Media OutReach
Mobile Legends: Bang Bang charts global ambitions with five-region esports overhaul, M8 World Championship breaks ground in Türkiye and Thailand
The M7 World Championship becomes the most-watched mobile esports event of all time with 5.68 million Peak Concurrent Viewers (PCV), according to Esports Charts.
JAKARTA, INDONESIA – Media OutReach Newswire – 28 January 2026 – Mobile Legends: Bang Bang (MLBB) enters a bold new era of global expansion. At the M7 World Championship (M7) Grand Finals, Cloud Zhang, Chief Executive Officer (CEO) of MOONTON Games, unveiled the 2026 MLBB Esports Roadmap—a five-region blueprint designed to unify the global ecosystem.
As part of MLBB’s international expansion strategy, Türkiye will host the M8 World Championship (M8) Finals—the first time MLBB’s flagship tournament will be held in Europe. Additionally, MLBB was unveiled as the first title for the inaugural Esports Nations Cup (ENC) 2026 in Saudi Arabia; it will also debut at the 20th Asian Games Aichi-Nagoya 2026 as a medal event. These all ladder up to MLBB Esports’ ambitions to reach over 70 regions, stage over 5,000 events, and surpass 600 million Hours Watched (HW) in 2026.
Launched in 2016 by international video game company MOONTON Games, MLBB enters its 10th anniversary this year as a global gaming phenomenon. Over the past decade, the title has commanded a worldwide playerbase of over 1.5 billion installations and 110 million Monthly Active Users (MAU). Its nine-year-long esports ecosystem has earned the distinction of the world’s most popular mobile esports title from Esports Charts every year since 2021. The 2026 MLBB Esports Roadmap underscores MOONTON Games’ ambition to cement the title at the forefront of global esports and entertainment.
Five regions, one unified goal
In 2026, MLBB Esports will transition to a five-region structure—Southeast Asia (SEA); Eastern Europe and Central Asia (EECA); Europe, the Middle East and Africa (EMEA); East Asia (EA); and the Americas (AMER). This framework unifies the global MLBB Esports ecosystem while empowering each region through tailored infrastructure and talent development pathways. At the heart of the plan is the Championship Tour, an intercontinental tournament piloting across AMER, EA, and SEA to elevate regional competition and spotlight emerging talent. The shift to a region-focused model reflects MLBB Esports’ ambition to balance local development with global integration, where each region upholds the strength of the global ecosystem.
Tiger Xu, Global Head of MLBB Esports at MOONTON Games, said: “With this blueprint, we’re taking a long-term view of what MLBB Esports can be. Every community will have the chance to grow and develop its own identity while remaining connected to a larger ecosystem. This transition is as much about integration as it is about expansion. By bringing emerging regions into the fold, we ensure that every market plays a central role in the competitive landscape. Layering development, competition, and community in this way allows each region to contribute meaningfully while strengthening the ecosystem as a whole.”
Next: All eyes on Türkiye
The M8 Finals will be hosted in January, 2027, in Türkiye—the first time the M Series takes place in Europe. Meanwhile, the M8 Wild Card will debut in Thailand, which will also mark the country’s first M Series event.
Tiger said: “Hosting the M8 World Championship in Türkiye is a defining moment for MLBB Esports. For the first time in M Series history, we’re stepping beyond our Southeast Asian strongholds and expanding its footprints in a new region. This move reflects our confidence in the growth of emerging MLBB regions and our focus on integrating them into a broader, connected ecosystem. Strategically, the M8 World Championship shapes MOONTON Games’ approach to regional integration and reinforces our vision for a unified, global competitive ecosystem. It also lays the foundation for sustainable, long-term development, positioning MLBB Esports for continued leadership in the years ahead.”
MLBB on the global sporting stage
MLBB will take centre stage at the inaugural ENC 2026as its first confirmed title. Set for 23 to 29 November, 32 national teams will compete in Riyadh, Saudi Arabia, for the championship. Structured around national representation, the ENC serves as a new global platform that places national pride at the core of the competition. The tournament broadens MLBB Esports’ global calendar and reinforces its role in uniting players and fans through nation-based competition. More information can be found here.
MLBB will also debut as a medalled event at the 20th Asian Games Aichi-Nagoya 2026, one of the region’s largest sporting events. Held from mid September to early October, this milestone will build on MLBB’s established presence at the Southeast Asian (SEA) Games, where the title marked its fourth consecutive appearance in 2025. These appearances demonstrate MLBB’s evolution from a leading esports into a key player within the international sporting landscape.
Tiger added: “Our participation at the Esports Nations Cup 2026 and 20th Asian Games Aichi-Nagoya 2026 are defining moments for MLBB Esports. Competing on stages built around national representation elevates the meaning of what our athletes are playing for. It places MLBB in the same conversation as traditional sports, where competition carries cultural significance, national pride, and long-term sporting value. For us, this is not just about diversifying where MLBB is played, but about reinforcing esports as a discipline that resonates beyond the game. MLBB stands as a platform that brings communities together and stands confidently on the global sporting stage.”
The title will also return to the 2026 Esports World Cup (EWC) with the Mid Season Cup (MSC) and the MLBB Women’s Invitational (MWI), featuring a combined USD 3.5 million prize pool. Its continued presence reflects the title’s growing role within the world’s largest multi-title esports event. At EWC 2025, MLBB emerged as one of the event’s most-watched titles with over 47 million HW. This figure amounted to over 12% of total viewership across all 25 disciplines at the world’s largest multi-title esports event.The MSC also made history at EWC 2025, surpassing 3.26 million Peak Concurrent Viewers (PCV), according to Esports Charts.
Malaysia enters a new era
MOONTON Games announced that MLBB Professional League (MPL) Malaysia will operate under a Partnership Programme in 2026. Under the new model, eight strategic partners—including top Malaysian teams and international organisations—will secure guaranteed participation in the country’s most established esports league. Partnering teams will also benefit from greater long-term business stability and access to additional commercialisation opportunities. By reinforcing its competitive and commercial foundations, MPL Malaysia will play a pivotal role in the global MLBB Esports ecosystem.
History made in Indonesia
A double for the history books! The M7 became the most-watched mobile esports tournament in history after twice surpassing the previous record during the tournament. The Grand Finals clash between Aurora Gaming PH (RORA) and Alter Ego (AE) had more than 5.68 million Peak Concurrent Viewers (PCV), according to Esports Charts. The record-breaking viewership cements its presence at the forefront of the global esports entertainment circuit.
RORA claimed their first M Series with a commanding 4-0 win over the Indonesian dark horses to secure the Philippines’ sixth world title. The victory marked a breakthrough for RORA, who converted their first appearance in an M Series Grand Finals into a world title. The championship roster consists of Dylan Aaron “Light” P. Catipon (Roamer), Edward Jay “Edward” Dapadap (EXP Laner), Jan Dominic “Domengkite” Del Mundo IV (Gold Laner), Jonard Cedrix “Demonkite” Caranto (Jungler), Kenneth Carl “Yue” Tadeo (Mid Laner), and Justin Ray “Calad” Limbo (Sixth Man).
Tiger Xu, Global Head of MLBB Esports at MOONTON Games, said: “The M7 has shown what MLBB Esports has grown into—a global ecosystem that unites millions of fans at the same moment. The record-breaking viewership we’re celebrating is more than just a milestone; it’s a signal of what’s to come. As more regions rise and audiences continue to grow, we enter a new phase where MLBB Esports is shaped collectively. Our focus now is on building an ecosystem that connects regions more deeply, supports long-term competitive development, and allows the global community to grow together. This is the foundation for the next chapter of MLBB Esports.”
“The M7 Grand Final peaked at over 5.68 million concurrent viewers, making M7 the most-watched mobile esports event in history. The record peak shows how quickly mobile esports is growing and attracting mainstream audiences. The tournament also broke multiple viewership records across platforms and regions. This includes new highs for Indonesian, Tagalog, and Malaysian language broadcasts, as well as on TikTok Live. These results set a new benchmark for future mobile esports events,” said Artyom Odintsov, co-founder and CEO of Esports Charts.
The tournament took place in Jakarta, Indonesia, from 3 to 25 January. It marked the seventh edition of MLBB’s flagship international tournament and its return to the country since the M4. Indonesia is home to the game’s most passionate fanbase, with MPL Indonesia recording over 100 million HW in each of its past five seasons, according to Esports Charts. This edition also welcomed global brands, Visa, Red Bull, and realme onboard, highlighting the growing commercial appeal of MLBB Esports.
Irene Umar, Vice Minister of Creative Economy, graced the M7 Grand Finals day. Taking to the stage, she said: “This is the energy of Indonesia [that] we [are witnessing at] the opening of the M7. As the host [nation], I want to start of by saying thank you to MOONTON Games for infusing [Indonesian] culture into the Opening Ceremony… This is a moment to celebrate. This is a moment that reminds each and every one of us that the gaming industry is here to stay. This is a real industry. This is a real sport!”
From 23 to 25 January, Jakarta became the heart of a global celebration of gaming and entertainment at the M7 Carnival. Fans explored six interactive zones, experienced live activations, and immersed themselves in the world of esports. The M7 Carnival went beyond the competition, turning the city into a vibrant stage for music and culture. Headlining the Main Stage was Indonesian singer-songwriter Stephanie Poetri, joined by 88rising labelmates, no na. The halftime show featured a special rendition of the M7 Theme Song, Sizzle, delivering a high-energy spectacle that mirrored the intensity of the M Series. Through esports, live entertainment, and pop culture, the M7 Carnival elevated the M Series beyond the arena—demonstrating its role at the intersection of gaming and entertainment.
Magic Chess: Go Go enters a new era
The GO1 World Championship (GO1) crowned its first world champions! EECA’s Emil “FLOXY” Sagetdinov outplayed a tightly-contested field of eight finalists. The deciding series unfolded as a test of strategy and composure, with FLOXY prevailing to earn his place on the world stage.
GO1 marks Magic Chess: Go Go’s (MCGG) first offline global championship, representing a key milestone in the expansion of the title’s competitive ecosystem. Staged alongside the M7, the tournament brought MCGG into the M Series spotlight, where its inaugural champion stood alongside the world’s best mobile esports athletes. Its presence on the sidelines of the M7 added a new competitive layer to the event, giving emerging esports talent a platform to shine on the world stage.
Gao “Skyhook” Chong, MCGG Producer at MOONTON Games, said: “With MOONTON Games at the forefront of esports, strategically, GO1 plays a key role in shaping how we lead the global landscape. MCGG is built on democratic and accessible competition, meaning esports talent from all walks of life have a chance to emerge as champions. Running GO1 alongside the M Series gives aspiring players a shot at the spotlight while helping us discover and nurture talent across regions. This approach allows us to build a competitive ecosystem—one where emerging players can compete at the highest levels and contribute to the reach of esports worldwide.”
“The GO1 World Championship reached a peak viewership of 278,121, setting a new all-time record for the discipline and surpassing the previous peak by approximately 75%. This performance places GO1 among the fastest-growing esports titles and highlights the strong competitive potential not only of the game itself, but of the auto battler genre as a whole,” said Viktor Proniakin, Product Manager of Esports Charts.
MCGG has emerged as a standout title of 2025. The game surpassed 30 million downloads within two weeks of its Global Launch and received the 2025 Google Play Best Game Award in Indonesia, Malaysia, the Philippines, Singapore, and Thailand. This momentum has been complemented by its robust competitive structure, which spans international, regional, local, and community tournaments. In 2025, the title celebrated a major milestone at the 33rd SEA Games as the first mobile Auto Chess game to feature at the event. Its debut placed MCGG representatives alongside the region’s most established sporting athletes.
Find the high resolution visuals here: https://drive.google.com/drive/folders/1QTeXqNDdLwxbdeA8NALk0dlMG9MDUUji
Find out more about MCGG on the official website. Stay up to date by following MCGG’s social media channels, Facebook, Instagram, TikTok, YouTube, and X.
Learn more about MLBB Esports via the following social media channels:
| Region | Channels |
| Global |
Hashtag: #LetTheWorldSeeUs #RiseAsOne #M7 #MLBBM7
https://en.moonton.com
https://www.linkedin.com/company/moontongames/
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About MOONTON Games
Established in 2014, MOONTON Games is a global video game company dedicated to gaming development, publication, and esports. With more than 2,000 employees worldwide, the company operates offices in Indonesia, Malaysia, Singapore, the Philippines, Latin America, and China. It has successfully launched several high-profile mobile games globally and has built long-term relationships with governments and esports organizations in more than 30 countries around the world. Mobile Legends: Bang Bang is its current star game and the leading mobile multiplayer online battle arena (MOBA) game worldwide. For more information, visit https://en.moonton.com.
About Mobile Legends: Bang Bang Esports
Established in 2017, Mobile Legends: Bang Bang Esports serves as a platform for players to pursue their dreams of becoming esports athletes and illuminate opportunities within the international esports ecosystem. MLBB Esports has since expanded to multiple leagues, including the MPL series hosted in Southeast Asia, Middle East, and Latin America; MPL is the first esports event series to surpass 1 billion hours of watch time globally.
About Magic Chess: Go Go
Magic Chess: Go Go is a multiplayer mobile strategy game developed by the original team behind MOONTON Games’ flagship title, Mobile Legends: Bang Bang. Its accessible gameplay offers every player the opportunity to be a champion. Since its global launch, the game has surpassed 30 million downloads worldwide. The title received the 2025 Google Play Best Game Award in Indonesia, Malaysia, the Philippines, Singapore, and Thailand the same year it was launched.
About Magic Chess: Go Go Esports
Established in 2025, Magic Chess: Go Go Esports serves as a competitive platform where every player can rise as a champion. Its flagship world championship, the Go-Series, brings together the world’s best Auto Chess strategists to compete at the highest level. IIn its launch year, the game made history at the 33rd Southeast Asian (SEA) Games as the first mobile Auto Chess title featured at a regional multi-sport event, where its players shared the spotlight with top athletes from across the region.
About Mobile Legends: Bang Bang
Mobile Legends: Bang Bang is one of the most popular mobile Multiplayer Online Battle Arena (MOBA) games worldwide that brings communities together through teamwork and strategy. With over 1.5 billion installations and 110 million active monthly users, the award-winning game is among the top 10 most played in over 80 countries. With an extensive reach across the Asia Pacific region, the multiplayer is available in 139 countries with an expansive global esports presence.
Media OutReach
The Ocean Connects Us All! Grand Opening of the “Formosa-Hawaii Cultural Festival” Marking the CIP’s 30th Anniversary, Taiwan Joins Hands with Hawaii to Bring Indigenous Culture to the World
Speaking at the opening ceremony, CIP Minister Ljaucu‧Zingrur said that cultural experiences often move people deeply, and that sound policy can turn that emotion into lasting institutions. As the CIP marks its 30th anniversary this year, the opening ceremony of the Formosa-Hawaii Cultural Festival featured a special tribute honoring individuals who have made outstanding contributions to Indigenous affairs. Among these forerunners and partners are those who advocated internationally for the rights of their people, devoted their lives to rescuing endangered Indigenous languages, brought international acclaim to Taiwan through music, dance, and sport, and even those who became guardians of their communities for leading the swift evacuation of an entire village amid a raging storm and rebuilding it in the aftermath. In paying tribute to these unsung heroes, the Minister expressed hope that this honor will be passed on, inspiring more talented citizens to join in advancing Indigenous affairs. He also expressed that this cultural celebration is powerful proof that Indigenous culture is not only flourishing on Taiwan’s own soil, but is also embracing the world with the utmost confidence and openness as it steps onto the international stage.
The festival’s biggest draw is its lineup of top international music and dance performances from across the Pacific, alongside Golden Melody Award-winning stars, paired with a lively, delicious, and fun Austronesian-themed marketplace, together creating the most exuberant summer party of the season! The whole venue is awash in the romance of Aloha. Visitors can savor Hawaiian Kona coffee and Indigenous delicacies in the Austronesian-themed exhibition area, try their hand at Hula dancing and lei making, and enter a daily lucky draw for limited-quantity market vouchers. Families of all ages can spend a leisurely afternoon into the evening enjoying live music while browsing the market stalls, experiencing firsthand the distinctive cultural charm and way of life shared by Taiwan’s Indigenous peoples and Hawaii.
The three-day program offered one highlight after another. During the day, the State of Hawaii Office in Taipei brought in the internationally acclaimed Ke Kai O Kahiki, a dance group known for powerful, masculine hula performances, to showcase the depth of Hawaiian culture. Furthermore, the CIP has invited music and dance troupes from Palau and Tuvalu to share the profound bonds of Pacific heritage. As night falls, Golden Melody Award-winning stars took the stage in succession. On July 31, “The Call of Mountains and Sea” kicked off with performances by Usay Kawlu, Utjung Tjakivalid, and Kasiwa; on August 1, “The Night of Island Sounds” brought Princess Ai and Abao back-to-back; and on August 2, “Aloha Night” closed the festival with a grand finale by Biung and Abus, pouring out the soul of the ocean through the most contemporary electronic beats and rhythms.
The CIP and the State of Hawaii Office in Taipei warmly invited people across Taiwan to bring family and friends to the New Taipei City Citizen Plaza this weekend, to enjoy live music, explore the marketplace, and experience firsthand this not-to-be-missed summer party rich in culture.
Photo: Chairperson Ljaucu Zingrur (Tseng Chih-Yung) of the Indigenous Peoples Council delivered opening remarks at the Aloha Taiwan Cultural Festival, expressing the hope that cultural exchanges between Taiwan and Hawaiʻi will deepen Austronesian cultural connections and help preserve the invaluable cultural heritage of Indigenous peoples.
Hashtag: #CouncilofIndigenousPeoples
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Media OutReach
Truecaller Ads Launches ‘Truecaller Pulse’; An Industry First Declared Intent Media Solution
The Big Idea: Consumer Choice Is the Most Valuable Signal in Modern Advertising
Digital advertising has long relied on inferred signals like browsing history. Truecaller Pulse replaces guesswork with declared choice, allowing brands to ask consumers directly what they want.
When consumers declare their intent, every part of a campaign; planning, targeting, and messaging becomes significantly smarter and more efficient.
Truecaller Pulse: a new category of consumer intelligence transforming real-time declared choice into activation-ready audiences at massive scale
How It Works: Declare. Analyse. Activate.
Embedded within Truecaller’s high-attention, privacy-safe environments and reaching over 500 million active users,
- Declare: Brands deploy interactive ads asking direct questions about purchase plans or preferences.
- Analyse: Responses are converted into signals across Preferences, Discovery, and Purchase Intent.
- Activate: Real-time audience segments enable immediate retargeting with tailored messaging while intent is fresh.
The result is an always-on Continuous Consumer Intelligence Loop with research, audience-building, and media activation unified into a single, self-reinforcing workflow.
Built for the Full Range of a Marketer’s Strategic Needs
- Product Launches — Capture early consumer reactions and validate demand before scaling spend.
- Category Discovery — Surface emerging preferences and whitespace opportunities across segments.
- Competitive Switching — Identify consumers actively in-market for alternatives and win them with precision conquesting.
The platform provides a layered intelligence stack: Pulse Signals for real-time responses, Pulse Insights for regional data, and Pulse Trends for shifting sentiment.
What This Means for the Industry
“Truecaller Pulse gives marketers something extremely valuable: direct consumer answers at unprecedented scale. When consumers tell you what they want, media becomes more precise, campaigns become more efficient, and every marketing decision becomes better informed,” said Hemant Arora, VP & Global Head, Truecaller Ads.
“The intelligence outputs from Truecaller Pulse extend well beyond campaign activation. Pulse Signals deliver real-time declared responses. Pulse Insights surface aggregated intelligence, regional preferences, emerging product trends, category shifts. Pulse Trends reveal what’s changing in consumer sentiment before it shows up in sales data. All of this feeds back into smarter future campaigns,” added Athul Prabhu, Product Director, Truecaller Ads.
With Truecaller Pulse, Truecaller Ads isn’t just adding a feature to its stack, it’s making the case for a new industry standard: to stop inferring intent. Start capturing it.
Hashtag: #Truecaller
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About Truecaller and Truecaller Ads
Truecaller is an essential part of everyday communication for over 500 million active users, with more than a billion downloads since launch and 68 billion spam and fraud calls identified in 2025 alone. The company has been headquartered in Stockholm since 2009 and has been publicly listed on Nasdaq Stockholm since October 2021. Advertising is the primary revenue stream for Truecaller. Truecaller Ads serves over 5 billion impressions every day and is trusted by over 10,000 brands.
Visit
https://advertisers.truecaller.com for more information.
Media OutReach
CUHK unveils 2026-2030 Strategic Plan: Leaping to Greatness
Anchored by the TIGER framework, CUHK leaps toward new heights of academic excellence and global impact
HONG KONG SAR – Media OutReach Newswire – 6 August 2026 – The Chinese University of Hong Kong (CUHK) today (6 August) unveiled its new five-year strategic plan, titled “CUHK 2026–2030: Leaping to Greatness” (the “CUHK 2026-2030“), outlining the University’s development priorities and strategic direction for the next five years. With the ambition to create greater impact on humanity and global communities, CUHK adheres to its vision of becoming a first-class comprehensive research university whose scholarly output, bilingual and multicultural education, and community contributions consistently meet global standards of excellence. As a publicly funded university, CUHK will leverage its strengths in talent cultivation, knowledge innovation and global engagement to contribute to the development of China and the Hong Kong SAR in alignment with priorities in the national 15th Five-Year Plan and the city’s first five-year planning.
The “TIGER” action framework of CUHK 2026–2030 forms five interconnected strategic directions. It reflects a united, well-coordinated and actionable commitment from the entire University to progressively realise our vision of “Leaping to Greatness” that symbolises CUHK’s continued evolution to pursue purpose-driven excellence, impact-oriented outcomes and lasting societal contributions with innovation, rigour and responsibility.
The five interconnected strategic pillars in CUHK 2026–2030 include:
- T – Talent Attraction and Development
- I – Institutional Development
- G – Global and Alumni Engagement
- E – Education and Student Experience
- R – Research and Innovation
Embracing the new vision with agility characterised in the spirit of a tiger
In his remarks, Professor Dennis Lo Yuk-ming, Vice-Chancellor and President of CUHK, said: “The five key areas of the Strategic Plan form the ‘TIGER’ action framework that embodies courage, agility and drive, underscoring CUHK’s development vision which will be realised through precise planning and rigorous execution. CUHK will continue to drive breakthroughs in life and health sciences, artificial intelligence (AI), quantum science and other frontier fields, and participate in national scientific research initiatives, leveraging Hong Kong’s unique advantages and position as China’s most international city, with an aim of cultivating world-class talent and new knowledge that benefit the world.”
Aligning with the strategic planning of China and the Hong Kong SAR
Professor Lo said: “CUHK 2026–2030is the first five-year strategic plan formulated since I assumed office in 2025. It marks a major milestone in the University’s development in timely alignment with the five-year planning of China and the Hong Kong SAR. At a time of profound global transformation, technological advances are reshaping the world and redefining the role of universities in society. CUHK has joined the world’s top 20 for the first time in the latest Quacquarelli Symonds (QS) World University Rankings, rising to the 18th place. This is a testament to the University’s progress in the past 63 years signifying our global academic influence.”
Professor John Chai Yat-chiu, Chairman of the CUHK Council; Professor Dennis Lo Yuk-ming, Vice-Chancellor and President of CUHK, Professor Isabella Poon Wai-yin, Provost of CUHK, Professor Anthony Chan Tak-cheung, Pro-Vice-Chancellor (Alumni / Community Engagement & Institutional Advancement), Professor Jiang Liwen, Pro-Vice-Chancellor (Research & External Affairs) and Mr Albert Chow Hing-pong, Vice-President (Administration), together with other members of the University’s senior management, attended the media luncheon today to mark the official launch.
Creating value to benefit humanity
Professor Isabella Poon Wai-yin, Provost of CUHK, introduced the University’s priority areas and said: “In face of global challenges such as the AI revolution, sustainable development and climate change, universities carry an unprecedentedly vital mission. A truly impactful university does not merely respond to the present needs of the era, but will also actively shape the direction of our future. Through interdisciplinary, cross-regional and cross-sector collaborations, we aim to translate CUHK’s deep academic foundation, unique collegiate system and global network into a driving force for social progress and innovation.”
Team spirit of CUHK leadership in co-creating the development blueprint
The formulation of CUHK 2026–2030 was a year-long collaborative effort overseen by the Strategic Plan Steering Committee chaired by Professor Lo with support from the senior management team and consultation from the broad CUHK community, from conceptualisation, drafting to visual design. This multi-faceted collaboration fully demonstrates the team spirit of the CUHK community in propelling the University toward a new chapter. The visual design of the Strategic Plan agenda features circular lines and patterns representing the letters “C” and “U” for CUHK. The concentric-circle motif also symbolises CUHK members coming together like concentric circles, uniting their strengths to work towards common goals. The visual palette centres on the university colours of purple and gold, representing passion and loyalty (purple), alongside perseverance and resolve (gold). For details of the Strategic Plan, please refer to https://www.cuhk2030.cuhk.edu.hk.

Key Initiatives
Establishing the 10th College for postgraduates
CUHK will establish a postgraduate college as its 10th college. This initiative will extend the University’s long-standing collegiate system to the postgraduate community, creating a vibrant, international environment for cross-disciplinary dialogue, holistic development and lifelong networking.
In addition, CUHK will develop flagship international undergraduate programmes and signature schemes embedding innovation, entrepreneurship and concepts of sustainability into the curriculum. It will also strengthen industry-academia collaboration and knowledge transfer to attract and nurture outstanding local and international innovative talents. CUHK will also revitalise its General Education curriculum with national and global perspectives. Moreover, the University will strengthen collaboration with CUHK-Shenzhen and other institutions in the GBA and expand opportunities for exchange and internships abroad to support students’ holistic development and lifelong learning.
Attracting global talent and expanding international impact
CUHK will leverage its strengths as an international research university to attract outstanding students, scholars and researchers from around the world, fostering a diverse and inclusive academic community. Currently, approximately 56% of CUHK’s professors come from outside Hong Kong while the University achieved a perfect score in the QS international faculty ratio indicator, demonstrating its success in attracting top academic talent globally.
This year, applications from non-local students increased by about 20% compared with last year. Applications from regions outside the Chinese Mainland rose even more significantly, by 75%, with most applicants coming from Southeast Asia and the Middle East, reflecting CUHK’s growing international appeal. To attract exceptional students, CUHK launched the Fenghuang Scholarship this year. The scholarship offers outstanding students who achieve excellent results in local and overseas public examinations financial support, together with overseas exchange opportunities. Through this initiative, the University aims to attract high-calibre young talent and nurture future leaders with a global vision, innovative capabilities and a strong sense of social responsibility.
Driving interdisciplinary research to address global challenges
CUHK will seize opportunities arising from the Northern Metropolis, the Hetao Cooperation Zone and the Guangdong-Hong Kong-Macao Greater Bay Area, while focusing on frontier fields including life and health technologies, AI, quantum science and green technology. The University will further integrate into the national research and innovation ecosystem and actively participate in major scientific initiatives spanning space, polar research and deep-sea studies, fostering comprehensive development from Antarctic expeditions and space missions to the translation of world-class innovations.
In recent years, CUHK has been actively demonstrating its research excellence. Notable achievements include the successful launch of CUHK Sat-1, the world’s first AI satellite dedicated to urban sustainable development, and leading the development of the laser heterodyne spectrometer selected for the nation’s Tianwen-3 Mars exploration mission. These accomplishments underscore the University’s pivotal role in supporting national strategic science and technology development. Furthermore, the Hong Kong Centre for Logistics Robotics, an InnoHK centre established by CUHK, founded Hong Kong’s first full-stack embodied intelligence laboratory in 2026 to drive frontier technologies in embodied AI and robotics, further consolidating Hong Kong’s position as an international innovation and technology hub.
Hashtag: #CUHK #2026-2030 #five-year #strategicplan
https://www.cuhk.edu.hk/
https://www.linkedin.com/school/13045
https://x.com/cuhkofficial
https://www.facebook.com/CUHKofficial
https://www.instagram.com/thechineseuniversityofhongkong/
https://www.youtube.com/user/CUHKchannel
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About The Chinese University of Hong Kong
Founded in 1963, The Chinese University of Hong Kong (CUHK) is a leading comprehensive research university with a global reputation and world-leading rankings. Located in the heart of Asia, CUHK has a vision and a mission to combine tradition with modernity, and to bring together China and the West. Under the University’s unique collegiate system, the programmes and activities offered by its nine colleges complement the formal curricula by delivering whole-person education and pastoral care. The University has eight faculties: Arts, Business Administration, Education, Engineering, Law, Medicine, Science, and Social Science. Together with the Graduate School, the University offers over 300 undergraduate and postgraduate programmes. All faculties are actively engaged in research in a wide range of disciplines, with an array of research institutes and research centres specialising in interdisciplinary research of the highest quality.



