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National Youth Council, KPMG in Singapore and Institute of Public Relations of Singapore (IPRS) co-design youth action programme for youths to drive social sustainability projects with industry mentors

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  • Launch of Gen2050, a structured accelerated programme to drive youth action in the area of social sustainability with an engagement series on key social issues
  • Avails opportunities for youths from all backgrounds to start ground-up initiatives with the support of industry mentors and subject matter experts
  • Provides youths with critical skillsets such as stakeholder management and seed funding to advance innovative ideas

SINGAPORE – Media OutReach Newswire – 5 June 2025 – The National Youth Council (NYC), KPMG in Singapore and Institute of Public Relations of Singapore (IPRS) today unveiled a youth action programme, Gen2050, to nurture youths’ ability in tackling pressing societal challenges. The tripartite collaboration aims to bring together expertise and support of the public, private and non-profit sector in the areas of youth engagement, industry perspectives and mentorship.

Two-prong programme to enable youths to drive meaningful change

As part of commemorating SG60, Gen2050 seeks to equip more than 1,000 youths with practical skills to influence, mobilise and drive meaningful change. The programme aims to reach out to youths of all backgrounds, including students with disadvantaged backgrounds, to provide easy access to critical skills and competencies including social entrepreneurship, problem solving, stakeholder management, and knowledge to develop impactful and scalable solutions.

Gen2050 offers two tracks – a structured programme with four key modules led by industry experts who will share insights to help participants develop and refine their ideas, and receive funding and mentorship to pilot them. The mentorship process also allows students to be plugged into professional networks where they get to discover potential career paths. Following the programme, selected participants of this track may be considered for national youth leadership programmes.

The second track features a curated series of youth engagements that offer youths the opportunity to directly engage with policymakers, industry leaders, and peers to discuss critical societal issues like the impact of artificial intelligence on jobs, equitable access to digital skills and mental wellness. These insights from these engagements will support the development of the SG Youth Plan, a five-year action plan that holds the hopes and aspirations of young Singaporeans for themselves and for Singapore, and outlines how youth, supported with opportunities, platforms, and resources, can take action to do good for Singapore with the support from the rest of society.

Gen2050 demonstrates how public-private collaboration amplifies youth-driven impact. NYC brings its expertise in youth engagement and understanding of the youth landscape, KPMG supports programme implementation with industry insights and its Leaders 2050 network of young professionals focused on driving positive impact. IPRS equips youths with strategic communication skills to augment the impact of their solutions.

“This tripartite collaboration demonstrates how the whole of society, and not just government, can collaborate as a collective to give our young people opportunities to learn, grow and drive impact at the same time,” said David Chua, Chief Executive Officer of NYC. “And if they do not succeed in implementing their ideas, they will still gain invaluable lessons, connections and insights that will shore up their confidence. We also aim to give youths with less access the opportunity to go through this programme.”

“Young people have the passion and energy to address the pressing challenges of our time, from social sustainability to climate change,” said Lee Sze Yeng, Managing Partner, KPMG in Singapore. “Channelling that restlessness into collaborative movements that drive meaningful progress is not straightforward. At KPMG, our experience with global youth programmes gives us a deep understanding of our next generation talents’ challenges and potential. Through Gen2050, we are dedicated to equipping youth with the guidance, skills and networks they need to transform their aspirations into impactful, lasting change.”

Ross Gan, President of IPRS, said, “Great ideas often make their biggest impact when they are clearly and authentically communicated in a manner that rallies others to the vision. At IPRS, one of our focus areas is on equipping youth and participants with practical strategies and skills to sharpen their messaging, build credibility, and drive action, ensuring their go-to-market solutions translate into real-world, measurable outcomes.”

For more details about Gen2050’s structured accelerated programme and youth dialogues, please see: https://kpmg.com/sg/en/home/media/press-releases/2025/06/gen2050-youth-action-programme.html
Hashtag: #KPMG

The issuer is solely responsible for the content of this announcement.

About KPMG

KPMG in Singapore is part of a global organisation of independent professional services firms providing Audit, Tax and Advisory services. We operate in 142 countries and territories with more than 275,000 partners and employees working in member firms around the world. Each KPMG firm is a legally distinct and separate entity and describes itself as such. KPMG International Limited is a private English company limited by guarantee. KPMG International Limited and its related entities do not provide services to clients.

For more detail about our structure, please visit kpmg.com/governance.

For more information, visit kpmg.com.sg

LinkedIn: linkedin.com/company/kpmg-singapore

About the National Youth Council

At NYC, we believe in a world where young people are respected and heard and have the ability to influence and make a difference in the world. Together with our partners, we develop future-ready youth who are committed to Singapore by instilling in them a heart for service, resilience and an enterprising spirit.

About the Institute of Public Relations of Singapore

Established in 1970 as a non-profit organisation, IPRS is the only accrediting body for Public Relations (PR) practitioners in Singapore. The Institute promotes excellence in the industry through knowledge exchange platforms and training programmes that are aligned with the many changes and developments in the practice of PR and Communications today.

IPRS has a growing membership consisting of professionals from diverse backgrounds in public relations, journalism, advertising, marketing, education, and management – a factor that has contributed to the Institute’s strength and dynamism.

There are 10 Student Chapters with various tertiary institutions to create opportunities for communications students and IPRS members to share expertise and experiences. The IPRS introduced the Biennial PRISM Awards (Public Relations In the Service of Mankind) in 1987 to recognise and reward excellence in PR and Communications in Singapore and the region.

About the SG Youth Plan

SG60 is about Building Singapore Together, and how each of us can contribute to a Singapore that we will proudly call home. NYC and its partners are organising a year-long series of engagements for youths to connect with others who are just as passionate about making a difference and taking action to build our shared future. The engagements will culminate in an SG Youth Plan – a five-year action plan created by youths, for youths, and supported by all of us, so that we collectively do our part for Singapore and fellow Singaporeans.

The SG Youth Plan will hold the hopes and aspirations of young Singaporeans for themselves and for Singapore, and outlines how youth, supported with opportunities, platforms, and resources, can take action to do good for Singapore, and details ideas for how every part of society can play a part in empowering youths to be the best versions of themselves.

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Paymentology Powers GoTyme Bank’s Apple Pay Launch in the Philippines

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GoTyme Bank becomes the first digital bank in the Philippines to enable Apple Pay, expanding secure and seamless digital payments for 10 million customers

MANILA, PHILIPPINES – Media OutReach Newswire – 18 August 2026 – Paymentology, the leading global issuer processor, today announced the successful launch of Apple Pay for GoTyme Bank in the Philippines. Through this launch, GoTyme becomes one of the first issuers in the Philippine market to enable Apple Pay, giving 10 million customers an easy, secure and private way to pay using their Apple devices.

As one of the country’s fastest-growing digital banks, GoTyme continues to accelerate its digital payments strategy by expanding secure, seamless and convenient payment experiences for Filipino consumers. Customers can now securely add their GoTyme debit card to Apple Wallet and make contactless payments in stores, within apps and online wherever Apple Pay is accepted.

Apple Pay uses industry-leading tokenisation technology, meaning card numbers are never stored on devices or shared with merchants. Instead, a unique Device Account Number is assigned, with every transaction authenticated through Face ID, Touch ID or a device passcode, providing an additional layer of security while delivering a fast, frictionless checkout experience.

Nate Clark, President and CEO at GoTyme Bank commented: “At GoTyme Bank, we’re constantly looking for ways to make banking simpler, safer and more rewarding for our customers. Bringing Apple Pay to GoTyme Bank customers in the Philippines gives them an easy and secure way to pay wherever they shop while continuing to earn rewards points on all their transactions. This is another step in our commitment to making everyday banking more beautiful and convenient for our customers.

The launch comes as digital payments continue to reshape the Philippine economy. According to the Bangko Sentral ng Pilipinas (BSP), digital payments now account for more than half of all retail payment transactions, as consumers increasingly embrace mobile-first banking and contactless payments. Meanwhile, smartphone penetration continues to rise, supporting growing demand for digital wallets and tokenised payment experiences. As digital commerce accelerates, enabling secure mobile payments through services such as Apple Pay is becoming an increasingly important differentiator for financial institutions.

Minh-Ha Truong, Head of Growth, APAC at Paymentology, added: “As a long-standing partner to GoTyme, we’re proud to support another significant milestone in its growth journey. Bringing Apple Pay to market demonstrates how modern, cloud-native issuer processing enables digital banks to rapidly deliver innovative payment experiences while maintaining the highest standards of security, scalability and performance. Together, we’re helping shape the future of digital payments in the Philippines.”

The launch further strengthens GoTyme’s position as one of Southeast Asia’s leading digital banks and highlights the value of Paymentology’s cloud-native issuer processing platform in helping banks and fintechs rapidly introduce innovative payment capabilities that meet evolving customer expectations.

Hashtag: #Paymentology



The issuer is solely responsible for the content of this announcement.

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New Documentary Under the Hakka Liugdui Sun From Discovery to Debut on August 20 in Southeast Asia

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SINGAPORE – Media OutReach Newswire – 18 August 2026 – Under the Hakka Liugdui Sun, a brand-new three-part documentary by Discovery produced in partnership with the Hakka Affairs Council in Taiwan, takes audiences deep into Liugdui, a historic Hakka settlement region in southern Taiwan that has been home to Hakka communities for more than 300 years. Through stories of water stewardship, agricultural innovation, and food traditions, the documentary reveals how one community continues to adapt, thrive, and pass on its cultural heritage across generations.

Set against the sun-drenched landscapes of southern Taiwan, Under the Hakka Liugdui Sun highlights how the people of Liugdui have thrived alongside the land for over 300 years. Following local scholars, farmers, and artisans, the documentary explores how this community adapts its deep-rooted traditions—from water stewardship to food heritage—in response to environmental and economic change, offering vital modern insights on sustainability, rural revitalization, and cultural continuity.

Across three episodes—Water, agriculture, and food—the documentary explores how the people of Liugdui blend tradition with modern innovation. Viewers meet groundwater experts, farmers pioneering sustainable crops, and artisans repurposing local materials like betel nut, alongside culinary practitioners who preserve Hakka identity through ancestral rituals, communal feasts, and family traditions that unite generations.

Audiences will discover a community that views tradition not as something fixed in the past, but as a living legacy that continues to evolve. From innovative groundwater management and botanical dyeing to ritual feasts and modern interpretations of Hakka cuisine – the documentary celebrates the creativity, resilience, and values that have sustained Liugdui for centuries.

Under the Hakka Liugdui Sun premieres in Southeast Asia on Discovery Channel, Thursday, August 20 at 7:10pm; TLC Channel, Monday, August 24 at 7:10pm; and Discovery Asia, Tuesday, August 25 at 9:25pm.

Hashtag: #Discovery

The issuer is solely responsible for the content of this announcement.

About Discovery Channel

Across every platform, Discovery Channel is dedicated to connecting audiences who have a passion for adventure and crave a connection to the world around them. Popular series including Deadliest Catch, Expedition Unknown and Gold Rush, along with Shark Week, the annual tentpole programming event, serve as trusted portals that transport viewers directly into thrilling, real, high stakes moments. Through smart, authentic characters whose stories inform and inspire, Discovery celebrates the men and women who will stop at nothing to explore new spaces and achieve their dreams. For more information, please visit

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2026 Taiwan Four-Season Springs Travel Campaign Officially Launches

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TAIPEI, TAIWAN – Media OutReach Newswire – 17 August 2026 – The Tri-Mountain National Scenic Area Headquarters , Tourism Administration, MOTC Aug.13 announced the launch of the 2026–2027 “Greetings from Taiwan Springs” campaign. Highlighting “Four-Season Springs Travel” and “Taiwanese Healing Wellness,” the initiative connects 19 unique spring destinations across Taiwan, integrating culinary experiences, cultural tours, and distinctive accommodations to establish hot spring travel as a year-round attraction.

Edward Lee and Andrew Chau Serve as Hot Spring Travel Guides, Exploring Local Terroir and Regional Specialties across Taiwan

The launch press conference broke away from tradition with a vibrant runway show featuring celebrity “Hot Spring Travel Navigators,” including acclaimed chef Edward Lee from Netflix’s Culinary Class Wars, visual identity creative director Yen Po-Chun, TSUTAYA BOOKSTORE Taiwan Chairman Kazuma Otsuka, and actor-host Andrew Chau. Together with local businesses, they showcased regional agriculture, specialties, and lifestyle products.

The official launch celebration kicks off on September 4 at Guguan Park in Taichung, featuring a themed parade with over 500 participants and the lighting ceremony for the Lishan–Guguan Light Art Festival, which stars a massive eight-meter “OhBear” light installation. The festivities continue on September 5 with a guided tribal trekking tour in Guguan, offering participants an exclusive NT$500 accommodation discount.

To promote four-season wellness tourism globally, the campaign partners with the East Asia Hot Spring Association for an international symposium on September 4. Key promotions also include complimentary LINE POINTS for new followers, curated packages starting at NT$299, and a flash sale of 800 limited NT$1 Hot Spring Vouchers for the Double 11 Shopping Festival. Furthermore, cross-sector collaborations offer half-price entry to national forest areas, limited-edition Taiwan Railway bento boxes, and Guanziling mud spring skincare products to enrich the travel experience.Hashtag: #TaiwanFourSeasonSprings

The issuer is solely responsible for the content of this announcement.

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