Media OutReach
ONYX Hospitality Group Spotlights Shama Serviced Apartments: Redefining Urban Living Across Asia
Shama: A New Way of Living
Shama is designed for executives, professionals, and families who require both short- and long-term accommodation. It offers spacious residences with functional layouts – complete with kitchens and living areas – alongside amenities for everyday life. All of this is complemented by hotel-standard services to ensure comfort and ease.
More than just providing a place to live, Shama reimagines the home experience by blending the warmth of home with the conveniences of a hotel. This approach resonates with modern city dwellers who value quality of life and flexibility over traditional property ownership. It is why Shama stands as a pioneer of the New Urban Living Mindset, making the idea of a “second home” a reality for today’s urbanites.
Shama is more than just a place to stay; it is a new way of living. Offering flexibility, convenience, and a better quality of life, Shama is redefining the modern home for city dwellers across Asia.
Why Serviced Apartments?
For the new generation, a home is more than just a house or a condominium. It is about quality of life, convenience, and a sense of community. Today’s urban dwellers, especially executives and office professionals, are seeking a place that genuinely enhances their lives. They want more than simply a bed for the night or a permanent suburban address; they aspire to a space that seamlessly balances work, relaxation, and family life.
For professionals advancing their careers, a home close to their workplace, with convenient transport links and comprehensive services, is a critical advantage. It enables them to focus fully on their work, safe in the knowledge that when they return, they can unwind and recharge both physically and mentally without worrying about everyday details. For parents with children studying in the city, a “home” means a safe and accessible environment with services and communities that ensure a high quality of life – an environment where their children can thrive.
The Serviced Apartment Advantage
Serviced apartments have therefore emerged as the ideal solution for modern city living. They present a superior alternative to renting a condominium, which can often mean limited space and few services, or staying in a hotel, which is rarely practical for longer-term stays. Unlike purchasing a home, which carries the burden of maintenance and the challenge of relocating as circumstances change, serviced apartments provide a flexible, convenient option.
With features perfectly suited to the urban lifestyle, serviced apartments provide spacious living areas complete with fully equipped kitchens, living rooms, and dedicated workspaces, as well as shared spaces for unwinding. Hotel-standard services take care of everyday essentials, while prime locations close to business districts, schools, and leading hospitals offer both convenience and peace of mind. Above all, serviced apartments foster a sense of community that enhances overall quality of life. And when the time comes to move on, residents can do so with ease – free from the burden of resale or letting.
This is why serviced apartments are becoming the new “second home” for today’s urban professionals. More than simply meeting residential needs, they combine flexibility, convenience, and quality of life for a truly fulfilling lifestyle.
Discover Shama across a range of locations, each designed to suit different lifestyles:
- Shama Yen-Akat Bangkok
A tranquil retreat in the Silom-Sathorn business district, surrounded by shops and restaurants. Ideal for pet owners and fitness enthusiasts, with Lumpini Park just minutes away. - Shama Ekamai Bangkok
Situated in the vibrant Ekkamai-Thonglor area, surrounded by community malls, cafés, and restaurants. With spacious residences perfect for long stays, it offers convenient access to Bangkok’s key business districts. - Shama Lakeview Asoke Bangkok
In the heart of Asoke, overlooking Benjakitti Park and close to major shopping, dining, and entertainment venues. - Shama Petchburi 47 Bangkok
Nestled in a quiet yet central location adjacent to Bangkok Hospital, and close to wellness centres, spas, and leisure facilities, making it ideal for extended stays. - Shama Sukhumvit Bangkok
A unique blend of greenery and modern conveniences in central Sukhumvit, with spacious residences and family-friendly amenities, just minutes from Bumrungrad Hospital. - Shama Rayong (Opening 2027)
Ideally positioned for both business and family living, close to industrial estates and international schools, offering an ideal long-term stay option in one of Thailand’s most important economic hubs.
For more information about ONYX Hospitality Group, please visit www.onyx-hospitality.com. To learn more about Shama, visit www.shama.com
Hashtag: #ONYX
The issuer is solely responsible for the content of this announcement.
Graduate salary data provides useful guidance, but it should not be read in isolation. Starting salary is one indicator of return on investment. It should be considered alongside employment rates, full-time permanent employment, industry pathways, career support, programme fit and long-term skills relevance.
For students considering Singapore Institute of Management Global Education (SIM GE), SIM’s Graduate Outcome & Employability page provides a reference point for understanding graduate outcomes. The page explains how SIM graduates have performed in the Private Education Institution Graduate Employment Survey (PEI GES), where they have worked, and how SIM supports students in building career readiness.
Why the PEI Graduate Employment Survey matters
For students considering private education pathways, the PEI Graduate Employment Survey (GES) is an important reference because it provides employment and salary outcomes for graduates from registered private education institutions.
The 2024/2025 PEI GES focused on economically active fresh graduates who graduated between May 2024 and April 2025 from full-time Bachelor’s level External Degree Programmes. The survey covered about 6,150 full-time graduates across 26 private education institutions, with a response rate of 61.6 per cent, and was conducted from October 2025 to January 2026.
Among 2,600 economically active PEI fresh graduate respondents in the labour force, 78.9 per cent secured employment within six months of graduation. The median gross monthly salary for PEI fresh graduates in full-time permanent employment remained stable at S$3,500.
This makes the PEI GES useful for students and parents who want to compare graduate outcomes within the private education sector. It also allows SIM’s graduate outcome data to be read against a broader PEI sector benchmark.
What SIM graduate outcome data shows
SIM’s Graduate Outcome & Employability page reports that SIM fresh graduate respondents recorded 81.0 per cent secured employment, 77.9 per cent currently employed, 47.0 per cent in full-time permanent employment and a median gross monthly salary of S$3,565. The page attributes these figures to Skills & Workforce Development Agency 2024/2025 PEI GES.
| Indicator | SIM | Avg of All PEI (include SIM) |
| Secured employment | 81.0% | 78.9% |
| Full-time permanent employment | 47.0% | 46.9% |
| Median gross monthly salary | S$3,565 | S$3,500 |
This comparison places SIM’s graduate outcomes at the top spectrum of the PEI sector. It also shows why employability should be assessed through more than one indicator. Secured employment, full-time permanent employment and median gross monthly salary each provide a different view of graduate outcomes.
Secured employment indicates whether graduates entered work, accepted job offers or were taking steps to start a business venture. Full-time permanent employment provides a view of stable employment. Median gross monthly salary shows the middle salary point among full-time permanently employed graduates.
Where SIM graduates have worked
SIM graduates have entered a range of sectors, including aviation, aerospace and engineering, airline and tourism, banking and financial services, information and communications technology, cybersecurity, insurance, consumer services, public sector and government, consulting and professional services, healthcare, logistics, transportation, retail and manufacturing.
These employer destinations are relevant because students are not only selecting a degree. They are also considering possible pathways into industries, job functions and future career options. A business-related pathway may support roles in banking, consulting, retail, logistics or entrepreneurship. A technology-related pathway may lead to opportunities in information and communications technology, cybersecurity, data, digital services or business technology roles.
How students should compare salary, employability and ROI
A practical approach to comparing degree options is to consider four areas: relevance, return, readiness and resilience.
| Factor | What to consider |
| Relevance | Does the degree connect to industries that are hiring? |
| Return | What do employment and salary outcomes show? |
| Readiness | What career support, internship guidance and employer exposure are available? |
| Resilience | Can the skills support future career changes? |
This approach helps students avoid selecting a degree based only on the highest salary benchmark. While starting salary is an important consideration, long-term value also depends on whether the student can build relevant skills, gain experience and adapt to changes in the labour market.
How SIM supports employability
SIM supports students through career preparation and employer engagement, including résumé writing, interview preparation, job search guidance, career fairs, employer talks, recruitment events, internship search guidance and workshops that build communication, teamwork, problem-solving and professional confidence.
Such support is relevant to return on investment because employability is influenced not only by the qualification awarded, but also by how prepared students are to enter the workforce. Career readiness, employer exposure and workplace skills can support the transition from study to employment.
Conclusion
Graduate starting salary is an important consideration for students and parents assessing higher education options in Singapore. However, it should not be the only measure used to evaluate a degree pathway.
A more balanced assessment considers employment rates, full-time permanent employment, median gross monthly salary, industry pathways, career support and long-term skills relevance. This provides a broader view of how a higher education pathway may support employability and future career development.
When read together with the PEI Graduate Employment Survey, national salary benchmarks and SIM’s Graduate Outcome & Employability page, graduate outcome data can help students and parents make more informed decisions about salary expectations, employability and return on investment.
References
- SIM’s Graduate Outcome & Employability page – https://www.sim.edu.sg/degrees-diplomas/parent-resource-hub/graduate-outcome-employability
- SWDA PEI Graduate Employment Survey 2024/2025 – https://www.swda.gov.sg/home/skills-career-resources/private-education-resources/graduate-employment-survey/2024-2025
- Employment Outcome for PEI Graduates – https://www.swda.gov.sg/home/newsroom/employment-outcomes-for-private-education-institution-graduates-remain-stable-in-2024-2025
- SIM Career Service – https://www.sim.edu.sg/degrees-diplomas/life-at-sim/career-services
Hashtag: #SIMGlobalEducation #SIMGE #GlobalEducation #InternationalDegree #CareerReady #FutureSkills
The issuer is solely responsible for the content of this announcement.
About SIM Global Education
SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 17,000 full- and part-time students and adult learners, of which approximately 41% are international students hailing from over 50 countries.
SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.
For more information on SIM Global Education, visit www.sim.edu.sg
Media OutReach
SBI Global Asset Management and DigiFT Launch JX, Bringing a Japanese Asset Manager’s Equity Strategy On-Chain for the First Time
The launch comes as investor attention returns to Japanese equities, supported by the Tokyo Stock Exchange’s continued push for listed companies to improve capital efficiency and demonstrate greater awareness of share-price performance. It also reflects a broader evolution in tokenization: the value of tokenized RWAs distributed on public blockchains grew from USD 5.9 billion to USD 21.9 billion globally in 2025, moving the category beyond cash-like instruments and into actively managed public-market strategies. DigiFT was an early mover in this shift, launching a tokenized U.S. equity income fund developed with BNY in January 2026. This shift is now extending directly into Japan’s own institutional market, where SBI Group has been among the country’s most active builders of on-chain financial infrastructure.
DigiFT holds Capital Markets Services and Recognised Market Operator licences from MAS, as well as Type 1 and Type 4 licences from the Hong Kong SFC – a dual regulatory standing that has made it a tokenization and distribution partner for global and regional asset managers, including UBS Asset Management, Invesco, BNY and Franklin Templeton. DigiFT’s roster now extends into Japan, through SBI GAM’s participation, adding a Japanese listed-equity strategy to that lineup for the first time. DigiFT is launching the JX Token on Solana, further expanding the availability of regulated RWAs on-chain, with ecosystem participants including Solana Company, Huma Finance and Plume.
SBI Holdings brings its own substantial on-chain track record to the collaboration. The group reported consolidated revenue of JPY 1.90 trillion for the fiscal year ended 31 March 2026, with its Crypto-asset Business segment generating JPY 89.6 billion in revenue over the same period. SBI Holdings has taken direct stakes across the region’s tokenization infrastructure, including leading a $50 million investment in Startale Group to build a blockchain purpose-built for tokenized securities, and holding a majority stake in Osaka Digital Exchange, operator of a secondary market for security tokens in Japan.
JX is structured around the underlying strategy managed by SBI AM. This authorized, manager-referenced model is critical as regulators are increasingly distinguishing tokenized securities developed with issuer or manager alignment from products that provide only indirect economic exposure. In a joint staff statement issued 28 January 2026, the U.S. SEC staff drew a formal line between issuer-sponsored tokenized securities, which can represent true ownership, and third-party products that typically offer only synthetic exposure or custodial entitlements – signalling an intent to encourage the former while curbing the spread of the latter.
Henry Zhang, Founder and Group CEO, DigiFT: “Our mission at DigiFT has always been to bring real, institutional-grade assets on-chain through infrastructure that investors and asset managers can actually trust. JX extends that mission to Japan for the first time, opening regulated, on-chain access to Japanese equities. We’re proud to build this with SBI Group, one of Japan’s most forward-looking financial institutions, and excited about what this partnership signals for the future of tokenization across the region.”
Hashtag: #DigiFT
The issuer is solely responsible for the content of this announcement.
Media OutReach
Smilegate LORDNINE Launches Pre-Registration for New Growth-Accelerated Server ‘Helena’ in Celebration of 1st Anniversary… 32,000 USDt Reward Event Underway
- Pre-registration for new server Helena opens July 14… Official launch on July 29
- Sweeping new server growth-support systems, including 50% additional EXP via Mastery Buff
- Rich rewards including a 32,000 USDt reward event, limited edition skins, and 1,111 summon tickets
SEOUL, SOUTH KOREA – EQS Newswire – 15 July 2026 – Smilegate announced on Tuesday, July 14 that pre-registration has begun for ‘Helena’, a new growth-accelerated server for the MMORPG 《LORDNINE: Infinite Class》 (developed by NX3 Games), in celebration of the game’s 1st anniversary.
Pre-registration for the new Helena server is available through the official LORDNINE page (https://l9asia.onstove.com/en), with the official launch scheduled for July 29 at 7:00 PM.
Helena is a growth-accelerated server designed to allow players to level up characters faster than on existing servers. Key features include a Mastery Buff that provides an additional 50% EXP gain and more than 40,000 ‘Fragments of Ancient Relics’ to support character progression, helping players settle in smoothly during the early stages.
To celebrate the launch of the Helena server, Smilegate has prepared a variety of events, including a 32,000 USDt reward event. Helena server users can participate in in-game attendance and mission events to obtain three Hero-grade avatars and three artifacts, as well as up to 1,111 summon tickets.
A pre-registration event will also be held. Users who sign up for pre-registration will receive a limited edition skin, and among users who refer 20 friends through the pre-registration page, a drawing will be held with winners receiving an iPhone 17 Pro.
In addition, a skin design contest will be held to celebrate the 1st anniversary. Participants can freely submit skin designs they would like to see released in LORDNINE. In-game rewards worth up to 80 million KRW are up for grabs, and notably, the grand prize-winning design will actually be released in-game.
For more information about the game, please visit the official page (https://l9asia.onstove.com/en).
| Contact Point | Office | Mobile Phone | ||||
| Sangjik Oh, Team Leader | 031-630-3142 | 010-5236-0571 | sj****@*******te.com | |||
| Hyeran In, Deputy General Manager | 031-630-3143 | 010-3291-6710 | hr****@*******te.com | |||
| Jiwon Hong, Deputy General Manager | 031-630-3144 | 010-4135-0298 | jw****@*******te.com | |||
| Taehyun Park, Assistant Manager | 031-630-3179 | 010-6805-1177 | th****@*******te.com |
Hashtag: #Smilegate
The issuer is solely responsible for the content of this announcement.
