Media OutReach
Global Chinese Musicians and Enterprises Unite to Build a Sustainable Future for Carbon Credits through the “Echo Tree Project”
Using Music as a Bridge to Grow the World’s Green Forest of Hope
TAIPEI, TAIWAN – Media OutReach Newswire – 24 October 2025 – In response to the growing challenges of climate change and ecological degradation, ECHO TREE GROUP INC has officially launched the Echo Tree Project, an international initiative calling on global enterprises and musicians to collaborate. By integrating cultural creativity, technological innovation, and sustainable action, the project pioneers a new path toward carbon credit development and the green economy, with a vision to make music the Earth’s most beautiful sound.
At the “Corporate Response: Save the Earth with Music” event, industry leaders showcased their strong commitment to sustainability. ADATA TECHNOLOGY CO., LTD. Chairman Simon Chen led the way by donating 10,000 Echo Tree seedlings, followed by C-MEDIA CULTURAL CREATIVE TECHNOLOGY INC., ABONMAX CO., LTD., and Shenzhen Autoware Science & Technology Co., Ltd., each contributing 10,000 seedlings. The Moon Group and SUNRISE ENVIRONMENTAL TECHNOLOGY INC. also joined the initiative, with total donations surpassing 60,000 trees—each one a symbol of hope for the planet’s future.
Dedicated forests—including the ADATA Forest, C-MEDIA Forest, Autoware Forest, The Moon Forest, ABONMAX Forest, and Sunrise Environmental Forest—have been established on the Echo Tree digital platform. These forests will be featured in upcoming major concerts and cultural events, preserving the legacy of each company’s environmental commitment while amplifying their brand image through the harmony of art, ecology, and business.
The event also introduced a limited “Adopt-a-Tree” campaign, allowing companies to receive their exclusive forest map on the platform and leave a lasting digital footprint. The Echo Tree platform will further create a Sustainability Story Page for participating enterprises, highlighting their long-term achievements in ESG, carbon management, and social responsibility through media and community engagement.
A highlight of the event was the premiere of the theme song “Echo Tree,” composed by renowned musician Sam Kao and lyricist KEVIN YI, featuring special appearances by Huang Kuo-lun and Coco Ko Nai-hsin. KEVIN YI, who also penned JJ Lin’s latest single “Coordinate of Tomorrow,” drew inspiration from the lyric “I met the echo that smiled at me,” perfectly echoing the spirit of the event—letting music become the Earth’s smile in return.
ECHO TREE GROUP INC envisions music as the bridge and enterprise as the driving force, integrating RWA (Real World Asset) digital asset management to promote digital carbon credit management and sustainable value exchange. The project’s long-term goal is to plant 30 million Echo Trees worldwide, turning goodwill into concrete, lasting environmental action and leaving a tangible legacy for the planet.
Guided by:
Department of Forestry, National Chung Hsing University
Organized by:
ECHO TREE GROUP INC
Co-organized by:
Taiwan Artificial Intelligence Association
Office for Industrial Carbon Reduction Promotion, National Chung Hsing University
ANYDEEE GROUP INC.
YAKOPI (Indonesia Coastal Protection Foundation)
Bosiwang Innovation
ES GROUP
PT TREEGEN
Hashtag: #EchoTreeGroup
The issuer is solely responsible for the content of this announcement.
GoTyme Bank becomes the first digital bank in the Philippines to enable Apple Pay, expanding secure and seamless digital payments for 10 million customers
MANILA, PHILIPPINES – Media OutReach Newswire – 18 August 2026 – Paymentology, the leading global issuer processor, today announced the successful launch of Apple Pay for GoTyme Bank in the Philippines. Through this launch, GoTyme becomes one of the first issuers in the Philippine market to enable Apple Pay, giving 10 million customers an easy, secure and private way to pay using their Apple devices.
As one of the country’s fastest-growing digital banks, GoTyme continues to accelerate its digital payments strategy by expanding secure, seamless and convenient payment experiences for Filipino consumers. Customers can now securely add their GoTyme debit card to Apple Wallet and make contactless payments in stores, within apps and online wherever Apple Pay is accepted.
Apple Pay uses industry-leading tokenisation technology, meaning card numbers are never stored on devices or shared with merchants. Instead, a unique Device Account Number is assigned, with every transaction authenticated through Face ID, Touch ID or a device passcode, providing an additional layer of security while delivering a fast, frictionless checkout experience.
Nate Clark, President and CEO at GoTyme Bank commented: “At GoTyme Bank, we’re constantly looking for ways to make banking simpler, safer and more rewarding for our customers. Bringing Apple Pay to GoTyme Bank customers in the Philippines gives them an easy and secure way to pay wherever they shop while continuing to earn rewards points on all their transactions. This is another step in our commitment to making everyday banking more beautiful and convenient for our customers.
The launch comes as digital payments continue to reshape the Philippine economy. According to the Bangko Sentral ng Pilipinas (BSP), digital payments now account for more than half of all retail payment transactions, as consumers increasingly embrace mobile-first banking and contactless payments. Meanwhile, smartphone penetration continues to rise, supporting growing demand for digital wallets and tokenised payment experiences. As digital commerce accelerates, enabling secure mobile payments through services such as Apple Pay is becoming an increasingly important differentiator for financial institutions.
Minh-Ha Truong, Head of Growth, APAC at Paymentology, added: “As a long-standing partner to GoTyme, we’re proud to support another significant milestone in its growth journey. Bringing Apple Pay to market demonstrates how modern, cloud-native issuer processing enables digital banks to rapidly deliver innovative payment experiences while maintaining the highest standards of security, scalability and performance. Together, we’re helping shape the future of digital payments in the Philippines.”
The launch further strengthens GoTyme’s position as one of Southeast Asia’s leading digital banks and highlights the value of Paymentology’s cloud-native issuer processing platform in helping banks and fintechs rapidly introduce innovative payment capabilities that meet evolving customer expectations.
Hashtag: #Paymentology
https://www.paymentology.com/
https://www.linkedin.com/company/paymentology/
https://x.com/Paymentology
The issuer is solely responsible for the content of this announcement.
Media OutReach
New Documentary Under the Hakka Liugdui Sun From Discovery to Debut on August 20 in Southeast Asia
Set against the sun-drenched landscapes of southern Taiwan, Under the Hakka Liugdui Sun highlights how the people of Liugdui have thrived alongside the land for over 300 years. Following local scholars, farmers, and artisans, the documentary explores how this community adapts its deep-rooted traditions—from water stewardship to food heritage—in response to environmental and economic change, offering vital modern insights on sustainability, rural revitalization, and cultural continuity.
Across three episodes—Water, agriculture, and food—the documentary explores how the people of Liugdui blend tradition with modern innovation. Viewers meet groundwater experts, farmers pioneering sustainable crops, and artisans repurposing local materials like betel nut, alongside culinary practitioners who preserve Hakka identity through ancestral rituals, communal feasts, and family traditions that unite generations.
Audiences will discover a community that views tradition not as something fixed in the past, but as a living legacy that continues to evolve. From innovative groundwater management and botanical dyeing to ritual feasts and modern interpretations of Hakka cuisine – the documentary celebrates the creativity, resilience, and values that have sustained Liugdui for centuries.
Under the Hakka Liugdui Sun premieres in Southeast Asia on Discovery Channel, Thursday, August 20 at 7:10pm; TLC Channel, Monday, August 24 at 7:10pm; and Discovery Asia, Tuesday, August 25 at 9:25pm.
Hashtag: #Discovery
The issuer is solely responsible for the content of this announcement.
About Discovery Channel
The launch press conference broke away from tradition with a vibrant runway show featuring celebrity “Hot Spring Travel Navigators,” including acclaimed chef Edward Lee from Netflix’s Culinary Class Wars, visual identity creative director Yen Po-Chun, TSUTAYA BOOKSTORE Taiwan Chairman Kazuma Otsuka, and actor-host Andrew Chau. Together with local businesses, they showcased regional agriculture, specialties, and lifestyle products.
The official launch celebration kicks off on September 4 at Guguan Park in Taichung, featuring a themed parade with over 500 participants and the lighting ceremony for the Lishan–Guguan Light Art Festival, which stars a massive eight-meter “OhBear” light installation. The festivities continue on September 5 with a guided tribal trekking tour in Guguan, offering participants an exclusive NT$500 accommodation discount.
To promote four-season wellness tourism globally, the campaign partners with the East Asia Hot Spring Association for an international symposium on September 4. Key promotions also include complimentary LINE POINTS for new followers, curated packages starting at NT$299, and a flash sale of 800 limited NT$1 Hot Spring Vouchers for the Double 11 Shopping Festival. Furthermore, cross-sector collaborations offer half-price entry to national forest areas, limited-edition Taiwan Railway bento boxes, and Guanziling mud spring skincare products to enrich the travel experience.Hashtag: #TaiwanFourSeasonSprings
https://www.trimt-nsa.gov.tw/zh-tw/
The issuer is solely responsible for the content of this announcement.
