Media OutReach
Food and Hotel Asia-Food & Beverage returns with Australia’s largest-ever presence at any global trade show
First-Time and Exclusive Participation
Among the 1,500 exhibitors, more than 35% are new exhibitors, participating in the trade show for the first time, accounting for more than 900 new exhibitors bringing more diversity and innovation to the show. The Singapore Pavilion will feature over 80 local companies, including exclusive exhibitors such as Toh Thye San (SG) and Lim Joo Huat (SG) to highlight Singapore’s rich culinary heritage while spotlighting cutting-edge trends in food innovation and sustainability.
As the Partner Country for FHA-Food & Beverage 2025, Australia will showcase its rich culinary heritage, innovative food trends, and vibrant brewing culture in this prestigious partnership. “FHA-Food & Beverage is the region’s leading food and beverage trade show, and it is important that Australian businesses feel strengthened in their efforts as they grow their business at FHA. 2025 marks 60 years of diplomatic relations between Australia and Singapore, serving as Partner Country at FHA-Food & Beverage in this milestone year underscores the depth of our bilateral relationship with Singapore and highlights our broader commitment to the region” says Chris Morley, Trade and Investment Commissioner Hanoi, Southeast Asia Regional Agribusiness and Food Lead, Australian Trade and Investment Commission (Austrade).
The EU Pavilion will present a diverse selection of high-quality food and beverages from all 27 EU Member States. “We are delighted to present the excellence and diversity of European food and beverages at FHA-Food & Beverage Singapore 2025. The EU Pavilion highlights our commitment to providing authentic, high-quality, safe, and sustainable agri-food products that reflect Europe’s rich and diverse culinary heritage. This event is a valuable occasion to strengthen business partnerships between the EU and Singapore. It reinforces our deep and strong trade ties and fosters new opportunities for collaboration in the food and beverage sector.” says Iwona Piórko, European Union Ambassador to Singapore.
Bold New Spaces and Competitive Events
In recent years, non-alcoholic beverage consumption has steadily risen, driven by health-conscious consumers, particularly in Asian markets. Japan, leading the “sober curious” movement in the Asia-Pacific region, is projected to consume 621 million liters of non-alcoholic drinks by 2027. China’s non-alcoholic beverage industry is expanding rapidly, with revenues expected to nearly double from USD 99.55 billion in 2018 to USD 196.46 billion by 2028, Meanwhile, Singapore saw a 33.2% increase in non-alcoholic sales across all demographics in 2023.
In line with the new generation of health-conscious consumers, FHA-Food & Beverage is proud to unveil a new Beverage Zone that showcases the latest trends and innovations in the beverage sector while providing attendees with a focused and comprehensive experience along with exciting new competitions, the “Zero Mixology Challenge” and “National Cocktail Challenge”. Building on the success of the ‘Fashion Drinks Competition’ by leading Food & Hospitality China, the “Zero Mixology Challenge” has been tailored to align with local preferences, trends, and market dynamics, which promotes product innovation and advance new consumption trends that resonate with today’s consumers.
Other new additions to the FHA Culinary competitions include the rolling out of the first individual segments of the competitions, divided into Individual Challenge Culinary and Individual Challenge Patisserie. The challenges will this year be judged by teams of esteemed panels led by Chief Judge Otto Weibel (SG). He will be supported by other chef judges like Rudolf Muller (SG/CH) Frank Wedmann, (DE), Sven Erik Renaa (NO), Clinton Zhu (CN), Chern Chee Hoong (MY), and Anderson Ho (SG). At the Chef’s Table leg of the competition, Andy Cuthbert, President of the World Association of Chefs Societies will also be sitting in as judge.
Unveiling the Future of F&B Trends
Unlock exclusive insights into the latest trends and breakthroughs in the F&B sector through two expertly curated seminars. The FHA Seminar will spotlight the future of food, covering trends, regulations, and innovations, while the Sustainable Food Future Seminar will address food security, sustainable packaging, and alternative proteins.
“We are thrilled to welcome everyone to FHA-Food & Beverage 2025 in Singapore, Asia’s premier international F&B exhibition. Over the years, this event has transformed into the leading global platform for the food industry, solidifying Singapore’s role as a dynamic culinary crossroads where global flavors converge with innovation. Now in its 47th year, FHA continues to be the must-attend business hub for global suppliers, offering unparalleled opportunities to connect with buyers across Asia and beyond, while staying ahead of shifting market trends and evolving consumer demands.” says Mr. Ian Roberts, Vice President, Informa Markets, Asia
Secure your free ticket to Asia’s leading international F&B event now at the official website https://fhafnb.com till 7 April 2025, 6pm (GMT+8). On-site fee of SGD90 applies after.
For press kit, kindly refer here: https://bit.ly/FHAfb25
Hashtag: #FHAFnB2025
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The issuer is solely responsible for the content of this announcement.
Informa Markets
Hospitality, Food & Beverage at Informa Markets
Informa Markets’ Hospitality, Food & Beverage portfolio includes a series of global in-person trade events and an online content platform Saladplate – aimed at fostering business relationships, enabling learning, and enhancing trade opportunities for the industry.
With several established events within the portfolio such as Hotelex Shanghai, Food&HotelAsia, HOFEX, Fispal Food Service, and Abastur, the portfolio together offers an unparalleled audience reach across the world. Staging 35 live and digital events in major cities including Shanghai, Hong Kong, Singapore, Ho Chi Minh City, Seoul, Kuala Lumpur, Mumbai, Bangkok, Sao Paulo, and Mexico City.
Working alongside established industry partners, government bodies, and recognised professionals, the portfolio aims at bringing companies, individuals, and the industry to the forefront of global business innovation by offering solutions and opportunities that meet today’s business needs.
About Informa Markets
FHA-Food & Beverage is organised by Informa Markets, a division of Informa plc. Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. We provide marketplace participants around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, targeted digital services, and actionable data solutions. We connect buyers and sellers across more than a dozen global verticals, including Pharmaceuticals, Food, Medical Technology, and Infrastructure. As the world’s leading market-making company, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days a year.
For more information, please visit
www.informamarkets.com.
Media OutReach
Successful debut of International Symposium on Emergency Response and Aeromedical Services in Hong Kong
With participants from places including Hong Kong, the Chinese Mainland, Australia, the United Kingdom, Austria, Indonesia, Singapore and Thailand, the event aimed to foster closer co-operation in emergency linkage, resource sharing, and professional training among different regions.
The symposium featured a series of plenary sessions, panel discussions, technical visits, and live demonstrations jointly conducted by the GFS and various government emergency units. A number of memoranda of understanding were signed during the event, to deepen collaboration between the GFS and the Chinese Mainland as well as domestic and international emergency, aviation, and medical institutions.
Speaking at the opening ceremony, the Under Secretary for Security, Michael Cheuk, said that the challenges of emergency response as a result of the realities of climate change are evolving at an unprecedented pace.
“A shift to proactive prevention, continuous enhancement of international and cross-regional collaboration, and enhanced experience and insight sharing among stakeholders are key to rising to new and complex challenges,” Mr Cheuk said, adding that the collaborative spirit of ISERAS will forge stronger partnerships, further strengthen emergency response capabilities, and secure a safer future for communities.
The Director General of the Rescue and Salvage Bureau of the Ministry of Transport of the People’s Republic of China (CRS), Wang Lei, also attended the symposium and delivered a keynote presentation on air rescue capabilities and strategic development in the South China Sea.
The symposium concluded with an interdepartmental counter-terrorism drill and exchange session, with the participation of the GFS, the Hong Kong Police Force and the Hong Kong Fire Services Department, showcasing Hong Kong’s professional capabilities in responding to terrorist attacks.

The Controller of the GFS, Captain Eddie Liu, said that the GFS has always played an important role in emergency response and rescue. “In addition to assisting in search and rescue, providing air ambulance and other emergency aeromedical services, the GFS also shoulders the responsibility of maintaining internal security of the HKSAR,” he said.
“In emergencies such as terrorist attacks, the GFS would make rapid deployment to assist the disciplined services in conducting air assault, offering all-round support to the HKSAR Government’s overall counter-terrorism efforts.”
Since its establishment in 1993, the GFS has served at the forefront of round-the-clock search-and-rescue and emergency aeromedical operations, while the ISERAS aims to collectively build a truly transnational pool of professional expertise, thereby underscoring Hong Kong’s status as an aviation hub for emergency response in Asia.
Hashtag: #HongKong #BrandHongKong #GFS #Emergency #Response #Aeromedical #Symposium
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The issuer is solely responsible for the content of this announcement.
Media OutReach
Swire Coca-Cola HK Refreshes the 2026 Sun Life Hong Kong International Dragon Boat Festival with Giant Festive Installation at the Avenue of Stars
Deeply rooted in the city for over six decades, Swire Coca-Cola HK is driven by its brand purpose “to deliver refreshment to the communities we call home” and has proudly been part of many of Hong Kong’s defining moments. From local festivities and cultural events to large-scale sports and tourism experiences, the brand has long connected with the community, dedicated to supporting Hong Kong’s vibrant mega-event economy. Serving as the Official Beverage Sponsor of the event this year represents another milestone in its mission to share joy and create unforgettable summer memories.
Festive Photo Spot: Two-Metre Giant Coca-Cola® Bottle on the Avenue of Stars
To amplify the festive spirit, a giant, two-metre-tall Coca-Cola® bottle, accompanied by a dragon boat-themed installation, will land on the Avenue of Stars. Set against the dazzling backdrop of Victoria Harbour, this striking display will be available from 19 June to 1 July, offering the compelling photo spot for the public to capture memorable moments while enjoying the thrilling races.
Festive-Themed Combo Meals: Redeem Limited-Edition Mystery Gifts
Echoing the culinary excitement of the event’s special “Dragon Boat Food Lane”, Swire Coca-Cola HK is partnering with designated kiosks and stalls along the Avenue of Stars to launch festive-themed combo meals. During the race days on 27 and 28 June, consumers who purchase a designated meal set featuring Swire Coca-Cola HK products, or buy two or more selected Swire Coca-Cola HK products, will receive a redemption voucher. This voucher can be used to redeem the brand’s mystery gift at the redemption counter at specified timeslots, available on a first-come, first-served basis.
Boosting Energy and Keeping Paddlers Hydrated
Given the intense physical demands of dragon boat racing, the brand is also throwing its full support behind the local and international paddlers. Multiple bonaqua® water stations will be set up across the event venue to ensure over 4,500 athletes stay hydrated. Additionally, electrolytes replenishment drink Aquarius® will be provided to offer a vital energy boost, helping paddlers power through to the finish line.
Paddling Towards a Greener Future
Beyond the excitement of the races, Swire Coca-Cola HK also brings sustainable practices to the celebration. In collaboration with local social enterprise V Cycle, the brand will set up multiple plastic bottle recycling stations during the race days on 27 and 28 June. Collected bottles will be transported to New Life Plastics, Hong Kong’s largest food-grade-ready plastic bottle recycling facility. The recyclables will be processed into recycled PET (rPET) materials and reintroduced into the supply chain to create new bottles. This “bottle-to-bottle” initiative highlights a successful circular economy model by giving recycled plastic a second life, making environmental stewardship a core part of the event experience.
As the “2026 Sun Life Hong Kong International Dragon Boat Festival” unfolds, Swire Coca-Cola HK is excited to celebrate this summer spectacular with the locals and tourists. Through refreshing drinks, interactive fun, and recycling actions, the brand hopes to create lasting memories for all.
Hashtag: #SwireCoca-ColaHK #Dragonboat
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Media OutReach
iQOO 15R Named Official Gaming Phone for 2026 Asian Games Esports Qualifiers: Honor of Kings
The performance-focused smartphone will support tournament-level mobile gameplay with stable performance, responsive controls and sustained power.
DONGGUAN, CHINA – Media OutReach Newswire – 19 June 2026 – iQOO, a smartphone brand built for high-performance mobile gaming experiences, today announced that the iQOO 15R has been named the Official Gaming Phone for the 2026 Asian Games Esports Qualifiers: Honor of Kings.
As an official esports title of the Asian Games, Honor of Kings brings together competitive mobile esports players from across the region. Through this partnership, iQOO will support the Qualifiers with a device designed for competitive mobile gaming, reinforcing the brand’s commitment to supporting powerful, stable and immersive experiences for players and fans.
Supporting Tournament-Level Mobile Esports
Competitive mobile esports requires more than peak performance. Players often rely on consistent frame rates, responsive touch control and reliable power throughout extended matches. With the iQOO 15R serving as the Official Gaming Phone for the Qualifiers, iQOO aims to bring its performance-driven technology into a professional tournament setting and support players with a device built for speed, control and sustained gameplay.
Built for Stable, High-Intensity Gameplay
Designed as a performance-focused smartphone, the iQOO 15R is equipped to support the high demands of mobile gaming. Powered by the Snapdragon® 8 Gen 5 Mobile Platform and Monster HyperCore Engine, the device is engineered to help deliver stable frame rates and responsive gameplay during extended sessions.
The Supercomputing Chip Q2 is designed to enhance visual clarity for a more immersive gaming experience, while the Super Touch Control Chip is designed to improve input accuracy and control response. In addition, the advanced cooling system and large-capacity Silicon Anode Battery with fast charging help provide the sustained performance and power required for tournament-level play.
Hashtag: #iQOO
The issuer is solely responsible for the content of this announcement.
About iQOO
iQOO, a sub-brand of vivo, differentiates itself in performance and Esports experience. iQOO leverages the research, quality assurance and after-sales service expertise of vivo, and follows the brand ethos of i Quest On and On to push boundaries, innovate boldly and share the excitement of exploring future technology. With products offering Esports-standard capabilities, iQOO aims to become the top choice of consumers who are passionate about performance and gaming.
For more information, please visit
https://www.iqoo.com/en.
About Honor of Kings
Developed by TiMi Studio Group, Honor of Kings has become the world’s most-played MOBA. In 2025, the combined MAU of Honor of Kings titles surpassed 260 million. Featuring highly detailed and diverse character and battlefield design plus music created by world renowned composers including Hans Zimmer, Joe Hisaishi, and Howard Shore, Honor of Kings immerses players in a unique and colorful universe. Honor of Kings prides itself on being free to play and fair to win, with success determined by players’ skills and tactics. Honor of Kings is also home to a thriving esports ecosystem supporting competitive play from grassroots amateurs to elite professionals. To learn more about Honor of Kings, follow on
Twitter,
Facebook,
Youtube,
Instagram,
TikTok or visit the official
website of Honor of Kings.
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