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New Funding to Accelerate Sandbox VR’s Global Franchise Program Set for Explosive Growth, With 200 Projected Stores in 2027
The company topped 1.4 million tickets sold in 2024. An average Sandbox VR location in the US achieved US$1.7 million in annual revenue.
With a predominant presence in the US and Western Europe, Sandbox VR has grown the number of lifetime franchise operators 3x in 2024 alone, from 8 to 25 total operators. With this momentum, the company plans to operate 200 locations before the end of 2027.
Other notable investors in this round include Abacus Ventures Growth Fund, which has invested over US $1 million, and Hyphen Capital.
Robust Expansion Through Franchise Program
With over 100k players monthly, Sandbox VR is rapidly growing its global footprint with thriving corporate-owned locations and a robust franchising program.
Sandbox VR’s franchise program launched in 2019 for international markets and opened up for the US territories since April 2024. Franchising has been instrumental in making Sandbox VR the fastest-growing location-based VR startup globally, and this momentum signals continued rapid growth, the company said. Its first franchise opened in Singapore in 2019.
“We are passionate about creating the future of entertainment and giving people the opportunity to step into a whole new reality. After opening corporate-owned locations and seeing millions of players gear up to enter our immersive virtual reality experiences, work together toward a common goal, and create connections while being active and having fun, we were excited to expand our presence further,” said Steve Zhao, Founder and CEO of Sandbox VR.
“We knew franchising was a key component of scaling and that it was critical that we work with the right partners, operators who share our passion and believe in our vision. Today, we are thrilled to be working with esteemed franchise partners across the globe and look forward to collaborating with additional partners as our franchise program continues to flourish.”
Chibo Tang, Managing Partner at Gobi Partners, expressed confidence in Sandbox VR’s trajectory, “As a serial backer of Sandbox VR, we have witnessed the company’s remarkable evolution from pioneering immersive entertainment to becoming a global leader in location-based virtual reality. Their focus on global expansion, franchise scalability, proprietary VR technology, and innovative IP development sets them apart in the industry. We are proud to lead this latest round of funding and continue supporting Sandbox VR in its mission to redefine entertainment and create unparalleled experiences for players worldwide.”
Franchise Partners Remain Key to Success with Growth Opportunity in Asia
Asia remains a key market for Sandbox VR, with its strong corporate presence in Hong Kong and Singapore, and corporate-owned locations in Hong Kong, Macau and Shanghai.
Apparel Group, a global fashion and lifestyle conglomerate in the Middle East, partnered with Sandbox VR to bring virtual reality innovation to the region. Apparel Group has over 85 brands and over 2,200 stores across 14 countries. This collaboration will begin with 25 locations in the Middle East.
Sandbox VR’s UK and Ireland franchise partners, VR Entertainment Group, is proof of the strength of the Sandbox VR franchise program. They have launched three UK locations, two in London and one in Birmingham, and plan to open additional locations across the UK and Ireland. In London alone, VR Entertainment Group has seen a 16.8% increase in guests year-to-date and projects their 2024 revenue to top $5 million.
Sandbox VR is working with two franchise partners in Germany, NextLevel Erlebnisse GmbH and Royal Casino DGS GmbH. The former signed an agreement to open three locations in 2022. The success of their first locations led NextLevel Erlebnisse GmbH to expand their agreement in 2023 to 12 locations across West Germany by mid-2026. Franchise partner Royal Casino DGS GmbH executed an ambitious 12-unit deal to open locations across Northern and Eastern Germany by the end of 2026 after reading an article about Sandbox VR. Their first two locations, in Hamburg and Berlin, opened in 2024. With six locations currently open and many more to come, Germany is Sandbox VR’s largest international market.
What Sandbox VR is offering
Sandbox VR is creating the world’s most immersive full-body VR platform and experiences using proprietary, patented technology that combines full-body motion capture and high-quality haptics to provide unprecedented realism and complete immersion that’s not possible with home VR or other location-based VR platforms.
As of January 2025, Sandbox VR offers nine exclusive games, including original and branded experiences, such as Squid Game Virtuals, created in collaboration with Netflix. They are all developed by in-house AAA gaming studios in Hong Kong and Vancouver, led by game industry veterans and are specifically designed for groups to play as social experiences. Teams of up to six freely roam and explore virtual worlds together while relying on each other to succeed and to experience being the stars of their own action movie.
The list of Sandbox VR immersive entertainment experiences
| Rebel Moon: The Descent
– Images available HERE |
The newest Sandbox VR experience and second partnership with Netflix, Rebel Moon: The Descent allows you to enter the thrilling sci-fi franchise that’s taken the world by storm. |
| Deadwood PHOBIA
– Images available HERE |
The latest installment of VR’s most iconic zombie series, Deadwood PHOBIA takes players into a derelict medical facility crawling with unprecedented, mind-bending horrors. |
| Squid Game Virtuals – Images available HERE | Compete against your crew in several pulse-pounding (yet more approachable, but just as thrilling) mini-games inspired by the #1 Netflix series. Play again and again to experience and master all-new games and challenges. |
| Seekers of the Shard: Dragonfire – Images available HERE | Journey through a world of fantasy and explore a ruined fortress, an underground river, a haunted tomb and the dragon’s tower as you become Seekers of the Shard. |
| Deadwood Valley – Images available HERE | Engage in an adrenaline-pumping thrill-ride through a town overrun by zombies. Your squad could stop the zombie menace forever – or die trying! |
| Deadwood Mansion – Images available HERE | Do you have what it takes to survive a zombie apocalypse? Work with your team to protect Deadwood Mansion from a terrifying horde of undead. |
| Curse of Davy Jones – Images available HERE | Battle on the high seas against a variety of supernatural creatures and hunt for the long-lost treasure of Davy Jones. |
| Amber Sky 2088 – Images available HERE | Become heroic Androids equipped with futuristic weapons and soar through the clouds on a space elevator while defending Earth from an alien invasion. |
| UFL: Unbound Fighting League – Images available HERE | Transform into a futuristic gladiator and compete against your friends in thrilling duels in a breathtaking arena beyond the limits of reality. |
Hashtag: #SandboxVR
https://sandboxvr.com/
https://www.linkedin.com/company/sandboxvr
The issuer is solely responsible for the content of this announcement.
Sandbox VR
Sandbox VR is the world’s premier destination for premium, location-based virtual reality games. The company has created the world’s most immersive full-body VR platform and boasts exclusive games, including original and branded experiences, such as Squid Game Virtuals, created in collaboration with Netflix. Now operating in 54 locations and attracting over 100k players monthly, Sandbox VR is rapidly growing its global footprint with thriving corporate-owned locations and a robust franchising program.
The company has been recognised as one of Fast Company’s 2024 Most Innovative Companies and is the 129th fastest-growing company in America on the 2024 Inc. 5000 list. Sandbox VR is headquartered in San Francisco, California with offices in Hong Kong and Vancouver. The company has raised over US$60 million from investors, including Andreessen Horowitz, Alibaba Entrepreneurs Fund, Gobi Partners, and Craft. Individual investors include Justin Timberlake, Katy Perry, Kevin Durant and Will Smith.
About Gobi Partners
Gobi Partners is an Asia-focused venture capital firm with US$1.6 billion in Assets Under Management (AUM). Headquartered in Kuala Lumpur and Hong Kong, the firm supports entrepreneurs from the early to growth stages and focuses on emerging and underserved markets.
Founded in 2002, Gobi has raised 21 funds and invested in over 380 startups, with 62 operating in the Circular Economy. Gobi has grown to 15 locations across key markets in Bangkok, Beijing, Dhaka, Guangzhou, Ho Chi Minh City, Hong Kong, Jakarta, Karachi, Kuala Lumpur, Lahore, Manila, Shanghai, Shenzhen, Singapore and Tianjin.
As a Participant in the United Nations Global Compact, Gobi Partners is committed to aligning strategies and operations with universal human rights, labour, environment, and anti-corruption principles to ensure long-term value creation and sustainability across its portfolio. The firm launched its third Sustainability Report in June 2024.
For more information about Gobi Partners, please visit https://gobi.vc
Investment by leading industry institute supports Tracr’s evolution to becoming an independent, industry-wide platform for natural diamond provenance
LAS VEGAS, US – Media OutReach Newswire – 9 June 2026 – De Beers Group and GIA (Gemological Institute of America) today announced the signing of a definitive agreement for GIA to acquire a 30 per cent shareholding in Tracr, the De Beers Group-backed company behind the development of the pioneering diamond provenance blockchain-driven platform.
The agreement marks a significant milestone in Tracr’s evolution towards independence and reflects GIA’s confidence in the platform’s role as an industry-wide infrastructure to advance natural diamond provenance and traceability at scale.
GIA’s investment – which builds on a 2023 initiative to include diamond provenance information registered on Tracr’s platform on eligible GIA diamond grading reports – represents a significant step in this transition, reinforcing Tracr’s long-term credibility across the diamond value chain.
Al Cook, CEO of De Beers Group, said: “Consumers deserve to know where their diamonds come from and they should feel more confident in their understanding of each diamond’s source. At De Beers we have been providing provenance data on diamonds through Tracr for several years and we believe that delivering provenance should become an industry standard. Following our promise to open Tracr up to broad ownership, we are proud to be partnering with GIA as Tracr evolves into an independent, industry-wide platform. We will work alongside GIA to advance provenance transparency for the entire diamond sector.”
Pritesh Patel, President and CEO of GIA, said: “At GIA, our mission has always been rooted in trust, integrity, and consumer confidence. Our collaboration with Tracr over the past several years reinforced our belief that combining source-based blockchain provenance with GIA’s independent grading and identification expertise can help unlock a new level of transparency for the diamond industry. As Tracr continues to scale globally, we see a tremendous opportunity to deliver meaningful, verifiable provenance information from the source to the consumer. We are proud to deepen our commitment through this investment and help shape the next evolution of transparency, traceability, and trust across our industry.”
Jillian Wolk, CEO of Tracr, said: “The start of Tracr’s evolution into an independent platform, as a result of GIA’s investment, creates a strong foundation for the future. I am excited to continue scaling the platform and bringing more producers on board, which will support Tracr in enabling the individual journey of every registered diamond to come to life. Each stone carries its own narrative, defined by its source and the craftsmanship that has shaped it, and as Tracr continues to grow we have a fantastic opportunity to help reveal those unique stories.”
Today, more than five million rough diamonds have been registered on Tracr at source, representing around two-thirds of De Beers’rough diamond production by value. Since January 2025, single country of origin for De Beers diamonds has been available on Tracr, with all newly sourced De Beers rough diamonds of one carat and above being registered on the platform.
Hashtag: #NaturalDiamonds #Diamonds #DeBeersGroup #GIA #Tracr
https://www.debeersgroup.com/
https://www.linkedin.com/company/debeersgroup/
http://www.twitter.com/DeBeersGroup
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The issuer is solely responsible for the content of this announcement.
About De Beers Group
Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers Jewellers and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair. De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services via De Beers Institute of Diamonds and a wide range of diamond sorting, detection and classification technology systems via De Beers Group Ignite. De Beers Group is committed to ‘Building Forever,’ a holistic and integrated approach for creating a better future – where safety, human rights and ethical integrity continue to be paramount; where communities thrive and the environment is protected; and where there are equal opportunities for all. De Beers Group is a member of the Anglo-American plc group. For further information, visit www.debeersgroup.com.
About GIA
An independent nonprofit organization, GIA (Gemological Institute of America), established in 1931, is recognized as the world’s foremost authority in gemology. GIA invented the famous 4Cs of Color, Clarity, Cut and Carat Weight and, in 1953, created the International Diamond Grading System™ which is recognized around the world as the standard for diamond quality.
Through research, education, gemological laboratory services and instrument development, the Institute is dedicated to ensuring the public trust in gems and jewelry by upholding the highest standards of integrity, academics, science and professionalism.
Media OutReach
Smart Design Global 2026 Awards Presentation Ceremony Proudly Unveils 52 Original Award-Winning Designs International Tour Highlights Hong Kong’s Creative Design Power
Set to Appear at Bangkok Mega Show and Paris Maison&Objet
HONG KONG SAR –
About The Hong Kong Exporters’ Association
Founded in 1955, The Hong Kong Exporters’ Association (The HKEA) is a non-profit making trade association registered under the Hong Kong Companies Ordinance as a company limited by guarantee. The HKEA is committed to creating new business opportunities and enhancing market value for Hong Kong exporters, aiming to position Hong Kong as a premier trading hub. The HKEA focuses on serving the industry and taking export trade as its core value, helping members expand their business by closely liaising with the government, initiating different projects, and organising seminars, business gatherings, business delegation trips and exhibitions. The HKEA also disseminate the latest local and international trade information and provides online product display and search services for additional publicity, to further promote Hong Kong’s export trade and enhance market competitiveness.
The HKEA website:
About Cultural and Creative Industries Development Agency
The Cultural and Creative Industries Development Agency (CCIDA), formerly known as Create Hong Kong (CreateHK) since 2009, was established in June 2024. CCIDA is a dedicated office under the Culture, Sports and Tourism Bureau of the Government of the Hong Kong Special Administrative Region (HKSAR Government) to provide one-stop services and support to the cultural and creative sectors with a mission to foster a conducive environment in Hong Kong to facilitate development of the arts, culture and creative sectors as industries. CCIDA’s strategic foci are nurturing talent and facilitating start-ups, exploring markets, promoting cross-sectoral and multi-disciplinary collaboration, promoting industrialisation of the arts, culture and creative sectors under the industry-oriented principle, and fostering a creative atmosphere in the community, thereby reinforcing Hong Kong as Asia’s creative capital and our positioning as the East-meets-West centre for international cultural exchange.
CCIDA’s website: www.ccidahk.gov.hk
Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, the Cultural and Creative Industries Development Agency, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.
Media OutReach
Disney Garden of Wonder blooms to life again at Singapore’s Gardens by the Bay with all-new character topiaries
SINGAPORE – Media OutReach Newswire – 8 June 2026 – Disney magic blooms anew at Singapore’s premier horticultural destination Gardens by the Bay as the second edition of Disney Garden of Wonder, opens today. Featuring 23 vibrant topiaries inspired by beloved Disney and Pixar characters, the enchanting showcase transforms Floral Fantasy into a world of floral artistry and imagination through 14 March 2027.
Organised in collaboration with Disney and supported by the Singapore Tourism Board, Disney Garden of Wonder is inspired by Disney and Pixar stories that have charmed generations of fans around the world, inviting people of all ages to re-discover their favourite stories of courage, kindness, friendship and love through the beauty of plants. Following the success of its debut at Gardens by the Bay in 2024, the enthralling floral showcase returns in an even more special second edition.
Visitors can look forward to five themed areas:
- Frozen, in which topiary versions of Anna, Elsa and Olaf preside over an enchanting snowy landscape, brought to life through themed lighting that imagines a frost-kissed world of wonder. Inspired by Elsa’s Ice Palace, visitors can step on a floor where magical snowflakes dance and respond to movement.
- Disney princesses, where Rapunzel appears alongside her best friend Pascal the chameleon; Belle is with the Beast and their enchanted companions; and Jasmine is accompanied by her loyal tiger Rajah.
- Hundred Acre Wood, where Winnie the Pooh, Eeyore, Piglet and Tigger gather in a cheerful party scene. Tigger bounces up and down while Piglet twirls, and visitors can picture themselves joining everyone at the table!
- Toy Story 5, where Woody, Jessie and Buzz Lightyear appear as topiaries in a playful setting inspired by Bonnie’s Room, alongside displays of new characters Lilypad and Smarty Pants.
- Go Local, a Singaporean-themed zone where Disney characters are reimagined in familiar local settings. Chip ‘n Dale perch atop a giant ice cream sandwich; Minnie Mouse and Daisy Duck share the spicy rice noodle dish laksa; and Mickey Mouse makes the traditional beverage teh tarik with Donald Duck.
Outside Floral Fantasy, a 4m-tall Sorcerer’s Apprentice Mickey marks the entrance and welcomes visitors to Gardens by the Bay.
The hand-assembled topiaries are crafted from more than 40 species of preserved and dried floral materials, which took more than 16,000 man hours.
Each material was selected for its colour, texture and form, helping to reflect each character’s features. Plenty of flowers are used for the Disney princesses for example, while Rapunzel’s hair is crafted from Stipa, a perennial grass that has fluffy or oat-like flowerheads.
The surrounding landscapes also use plant palettes that reflect the mood of each zone — sunflowers and marigolds reflect the honey-toned meadow setting of Winnie the Pooh, while lilies and roses bring out the romantic and jewel-toned settings of Disney Princess stories. Hydrangeas and dusty miller evoke the icy blues, whites and silvers of Frozen.
Throughout the duration of Garden of Wonder, visitors can enjoy select weekend Meet and Greet sessions with Mickey Mouse and Minnie Mouse in outfits inspired by Singapore’s national flower, the Vanda Miss Joaquim. Donald Duck and Daisy Duck will also join the experience on select weekends, dressed for a sunny getaway on our tropical island. Meet and Greet dates are available at www.gardensbythebay.com.sg/disneygardenofwonder.
Visitors can round off their experience with shopping at the gift shop, which carries items launching exclusively at Disney Garden of Wonder.
Hashtag: #DisneyGardenofWonder #FloralFantasy #GardensbytheBay
http://www.gardensbythebay.com.sg
https://sg.linkedin.com/company/gardens-by-the-bay
https://www.facebook.com/gardensbythebay/
https://www.instagram.com/gardensbythebay/
The issuer is solely responsible for the content of this announcement.
Gardens by the Bay
An integral part of Singapore’s “City in Nature” vision, Gardens by the Bay is a national garden and premier horticultural attraction that showcases the best of garden and floral artistry for all to enjoy. Spanning 101 hectares in the heart of Singapore’s downtown Marina Bay, it comprises three waterfront gardens – Bay South, Bay East, and Bay Central. Bay South, the largest at 54 hectares, officially opened on 29 June 2012.
Guided by the vision to be a world of gardens for all to own, enjoy and cherish, the Gardens’ extensive plant collection, ever-changing floral displays, and myriad of engaging programmes have captured the imagination of many, while its Gift of Gardens community initiative, with Mr Tharman Shanmugaratnam, President of the Republic of Singapore as Patron, reaches out to people from all walks of life.
Since opening, Gardens by the Bay has welcomed more than 115 million visitors and garnered numerous international accolades including the third Top Attraction in the World in Tripadvisor Travelers’ Choice Awards Best of the Best 2026, Outstanding Achievement in Sustainability at the Singapore Tourism Awards 2024, Best Theme Attraction at TTG Travel Awards 2022 and 2023, and Best Attraction Experience at the Singapore Tourism Awards 2019. The Gardens continues to refresh and refine its offerings, to be a place that everyone can enjoy – a garden where wonder blooms.
For more information, visit www.gardensbythebay.com.sg.
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