Media OutReach
Columbia Asia Hospital Tebrau Celebrates Triple Win at the 2025 Malaysia PR Awards, Setting New Benchmarks in Healthcare Communication
The hospital was recognised with:
- Bronze – Best Use of Social Media Award
- Bronze – Healthcare Award
- Silver – Employee Communication Award
These accolades reflect the hospital’s unwavering commitment to delivering healthcare that goes beyond clinical excellence—focusing on connection, compassion, credibility, and culture.
Redefining Digital Healthcare Communication
Bronze – Best Use of Social Media
Jom Dengar Tips (JDT): Engaging Healthcare in the Digital Space
In an era dominated by entertainment-driven digital content, Columbia Asia Hospital Tebrau successfully demonstrated that healthcare information can compete—and resonate—online. The award-winning “Jom Dengar Tips (JDT)” campaign was inspired by the cultural relevance of Johor Darul Ta’zim (JDT), allowing the hospital to connect authentically with local audiences.
The campaign combined medical authority with digital relatability, pairing doctors’ clinical expertise with trusted influencers to deliver credible, bilingual, and stigma-free health messaging. Leveraging a multi-platform approach across social media channels, JDT extended its reach beyond existing followers, achieving viral engagement and increased content shareability.
Beyond engagement metrics, the campaign delivered tangible business impact, contributing to an 11% uplift in hospital package sales. More importantly, it encouraged preventive health behaviours, normalised conversations around sensitive health topics, and strengthened public trust in hospital-led digital education—setting a new benchmark for healthcare communication in Malaysia.
Extending Care Beyond Hospital Walls
Bronze – Healthcare Award
Caring Beyond Borders: Turning Compassion into Lasting Change
The Healthcare Award recognises Columbia Asia Hospital Tebrau’s commitment to making healthcare accessible, inclusive, and community-driven. Through its “Caring Beyond Borders” initiative, the hospital extended its reach beyond clinical settings into homes, schools, workplaces, and underserved communities.
Anchored by four guiding pillars—We Care, We Share, We Educate, We Give Back—the initiative focused on delivering flexible, sustainable, and measurable programmes that address real community needs. These included health screenings, educational outreach, charitable contributions, and collaborative partnerships.
To date, the initiative has:
- Provided health screenings to 4,053 individuals
- Delivered health education to 4,716 participants
- Contributed RM26,500 towards community and charitable causes
In total, 10,672 lives have been positively impacted. The programme aligns with Malaysia’s RMK-13 national development priorities and the United Nations Sustainable Development Goals (SDGs), reinforcing the hospital’s role as a responsible healthcare partner committed to long-term societal well-being. The initiative embodies the hospital’s promise to always be “Right Here for You.”
Building a Stronger Culture from Within
Silver – Employee Communication Award
People First, Patients Always: A Cultural Transformation
The Silver Award for Employee Communication highlights Columbia Asia Hospital Tebrau’s strategic transformation of its internal culture—recognising that engaged employees are the foundation of exceptional patient care.
Facing challenges such as communication gaps, morale concerns, and limited development pathways, the hospital implemented a holistic, people-first communication strategy. The approach prioritised transparency, accessibility, recognition, and continuous growth, ensuring that employees felt heard, informed, and valued.
Key initiatives included:
- SKM Level 4-aligned upskilling and competency development
- Regular leadership townhalls and feedback platforms
- Over 50 employee engagement and recognition activities
These efforts resulted in measurable improvements, including an 11% increase in employee satisfaction, staff retention rising from 68% to 75%, and a stronger patient perception reflected in a 4.8 hospital rating. Aligned with relevant UN SDGs, the transformation fostered inclusion, trust, and resilience—demonstrating that when people come first, patients benefit most.
A Collective Achievement
These wins at MPRA 2025 reflect the dedication, collaboration, and shared purpose of Columbia Asia Hospital Tebrau’s leadership, medical professionals, and support teams. Together, they continue to redefine what modern healthcare communication looks like—impactful, human-centred, and driven by purpose.
Hashtag: #ColumbiaAsiaHospitalTebrau #RightHereForYou #MalaysiaPRAwards2025 #PRCA #HealthcareExcellence #TeamTebrau #CommunityCare #HospitalCommunications #AwardWinningTeam
https://www.columbiaasia.com/malaysia/ms/hospitals/tebrau/
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About Columbia Asia Hospital Tebrau
Columbia Asia Hospital Tebrau is dedicated to serving the healthcare needs of the Johor community with compassion, professionalism, and clinical excellence. Equipped with advanced medical technology—including a Cardiac Catheterization Laboratory, Mammography services, a 128-slice CT Scan, and a 1.5 Tesla MRI—the hospital delivers comprehensive diagnostic and treatment capabilities to support timely and accurate clinical decision-making.
The hospital offers a broad range of medical specialties, including Cardiology, Nephrology, Internal Medicine, Maternal Fetal Medicine, Ear, Nose & Throat (ENT), General Surgery, Obstetrics & Gynecology (O&G), Respiratory Medicine, Orthopaedics, and Dermatology. A fully operational 24/7 Emergency Room, supported by on-call Emergency Physicians, ensures that patients receive immediate and appropriate care at any time of the day.
At the core of Columbia Asia Hospital Tebrau’s philosophy is a strong commitment to personalized, patient-centred care—ensuring that every individual feels heard, supported, and well cared for throughout their healthcare journey.
Looking ahead over the next five years, Columbia Asia Hospital Tebrau will align its strategic direction with Rancangan Malaysia Ke-13 (RMK-13), with a focused emphasis on addressing Non-Communicable Diseases (NCDs). In particular, the hospital will strengthen its efforts in obesity management through integrated, multidisciplinary care models encompassing prevention, early intervention, medical management, surgical intervention and long-term follow-up. This reflects a proactive approach to tackling one of the most pressing public health challenges affecting the Johor community.
In parallel, the hospital is preparing to advance its surgical capabilities through the adoption of robotic-assisted surgery. This investment is aimed at enhancing surgical precision, improving clinical outcomes, reducing recovery times, and elevating overall patient experience, in line with global best practices.
To meet the growing healthcare demands of Johor, Columbia Asia Hospital Tebrau is also planning for future expansion, including the addition of more inpatient beds. This expansion will enable the hospital to better serve the increasing needs of the community while maintaining high standards of safety, quality, and accessibility in care delivery.
Through strategic alignment, technological advancement, and capacity expansion, Columbia Asia Hospital Tebrau remains committed to supporting the long-term health and well-being of the Johorean population.
About Columbia Asia
Media OutReach
FikaGO Debuts in SoHo, Blending Pet Stroller with Modern Lifestyle Design
The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.
NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.
Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.
“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO
SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.
The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.
“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO
As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.
Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer
https://us.fikago.com/
https://www.facebook.com/FikaGO.US
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YouTube:
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The issuer is solely responsible for the content of this announcement.
About FikaGO
FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.
Media OutReach
Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026
From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.
“Asian Flavour Duet“: A Culinary Journey Through Heritage and Innovation
Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.
The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.

The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.
The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.
At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”
Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee
During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.

As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.

In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.
Building the Future Together: Deepening Global Partnerships
With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK
The issuer is solely responsible for the content of this announcement.
About Lee Kum Kee
Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.
About Asia’s 50 Best Restaurants
Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.
Media OutReach
DHL Express appoints new commercial lead for Asia Pacific
- Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026
SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.
Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.
“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.
In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.
“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.
The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL
https://group.dhl.com/en.html
https://www.linkedin.com/company/dhlexpress/
The issuer is solely responsible for the content of this announcement.
DHL – The logistics company for the world
DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.
DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.
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