Media OutReach
GeoTechnologies’ Move-to-earn app rapidly gained popularity in Japan has surpassed 23 million downloads worldwide
– Launch a commemorative campaign by celebrating the Japanese app “TRIMA” surpassing 22 million downloads in Japan and its US version “GeoSmile” reaching 1 million downloads –
TOKYO, JAPAN – Media OutReach Newswire – 12 June 2025 – GeoTechnologies, Inc. (Headquarters: Tokyo Japan, President & CEO: Yoichiro Yatsurugi), has announced that move-to-earn apps “TRIMA” and “GeoSmile” surpassed twenty-three million cumulative downloads worldwide.
Expanding the Japanese move-to-earn app to the world
“TRIMA”, which has twenty-two million downloads in Japan, has established a solid position as the de-facto standard for move-to-earn apps. TRIMA users can earn points based on their movement and those data are analyzed by 29 universities in Japan. They are seeking how to improve the safety, efficiency, and productivity of citizens in Japan. TRIMA is the first to introduce the concept of move-to-earn apps to Japan. Based on this success, we launched “GeoSmile” worldwide as a global version of “TRIMA” in 2023.
Contributing to society through collaboration with academic institutions
“TRIMA” people flow data is used in research in various fields such as disaster prevention, crime prevention, urban development, and tourism, with the aim to establish a more livable environment in Japan that considers regional characteristics.
Growth in the US market
GeoSmile, which debuted in the US market about two years ago, has also continued to grow steadily and is expected to reach one million downloads soon. To celebrate this milestone, we will run a special campaign.
Yoichiro Yatsurugi, President and CEO of GeoTechnologies, Inc., says, “TRIMA introduced the concept of “move-to-earn” to Japan. Now, it is contributing to making Japan a more livable place through people flow analysis beyond the concept of simply earning points. This approach was also launched in the United States about two years ago, and we are reaching one million downloads. This is an important step in expanding the circle of social contribution in Japan to the United States, and we are very excited for further growth in the future”.
Yas Watanabe, Chief Executive of LAJET Business Consulting LLC, comments, “I have been studying the success of GeoTechnologies’ TRIMA in Japan. TRIMA has become a tool to improve users’ daily lives beyond the concept of simply earning points. When the GeoSmile business in the United States continues to develop, I am confident that TRIMA’s knowledge will be utilized to help improve lifestyles in the United States. The achievement of one million downloads in the United States is an important step”.
- Date: June 12 to July 9, 2025
- Campaign details:
- Chance to get high-value points all at once
Points can be earned twice as fast as usual based on distance moved!
- Earn a point gauge by traveling just 2.5 miles, instead of the usual 5 miles
Collective 1-million-mile challenge
- Participatory event where all users collectively aim to travel a total of 1 million miles
Points exchanged by 20 users will be refunded every day by lottery
- Fantastic idea to refund points that were used to exchange for gift cards
Please visit the campaign website (https://www.geosmile.app/1-million-downloads-campaign) for further details.
Campaign Teams and Condition (1 million downloads campaign | GeoSmile – M2E App)
Hashtag: #GeoTechnologies
The issuer is solely responsible for the content of this announcement.
About GeoTechnologies
We have been providing reliable digital maps of Japan since our founding in 1994. We are one of the first to provide maps for AD/ADAS, which are essential for realizing advanced autonomous driving, as well as car navigation systems, map data for businesses, and location information solutions. In addition, through interactions with users of applications such as the move-to-earn app “TRIMA” released in 2020, it is becoming possible to grasp “insights” of real-world situations in real time such as human movements or the consciousness behind them. By combining vast amounts of big data, including people flow, with geospatial data that we have been accumulating over approximately thirty years and analyzing them using cutting-edge technology, we aim to provide “insights at this very moment” and contribute to society by creating a more comfortable and sustainable world.
Download GeoSmile App
App Store:
https://apps.apple.com/us/app/id1642245321
Google Play Store:
https://play.google.com/store/apps/details?id=jp.geot.trimaglobal
Media OutReach
Tropicana Twister Builds Homes That Could Change Lives for Generations
Gandakan Kebaikan transforms nationwide kindness into real homes, delivering meaningful and lasting impact.
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 22 April 2026 – Tropicana Twister’s ‘Gandakan Kebaikan’ campaign has reached a defining milestone with the completion and handover of homes to families in need, marking a tangible outcome of a nationwide movement built on everyday acts of kindness.
Developed in partnership with EPIC Homes, the initiative contributes towards the building of up to 100 homes for underserved communities, including Orang Asli families across Malaysia. What began during Ramadan as a simple call to do good has since translated into safe, liveable spaces that provide families with protection, stability and a chance to move forward.
“Gandakan Kebaikan reflects our belief that meaningful change happens when communities come together with a shared purpose,” said Aditya Sheoran, PepsiCo Franchise Senior Director. “Through this initiative, we’re building homes and helping to create stronger foundations for families to thrive, today and for the future.”
Jennifer Lee, Head of Marketing, PepsiCo Malaysia Beverages, shared, “This is where intention becomes impact. Tropicana Twister’s Gandakan Kebaikan campaign started as individual acts of kindness, and now, the result is visible, that Malaysians are and will continue to show up for one another.”
“Families living in unsafe homes live in constant worry, especially during heavy rain. An EPIC Home gives them a place where they can feel secure. It goes beyond being just a shelter – a safe home gives peace of mind, stability, and the hope for a better future.” said Nadhira Halim, (Asst. Manager, Fundraising & Partnership, EPIC Homes).
More than just physical structures, these homes create a sense of security and dignity, while giving families a stable environment to rebuild their lives. Built with the support of volunteers and local communities, each home reflects a collective effort that goes far beyond a single campaign.
While ‘Gandakan Kebaikan’ was rooted in the spirit of Ramadan, its impact continues to extend far beyond the festive season. By focusing on long-term community needs, Tropicana Twister reinforces its commitment to creating meaningful and lasting change.
“As a brand, we believe in the power of collective goodness. This project is about turning that belief into action and bringing people together to create lasting impact,” added Jennifer. “Just like every beam and plank forms a home, each of you is a vital piece in building this journey.”
With the completion of these homes, ‘Gandakan Kebaikan’ continues to build on its mission of supporting underserved communities across Malaysia, proving that collective goodwill can create an impact that lasts beyond a moment.
For more information, visit Tropicana Twister’s Facebook page @MYTropicana and watch here on YouTube to see the impact unfold.
Hashtag: #TropicanaTwister
The issuer is solely responsible for the content of this announcement.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $86 billion in net revenue in 2022, driven by a complimentary beverage and convenient foods portfolio that includes Tropicana, Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change cafor the planet and people. For more information, visit
www.pepsico.com, and follow on Twitter, Instagram, Facebook, and LinkedIn @PepsiCo.
Media OutReach
Student bonds are built at SIM from orientation to graduation
From Orientation to a Continuous Student Journey
Orientation programmes have traditionally focused on introducing students to campus life. Today, they are increasingly seen as the starting point of a longer engagement model. Institutions such as the Singapore Institute of Management (SIM), onboarding is complemented by a structured ecosystem of activities that extends throughout the academic lifecycle. These include Student‑led Student Club Recruitment drives,, leadership camps, and peer-led initiatives that encourage early interaction and sustained participation over time.
Building Bonds Through Shared Experiences
Rather than relying solely on informal social interaction, universities or institutions are creating structured environments where students collaborate regularly. SIM, for instance, offers more than 70 student clubs spanning arts, sports, and academic interests, alongside activities such as hackathons, overseas community projects, and student-led events. Such platforms allow students to work together on common goals, reflecting real-world team dynamics and reinforcing skills such as communication and collaboration.
Learning Beyond the Classroom
The concept of student life is also expanding beyond academic settings. Dedicated platforms such as SIM’s Student Life initiatives are designed to provide a more holistic campus experience, reinforcing the idea that learning extends beyond formal instruction. At the same time, academic support systems such as the Student Learning Centre provide structured assistance through workshops, consultations, and learning resources, supporting both individual and group learning processes.
A Diverse and Global Learning Environment
With partnerships across universities in the United Kingdom, Australia, Europe, and the United States, institutions like SIM bring together students from varied cultural and academic backgrounds. This diversity creates opportunities for cross-cultural collaboration, which is increasingly relevant in a globalised workforce.
Connecting Student Experience to Career Outcomes
The emphasis on collaboration and engagement is also closely linked to employability. SIM’s broader model integrates academic programmes with industry partnerships, internships, and career services aimed at preparing students for a rapidly changing work environment. This reflects a wider trend in higher education, where experience is being designed not only around academic achievement, but also around the development of professional networks and workplace skills.
Redefining the University Experience
As learning models continue to evolve, universities or institutions are placing greater emphasis on how student interactions are structured over time. From orientation activities to co-curricular engagement and career preparation, the journey from enrolment to graduation is increasingly being shaped as a continuous pathway for collaboration, experience-building, and network development.
Reference:
- Project 1095 – https://project1095.simge.edu.sg/
- Singapore Institute of Management – https://www.sim.edu.sg
- SIM Global Education Overview – https://www.sim.edu.sg/degrees-diplomas/overview
Hashtag: #SIMGlobalEducation #SIMGE #GlobalEducation #InternationalDegree #CareerReady #FutureSkills
The issuer is solely responsible for the content of this announcement.
About SIM Global Education
SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 17,000 full- and part-time students and adult learners, of which approximately 41% are international students hailing from over 50 countries.
SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.
For more information on SIM Global Education, visit www.sim.edu.sg.
Media OutReach
Where Ancient Ritual Meets Runway: Sanyuesan Festival Gets Modern Makeover in Wuzhishan
Alex, a visitor ventured to China’s southernmost province primarily for its renowned black tea. What he did not anticipate was taking a front-row seat at a breathtaking fashion show staged on water.
“This unique stage has allowed me to capture some wonderful images,” said Alex, who happened to be in Wuzhishan during the Sanyuesan Festival. “I originally came here simply as a fan of Wuzhishan’s black tea, but now I find myself deeply fascinated by the culture of Wuzhishan as well.”
The “unique stage” he refers to is the immersive water-based performance space created for the 2026 Sanyuesan Festival, featuring the “Miss Li · Hainan Sanyuesan Water Village Show.” This innovative platform, with water as its runway and the rainforest as its backdrop, presents the Sanyuesan, a traditional celebration of the Li and Miao ethnic groups with thousands of years of history, through a contemporary lens, appealing to both local and international audiences.
The Sanyuesan Festival is memorable not only for its visual appeal but also for its interactive nature. In 2025, the event in Wuzhishan received 175,000 visitors and generated 110 million yuan (approximately 15.1 million US dollars) in consumption. This year, Wuzhishan introduced five premium tourist routes, converting ecological resources — including millennium-old tree fern groves, tropical rainforest tea gardens, and Yahu Terraces — into tourism products.
“Previously, folk culture felt distant,” said Shan Lijun, a tourist from northeast China’s Heilongjiang Province. “But now, in Wuzhishan, I can sip tea, watch a village show, and dance with the locals— it all feels very ‘cool.'”
Additionally, the festival is witnessing the evolution of local intangible cultural heritage industries. A Li brocade fashion and cultural creative design competition showcased innovative garments and creative works, merging traditional craftsmanship with contemporary fashion. This heritage item, once listed on UNESCO’s List of Intangible Cultural Heritage in Need of Urgent Safeguarding, has now, through the concerted efforts of many, been transferred to the Representative List of the Intangible Cultural Heritage of Humanity, and is reaching broader markets through collaborations with international designers.
Hashtag: #Sanyuesan
The issuer is solely responsible for the content of this announcement.
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