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InMobi Advertising Unveils AI-Powered Cross-Screen and Full-Funnel Solutions to Help Chinese Brands Grow Across Domestic and Global Markets

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InMobi’s unified intelligence engine delivers 2x revenue growth and a 40% improvement in ROAS, while the expanded InMobi Accelerate and Alliance network unlocks broader advertising reach

SHANGHAI, CHINA – Media OutReach Newswire – 29 July 2026 – InMobi Advertising, the agentic advertising platform from global technology company InMobi, today announced a major expansion of its China business, introducing new AI-powered cross-screen and full-funnel advertising capabilities to help Chinese brands and developers grow both domestically and internationally. The company will showcase its latest commerce and advertising monetisation solutions at ChinaJoy 2026.

InMobi joins ChinaJoy 2026, booth at W4F102

As Chinese enterprises transform into global brands, they face challenges on two distinct fronts. Domestically, navigating search, social and content ecosystems dominated by powerful closed platforms requires deep local relationships and market expertise. Internationally, consumer attention is increasingly fragmented across mobile devices, lock screens and connected TV, while advertising is often planned and bought in isolated silos, resulting in disconnected user experiences, higher churn and unpredictable returns on advertising spend.

New AI-Powered Cross-Screen Advertising CapabilitiesDrive Measurable Results

To support Chinese brands expanding globally, InMobi has introduced a unified advertising solution that combines its global programmatic exchange, strategic OEM partnerships with industry leaders including Samsung, Motorola and Google, and Glance, its flagship consumer platform. Together, these assets create an AI-optimised framework that connects mobile, lock screen and connected TV experiences, reaching more than 2.5 billion devices through 70,000+ apps integrated with the InMobi SDK.

Powered by InMobi’s unified intelligence framework, the framework is already delivering strong business outcomes, including over 2x revenue growth, and an almost 40% improvement in return on advertising spend (ROAS). Publishers integrating through the InMobi SDK are also achieving almost 3-5x greater revenue compared with API-only integrations.

At the centre of this ecosystem is Glance, which reaches approximately 250 million active users globally and provides Chinese advertisers with access to one of the world’s most engaged consumer surfaces through AI-powered discovery and commerce experiences.

Expanded InMobi Alliance Network Enhances Market Access

Alongside its AI-powered cross-screen innovations, InMobi continues to expand InMobi Accelerate and Alliance business, through which advertisers can access search and social inventory through InMobi’s strategic partnerships with Microsoft Advertising, Baidu, and Yandex, among others, helping advertisers access premium inventory and audiences across domestic and international markets. Since 2023, media flow through InMobi Accelerate and Alliance has increased rapidly in China, reflecting growing demand from Chinese advertisers seeking growth opportunities across domestic and overseas markets. Globally, InMobi Accelerate and Alliance manages more than US$2.5 billion in media flow.

“Chinese enterprises are entering a new phase of growth, with ambitions that extend well beyond individual markets or channels,” said Abhay Singhal, Co-founder of InMobi. “Our role is to bring together the platform access, consumer reach and AI-led intelligence they need to grow with greater consistency. Through InMobi Accelerate and Alliance, and our cross-screen, fullfunnel capabilities via agentic AI and Glance, we are helping businesses connect fragmented touchpoints and turn them into more meaningful consumer engagement and measurable outcomes.”

Abhay Singhal, Co-founder of InMobi
Abhay Singhal, Co-founder of InMobi

Expanding Support for China’s Booming Short-Drama Industry

InMobi is also expanding its focus on the fast-growing short-drama industry, one of China’s most dynamic digital content categories. According to National Radio and Television Administration in 2025, the market surpassed RMB100 billion (US$14.7 billion) in 2025 and now includes more than 800 Chinese short-drama apps operating internationally.

As competition intensifies, user retention has become as important as user acquisition. Leveraging AI-powered retargeting, lifecycle marketing and audience intelligence capabilities, InMobi helps publishers re-engage viewers, recommend relevant content and improve long-term monetisation. The company plans to deepen its engagement with the short-drama ecosystem through creator partnerships, joint marketing initiatives and proprietary audience solutions that support sustainable growth in global markets.

Meet InMobi at ChinaJoy 2026

Attendees, media and industry partners are invited to visit InMobi during ChinaJoy 2026 to learn how the company is helping Chinese brands and developers accelerate growth across domestic and global markets.

  • Dates: 31 July – 3 August 2026
  • Venue: Shanghai New International Expo Centre (SNIEC), Shanghai
  • Booth No.: W4F102

Hashtag: #InMobi

The issuer is solely responsible for the content of this announcement.

InMobi Advertising

InMobi Advertising, part of global technology company InMobi, is an agentic advertising platform helping brands and merchants achieve their business outcomes. Through its proprietary intelligence, AI-led solutions, and vast consumer reach — including flagship consumer platform Glance — InMobi Advertising delivers the omnichannel performance defining what’s next in advertising and commerce. Glance is owned and operated by Glance InMobi Pte. Ltd., a non-consolidated subsidiary of InMobi Pte. Ltd. To learn more, visit advertising.inmobi.com.

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RiceField Launches August Campaign as Singapore Prepares to Grade Cooking Oils by Saturated Fat

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The Singapore brand is encouraging households to look beyond price and habit when choosing cooking oil, as saturated fat accounts for 36% of residents’ total fat intake.

SINGAPORE – Media OutReach Newswire – 29 July 2026 – RiceField Rice Bran Oil is launching a month-long consumer campaign to encourage Singapore households to take a closer look at the nutritional composition and everyday versatility of their cooking oil.

The campaign comes ahead of Singapore’s extension of Nutri-Grade requirements to cooking oils from mid-2027. Under the new measures, prepacked oils will receive grades from A to D according to their saturated-fat content, helping shoppers compare products within the category.

The Ministry of Health identified cooking oil as a key source of saturated fat in Singapore diets. Saturated fat currently accounts for 36% of total fat consumed by residents, above the recommended maximum of 30%. Hypertension affects 37% of residents, while 31.9% have high blood cholesterol.

RiceField’s 2L rice bran oil carries the Healthier Choice Symbol with the approved descriptor, “Lower in Saturated Fat”. Per 100ml, its nutrition panel lists 21.8g of saturated fat, compared with 38.2g of monounsaturated fat and 30.6g of polyunsaturated fat. It also contains 7.5mg of Vitamin E per 100ml and product-tested Gamma Oryzanol.

Interest in rice-derived ingredients has also been reflected in recent scientific research. A 2025 systematic review and meta-analysis examined 11 randomised controlled trials involving 572 participants. Across the trials, rice bran interventions were associated with average reductions of 15.13mg/dL in triglycerides, 11.80mg/dL in total cholesterol and 15.11mg/dL in LDL cholesterol, with rice bran oil showing greater effects than whole rice bran in subgroup analysis. The researchers called for further long-term studies across more diverse populations. These findings relate to rice bran interventions generally and are not product-specific treatment claims.

“Since 2000, RiceField has been introducing Singaporeans to the goodness of rice bran oil, but many still know it mainly as an oil for frying,” said Ally Ng, Marketing Director at Tong Seng Produce Pte Ltd. “As more attention is placed on what goes into everyday cooking oils, we hope to help families understand their choices and discover how rice bran oil can fit naturally into modern cooking, from stir-fries, marinates, to homemade salad dressings and even, as a moisturising body oil.”

With a light, neutral taste and high smoke point, RiceField can be used for common Asian cooking methods including stir-frying, pan-frying and deep-frying, as well as roasting and uncooked preparations.

The campaign follows RiceField’s Singapore Retail Festival activation at Ngee Ann City Civic Plaza from 17 to 19 July, where 426 participants explored the oil through salad-dressing and lavender body-oil workshops.

From 1 to 31 August 2026, shoppers who purchase 2L of RiceField Rice Bran Oil will receive a complimentary 2-in-1 Oil Spray & Dispenser (worth $8) while stocks last. RiceField is available at CS Fresh, FairPrice, Giant, Shell Select, Sheng Siong and Umart, as well as through Foodpanda, RedMart, Shopee and the official @ricefield.oil TikTok Shop.
Hashtag: #RiceField

The issuer is solely responsible for the content of this announcement.

About Tong Seng Produce Pte Ltd

Tong Seng Produce Pte Ltd is a Singapore food company behind RiceField Rice Bran Oil and the SōngHè range of rice products. Introduced locally in 2000, RiceField serves Singapore households through leading supermarkets, selected retailers and online platforms. Tong Seng Produce also supports food and nutrition education initiatives, including a healthy-ageing cookbook developed by Khoo Teck Puat Hospital and Yishun Health. Visit the RiceField website for product information, recipes and availability.

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GROW with Singlife Launches Suite of CPF Investment Solutions to Help Singaporeans Plan for Longer Retirements

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GROW Alpha Series offers model portfolios to optimise customers’ CPF savings

SINGAPORE – Media OutReach Newswire – 29 July 2026 – GROW with Singlife (“GROW”), an integrated investment platform under leading financial services company Singlife, today announces the launch of the GROW Alpha Series, a suite of three professionally constructed model portfolios to help Singaporeans grow their Central Provident Fund (CPF) Ordinary Account (OA) savings for retirement.

Singapore is now a “super-aged” society, with one in five residents aged 65 and above, a ratio that is expected to rise to nearly one in four by 2030. Life expectancy continues to climb: a baby born in 2023 can expect to live to 83, up from 79 just two decades earlier. Singaporeans can now expect to spend well over 20 years or more in retirement, and will need to fund their lifestyle, including healthcare and other expenses. A financially worry-free retirement requires careful planning.

The GROW Alpha Series is built on open architecture, which means the portfolios are not tied to any single asset manager. Funds are selected on investment merit, and any fund from any manager can be added or removed as markets evolve.

Each of the three models – Balanced, Growth and Aggressive – is designed to pursue long-term capital growth through a globally diversified portfolio that seeks growth, manages risk and adapts to changing market conditions. GROW’s investment specialists draw on macro and asset allocation insights from leading asset managers to develop these model portfolio strategies. Investors pay no additional portfolio fees.

Tim Wong, Head of Products at GROW with Singlife said: “We are entering a new era of retirement planning. As Singaporeans live longer and retirement needs evolve, advisers need solutions that are both disciplined and scalable. The GROW Alpha Series reflects our commitment to help advisers optimise clients’ CPF savings through professionally-curated portfolios, empowering more Singaporeans to achieve better retirement outcomes and greater wealth longevity.”

All three model portfolios will include the Fullerton Lux Funds – Global Absolute Alpha (“LGAA”) by Fullerton Fund Management (“Fullerton”), a growth-focused global equity strategy with a carefully selected portfolio of approximately 40 global stocks. The Fund seeks to invest in the best available growth opportunities worldwide, free from the constraints of pre-determined sectors or regions. GROW first introduced an exclusive share class of the LGAA on its platform in September 2024. The inclusion of the fund across all three GROW Alpha Series portfolios reflects GROW’s continued conviction in its partnership with Fullerton.

Roslin Zhu, Deputy Head of Equities and Portfolio Manager at Fullerton Fund Management, said: “The Fullerton Lux Funds – Global Absolute Alpha – stands out for its top-decile peer rankings across multiple periods, underpinned by a disciplined process that keeps us focused on our best global ideas while managing risk actively. The combination of return potential and active downside protection means clients can pursue long-term growth with greater confidence through different market cycles. Making this strategy available under the CPFIS-OA is an important step to help investors put their CPF savings to work in a globally diversified, actively managed strategy as part of their retirement planning.”

Over the years, GROW has forged partnerships with over 50 leading asset managers in the region to provide customers with access to an extensive product shelf of more than 1,500 funds. These include exclusive funds – available only on GROW’s platforms – designed and curated to meet the diverse objectives of its advisers and clients. This breadth of access has enabled GROW’s multi-manager approach in the Alpha Series model portfolios.

Apart from Fullerton’s LGAA, the current allocations in the GROW Alpha Series include funds selected from Schroders, Eastspring Investments, Amova Asset Management, and UOB Asset Management.

The minimum investment amount for the GROW Alpha Series is S$200. Investors can learn more by contacting their Financial Adviser Representatives. Alternatively, they can contact GROW’s customer service team at +65 6827 7555 or cs**********@**********om.Hashtag: #GROWwithSinglife


is an investment distribution business under the Singlife Group, a leading homegrown financial services company. We offer an integrated investment solution that combines intuitive technology with tailored services, and a progressive range of products, alongside insights, tools, and support, to enable advisers to provide more meaningful and impactful advice to their clients.

We operate the GROW and platforms for advisers and consumers, who can access a wide range of investment products and solutions through the platforms. We are committed to supporting our employees, financial advisers, and end clients with care, consideration, and compassion at every step of their financial life journey.

About Singlife

is a leading homegrown financial services company that offers consumers a better way to financial freedom. We are headquartered in Singapore with a presence in the Philippines.

Singlife meets diverse customer needs by offering a comprehensive suite of insurance products, including life and health, general insurance and investments, employee benefits, and financial advisory solutions.

We achieve this through a differentiated, open-architecture distribution model and Singapore’s largest network of financial advisers.

A pioneer in the digital insurtech space, we offer digital solutions accessible through the Singlife App, MySinglife portal and the Group’s investment platforms dollarDEX and GROW.

We are a key player in the employee benefits solutions space and are the exclusive insurance provider for the Ministry of Defence, Ministry of Home Affairs and Public Officers Group Insurance Scheme. We’re also one of three government-approved long-term care insurance providers in Singapore.

We take our commitment to achieving Net Zero seriously and are an official signatory of the United Nations Principles for Sustainable Insurance and the United Nations-supported Principles for Responsible Investment.

Singlife was formed from the merger of Aviva Singapore and Singlife, originally an insurtech start up, in January 2022. Singlife is now a wholly owned subsidiary of Sumitomo Life, who acquired Singlife in 2024. We have over S$16 billion in assets as of 31 December 2025 and are rated “A” and “Baa1” by Fitch and Moody’s respectively.

Sumitomo Life was established in 1907 and is one of Japan’s largest life insurance companies, with over US$300 billion in assets as of 30 September 2025.

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ANGEL Supports KFC Indonesia’s Nationwide Water Purification Upgrade with Localized Solutions for Complex Water Conditions

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JAKARTA, INDONESIA – Media OutReach Newswire – 29 July 2026 – ANGEL is continuing to provide commercial foodservice water purification solutions for KFC Indonesia’s nationwide restaurant network. As a key partner in the project, ANGEL has developed tailored purification solutions for different outlets based on Indonesia’s complex and diverse water conditions. The project is progressing in phases as planned, with some stores already installed and operational, providing strong support for improved water quality, stable food and beverage preparation, and consistent store operations.

In recent years, as Indonesia’s foodservice market has continued to grow, chain restaurant brands have placed higher demands on beverage quality, food safety and operational efficiency. As a major nationwide chain, KFC has been upgrading its store infrastructure, seeking a more stable and efficient water purification system to support continuous water supply during peak hours, standardized product output and long-term equipment reliability

As early as June 2025, ANGEL announced its full entry into Indonesia’s commercial water purification market at its Indonesia strategic launch event in Jakarta, while continuing to build its local operating capabilities. In the same year, KFC Indonesia launched its nationwide water purification system upgrade project. After evaluating product performance, treatment capacity, long-term operating costs and local service capabilities, it selected ANGEL as its commercial water purification solutions partner.

Localized Solutions for Complex Water Conditions

For a nationwide restaurant chain, the real challenge lies not only in the number of outlets, but also in the significant differences in water quality across regions.

Indonesia’s vast geography means that water source types, water stability and contaminant profiles vary greatly from one area to another. Some outlets have access to municipal water supplies, while others rely directly on groundwater, where higher levels of sediment, suspended solids and other impurities place greater demands on the adaptability and stability of purification systems.

At the same time, KFC outlets are located across more than a dozen Indonesian islands, creating additional challenges in logistics, equipment installation and ongoing maintenance. Ensuring stable nationwide operation under complex water conditions, while also managing upgrade costs, installation efficiency and maintenance convenience, has therefore become a key focus of the project.

Tailored Solutions for Different Store Needs

To address these challenges, ANGEL follows a “test first, customize second” service model. Through on-site water quality testing and assessment, the company provides differentiated purification solutions based on each outlet’s inlet water conditions and operational needs.

For stores with more complex water conditions, ANGEL uses the C11 Microfiltration System together with UV sterilizer to help ensure water quality for food preparation and daily restaurant operations. For outlets where inlet water conditions are relatively good, a UV sterilization solution alone can meet operational requirements.

The complete solution is fully compatible with KFC’s existing pre-filtration systems, without the need to modify current water supply facilities or interrupt business operations. This reduces upgrade costs while enabling more efficient and flexible system deployment.

“Consistent water quality is essential to our daily operations, especially during peak hours,” said a store operations representative involved in the project. “This flexible, tailored water purification solution allows us to maintain brand standards without changing our existing water supply infrastructure, while also making future maintenance more convenient.”

Following multiple rounds of prototype testing, on-site validation and continuous operational evaluation, ANGEL continues to participate in KFC Indonesia’s nationwide water purification upgrade project, supported by its stable product performance, reliable system operation and local service capabilities.

ANGEL Supports KFC Indonesia's Nationwide Water Purification Upgrade with Localized Solutions for Complex Water Conditions

Building Commercial Water Solutions for Multiple Scenarios

For commercial scenarios such as restaurants, hotels and coffee chains, ANGEL has developed a commercial water purification portfolio covering microfiltration, ultrafiltration and reverse osmosis. This enables the company to provide differentiated solutions based on local water conditions and customer requirements.

Among these products, the C11 Microfiltration System has been widely applied in foodservice settings. It efficiently removes sediment, residual chlorine and odors while maintaining high-flow water supply, making it suitable for demanding operations such as beverage preparation and continuous kitchen water use. When paired with a UV sterilizer, it further supports hygiene compliance and helps maintain consistent food and beverage taste.

Local Delivery Capabilities Support Nationwide Store Operations

Beyond product performance, the smooth progress of the project also depends on local delivery and ongoing service capabilities. Unlike a “standard configuration, standard deployment” approach, ANGEL places greater emphasis on building local operational strength. Through continuous on-site testing and operational validation, the company keeps optimizing system performance, helping customers ensure long-term stable operation while reducing downtime risk and maintenance costs.

ANGEL has now established a service network covering most of Indonesia and has built a professional local service team to support nationwide project delivery and ongoing operation and maintenance. When outlets require installation, maintenance or technical support, ANGEL can provide fast response and professional service, minimizing equipment downtime and helping restaurants maintain continuous operations.

This integrated capability, combining products, local delivery and ongoing service, not only strengthens the long-term stability of water purification systems, but also provides more reliable infrastructure support for international restaurant chains expanding locally.

Strengthening Local Service Capabilities for More Global Brands

Building on its experience serving international chain restaurant brands such as KFC, ANGEL is continuing to enhance its local operating system in Indonesia. It is gradually developing commercial water purification solution capabilities adapted to local water conditions, compliance requirements and diverse business scenarios.

Looking ahead, ANGEL will continue to strengthen its full-lifecycle capabilities, covering water quality assessment, solution design, project delivery, and operation and maintenance services. The company will bring its market-tested solutions to more international restaurant chains, hotels and commercial customers, helping global clients address complex water conditions and achieve more efficient, stable and sustainable business operations.
Hashtag: #ANGEL

The issuer is solely responsible for the content of this announcement.

About ANGEL

Founded in 1987, ANGEL has become a global leader in water purification. Over the past three decades, the company has dedicated itself to improving drinking water quality through innovation, delivering safe, healthy, and stylish water solutions. ANGEL has earned nine internationally recognized certifications, including NSF, UL, TUV, SGS, CSA, and HALAL, ensuring compliance with high standards of quality, safety, and environmental responsibility.

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