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Jollibee named No.1 Chicken Quick Service Restaurant in Southeast Asia by Euromonitor International
- No. 1 Chicken QSR in Southeast Asia: Jollibee ranked by Euromonitor International as the No. 1 Chicken Quick Service Restaurant in Southeast Asia, based on 2025 value sales (Consumer Foodservice 2026).
- Scaled and expanding regional footprint: Operates 1,658 stores across Southeast Asia, including 317 outside the Philippines, with potential for expansion in priority regional growth markets.
- Built on strong consumer relevance: Growth driven by localized product innovation, mainstream customer appeal, and a consistently strong guest experience, with average Google ratings above four stars across key markets.
- Proven execution across diverse markets: Strong performance in the Philippines, Vietnam, Singapore, and Brunei, including recognition as the No. 1 Quick Service Restaurant brand in Vietnam and the No. 1 QSR by store network in Brunei, reflecting strong demand, accessibility, and market penetration.
- Strengthens Jollibee Group’s international growth platform: Reinforces the Group’s capability to build and scale category‑leading restaurant brands globally through disciplined execution, strong fundamentals, and a deep understanding of local consumers.
MANILA, PHILIPPINES – Media OutReach Newswire – 8 May 2026 – Jollibee has been ranked as the No. 1 Chicken Quick Service Restaurant (QSR) in Southeast Asia, according to Euromonitor International, based on 2025 value sales in its Consumer Foodservice 2026 study*. The recognition places Jollibee at the forefront of the region’s chicken QSR category, underscoring the brand’s sustained growth and strong consumer demand across multiple Southeast Asian markets.
Euromonitor International’s ranking is based on its Limited-Service Restaurant classification, which includes fast food and takeaway formats. The assessment draws on comprehensive research methods, including in-country research, store checks, trade interviews, and company analysis, to determine market size and competitive positioning across the region.
As of December 31, 2025, Jollibee operates 1,658 stores across Southeast Asia, anchored by its strong base in the Philippines and a growing footprint in Vietnam, Malaysia, Singapore, and Brunei. Outside the Philippines, the brand operates 317 stores in Southeast Asia, underscoring its potential for expansion in priority growth markets.
“Jollibee is well-positioned to scale significantly over time, supported by disciplined expansion and strong market fundamentals,” said Ernesto Tanmantiong, Global President & CEO, Jollibee Group. “With 317 stores across Southeast Asia outside the Philippines, we have a solid platform for continued expansion in this high-growth region.”
A Scalable Brand Built on Market Relevance
Across Southeast Asia, Jollibee has built broad market appeal by balancing menu localization with a consistent core brand experience. Markets such as Vietnam, Singapore, Brunei, and Malaysia demonstrate this strategy in action, combining signature items with locally resonant products and campaigns.
Customer feedback supports this approach. Jollibee stores in Vietnam, Singapore, and Brunei maintain Google ratings of at least four stars, with the brand’s overall average rating across key Southeast Asian markets consistently above four.
Signature products Chickenjoy and Jolly Spaghetti remain among the brand’s top-selling items across markets and continue to drive repeat visits and strong customer affinity.
Ongoing product innovation reinforces brand relevance. Recent launches such as Spicy Nuggets, Spicy Spaghetti, and the Pistachio Kunafa Sundae sit alongside market-specific offerings like Nasi Lemak Chickenjoy in Malaysia, demonstrating how Jollibee localizes while maintaining brand consistency.
The customer mix across these markets reflects strong mainstream appeal.
“There’s a common perception that Jollibee primarily serves Filipino customers outside the Philippines, but what we’re seeing on the ground is very different,” said Dennis Flores, President for the EMEAA Region. “In markets like Vietnam and Brunei, nearly all of our customers are locals, and in Singapore and Malaysia, locals make up most of our customer base. This tells us that great taste and a strong brand experience resonate beyond borders—it’s something consumers choose, regardless of culture.”
Strong Brand Equity Across Key Markets
In Vietnam, Jollibee was recently ranked the No. 1 Quick Service Restaurant by Euromonitor International despite not having the largest store network, underscoring the brand’s strong same-store performance, consumer preference, and ability to lead the market on value sales rather than by footprint alone. It has expanded to 250 stores across more than 50 provinces and cities.
In Singapore, Jollibee has strengthened consumer engagement through locally relevant brand moments, including campaigns aligned with major cultural events. The brand was previously recognized as the No. 1 Fast Food Brand in Customer Service by The Straits Times, based on a nationwide consumer survey.
In Brunei, Jollibee stands as the No. 1 Quick Service Restaurant by store network, reflecting strong accessibility and brand presence across the country.
Driving the Jollibee Group’s International Growth
Jollibee’s brand strength is further reinforced by global recognitions that underscore both equity and execution. The brand was named among the Top 5 Strongest Restaurant Brands Globally in Brand Finance’s Restaurants 25 ranking for 2026, earning an AAA brand strength rating that reflects strong consumer loyalty, consistency, and market relevance. This is complemented by recognition of product quality and taste in international publications, including a USA Today ranking of No. 1 Best Fast-Food Fried Chicken for two consecutive years.
For the Jollibee Group, the recognition reinforces Jollibee’s role as a key driver of international growth and highlights the Group’s capability to scale restaurant brands across diverse markets through strong fundamentals and execution discipline.
“This milestone underscores the strength of Jollibee as our flagship brand and our ability to build brands that connect across markets,” Tanmantiong said. “It reflects years of disciplined execution—deep consumer understanding, strong operating systems, and a growth strategy that balances relevance with consistency. As we expand further, we remain focused on building brands that can scale while staying meaningful to the customers we serve.”
As Jollibee continues to expand across Southeast Asia and other regions, the brand remains guided by the Group’s purpose of spreading joy through superior taste, delivering food and experiences that resonate across cultures while maintaining consistency at scale.
“This recognition reflects the dedication of our teams and franchisees across Southeast Asia who bring the Jollibee brand to life every day. Our growth is rooted in staying close to our customers, adapting to local tastes while consistently delivering the core favorites and experience people associate with Jollibee. We’re grateful for the trust of our customers and remain focused on strengthening the brand across the region,” Tanmantiong added.
*Euromonitor International Limited; Consumer Foodservice 2026 edition, Foodservice Value sales in RSP, data for 2025. Fast food restaurants as per Limited-Service Restaurants category definition.
Hashtag: #Jollibee #No1ChickenQSR
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About Jollibee Group
Jollibee Foods Corporation (PSE: JFC) (the “Company”) is one of the world’s fastest-growing restaurant companies, driven by its purpose of spreading joy through superior taste. It manages and operates a portfolio that includes 19 brands (the “Jollibee Group”) with over 10,000 stores and cafés across 33 countries.
The Jollibee Group’s portfolio includes nine (9) wholly-owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger and Tim Ho Wan), five (5) franchised brands (Burger King, Panda Express, Yoshinoya, Common Man Coffee Roasters, and Tiong Bahru Bakery in the Philippines), and ownership stakes in other key brands like The Coffee Bean and Tea Leaf (80%), Compose Coffee (70%), SuperFoods Group that operates Highlands Coffee (60%), and bubble tea brand Milksha (51%). The Company also has membership interests in Tortazo, LLC, along with Chef Rick Bayless, for Tortazo in the U.S. and in Botrista, a leader in beverage technology.
The Jollibee Group’s global sustainability agenda, Joy for Tomorrow, underscores its commitment to sustainable business practices across food safety, employee welfare, community support, good governance, and environmental responsibility, among others. These focus areas are aligned with the United Nations Sustainable Development Goals (UN SDGs).
The Company has been recognized as the Philippines’ Most Admired Company by the Asian Wall Street Journal, named one of Asia’s Fab 50 Companies, and listed among Forbes’ World’s Best Employers and Top Female-Friendly Companies. The Company is also a five-time Gallup Exceptional Workplace Award recipient and featured in TIME’s World’s Best Companies and Fortune’s Southeast Asia 500 List.
To learn more about Jollibee Group, visit 
www.jollibeegroup.com
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A Pandastic Summer Birthday Celebration at Ocean Park Chance to win the all-new MAXUS MIFA 7 PLUS Pure Electric 7-Seater MPV
Even more exciting, visitors could take home fabulous prices, including the newly launched MAXUS MIFA 7 PLUS, the mid-size family pure electric MPV – by entering the Summer Joy Lucky Draw* on every eligible visit during the promotion period of 3 July and 31 August 2026!
Birthday photo spots and Panda Friends encounters
Celebrate the pandas’ special days with pandastic photo opportunities across the Park. Capture snapshots at the main entrance’s gigantic birthday countdown zone. Don’t miss the charming 5-metre-tall Giant Panda Birthday Bun Tower at Waterfront Plaza, adorned with piles of pink birthday buns to celebrate the pandas’ birthdays in true Hong Kong style.
Explore the Panda Friends Cute & Cuddly zone at Eco-Herbal Trail, featuring over 60 Panda Friends sculptures, each carrying magnifying sunglasses and cameras, ready to discover the wonders of nature.
The precious panda moments
Relive the heartwarming journey of all six giant pandas at the Pandastic Happy Moments exhibit next to the Hong Kong Jockey Club Sichuan Treasures. This special display showcases precious footage commemorating the rapid growth of twins Jia Jia and De De and other adorable life stages from all the giant panda members. It is a truly unmissable experience for all panda enthusiasts.
Fans can also visit the Giant Panda Fans Zone near the exhibit, created for fans to meet and connect and exchange their own handmade crafts and treasured panda keepsakes until 31 August 2026!
Summer splashing fun with Panda Friends
Dive into body-cooling water fun at the Panda Friends Splashy Birthday Camp outside Applause Pavilion. Experience the thrill of dashing through giant water curtains or facing a massive waterfall-style deluge from the mega water bucket. Unleash your playful instincts with all-time favourite water bomb fights at Panda Friends Water Bomb Fun or get caught in refreshing water gun ambushes from Ocean Park’s special Celebration Squad during their energetic Pandastic Birthday Splash, featuring adorable dance routines inspired by the panda twins.
Delightful entertainment and limited-edition performances
The highly-anticipated Pandastic Summer Birthday Spectacular features giant inflatable Panda Friends roaming the Park, accompanied by various performance groups delivering vibrant songs and dances at the Pawsome Summer Party on 8, 15 and 16 August 2026. Ocean 6N1 dress up with their special birthday outfits and showcase incredible singing and dancing in All Star Jam talent show. Whiskers & Friends will also give a birthday edition special performance at Ocean Park Star Match. Ocean Park’s lively roving band will also keep the festive atmosphere high.
Exclusive collectibles
Commemorate the twins’ second birthday with exclusive, limited-edition Giant Panda Birthday stamps. Collect all the stamps from designated Park locations to complete your very own beautiful birthday card. Test your skills and reflexes at interactive game booths to win special prizes. The talented coloured-chalk artists painting adorable giant panda figures in the Park.
Adorable merchandise and food and beverage
Check out our adorable Panda Friends Summer Collection, vibrant with colourful and summery designs. Highlights include the Giant Panda Plush Keychain Blind Box, featuring all the Panda Friends in their cutest summer outfits. Jia Jia and De De have transformed into the “Lemon Twins”, starring in a new range of summer essentials to keep everyone cool and refreshed throughout the season. Equally unmissable is the Panda Friends Hong Kong Food Collection, which charmingly captures iconic Hong Kong food elements.
Beyond these, the all-new Ocean Park x Maltese Crossover Series and the Panda Friends Hong Kong Food Collection prize items will be making their way to game booths across the Park, starting from mid-July. On top of that, fans can also look forward to Panda Friends photo frame, claw machines and press penny machines to bring in another level of excitement.
To celebrate the giant pandas’ birthdays, Ocean Park has prepared a tempting lineup of panda-themed treats, including the Panda Twins Mini Burgers and Panda Snack Platter. No birthday celebration is complete without desserts and cakes. The Park has also launched a delightful selection of treats, as well as refreshing snow cones and frozen fruits for visitors to beat the summer heat. What’s more, other restaurants across the Park will be introducing a summer menu featuring fruit-inspired recipes, so you can savour the flavours of summer with surprises in every bite.
Summer Joy Lucky Draw
Adding a final layer of excitement, the Summer Joy Lucky Draw* offers fantastic surprises. From 3 July to 31 August 2026, upon Park admission, visitors can register to participate for a chance to win from over 1,000 prizes with a total value of more than HK$815,000, including the grand prize, a brand-new MAXUS MIFA 7 PLUS Pure Electric 7-Seater MPV worth HK$369,102, sponsored by Inchcape Hong Kong. Every visit offers another chance to win!
Pair up and dive into summer fun with Summer Duo Pass
Pair up with a friend or family for an unforgettable summer adventure and enjoy up to 30% off with the Summer Duo Pass# available from now until 31 August 2026. Weekday tickets for two adults or two kids start at HK$753 and HK$377 respectively, while any-day tickets for two adults or two kids start at HK$861 and HK$430 respectively.
New Get Closer to the Animals experiences
Beyond the panda birthday festivities, Ocean Park is launching two new Get Closer to the Animals programmes. You can enjoy snorkelling in the Park’s world-class aquarium and visit behind the scenes to interact with the mysterious yet adorable sharks and rays for the very first time in the newly launched Fish Friends Face-Off X Shark & Ray Discovery! There is also a new Meerkat Feeding experience for visitors to learn more about these adorable ambassadors!
Elevating the digital visitor experience
To coincide with the launch of Ocean Park’s summer celebrations, Ocean Park is also enhancing its digital experience with a redesigned official website, which features enhanced mobile compatibility and a more intuitive browsing experience across all devices. This new website supersedes the previous mobile application and enables viewers to access the latest park information anytime, anywhere on one platform.
Ocean Park Named “Muslim-friendly Attraction of The Year”
Ocean Park has been named Muslim-friendly Attraction of The Year at the prestigious Halal in Travel Awards 2026 organised by CrescentRating, the world’s leading consultant on Muslim-friendly tourism. This recognition highlights the Park’s dedication to welcoming diverse guests through comprehensive facilities, including dedicated prayer rooms and an expanded portfolio of Halal-certified dining options like the recently certified Bayview Restaurant. With this milestone, Ocean Park looks forward to welcoming even more international visitors to experience its unique blend of conservation, entertainment, and exceptional cultural hospitality.
*The Summer Joy Lucky Draw (Trade Promotion Competition Licence Number: 61599) will be held from 3 July to 31 August 2026. Terms and conditions apply. For eligibility, registration procedures and promotion details, please visit https://www.oceanpark.com.hk/en/a-day-at-the-park/events/summer-joy-lucky-draw
# Terms and conditions apply. For information of the Summer Duo Pass, please visit: https://www.oceanpark.com.hk/en/ticket-offer/admission-ticket-special-offers
Hashtag: #OceanPark
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Nanyang Optical Co. Pte Ltd (In Liquidation) Announces Tender Sale of Optical Inventory Located in Shenzhen, China
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Robert Khan & Co Pte Ltd
We are a team of International Business Assets Consultants focused on the marketing & valuation of unique & interesting projects. We believe that “Valuation is more Art than Science”. Every asset, machine or even a piece of jewellery is unique and imbued with their own story. With over 20 years of experience uncovering unique stories across an exhaustive range of asset classes, we offer our clients our experienced eye, keen ears and interested heart to curate projects and realise their project objectives. Our services include valuation, marketing & sale of various asset classes locally and internationally.
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Hong Kong Disneyland Continues to Enhance Guest Experience Through Flexible Weather Adaptation Measures
From cooling facilities and shaded rest areas to flexible operational arrangements, the initiatives are designed to provide more choices and added ease for both guests and cast members during the summer months.
Additionally, HKDL has introduced an exclusive “Summer Chill” 4PM Ticket Offer for Hong Kong residents. Guests can enjoy the park from 4:00pm onwards, helping them avoid the hottest hours or periods of heavy rain, with prices starting at just HK$480.
Guests are also encouraged to stay hydrated and explore the resort’s wide selection of indoor attractions and entertainment offerings during the hottest hours of the day.
Weather-Conscious Design for a Better Guest Experience
The guest experience is supported by the resort’s planning and operations through a combination of environmental design and infrastructure enhancements. Disney Imagineers use detailed studies of sunlight, temperature, humidity and wind, supported by advanced computer simulations, to assess conditions across different areas of the park and guide design decisions.
For instance, Wayfinders’ Table in Adventureland was designed with sun exposure and ventilation needs in mind. Through the use of hard roof materials and thoughtful airflow planning, the design helps reduce heat buildup while providing shelter from rain.
Canopies, trees and fans are also used for the outdoor stage show “Moana: A Homecoming Celebration” to provide shade and added relief. The park also preserves and plants trees more extensively to provide additional natural shade.
Enhancing Infrastructure to Adapt to Changing Weather Conditions
HKDL has strengthened its guest-focused infrastructure to help improve airflow and provide added cooling support in various summer weather conditions. Energy-efficient ceiling fans operate at entrances and ticketing areas, while upgraded axial fans enhance airflow in queuing zones.
The park now features approximately 860 fans, with mobile units deployed flexibly to provide cooling support where they are needed most, particularly in high-traffic areas. Portable air-conditioning units have also been added in select outdoor zones to further support ventilation.
Mist cooling systems are also available at multiple outdoor locations, while additional shade structures have been added to queuing and dining areas.
Over 40 free water dispensers are provided across the resort, with nearly half already upgraded to dispense water 50% faster, helping guests rehydrate more conveniently throughout their visit.
Supporting Cast Members Through Changing Weather Conditions
With cast member safety as a top priority, HKDL continuously reviews operational measures to support frontline teams working outdoors in varying weather conditions. Cast members are dressed in outdoor costumes made with breathable, moisture-wicking fabrics, while additional rest breaks, hydration support and access to cooling facilities are provided during periods of extreme heat and humidity.
The resort closely monitors weather conditions and proactively adjusts outdoor show schedules whenever Heat Stress at Work Warnings are issued.
Disney Ambassadors also distribute electrolyte drink powder and chilled water bottles to frontline cast members working in outdoor areas.
Cooling Fun with Pixar Summer Fest
HKDL integrates cooling moments into storytelling. Guests can conveniently transition between a wide variety of indoor attractions, dining venues and entertainment offerings located throughout the resort, helping the magic continue in changing weather conditions.
The newly launched “Pixar Summer Fest” invites guests to beat the heat with immersive entertainment. The “Pixar Water Play Street Party!” welcomes guests to join beloved Pixar characters in a lively water parade, offering refreshing fun as part of the festive atmosphere.
Guests can also chill out with refreshing Pixar-themed treats, including Lime Dole Whip with Pineapple Slush Float at Jessie’s Snack Roundup, Monsters, Inc.-inspired Mike Wazowski Ice Cream Bar, Toy Story Alien Ice Cream Bar, and Sulley-inspired Mint Chocolate Flavored Soft Serve. These playful creations offer visual delight and refreshing summer treats for guests.
Exclusively for Hong Kong residents, the “Summer Chill” 4PM Ticket offers later entry to the park for just HK$480, allowing guests to enjoy an afternoon-to-evening “Pixar Summer Fest” experience.
Hashtag: #HongKongDisneyland
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