Media OutReach
FabriX Returns to ComplexCon Hong Kong
Revolutionizing Fashion: FabriX Leads the Digital Shift from Hong Kong to the World Redefining How Fashion is Created, Experienced & Sold
HONG KONG SAR – Media OutReach Newswire – 25 March 2025 – After a triumphant debut at ComplexCon Hong Kong last year, the leading digital fashion solution platform FabriX is thrilled to return in 2025, once again acting as a super-connector between fashion designers and tech innovators.
FabriX bridges advanced digital solutions with the fashion industry, empowering designers and brands to overcome age-old challenges and thrive in an ever-evolving industry. This year, the spotlight is firmly on an innovative “on-demand” fashion business model, which redefines how designers and customers interact and engage; as well as reshaping how fashion is created, consumed, and experienced. At ComplexCon’s marketplace bazaar, FabriX is debuting the digital experience of “see now, try now and order now” to all visitors.
Tackling Industry Challenges, Bridging Tradition and Innovation
How FabriX Reshapes Fashion’s Design, Retail Model and Revitalizes Traditional Brands
Founded in Hong Kong in 2022 with support from the Cultural and Creative Industries Development Agency (CCIDA) and PMQ, FabriX was born with the mission to promote Hong Kong’s digital fashion on virtual runways worldwide. Its role has since expanded into an international digital fashion hub and marketplace, fostering innovation and driving artistic breakthroughs alongside commercial opportunities. Acting as a catalyst for creativity and an advocate of digital fashion, FabriX inspires designers to explore bold ideas and push the boundaries of what’s possible in fashion.
FabriX returns to ComplexCon Hong Kong for the second time, reinforcing the deep connection with the designers and our target audience, Gen Z, who is highly engaged with digital culture, drawn to innovative and creative experiences. As a leading platform for next-gen fashion consumers, ComplexCon provides the perfect environment to test and refine FabriX’s latest digital fashion business model.
Through augmented reality (AR) virtual try-ons and pre-orders, real-time market feedback can be gathered and forecasted, streamlining resources and revenue planning for designers. More than just marketing, seamless AR try-ons, online payments, and pre-orders are part of a fully integrated consumer experience. At ComplexCon 2025, FabriX is setting the stage for the future of digital fashion retail.
Over the years, FabriX has made its mark on the global stage, presenting its innovations at events like FW2023 London Fashion Week, FW2024 Paris Fashion Week, and FW2025 Pitti Immagine Uomo 107. At Pitti Immagine Uomo, its groundbreaking AR try-on model transformed how buyers, fashionistas and customers interact with fashion, sparking fresh conversations about the future of fashion technology. Through groundbreaking collaborations, industry education and creating case studies, FabriX is breaking barriers in fashion technology, aiming to lead the charge in redefining the global fashion landscape. Recognized as one of HKFDA’s Top 10 Fashion Visionaries in 2024, FabriX continues to pioneer innovation, bridging tradition with technology and reshaping the future of fashion.
The Next Wave of Fashion Talents @ComplexCon 2025
Central to the showcase at ComplexCon is FabriX’s partnership with three emerging designers, carefully selected for their distinctive aesthetics, shared vision and savviness in social, trend and technology with FabriX.
These creators exemplify the fusion of creativity and technology, creating collections that resonate with a new generation of trend-savvy consumers. They include Paolina Russo, the London-based design duo of Paolina Russo and Lucile Guilmard, known for their futuristic take on sportswear heritage; Yat Pit, the visionary Hong Kong brand founded by Jason Mui and On-Ying Lai, blending cultural nostalgia with progressive fashion storytelling; and Celine Kwan, a Hong Kong-born, London-based designer known for her playful aesthetics with a commitment to sustainability, ethical manufacturing and technology.
Visitors will have the opportunity to explore their latest designs, try them on virtually with Augmented Reality (AR) technologies, and place pre-orders directly — revolutionizing the traditional fashion retail experience.
From Digital to Gameverse: Taking Fashion Beyond Reality
As digital self-expression evolves, game skins are emerging as the next fashion statement, where style is no longer confined to the real world—it’s about identity in the metaverse. With Roblox reporting over 18.7 billion hours of global user engagement in Q4 2024, game skins have proven to be the new digital luxury. Virtual fashion has moved beyond novelty—it’s now a cultural shift, particularly for Gen Z and future generations.
Recognizing the growing significance of digital identity, FabriX collaborates with Roblox once again to curate the first-ever multi-brand game skin store providing 54 items created by 22 designers, showcasing the latest collection on one single platform.
Pioneering the Future of Fashion Innovation with AI
Reinterprets Iconic Fashion for the Digital Age
As Artificial Intelligence (AI) is reshaping the technologies’s landscape, FabriX is at the forefront, exploring the integration of tech into the fashion industries. Powered by cutting-edge AI technology, the marketing campaigns guide visitors through a comprehensive brand narrative crafted by the FabriX team – creating “FabriXian”, the FabriX digital muse. We carefully seize the event at ComplexCon, create and build a proper narrative to target our Gen Z’s customers. In the near future, fashion will be driven by technological practices, breaking more traditional boundaries and demonstrating FabriX’s determination to redefine the fashion industry through the power of technology.
Through digital fashion solutions and AR digital kiosks, FabriX breathes new life into heritage and classic brands, preserving their craftsmanship and legacy while reintroducing them to a new generation. A prime example is the recent collaboration with Shanghai Tang’s 30th Anniversary Exhibition, where FabriX digitized archival designs and enabled the public to virtually try on legendary pieces, demonstrating how the platform continues to push the boundaries of tradition-meets-technology.
Building on this vision, FabriX remains committed to supporting projects that bridge tradition and technology, from museum exhibitions to archival fashion showcases, ensuring that history is not just remembered—but re-lived in the digital age.
FabriX isn’t just showcasing the future of the fashion industry – we are building it.
By connecting the industry’s top tech partners, designers, brands and thought leaders, we are shaping a future where digital fashion becomes a part of everyday life, through gaming platforms and other emerging applications!
Note: Follow FabriX on social media for exclusive coverage and content!
| Website | http://fabrix.hk/ |
| https://www.facebook.com/fabrixworld | |
| https://www.instagram.com/fabrixworld | |
| https://www.linkedin.com/company/fabrixworld | |
| YouTube | https://www.youtube.com/@fabrixworld |
Hashtag: #FabriX #FashionMeetsFuture #DigitalFashion #metaverse #FutureOfFashion #digitalfashion #fashiondesigner #CCIDA #CSTB #pmqhkdesign #fabriXworld #ComplexCon
The issuer is solely responsible for the content of this announcement.
About FabriX
Founded in Hong Kong in 2022 with support from CCIDA and PMQ, FabriX was born with the mission to promote Hong Kong’s digital fashion on virtual runways worldwide. Its role has since expanded into an international digital fashion hub and marketplace, fostering innovation and driving artistic breakthroughs alongside commercial opportunities. Acting as a catalyst for creativity [and an advocate of digital fashion], FabriX inspires designers to explore bold ideas and push the boundaries of what’s possible in fashion.
Over the years, FabriX has made its mark on the global stage, presenting its innovations at events like FW2023 London Fashion Week, FW2024 Paris Fashion Week, and FW2025 Pitti Immagine Uomo 107. At Pitti Immagine Uomo, its groundbreaking AR try-on model transformed how buyers, fashionistas, and customers interact with fashion, sparking fresh conversations about the future of fashion technology.
Through groundbreaking collaborations, industry education, and creating case studies, FabriX is breaking barriers in fashion technology, aiming to lead the charge in redefining the global fashion landscape. Recently, FabriX was invited by Hong Kong Fashion Fest to digitize Shanghai Tang’s archival designs for its 30th Anniversary Exhibition, enabling the public to virtually try on iconic pieces in previously unimaginable ways. Recognised as one of HKFDA’s Top 10 Fashion Visionaries in 2024, FabriX continues to pioneer innovation, bridging tradition with technology and reshaping the future of fashion.
Instagram: 
https://www.instagram.com/fabrixworld/
Facebook: 
https://www.facebook.com/fabrixworld
About PMQ
Located in the heart of Hong Kong’s SoHo district, PMQ is the landmark of creative and design industries housing over 100 Hong Kong emerging designers. In 2014, PMQ was revitalised and transformed into a creative hub with a variety of design studios showcasing a wide array of design products including fashion and accessories, gifts & premium, homeware, and small furniture as well as other lifestyle goods and creative products. PMQ has now become an interactive platform for supporting up-and-coming creative talents and fostering a community of patrons and lovers of creativity, design, and heritage. It is also one of the popular venues in town for international design, arts, and cultural events from Hong Kong and around the world.
Webpage: 
https://www.pmq.org.hk/
Facebook: https://www.facebook.com/PMQHK
Instagram: https://instagram.com/pmqhkdesign
Youtube: 
https://www.youtube.com/user/pmqdesign
About Cultural and Creative Industries Development Agency (CCIDA)
The Cultural and Creative Industries Development Agency (CCIDA) established in June 2024, formerly known as Create Hong Kong (CreateHK), is a dedicated office set up by the Government of the Hong Kong Special Administrative Region (HKSAR Government) under the Culture, Sports and Tourism Bureau to provide one-stop services and support to the cultural and creative industries with a mission to foster a conducive environment in Hong Kong to facilitate the development of arts, culture and creative sectors as industries. Its strategic foci are nurturing talent and facilitating start-ups, exploring markets, promoting cross-sectoral and cross-genre collaboration, promoting the development of arts, culture and creative sectors as industries under the industry-oriented principle, and promoting Hong Kong as Asia’s creative capital and fostering a creative atmosphere in the community to implement Hong Kong’s positioning as the East-meets-West centre for international cultural exchange under the National 14th Five-Year Plan.
Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, the Cultural and Creative Industries Development Agency, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.
GoTyme Bank becomes the first digital bank in the Philippines to enable Apple Pay, expanding secure and seamless digital payments for 10 million customers
MANILA, PHILIPPINES – Media OutReach Newswire – 18 August 2026 – Paymentology, the leading global issuer processor, today announced the successful launch of Apple Pay for GoTyme Bank in the Philippines. Through this launch, GoTyme becomes one of the first issuers in the Philippine market to enable Apple Pay, giving 10 million customers an easy, secure and private way to pay using their Apple devices.
As one of the country’s fastest-growing digital banks, GoTyme continues to accelerate its digital payments strategy by expanding secure, seamless and convenient payment experiences for Filipino consumers. Customers can now securely add their GoTyme debit card to Apple Wallet and make contactless payments in stores, within apps and online wherever Apple Pay is accepted.
Apple Pay uses industry-leading tokenisation technology, meaning card numbers are never stored on devices or shared with merchants. Instead, a unique Device Account Number is assigned, with every transaction authenticated through Face ID, Touch ID or a device passcode, providing an additional layer of security while delivering a fast, frictionless checkout experience.
Nate Clark, President and CEO at GoTyme Bank commented: “At GoTyme Bank, we’re constantly looking for ways to make banking simpler, safer and more rewarding for our customers. Bringing Apple Pay to GoTyme Bank customers in the Philippines gives them an easy and secure way to pay wherever they shop while continuing to earn rewards points on all their transactions. This is another step in our commitment to making everyday banking more beautiful and convenient for our customers.
The launch comes as digital payments continue to reshape the Philippine economy. According to the Bangko Sentral ng Pilipinas (BSP), digital payments now account for more than half of all retail payment transactions, as consumers increasingly embrace mobile-first banking and contactless payments. Meanwhile, smartphone penetration continues to rise, supporting growing demand for digital wallets and tokenised payment experiences. As digital commerce accelerates, enabling secure mobile payments through services such as Apple Pay is becoming an increasingly important differentiator for financial institutions.
Minh-Ha Truong, Head of Growth, APAC at Paymentology, added: “As a long-standing partner to GoTyme, we’re proud to support another significant milestone in its growth journey. Bringing Apple Pay to market demonstrates how modern, cloud-native issuer processing enables digital banks to rapidly deliver innovative payment experiences while maintaining the highest standards of security, scalability and performance. Together, we’re helping shape the future of digital payments in the Philippines.”
The launch further strengthens GoTyme’s position as one of Southeast Asia’s leading digital banks and highlights the value of Paymentology’s cloud-native issuer processing platform in helping banks and fintechs rapidly introduce innovative payment capabilities that meet evolving customer expectations.
Hashtag: #Paymentology
https://www.paymentology.com/
https://www.linkedin.com/company/paymentology/
https://x.com/Paymentology
The issuer is solely responsible for the content of this announcement.
Media OutReach
New Documentary Under the Hakka Liugdui Sun From Discovery to Debut on August 20 in Southeast Asia
Set against the sun-drenched landscapes of southern Taiwan, Under the Hakka Liugdui Sun highlights how the people of Liugdui have thrived alongside the land for over 300 years. Following local scholars, farmers, and artisans, the documentary explores how this community adapts its deep-rooted traditions—from water stewardship to food heritage—in response to environmental and economic change, offering vital modern insights on sustainability, rural revitalization, and cultural continuity.
Across three episodes—Water, agriculture, and food—the documentary explores how the people of Liugdui blend tradition with modern innovation. Viewers meet groundwater experts, farmers pioneering sustainable crops, and artisans repurposing local materials like betel nut, alongside culinary practitioners who preserve Hakka identity through ancestral rituals, communal feasts, and family traditions that unite generations.
Audiences will discover a community that views tradition not as something fixed in the past, but as a living legacy that continues to evolve. From innovative groundwater management and botanical dyeing to ritual feasts and modern interpretations of Hakka cuisine – the documentary celebrates the creativity, resilience, and values that have sustained Liugdui for centuries.
Under the Hakka Liugdui Sun premieres in Southeast Asia on Discovery Channel, Thursday, August 20 at 7:10pm; TLC Channel, Monday, August 24 at 7:10pm; and Discovery Asia, Tuesday, August 25 at 9:25pm.
Hashtag: #Discovery
The issuer is solely responsible for the content of this announcement.
About Discovery Channel
The launch press conference broke away from tradition with a vibrant runway show featuring celebrity “Hot Spring Travel Navigators,” including acclaimed chef Edward Lee from Netflix’s Culinary Class Wars, visual identity creative director Yen Po-Chun, TSUTAYA BOOKSTORE Taiwan Chairman Kazuma Otsuka, and actor-host Andrew Chau. Together with local businesses, they showcased regional agriculture, specialties, and lifestyle products.
The official launch celebration kicks off on September 4 at Guguan Park in Taichung, featuring a themed parade with over 500 participants and the lighting ceremony for the Lishan–Guguan Light Art Festival, which stars a massive eight-meter “OhBear” light installation. The festivities continue on September 5 with a guided tribal trekking tour in Guguan, offering participants an exclusive NT$500 accommodation discount.
To promote four-season wellness tourism globally, the campaign partners with the East Asia Hot Spring Association for an international symposium on September 4. Key promotions also include complimentary LINE POINTS for new followers, curated packages starting at NT$299, and a flash sale of 800 limited NT$1 Hot Spring Vouchers for the Double 11 Shopping Festival. Furthermore, cross-sector collaborations offer half-price entry to national forest areas, limited-edition Taiwan Railway bento boxes, and Guanziling mud spring skincare products to enrich the travel experience.Hashtag: #TaiwanFourSeasonSprings
https://www.trimt-nsa.gov.tw/zh-tw/
The issuer is solely responsible for the content of this announcement.
