Media OutReach
How a Chinese Copper Art Workshop from Jiande Win Hearts, Applause in Florence
At the dazzling booth of Tongshifu, every piece, from delicate and compact copper gourds to magnificent statues of Guan Gong, an ancient general known for his loyalty and bravery in battles, demonstrates a high level of artistry by taking the traditional lost-wax copper casting technique as the core and integrating modern aesthetics and cultural elements.
The sculpture of Bumblebee from “Transformers,” in particular, is an eye-catching Tongshifu collaboration with an internationally renowned IP. Using the high-temperature coloring technology for copper materials, it restores the mechanical texture and heroic fighting posture of the movie character, winning thumbs-up from numerous audiences.
These exquisitely crafted, vivid, and well-balanced artworks not only carry forward the time-honored inheritance of Chinese copper art but also convey the vitality of modern innovation.
Behind the stunning debut of Tongshifu at the fair lies the unremitting efforts of Jiande, where its headquarters is located, in painstakingly forging and cultivating cultural enterprises over the years, which have breathed new life into local traditional culture.
Founded in 2014, Tongshifu faced many problems, such as a shortage of funds, in the initial stage of its business. Keenly aware of the start-up’s problem and potential, the local government of Jiande took the initiative to assist the enterprise in applying for specific supportive funds totaling over 4 million yuan, a timely boost to the development of the start-up.
Meanwhile, Jiande has attached great importance to highlighting cultural inheritance, which is the soul of Tongshifu’s success.
In 2020, Jiande conducted in-depth visits to Tongshifu to explore the value of the traditional techniques behind it, and helped the lost-wax copper casting technique of Tongshifu to be recognized as a local intangible cultural heritage. In 2024, the lost-wax copper casting intangible cultural heritage workshop was selected as the second batch of provincial-level projects in Zhejiang. This has not only continuously enhanced the brand cultural connotation of the enterprise but also attracted broader attention to this ancient technique.
The ability of Tongshifu to reach the global stage of the Florence International Handicraft Fair benefits from the charm of the intangible cultural heritage behind it, as well as the accumulation and breakthrough of its design aesthetics, technological innovation, and cultural integration capabilities.
As early as 2021, Jiande held a cultural and creative design competition, encouraging enterprises to showcase the development of the times with traditional techniques.
Jiande is known for hosting the Xin’anjiang Hydropower Station, China’s first large-scale hydropower station. The local government collaborated with Tongshifu to develop a copper relief painting of the hydropower station, setting a successful example of modern expressions of traditional culture.
Today, thanks to continuous launches of new artworks with both artistic and collection value, Tongshifu has become a well-known brand with annual sales of hundreds of millions of yuan and 5 million fans.
The lost-wax copper casting technique has a complex process and high costs, with each artwork requiring an independent wax mold, and the production process taking 30 to 45 days. In fact, for an enterprise like Tongshifu to shine on the world stage, it relies not only on the inheritance of culture, technological breakthroughs, and expressions of the times but also on the patient, meticulous, and dedicated cultivation and support of the local government.
Hashtag: #FlorenceInternationalHandicraftFair
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GoTyme Bank becomes the first digital bank in the Philippines to enable Apple Pay, expanding secure and seamless digital payments for 10 million customers
MANILA, PHILIPPINES – Media OutReach Newswire – 18 August 2026 – Paymentology, the leading global issuer processor, today announced the successful launch of Apple Pay for GoTyme Bank in the Philippines. Through this launch, GoTyme becomes one of the first issuers in the Philippine market to enable Apple Pay, giving 10 million customers an easy, secure and private way to pay using their Apple devices.
As one of the country’s fastest-growing digital banks, GoTyme continues to accelerate its digital payments strategy by expanding secure, seamless and convenient payment experiences for Filipino consumers. Customers can now securely add their GoTyme debit card to Apple Wallet and make contactless payments in stores, within apps and online wherever Apple Pay is accepted.
Apple Pay uses industry-leading tokenisation technology, meaning card numbers are never stored on devices or shared with merchants. Instead, a unique Device Account Number is assigned, with every transaction authenticated through Face ID, Touch ID or a device passcode, providing an additional layer of security while delivering a fast, frictionless checkout experience.
Nate Clark, President and CEO at GoTyme Bank commented: “At GoTyme Bank, we’re constantly looking for ways to make banking simpler, safer and more rewarding for our customers. Bringing Apple Pay to GoTyme Bank customers in the Philippines gives them an easy and secure way to pay wherever they shop while continuing to earn rewards points on all their transactions. This is another step in our commitment to making everyday banking more beautiful and convenient for our customers.
The launch comes as digital payments continue to reshape the Philippine economy. According to the Bangko Sentral ng Pilipinas (BSP), digital payments now account for more than half of all retail payment transactions, as consumers increasingly embrace mobile-first banking and contactless payments. Meanwhile, smartphone penetration continues to rise, supporting growing demand for digital wallets and tokenised payment experiences. As digital commerce accelerates, enabling secure mobile payments through services such as Apple Pay is becoming an increasingly important differentiator for financial institutions.
Minh-Ha Truong, Head of Growth, APAC at Paymentology, added: “As a long-standing partner to GoTyme, we’re proud to support another significant milestone in its growth journey. Bringing Apple Pay to market demonstrates how modern, cloud-native issuer processing enables digital banks to rapidly deliver innovative payment experiences while maintaining the highest standards of security, scalability and performance. Together, we’re helping shape the future of digital payments in the Philippines.”
The launch further strengthens GoTyme’s position as one of Southeast Asia’s leading digital banks and highlights the value of Paymentology’s cloud-native issuer processing platform in helping banks and fintechs rapidly introduce innovative payment capabilities that meet evolving customer expectations.
Hashtag: #Paymentology
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Media OutReach
New Documentary Under the Hakka Liugdui Sun From Discovery to Debut on August 20 in Southeast Asia
Set against the sun-drenched landscapes of southern Taiwan, Under the Hakka Liugdui Sun highlights how the people of Liugdui have thrived alongside the land for over 300 years. Following local scholars, farmers, and artisans, the documentary explores how this community adapts its deep-rooted traditions—from water stewardship to food heritage—in response to environmental and economic change, offering vital modern insights on sustainability, rural revitalization, and cultural continuity.
Across three episodes—Water, agriculture, and food—the documentary explores how the people of Liugdui blend tradition with modern innovation. Viewers meet groundwater experts, farmers pioneering sustainable crops, and artisans repurposing local materials like betel nut, alongside culinary practitioners who preserve Hakka identity through ancestral rituals, communal feasts, and family traditions that unite generations.
Audiences will discover a community that views tradition not as something fixed in the past, but as a living legacy that continues to evolve. From innovative groundwater management and botanical dyeing to ritual feasts and modern interpretations of Hakka cuisine – the documentary celebrates the creativity, resilience, and values that have sustained Liugdui for centuries.
Under the Hakka Liugdui Sun premieres in Southeast Asia on Discovery Channel, Thursday, August 20 at 7:10pm; TLC Channel, Monday, August 24 at 7:10pm; and Discovery Asia, Tuesday, August 25 at 9:25pm.
Hashtag: #Discovery
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About Discovery Channel
The launch press conference broke away from tradition with a vibrant runway show featuring celebrity “Hot Spring Travel Navigators,” including acclaimed chef Edward Lee from Netflix’s Culinary Class Wars, visual identity creative director Yen Po-Chun, TSUTAYA BOOKSTORE Taiwan Chairman Kazuma Otsuka, and actor-host Andrew Chau. Together with local businesses, they showcased regional agriculture, specialties, and lifestyle products.
The official launch celebration kicks off on September 4 at Guguan Park in Taichung, featuring a themed parade with over 500 participants and the lighting ceremony for the Lishan–Guguan Light Art Festival, which stars a massive eight-meter “OhBear” light installation. The festivities continue on September 5 with a guided tribal trekking tour in Guguan, offering participants an exclusive NT$500 accommodation discount.
To promote four-season wellness tourism globally, the campaign partners with the East Asia Hot Spring Association for an international symposium on September 4. Key promotions also include complimentary LINE POINTS for new followers, curated packages starting at NT$299, and a flash sale of 800 limited NT$1 Hot Spring Vouchers for the Double 11 Shopping Festival. Furthermore, cross-sector collaborations offer half-price entry to national forest areas, limited-edition Taiwan Railway bento boxes, and Guanziling mud spring skincare products to enrich the travel experience.Hashtag: #TaiwanFourSeasonSprings
https://www.trimt-nsa.gov.tw/zh-tw/
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