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My Sweet Home Employment Agency Launches Hong Kong’s First AI-Powered Domestic Helper Comparison Tool

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Enhancing Efficiency Through Technology, Safeguarding Every Match with Professional Oversight

AI Improves Information Efficiency, Allowing Matching to Focus on Interaction

HONG KONG SAR – Media OutReach Newswire – 6 January 2026 – In the domestic helper matching process, employers face their biggest challenge not at the point of decision, but earlier—when they spend hours comparing one profile after another. In Hong Kong’s fast-paced environment, limited time and an overload of information often make the first step of matching particularly demanding.

Recognising this challenge, Daniel Wong, Managing Director of My Sweet Home Employment Agency, led his team to develop and launch Hong Kong’s first AI-powered domestic helper comparison tool. Designed to reduce the time spent searching and comparing information, the system consolidates multiple helper profiles into a single view and provides preliminary analysis based on household background and job requirements—allowing employers to move more quickly to the most important step: meeting and interacting with the helper in person.

Daniel Wong, Managing Director of My Sweet Home Employment Agency

My Sweet Home’s AI-powered domestic helper comparison tool is built on the agency’s own long-established database. The system draws on years of actual matching cases, together with the frontline experience and industry knowledge accumulated by its consultant team. These real-world insights form the foundation of the AI’s training, ensuring that its analysis is informed by practical matching experience rather than abstract data alone.

Daniel emphasises that whether a domestic helper is truly suitable for a family must ultimately be assessed through direct interaction.”AI helps organise information more clearly, but the core of matching still lies in face-to-face interaction,” he said. “That interaction allows both sides to assess whether it’s the right match.”

Technology Improves Efficiency, While Interaction Reveals the Details

While AI streamlines the overall process, technology cannot replace what consultants observe through direct interaction with employers and domestic helpers. Every household differs in background, communication style, and daily routines, just as every helper brings a distinct personality, attitude, and set of values that cannot be captured through a resume alone.Through direct interaction with both sides, consultants gain a clearer sense of whether a match is likely to remain stable over time.

For this reason, even as information technology continues to advance and video interviews become increasingly common, My Sweet Home sends Hong Kong–based consultants to the Philippines each week to conduct in-person interviews. Face-to-face interaction allows consultants to observe a helper’s attitude, behaviour, responsiveness, and emotional stability with greater accuracy. Resumes reflect skills, and videos demonstrate language ability, but qualities such as attitude, patience, responsibility, commitment to family life, and sincerity emerge only through direct human interaction.

My Sweet Home’s AI-powered domestic helper comparison tool is built on the agency’s own long-established database.

Maintaining Balance Between Technology and Professional Matching Standards

As the first employment agency in Hong Kong to introduce an AI-powered domestic helper comparison tool, My Sweet Home leads the industry in technology while maintaining a consistent matching philosophy. This innovation brings together years of matching experience and industry insight from the consultant team, using AI to organise and structure professional knowledge. The training data comes from real frontline matching cases and is applied to internal training, improving knowledge transfer while maintaining consistent professional standards and service quality across the team.

The domestic helper industry will continue to digitalise, but effective matching relies on trust and communication. In an era of rapid technological advancement, Daniel has chosen to lead My Sweet Home along a path that is both modern and rooted in direct human interaction. He believes that while technology can accelerate processes, successful matching depends on professional care and attention.

For employers seeking a more structured way to begin matching, My Sweet Home’s AI-powered domestic helper comparison tool provides a clearer and more efficient starting point.

Hashtag: #MySweetHomeEmploymentAgency #DomesticHelpers #AIHelperComparison #EmploymentAgency



The issuer is solely responsible for the content of this announcement.

My Sweet Home Employment Agency

Established in 2012, My Sweet Home Employment Agency is dedicated to fostering long-term, trustworthy relationships among employers, domestic helpers, and consultants. Guided by our core values of “building lasting client relationships through innovation and service excellence,” we are committed to provide exceptional support throughout the entire application process to ensure that each client receives personalized, attentive, and high-quality service.
With a strong presence across Hong Kong Island, Kowloon, and the New Territories, My Sweet Home Employment Agency has grown into one of the leading employment agency groups in Hong Kong. Our continuous pursuit of innovation and service refinement reflects our unwavering goal: to exceed client expectations through efficiency, accuracy, sincerity, attentiveness, and professionalism.

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90 Million Downloads & Counting: ELSA Speak’s AI helps HK Professionals Increase Market Value and Unlock Global Opportunities

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HONG KONG SAR – Media OutReach Newswire – 8 January 2026 – With intensifying global competition and remote work becoming the new normal, Hong Kong people’s “English capital” is facing unprecedented challenges. Multiple international English proficiency indicators show that local talent’s spoken English competitiveness is being rapidly caught up by neighboring regions. When professional capabilities are “discounted” due to language communication. From Silicon Valley, the AI English learning app ELSA Speak, which has surpassed 90 million downloads globally, officially enters the local market. As a pioneer in AI English education, ELSA Speak aims to help Hong Kong elites overcome their fear of “Hong Kong English,” transforming language into a tangible asset for salary increases and job transitions.

“Dumb English” as a Career Ceiling: Strong Reading and Writing, Weak Oral Skills

The Hong Kong workplace demands precision and efficiency. While many professionals have solid reading and writing skills, they often lose confidence during multinational meetings or high-pressure interview negotiations due to pronunciation challenges. The local education system’s long-standing exam-oriented culture, which “emphasizes reading and writing while neglecting listening and speaking,” combined with the outflow of core talent aged 31 to 40, means that if the new generation’s spoken communication skills are not improved, Hong Kong’s linguistic advantage as an international financial center could be further weakened.

Silicon Valley Patented AI: Transforming English from “Burden” to “Asset” in Just 10 Minutes a Day

  • Personalized Learning: ELSA Speak offers a “Personalized Learning Path” that targets users’ professional backgrounds, English levels, and learning goals, creating tailored courses. It covers core dimensions such as pronunciation, accent, conversation, grammar, and vocabulary, emphasizing “learning by application” to save busy professionals from blindly searching for resources, ensuring every practice session translates into workplace competence.
  • Phoneme-Level Accuracy Correction: With a patented AI technology boasting over 95% accuracy, ELSA Speak can instantly analyze pronunciation, stress, and intonation, providing guidance for common pronunciation pitfalls among Asians.
  • AI Role-Playing: By simulating various everyday and workplace scenarios, ELSA Speak makes learning faster and easier, closely mirroring real-life situations, such as “how to advocate for resources from overseas supervisors” or “negotiating salaries under pressure,” enabling users to practice before entering actual scenarios.
  • Authoritative Course Integration: Partnering with leading global publishers, ELSA Speak offers comprehensive professional courses in business English, IELTS, and TOEFL, supporting competitiveness for overseas positions.

“Good English is not measured by your exam scores, but by your ability to hit the key points in meetings.” ELSA Speak employs a “Native-like Score” mechanism, making progress visible, so language proficiency is no longer subjective but a clearly demonstrable “career asset.”

2026 Career Investment: Breaking the Salary Ceiling

ELSA Speak is not just a learning tool; it’s a catalyst for transforming regional talent into “global high-paid professionals.” The innovative application of ELSA Speak has also attracted significant attention, sharing at the ATD 2025 Asia-Pacific Conference in Taiwan how AI can drive personalized training, turning precise English skills into quantifiable corporate competitiveness, helping businesses build future talent teams.

Currently, ELSA Speak is fully available for download on the App Store and Google Play. Starting now, you can click the link to experience your personalized learning journey and position yourself for job transitions and salary increases in 2026.

Learn more about ELSA Speak: https://tinyurl.com/elsa-pr2025-hknews
Download the ELSA Speak app: https://elsaspeak.onelink.me/1AuS/hk25

Hashtag: #ELSASpeak

The issuer is solely responsible for the content of this announcement.

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Geely Redefines Next-Gen Smart Vehicle Tech, Unveiling Full-Domain AI 2.0 and G-ASD at CES 2026

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  • Geely returned to CES 2026 for the third time, unveiling Full-Domain AI 2.0 and G-ASD to redefine next-gen smart vehicle tech.
  • Geely advanced from “Full-Domain AI 1.0” to 2.0, while officially launching the G-ASD intelligent driving system to accelerate the transition to high-level autonomous driving.

LAS VEGAS, USA – Media OutReach Newswire – 7 January 2026 – Geely Auto Group attended the Consumer Electronics Show (CES) 2026 for the third consecutive year, reinforcing its commitment to leading the next era of intelligent mobility. As CES continues to evolve into an AI-driven cross-industry innovation platform, Geely took center stage to unveil two major breakthroughs that will redefine the technical foundation of next-generation smart vehicles: Full-Domain AI 2.0, Geely’s upgraded vehicle intelligence architecture, and G-ASD (Geely Afari Smart Driving), Geely’s newly launched intelligent driving system designed to accelerate the transition to high-level autonomous driving.

Full-Domain AI 2.0 marks a significant evolution from Geely’s previous Full-Domain AI 1.0, shifting from fragmented, module-based intelligence toward a unified vehicle-wide AI architecture. Geely has achieved deep integration of vehicle-level computing power, data, and models to establish a powerful central intelligent engine, effectively empowering all vehicle functions with a “super AI brain” capable of unified scheduling and efficient collaboration across domains. This approach enables intelligent systems across the cockpit, chassis, safety, and driving domains to achieve mutual access and real-time interaction.

G-ASD marks a major step forward toward high-level autonomous driving. Developed as Geely’s next-generation intelligent driving system, G-ASD combines advanced AI, large-scale real-world driving data, and high-performance sensing and computing hardware to enhance safety and driving confidence in complex traffic scenarios.

Jerry Gan, CEO of Geely Auto Group: “AI is reshaping the automotive industry in many ways, from powertrains and components to a systematic reconstruction of mobility ecosystems and lifestyles. Geely is committed to creating safe, sustainable, and intelligent mobility for the world.”

Li Chuanhai, CTO of Geely Auto Group: “By 2030, cars will evolve into ‘Super Intelligence’ with emotional awareness, proactive service, and continuous evolution. G-ASD and Full-Domain AI 2.0 are not distant concepts—they are tangible innovations that integrate with cockpits and chassis to deliver highly humanlike, super intelligent, and extremely user-friendly experiences.”

Hashtag: #Geely

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Jorakay Corporation Appoints Dr. Jirat Sirichalermpong as New CEO, Effective January 5, 2026

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BANGKOK, THAILAND – Media OutReach Newswire – 7 January 2026 – Jorakay Corporation Co., Ltd., Thailand’s leading construction innovation company, has appointed Dr. Jirat Sirichalermpong as Chief Executive Officer. He succeeds Mr. Suppapong Phetsuit, who will continue as Advisor to the Board. Dr. Jirat will lead the company under the brand direction “Build Today, Beyond Tomorrow,” driving sustainable growth while maintaining Jorakay’s market leadership in tile adhesive and tile grout, where it commands over 55% market share. His priorities include accelerating the company’s fast-growing construction chemicals business by developing innovative products for large-scale infrastructure projects, expanding the customer base, and strengthening distribution through Jorakay’s network of over 3,000 retail outlets in Thailand and overseas. The company will also intensify its push into existing and new international markets, competing on quality and high-performance solutions to drive stable sales growth.

Jorakay Corporation remains committed to developing world-class solutions that address sustainability under its “Build Your Tomorrow Now” concept, guided by three core pillars: elevating quality of life for Thai people (Life Beyond), building strong foundations to grow with partners (Opportunity Beyond), and reducing environmental impact to preserve a livable world for future generations (Sustainability Beyond).

Hashtag: #JorakayCorporation

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