Rescue and Salvage Bureau of the Ministry of Transport of the People’s Republic of China (CRS), Wang Lei, also attended the symposium and delivered a keynote presentation on air rescue capabilities and strategic development in the South China Sea.
The symposium concluded with an interdepartmental counter-terrorism drill and exchange session, with the participation of the GFS, the Hong Kong Police Force and the Hong Kong Fire Services Department, showcasing Hong Kong’s professional capabilities in responding to terrorist attacks.
The Controller of the GFS, Captain Eddie Liu, said that the GFS has always played an important role in emergency response and rescue. “In addition to assisting in search and rescue, providing air ambulance and other emergency aeromedical services, the GFS also shoulders the responsibility of maintaining internal security of the HKSAR,” he said.
“In emergencies such as terrorist attacks, the GFS would make rapid deployment to assist the disciplined services in conducting air assault, offering all-round support to the HKSAR Government’s overall counter-terrorism efforts.”
Since its establishment in 1993, the GFS has served at the forefront of round-the-clock search-and-rescue and emergency aeromedical operations, while the ISERAS aims to collectively build a truly transnational pool of professional expertise, thereby underscoring Hong Kong’s status as an aviation hub for emergency response in Asia.
Hashtag: #HongKong #BrandHongKong #GFS #Emergency #Response #Aeromedical #Symposium
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Media OutReach
Swire Coca-Cola HK Refreshes the 2026 Sun Life Hong Kong International Dragon Boat Festival with Giant Festive Installation at the Avenue of Stars
Deeply rooted in the city for over six decades, Swire Coca-Cola HK is driven by its brand purpose “to deliver refreshment to the communities we call home” and has proudly been part of many of Hong Kong’s defining moments. From local festivities and cultural events to large-scale sports and tourism experiences, the brand has long connected with the community, dedicated to supporting Hong Kong’s vibrant mega-event economy. Serving as the Official Beverage Sponsor of the event this year represents another milestone in its mission to share joy and create unforgettable summer memories.
Festive Photo Spot: Two-Metre Giant Coca-Cola® Bottle on the Avenue of Stars
To amplify the festive spirit, a giant, two-metre-tall Coca-Cola® bottle, accompanied by a dragon boat-themed installation, will land on the Avenue of Stars. Set against the dazzling backdrop of Victoria Harbour, this striking display will be available from 19 June to 1 July, offering the compelling photo spot for the public to capture memorable moments while enjoying the thrilling races.
Festive-Themed Combo Meals: Redeem Limited-Edition Mystery Gifts
Echoing the culinary excitement of the event’s special “Dragon Boat Food Lane”, Swire Coca-Cola HK is partnering with designated kiosks and stalls along the Avenue of Stars to launch festive-themed combo meals. During the race days on 27 and 28 June, consumers who purchase a designated meal set featuring Swire Coca-Cola HK products, or buy two or more selected Swire Coca-Cola HK products, will receive a redemption voucher. This voucher can be used to redeem the brand’s mystery gift at the redemption counter at specified timeslots, available on a first-come, first-served basis.
Boosting Energy and Keeping Paddlers Hydrated
Given the intense physical demands of dragon boat racing, the brand is also throwing its full support behind the local and international paddlers. Multiple bonaqua® water stations will be set up across the event venue to ensure over 4,500 athletes stay hydrated. Additionally, electrolytes replenishment drink Aquarius® will be provided to offer a vital energy boost, helping paddlers power through to the finish line.
Paddling Towards a Greener Future
Beyond the excitement of the races, Swire Coca-Cola HK also brings sustainable practices to the celebration. In collaboration with local social enterprise V Cycle, the brand will set up multiple plastic bottle recycling stations during the race days on 27 and 28 June. Collected bottles will be transported to New Life Plastics, Hong Kong’s largest food-grade-ready plastic bottle recycling facility. The recyclables will be processed into recycled PET (rPET) materials and reintroduced into the supply chain to create new bottles. This “bottle-to-bottle” initiative highlights a successful circular economy model by giving recycled plastic a second life, making environmental stewardship a core part of the event experience.
As the “2026 Sun Life Hong Kong International Dragon Boat Festival” unfolds, Swire Coca-Cola HK is excited to celebrate this summer spectacular with the locals and tourists. Through refreshing drinks, interactive fun, and recycling actions, the brand hopes to create lasting memories for all.
Hashtag: #SwireCoca-ColaHK #Dragonboat
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Media OutReach
iQOO 15R Named Official Gaming Phone for 2026 Asian Games Esports Qualifiers: Honor of Kings
The performance-focused smartphone will support tournament-level mobile gameplay with stable performance, responsive controls and sustained power.
DONGGUAN, CHINA – Media OutReach Newswire – 19 June 2026 – iQOO, a smartphone brand built for high-performance mobile gaming experiences, today announced that the iQOO 15R has been named the Official Gaming Phone for the 2026 Asian Games Esports Qualifiers: Honor of Kings.
As an official esports title of the Asian Games, Honor of Kings brings together competitive mobile esports players from across the region. Through this partnership, iQOO will support the Qualifiers with a device designed for competitive mobile gaming, reinforcing the brand’s commitment to supporting powerful, stable and immersive experiences for players and fans.
Supporting Tournament-Level Mobile Esports
Competitive mobile esports requires more than peak performance. Players often rely on consistent frame rates, responsive touch control and reliable power throughout extended matches. With the iQOO 15R serving as the Official Gaming Phone for the Qualifiers, iQOO aims to bring its performance-driven technology into a professional tournament setting and support players with a device built for speed, control and sustained gameplay.
Built for Stable, High-Intensity Gameplay
Designed as a performance-focused smartphone, the iQOO 15R is equipped to support the high demands of mobile gaming. Powered by the Snapdragon® 8 Gen 5 Mobile Platform and Monster HyperCore Engine, the device is engineered to help deliver stable frame rates and responsive gameplay during extended sessions.
The Supercomputing Chip Q2 is designed to enhance visual clarity for a more immersive gaming experience, while the Super Touch Control Chip is designed to improve input accuracy and control response. In addition, the advanced cooling system and large-capacity Silicon Anode Battery with fast charging help provide the sustained performance and power required for tournament-level play.
Hashtag: #iQOO
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About iQOO
iQOO, a sub-brand of vivo, differentiates itself in performance and Esports experience. iQOO leverages the research, quality assurance and after-sales service expertise of vivo, and follows the brand ethos of i Quest On and On to push boundaries, innovate boldly and share the excitement of exploring future technology. With products offering Esports-standard capabilities, iQOO aims to become the top choice of consumers who are passionate about performance and gaming.
For more information, please visit 
https://www.iqoo.com/en.
About Honor of Kings
Developed by TiMi Studio Group, Honor of Kings has become the world’s most-played MOBA. In 2025, the combined MAU of Honor of Kings titles surpassed 260 million. Featuring highly detailed and diverse character and battlefield design plus music created by world renowned composers including Hans Zimmer, Joe Hisaishi, and Howard Shore, Honor of Kings immerses players in a unique and colorful universe. Honor of Kings prides itself on being free to play and fair to win, with success determined by players’ skills and tactics. Honor of Kings is also home to a thriving esports ecosystem supporting competitive play from grassroots amateurs to elite professionals. To learn more about Honor of Kings, follow on 
Twitter, 
Facebook, 
Youtube, 
Instagram, 
TikTok or visit the official website of Honor of Kings.
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