Media OutReach
Claim Your Golden Delights With DFS
Indulge in Extraordinary Rewards & Experiences This May Golden Week
HONG KONG SAR – Media OutReach Newswire – 24 April 2025 – This May Golden Week, let DFS —the world’s leading luxury travel retailer, elevate your shopping journey with curated moments of self-delight. From tranquil moments in our Fragrance Wonderland and family adventures in teamLab Future Park, to exquisite gifts for loved ones and unique treasures that reflect your personal style, every experience across DFS network is designed to surprise and inspire. Enjoy exclusive rewards, limited-time perks, and joyful discoveries from April 25 to May 6— only at DFS.
Hong Kong & Macau: A World of Multi-Sensational Delights
Immerse yourself in a symphony of sensations at DFS Hong Kong and Macau, where every moment is designed to ignite your senses and create lasting memories.
- Time It Right To Win: Turn your shopping into a winning moment. Spend HK$888 or MOP 888 in a single net transaction and take on the “Time It Right To Win” challenge. Experience the adrenaline rush as you stop the digital screen at “8888” for your chance to win a 999.9 gold ingot or one of many fabulous prizes worth over HK$1,000,000 or MOP 2,500,000! *
- Beauty In Play: Discover where luxury beauty meets light-hearted fun. With the purchase of the exclusive Lancôme Absolue set at DFS Macau, Shoppes at Four Seasons, receive a limited-edition Lancôme x Monopoly game set. Experience a different dimension of beauty through luxurious sensations and a new playful take on our beauty counters.
- Explore Your One-Stop Fragrance Wonderland: Treat yourself to a sensory journey with over 900 curated fragrance selections. Whether you’re layering signature blends or discovering your next signature fragrance, let our fragrance experts guide you through an experience that’s uniquely yours.
- Glow With Confidence: Transform your look with complimentary makeup demonstrations by our expert beauty advisors. Let us help you discover your radiant best! Join us at DFS Macau, Shoppes at Four Seasons, City of Dreams or Galaxy (Beauty), from April 25 to May 5, at 3 PM, 4 PM and 5 PM, or DFS Hong Kong, Canton Road at 3:30pm on April 20 and May 4+. From now until May 5, enjoy up to 65% off on beauty products at DFS Hong Kong, Canton Road, Tsim Sha Tsui East or Causeway Bay (Beauty)! Plus, receive a Beauty Blind Box (valued at HK900) with a minimum purchase of HK$1,888*.
- Savor Local Delights: Complete your golden journey with a taste of Hong Kong’s most beloved flavors. Indulge in crispy French toast, freshly baked egg tarts, and velvety milk tea at Men Wah Bing Teng, or unwind with a perfectly brewed coffee at NOC in DFS Hong Kong, Canton Road. Pause, relax, and savor a day filled with flavor and delight.
Okinawa: Discover Your Island Delights!
Enjoy everything that Okinawa has to offer as we celebrate the 20th anniversary of DFS Okinawa, Naha City. Join us in marking this milestone with unique experiences, curated treasures, and moments that honor two decades of unforgettable journeys.
- A Taste of Celebration: Step into an exclusive marché curated by DFS Okinawa Naha City and THE MARKET, where local flavors meet artisanal crafts. Savor authentic Okinawan delicacies and explore traditional handmade creations, offering you a unique taste of the island’s rich culture.
- Welcome to Le Labo: Be among the first to experience our newly opened Le Labo pop up store — where artisanal perfumery meets soulful craftmanship. Receive a complimentary gift with your purchase and step into the exclusive world of fine perfumery, available exclusively only at DFS Okinawa.
- Family Adventure Time: Make magical memories at teamLab Future Park, where interactive digital art brings wonder to life. From lights to laughter, it’s a playful experience not to be missed for kids and kids at heart.
- Sweet Celebratory Treats: Add a sprinkle of fun to your visit! From May 1–5, try our bubble catcher and receive complimentary gifts with a JPY 50,000 purchase in kids’ fashion. Plus, visit two or more departments and join our Fukubiki lucky draw for a chance to win even more celebratory prizes*!
North America: Turn Airport Time into Me-Time
Make the most of your pre-flight moments at DFS stores in John F. Kennedy International Airport, Los Angeles International Airport, and San Francisco International Airport—where airport time becomes your time. From last-minute indulgences to thoughtful pre-planned picks, discover a travel retail experience designed around you.
- Smart Shopping, More Time for You: Simplify your journey with our convenient pre-order service: browse and shop online, then collect your items at the terminal before departure. Enjoy duty-free privileges and more time to relax before takeoff.
- A Taste of New York Excellence: At JFK Terminal 4, discover the exclusive Maker’s Mark Wood Finishing City Series – New York. Enjoy a Gold Rush cocktail and receive a special NYC-exclusive gift—crafted to elevate your New York send-off.
- Treasures for Your Journey: Find your perfect travel companions—from hot fragrance deals starting at US$29 to destination-exclusive souvenirs and gifts. Whether it’s a new signature scent or a keepsake to remember your trip, DFS has your journey covered.
Make Your Golden Week Shopping More Rewarding
This Golden Week, enjoy more value with every purchase at DFS. We have partnered with leading payment providers to bring you exclusive offers across our global destinations—designed to make your travel shopping even more delightful.
| Payment Partner | Offer Details |
| Alipay |
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| American Express |
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| Mastercard |
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DFS CIRCLE Members, Enjoy Even More
Feel extra special as a DFS CIRCLE member with exclusive benefits including bonus points, member-only offers, and elevated experiences across all DFS locations. Not yet a member? Sign up at DFS.com to unlock a world of privileges.
* Terms & Conditions apply. Prizes vary between stores and are of limited quantities only, while stocks last. Visit DFS.com for more details. + Payment promotions and in-store happenings schedule vary between stores, please see store for details.
Hashtag: #DFS
The issuer is solely responsible for the content of this announcement.
ABOUT DFS
DFS: Your Personal Guide to The World of Luxury
DFS Group is the leading luxury travel retailer. Established in Hong Kong in 1960, DFS Group continues to be a pioneer in global luxury travel retail, offering its customers a carefully curated selection of exceptional products from the most desired brands. Its stores are present in major global airports and downtown locations. DFS Group is privately held, and majority owned by the world’s largest luxury conglomerate, Moët Hennessy Louis Vuitton (LVMH), alongside DFS co-founder and shareholder Robert Miller. DFS Group focuses on creating inspiring omnichannel retail experiences for its customers and is headquartered in Hong Kong SAR.
For more information, please visit
www.dfs.com.
Media OutReach
TSquared Lab launches TSquared Health, an AI-driven longevity ecosystem, with the acquisition of Noviu Health
Dr. Hisham Badaruddin Appointed Chief Medical Officer as TSquared Health Integrates Medical, Biomarker, and AI Longevity Capabilities
SINGAPORE – Media OutReach Newswire – 17 December 2025 – TSquared Lab today announced the launch of TSquared Health, a new longevity-focused company designed to help individuals understand and improve their healthspan. By unifying advanced biomarker testing, wearable-derived insights, AI-supported clinical guidance, and targeted optimisation pathways, TSquared Health delivers a structured and continuous approach to preventive care and healthspan optimisation.
As part of the launch, TSquared Health has acquired the clinical operations of Noviu Health, a longevity-focused medical practice operating for more than two years. The clinical division now spans across two locations, an established clinic at Upper Paya Lebar Road and a new flagship TSquared Health clinic in Singapore’s Central Business District, expanding access to physician-led longevity services.
TSquared Health’s medical strategy will be overseen by Dr. Hisham Badaruddin, a longevity-focused physician who has led preventive health programmes across clinical and corporate settings. He brings deep experience in metabolic and hormonal health, as well as data-informed personalised medicine, strengthening TSquared Health’s commitment to medically rigorous, data-driven longevity care.
From Total Transformation to Lifelong Transformation
TSquared Lab is widely recognised for its Total Transformation Ecosystem, a science-backed framework unifying personal training, recovery, nutrition, and expert coaching into a structured, results-focused journey. With TSquared Health, the ecosystem now extends into medically supervised longevity and healthspan optimisation.
“TSquared Lab was built on the belief that people deserve results that stay with them,” said Afshan Thakkar, CEO and Founder of TSquared Lab. “TSquared Health is the evolution of that vision — taking our transformation philosophy and applying it to longevity. It is not only about how strong you are today, but how strong, sharp, and independent you will remain decades from now. Our goal is to democratise world-class longevity care by making it accessible, actionable, and continuous.”
With metabolic and lifestyle-driven conditions rising across the region, demand for proactive healthcare has never been higher. TSquared Health addresses this need by supporting early identification, prioritised interventions, and doctor-led optimisation before symptoms develop, empowering clients to take control of their long-term well-being.
The TSquared Integrated AI Longevity Ecosystem
The longevity space today is fragmented: most clinics provide basic biomarker insights with limited follow-through, leaving clients without a clear path forward. TSquared Health was designed to close this gap through a fully integrated, closed-loop ecosystem that aligns medical diagnostics with real-world execution. The ecosystem integrates:
- Physician-led Longevity Assessment – Comprehensive medical evaluation focused on metabolic, cardiovascular, hormonal, inflammatory, and cognitive health.
- Advanced Biomarker Panels – Two membership tiers, Signature and Elite panels including a deep baseline and a follow-up round, enabling measurement of meaningful biological change over time
- Wearable & Device Insights – Continuous inputs such as sleep, recovery, activity, and HRV incorporated into interpretation
- AI Insights Layer – transforming biological data into prioritised, actionable steps and continuous monitoring
- Personalised Optimisation Pathways: Integrated support across training, movement, nutrition, recovery, and clinical protocols to help clients implement and sustain improvements
Aligned with TSquared Health’s commitment to accessibility, the Signature and Elite Panels are priced to make high-quality preventive testing available to far more people.
By unifying these five key components into a single coordinated system, TSquared Health ensures clients receive clear guidance, precise priorities, and real-world support that drives measurable change.
Turning Data into Action: The TSquared Healthspan Intelligence Engine
At the centre of the ecosystem is the TSquared Healthspan Intelligence Engine, a proprietary AI system that transforms each client’s biomarker, wearable, and lifestyle data into a personalised healthspan score and a focused set of prioritised actions.
Trained with extensive longevity research, the engine highlights the key factors across metabolic, cardiovascular, hormonal, inflammatory, cognitive, and recovery pathways.
Every output is reviewed by an experienced longevity physician, ensuring insights are medically sound, contextualised, and actionable. Rather than pages of raw numbers, clients receive clear, structured guidance on their results and the steps to take next.
The intelligence engine is included with every Signature and Elite Membership.
TSquared Health’s Closed-Loop Longevity Model
Assess. Interpret. Optimise.
Most longevity programmes stop at the first two steps. TSquared Health is built around the third, turning insights into action to drive measurable, long-term health improvements.
Once priorities are identified, TSquared Health activates targeted clinical pathways across its integrated ecosystem, supporting outcomes in areas such as metabolic health, hormonal balance, inflammation control, cardiovascular and cognitive optimisation, and recovery restoration.
“TSquared Health represents a new frontier in proactive healthcare,” said Dr. Hisham Badaruddin, Chief Medical Officer. “By combining biomarker testing, structured interpretation, and real-world intervention under one ecosystem, we can meaningfully shift the trajectory of our clients’ long-term health.”
Hashtag: #TSquaredLab
The issuer is solely responsible for the content of this announcement.
About TSquared Lab
TSquared Lab is a Singapore-born fitness, health, nutrition, and longevity company building one of the most comprehensive transformation ecosystems in Asia. Its integrated platform includes TSquared Personal Training, TSquared Physio, TSquared Eats, and TSquared Health, combining science-based methodologies, personalised coaching, and clinical insights to help individuals build long-term strength, health, and vitality.
About Dr. Hisham Badaruddin, Chief Medical Officer, TSquared Health
Dr. Hisham Badaruddin is a board-certified medical doctor with more than 30 years of clinical experience spanning internal medicine, metabolic health, men’s health, and preventive care. He is recognised for integrating traditional clinical practice with advanced biomarker analytics, longitudinal health tracking, and evidence-based optimisation strategies.
Before joining TSquared Health, Dr. Hisham led multidisciplinary preventive-health programmes across diverse populations. His clinical philosophy emphasises early detection, personalised intervention, and long-term healthspan improvement.
Media OutReach
Prediction is the New Protection: Gartner® Acknowledged CyCraft as a Sample Vendor We Believe for Emerging AI Cyber Solutions
With AI reshaping cybersecurity landscapes, it is pivotal to adopt unified management that preemptively leverages and secures AI. Integrating AI into cybersecurity defense is one of the emerging trends to combat AI-enabled or affiliated risks. C-suite executives and IT leaders must transit from the traditional detect-and-respond model to an AI-informed, proactive security governance.
Unified Exposed Assets and Attack Surface Management
“The complexity of modern environments leads to fragmented data and isolated visibility. Unified exposure management enables holistic visibility through unified telemetry, enabling comprehensive attack surface visibility, accurate risk assessment and prioritization of remediation efforts.”
Gartner, Emerging Tech: AI Vendor Race: Unified Exposure Management Will Drive Displacement of Fragmented Point Solutions, 29 September 2025.
CyCraft External Attack Surface Management (EASM) automatically discovers potential external threats, correlates multiple intelligence and provides an overview of digital assets from the attacker’s perspective. Constantly discovering exposed credentials on surface web, dark web or public markets, this module mobilizes early warning and leakage tracing. Moreover, with the exclusively trained AI model, EASM offers mitigation and audit recommendations tailored to various compliance requirements.
AI-empowered Model Safety, Application Security and Posture Governance
“The emerging AI-enabled threat landscape demands more than just faster detection and response; it requires predictive threat intelligence combined with AI-driven analytics and preemptive action. AI and machine learning (ML) technologies must be used to anticipate attack paths and predict where an adversary is likely to strike to more effectively neutralize potential attacks before they begin.”
Gartner, Emerging Tech Impact Radar: Preemptive Cybersecurity, 7 October 2025.
LLM inherent and related risks are not virtual shadows but substantial threats that jeopardize everyday existence. Since GenAI or LLM outputs are difficult to control, the continuous verification of both input and output is the only way to ensure the validity of a solution.
Built on this logic, CyCraft’s XecGuard is an easily deployable Guardrail module, including cybersecurity, compliance and ethical Guardrails. Defending against Prompt Injection, Jailbreak and Prompt Extraction, XecGuard tackles AI-enabled threats without compromising its performance.

To assess your LLM safety range with quantifiable standards, CyCraft XecArena provides different attack scenarios to compare their performance. Users need to coax the LLM to break its System Prompt or leak confidential information. Join this multi-round testing on XecArena now!
CyCraft continues driving AI innovation in enterprise cybersecurity. In our opinion, this research momentum has further been witnessed by the reception of NeurIPS and EMNLP.
“We believe, being acknowledged in these influential Gartner reports validates our strategic vision and technological innovation,” said Dr. Benson Wu, CEO and Co-Founder of CyCraft Technology. “We’ve consistently invested in AI-driven, preemptive capabilities that enable organizations to stay ahead of invisible threats.”
Limited Evaluation Program
EASM Lite Experience
Evaluation Application
For organizations seeking full functionality, CyCraft is offering a limited evaluation program for 50 qualified enterprises. Participants will receive two External Exposure Analysis Reports, enabling security and governance teams to quantify external attack surface risks and establish data-driven priorities for remediation.
Reports
Gartner, Emerging Tech Impact Radar: Preemptive Cybersecurity, 7 October 2025.
Gartner, Emerging Tech: AI Vendor Race: Unified Exposure Management Will Drive Displacement of Fragmented Point Solutions, 29 September 2025.
Disclaimer
Hashtag: #CyCraft
https://www.cycraft.com/en
https://www.linkedin.com/company/cycraft
https://www.facebook.com/cycrafttechnology
The issuer is solely responsible for the content of this announcement.
About CyCraft
CyCraft is a leading AI cybersecurity company, dedicated to automating cybersecurity with AI technology. With a proven track record in government, finance, high-tech semiconductor, and other industries, and strong recognition from international institutions, CyCraft continues to build Asia’s most advanced AI Security Operations Center, fully committed to safeguarding enterprise digital resilience.
Media OutReach
Cheers to New Beginnings: Carlsberg Hong Kong Launches No & Low-Alcohol and Beyond Beer Series for Conscious Celebrations
Ringing in the New Year, the extended collection promotes moderation and conscious drinking throughout the festive season and beyond
HONG KONG SAR – Media OutReach Newswire – 16 December 2025 – Carlsberg Hong Kong is championing moderation and mindful drinking with the launch of its extended No & Low-Alcohol Range and Beyond Beer product collection to ring in the New Year. Available from January 2026, the perfectly timed launch coincides with the season of gathering and the upcoming Dry January. The collection offers a refreshing, flavourful alternative for those looking to drink more consciously without compromising on taste or experience.
At the heart of this collection is Carlsberg 0.0, the flagship product that sets the standard for mindful drinking. With No Alcohol, No Sugar, and Low Calories, Carlsberg 0.0 delivers all the taste without the compromise – perfect for those who want to celebrate responsibly while maintaining a balanced lifestyle. True to its tagline, “Alcohol Free; Not Flavor Free,” Carlsberg No & Low-Alcohol Range together with its Beyond Beer collection proves that great beer experiences don’t need alcohol to shine.
Carlsberg Hong Kong Toasts to Mindful Drinking Choices
Driven by increasing consumer demand for healthier and more inclusive drinking options, especially among younger generations, Carlsberg Hong Kong’s latest beverage series embraces the shift toward moderation. Whether it’s over a festive meal, after a workout, or out with friends, the No & Low-Alcohol Range and Beyond Beer products is designed to support all types of occasions.

The lineup features new additions to Carlsberg’s expanding No & Low-Alcohol product portfolio, including:
- Poretti Zero, recognised as the winner of Italy’s “Elected Product of the Year 2025” in the Non-Alcoholic Beer Category, known for its delicate and velvety body crafted from four varieties of hops.
- Erdinger Alkoholfrei, is a full-bodied alcohol-free beer (ABV <0.5%) filled with notes of spicy malt, caramel sweetness and a touch of fruity acidity.
These are accompanied by trusted favourites like Carlsberg 0.0 – crafted using a unique brewing process that gently removes alcohol through evaporation, preserving the full flavour and refreshing character of traditional beer – Young Master Zero, Young Master Another One, Tetley’s Original Bitter, and the newly rebranded Jolly Shandy Lemon.
This launch also marks the first Dry January since Carlsberg Hong Kong began its strategic partnership with Young Master Brewery, holding exclusive distribution rights for its full portfolio of beers and Ready-to-Drink (“RTD”) products in Hong Kong and Macau since September. With this collaboration, Carlsberg is bringing Young Master’s award-winning products to more consumers than ever before through its extensive distribution network.
Nathaniel Moxom, Managing Director of Carlsberg Hong Kong and Taiwan, said “We are proud to lead the way in promoting mindful drinking and expanding the choices available to our consumers. Through our No & Low-Alcohol Range and Beyond Beer portfolio, we aim to make moderation both accessible and enjoyable, perfectly in tune with today’s evolving lifestyle habits.”
Discover What’s Brewing Beyond Beer
Carlsberg Hong Kong is also introducing a new product category under Beyond Beer, all with purest flavours derived from quality ingredients. This includes a curated range of premium mixers and non-alcoholic beverages designed to elevate the drinking experience, whether enjoyed on their own or as part of creative mocktails. Highlights include:
- Sophisticated mixers from The London Essence Company ranging from Indian tonic water, soda water and a delicate ginger ale.
- HIGHERTHAN 0% Salted Lime Soda with Electrolytes from HIGHERTHAN by Young Master, a first-in-market beverage featuring classic Hong Kong salted lime flavour, with added electrolytes – reimagined for modern hydration and boost.
Exclusive Deals to Sip, Shop and Savour
Carlsberg Hong Kong is rolling out a series of consumer promotions both in retail and on-premises throughout January. Shoppers at major supermarkets like Wellcome, ParknShop, city’super, and HKTVmall can enjoy special pricing and gifts with purchase. Customers who purchase designated amount of Carlsberg 0.0 in selected stores or ECOM platforms will receive a complimentary branded shoe bag. A tasting booth at designated city’super will also offer samples of Carlsberg 0.0, Poretti 0.0 and Erdinger 0.0 for curious shoppers.
On foodpanda, the full No & Low-Alcohol Beer and Beyond Beer range will be featured from January lasting for 6 weeks, with alcohol-free selections featured prominently for easy discovery. Participating restaurant brands will offer special promotions and in-app pick-up discounts to make conscious drinking even more accessible.
Around 70 participating outlets will run a Loyalty Stamp Card Programme throughout January. Guests who collect four stamps – one for each purchase of a Carlsberg 0.0 bottle – can redeem an exclusive Carlsberg 0.0 shoe bag, available while supplies last.
Hashtag: #CarlsbergHongKong
The issuer is solely responsible for the content of this announcement.
About Carlsberg Hong Kong
Carlsberg has grown into one of the world’s leading brewery groups, boasting an extensive portfolio of beer and beverage brands across 150 markets and employing 37,000 staff globally. Carlsberg Brewery Hong Kong Limited offers a diverse range of beers, including Carlsberg, 1664, Somersby, and SKOL.
With a rich tradition spanning 178 years, Carlsberg is driven by a spirit of innovation, curiosity, and an unwavering commitment to progress. The company is dedicated to brewing for a better today and tomorrow, continuously striving to enhance its offerings and foster a sustainable future.
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