Media OutReach
PizzaExpress Launches “Flavours of Hong Kong” New Menu
Satay Beef, Singapore Noodle Pizza Integrated into Italian Dishes Creatively with British Flair
HONG KONG, CHINA – Media OutReach Newswire – 18 September 2025 – PizzaExpress, originating from the UK, was founded by a globetrotter dedicated to bringing authentic handcrafted pizza experiences to food lovers worldwide. Now in Hong Kong with diversed culture, PizzaExpress has drawn inspiration from local culinary traditions to create a fusion menu “Flavours of Hong Kong” this September with a distinct Hong Kong flair, offering diners a delightful gastronomic journey that celebrates the city’s unique character. In exploring local flavours and ingredients, PizzaExpress has selected the century-old Hong Kong household brand “Lee Kum Kee” to develop this special menu, adding authentic local taste while upholding the brand’s dedication to quality ingredients.
Alongside the new dishes, “Flavours of Hong Kong” features exclusive Hong Kong-themed souvenirs and accessories. The campaign also brings back classic promotions, including the limited-time “All You Can Eat” feast featuring new menu items, as well as half-price offers on select traditional pizzas, allowing everyone to indulge in a multi-sensory experience.
Creative Hong Kong-Inspired Flavours: A Playful Menu Delivering Dual Experiences
The “Flavours of Hong Kong” menu showcases a range of innovative dishes. The “‘Real’ Pineapple Dough Ball” cleverly combines the classic Hong Kong pineapple bun with PizzaExpress’ signature dough balls, featuring a golden crispy crust and soft interior, paired with a homemade mascarpone butter dip – a blend of Northern Italian special mascarpone and Australian butter for a double-textured treat. The “Singapore Noodles Pizza” creatively elevates the beloved stir-fried noodle dish by incorporating premium seafood and Italian cold cuts—succulent prawns, naturally smoked mortadella, and fresh vegetables on a curry sauce base, topped with crispy vermicelli for added crunch and layered flavours. The “Hainan Chicken Pizza” uses a secret-recipe Hainanese sauce as its base, topped with slow-cook tender chicken, fresh tomato slices, and onions, and drizzled with balsamic glaze for a modern twist on a local favourite. The “Satay Braised Beef Spaghetti”[1] captures the essence of Hong Kong’s iconic flavours—carefully braised beef cheek stir-fried with aromatic satay sauce, fresh spinach, and onions, touched up with crushed peanuts and Parmesan cheese, offering a uniquely Hong Kong-style indulgence.
For drinks, the “Tropical Bliss” lives up to its name by blending pineapple chunks, passionfruit syrup, and Sprite into a refreshing tropical beverage. The “Black Cow” evokes childhood memories by combining chocolate ice cream with Coca-Cola—a classic Hong Kong-style float that’s simply irresistible! For dessert, the “French Dough with Butter” upgrades the signature baked dough balls with butter, condensed milk, and peanut butter for an indulgent treat. For an even more elevated experience, add a scoop of vanilla ice cream for an irresistible contrast of hot and cold.
Limited-Edition “Flavours of Hong Kong” Souvenirs: Cherish the Culinary Memories
With Hong Kong-themed accessories becoming increasingly popular among both tourists and locals, “Flavours of Hong Kong” extends its East-meets-West creativity by launching three quirky accessories, along with a Hong Kong signature red-white-blue themed crossbody bag. During the campaign, customers who spend HK$580 or more will receive a limited-edition “Flavours of Hong Kong” accessory, while those spending HK$980 or more will receive an additional limited-edition crossbody bag. Supplies are limited and available only while stocks last—it would be a remarkable experience to take home these unique culinary mementos!
Starting September 16, 2025, PizzaExpress will roll out a series of exciting promotions to celebrate the new school term and invite everyone to savour British-Hong Kong fusion flavours.
Classic Original Pizza Series Discount
Available Mondays to Thursdays (excluding public holidays) during the campaign period, members can enjoy half-price à la carte traditional pizzas, while non-members get 40% off. The offer applies to 11 Classic pizzas (Original Size), including the new “Hainan Chicken Pizza,” all featuring PizzaExpress’ signature traditional pizza base that has been proudly served since 1965.
Promotion period: September 16 to November 17, 2025
“All You Can Eat” 60-Minute Feast Makes a Comeback
The “All You Can Eat” feast is available Mondays to Fridays (excluding public holidays) from 2:30 PM to 6:00 PM. For just HK$98 per adult and HK$58 per child, diners can enjoy unlimited servings of select dishes, including “Margherita Pizza”, “Peking Duck Pizza”, “American Pizza”, signature “Baked Dough Balls”, and the new “Hainan Chicken Pizza,” all designed to celebrate the new menu.
Promotion period: September 16 to October 27, 2025
Peroni Italian Beer and Snack Combo
During the promotion, enjoy Baked Potato Skins with Beef or Chicken Wings paired with a small Peroni beer for just HK$118. Additional bottles can be added for HK$28, ensuring a delightful experience alongside the delicious food.
Promotion period: September 16 to November 17, 2025
“Flavours of Hong Kong” Menu Overview
Hashtag: #PizzaExpressHK #FlavoursofHongKong #60Years #FreshSince1965 #李錦記 #LeeKumKee
The issuer is solely responsible for the content of this announcement.
About PizzaExpress #PizzaExpressHK
PizzaExpress Hong Kong is owned and operated by PizzaExpress Group, United Kingdom. PizzaExpress is really proud of its pizzas, its love for music and supporting meaningful causes in the community. Since 1965 the restaurants have been serving hand-crafted pizzas made with the freshest ingredients. Each pizza is made to order by skilled Pizzaiolos (pizza chefs). Beautiful pizza served in a socially-responsible and creative environment; this truly is’Pizza in Style’.
PizzaExpress restaurants:
https://www.pizzaexpress.hk/our-restaurants
About Lee Kum Kee
Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions, and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create, and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices, and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit
www.LKK.com .
Media OutReach
The VinFast VF 8 and the New Priorities of EV Ownership
Just a few years ago, conversations surrounding EV buying were dominated by battery size, driving range and acceleration. Those things still matter today, but they are no longer the whole story. As EVs move into the mainstream, buyer priorities are shifting toward practical, long-term considerations, including the post-purchase experience, charging convenience, straightforward servicing, and the enduring reliability of the brand. These factors increasingly shape purchasing decisions, and they also provide a useful lens through which to look at the VinFast VF 8, an all-electric mid-size SUV.
Designed by the legendary Italian design house Pininfarina, the all-electric D-segment SUV combines clean, modern styling with the practicality expected of a family vehicle. It delivers up to 493 km of NEDC driving range, produces up to 402 horsepower through a dual-motor AWD system, and comes equipped with Level 2 driver assistance technologies, a 15.6-inch infotainment display, and a spacious cabin designed for everyday comfort. In the UAE, buyers also benefit from a 10-year vehicle warranty, a 10-year unlimited-mileage battery warranty, alongside 24/7 roadside assistance and five years of free maintenance up to 100,000 km.
While the VF 8 already has plenty to offer on paper, the real challenge is making ownership feel effortless once the excitement of the purchase has passed. Recognizing that, VinFast has invested heavily in the ecosystem that supports its vehicles.
Earlier this year, the company signed agreements with 29 international aftersales partners as part of a broader plan to expand its global service network to more than 1,100 workshops across North America, Europe, the Middle East, and Asia during 2026. The company is also rolling out customer support initiatives such as software updates, battery inspections, and technical support throughout the ownership journey.
In the UAE specifically, VinFast works with Al Tayer Motors to provide local aftersales support while continuing to strengthen its regional service network through experienced local partners. In March, the company signed an MoU with PlusX Electric, a DEWA-approved charging provider, to extend support beyond the dealership network. The plan includes portable charging pods, on-demand mobile charging, and emergency roadside charging services. The goal is to reduce downtime and eliminate the awkward scenario of running low on charge far from a plug.
“VinFast is committed to building a long-term and comprehensive EV ecosystem in the UAE, one that gives customers confidence not only in the quality and performance of our electric vehicles, but also in the reliability and accessibility of the supporting infrastructure,” one executive of VinFast Middle East said in a press release.
The Middle East is entering an important stage of its EV journey, with governments investing in cleaner mobility and consumers enjoying more choices than ever before. As the market evolves, delivering a competitive vehicle is only part of the equation, while making ownership straightforward is becoming just as important. The VinFast VF 8 reflects that shift, pairing the features of a modern electric SUV with growing investments in charging, aftersales support, and customer service.
Hashtag: #VinFast #EV
The issuer is solely responsible for the content of this announcement.
Media OutReach
ISCA Accountants Move Beyond the Numbers to Help Singaporeans Navigate Life’s Financial Decisions
Hashtag: #ISCA #CharteredAccountants #AnnualDinner #DifferenceMakers #Accounting #Accountancy
The issuer is solely responsible for the content of this announcement.
Institute of Singapore Chartered Accountants (ISCA)
Media OutReach
60,000 Accountancy and Corporate Finance Professionals to Be AI-Ready Over Three Years
ISCA and IMDA launch AIxAccountancy, the first AI fluency programme for non-tech professionals under the National AI Impact Programme
SINGAPORE – Media OutReach Newswire – 3 July 2026 – The Institute of Singapore Chartered Accountants (ISCA) and the Infocomm Media Development Authority (IMDA) officially launched the AI Fluency Programme, AIxAccountancy, today. The programme will empower accountancy and corporate finance professionals with the skills, confidence and know-how to use artificial intelligence (AI) effectively and responsibly at work. It supports ISCA’s broader commitment to strengthening AI capabilities across the profession, in line with its ambition to upskill 60,000 accountancy and corporate finance professionals [1] over a three-year period.
2. AIxAccountancy is the first training programme developed through IMDA’s partnership with professional bodies under the National AI Impact Programme (NAIIP) [2], which aims to train 100,000 non-tech professionals to become AI bilingual over the next three years. Prior to its launch, more than 20,000 individuals [3] across the public and private sectors, including tertiary students, had already expressed interest in AIxAccountancy, reflecting strong demand to build AI capabilities. The Accountant-General’s Department is also planning to incorporate the programme as part of the learning and development of all 4,000 public sector finance and internal audit officers. To make the programme widely accessible, AIxAccountancy will be offered free to ISCA members who are Singapore Citizens or Permanent Residents, including tertiary students.
Flexible AI training programme with industry-recognised credentials
3. AIxAccountancy is designed to offer flexible and structured online learning tailored for working professionals to learn at their own pace, fitting in their busy schedules so that their professional and personal commitments are not disrupted. The programme will be delivered in two progressive phases, enabling learners to develop core AI capabilities before advancing to specialised applications. Learners will gain hands-on experience with widely used AI tools such as ChatGPT, Claude, Copilot and Gemini, with the curriculum regularly refreshed to stay industry-relevant.
- Phase 1 will focus on AI foundations for common workplace tasks, such as creating AI-enabled workflows for financial statement analysis. Learners will gain essential AI knowledge, hands-on experience with a range of AI tools, and the confidence to use AI effectively in their day-to-day work.
- Phase 2 will focus on applying AI to role-specific workflows across accounting, finance, auditing, taxation and related disciplines.
4. Upon completing both phases, ISCA will award participants a Certificate of Completion, a digital badge and Continuing Professional Development Education (CPE) hours. The digital badge serves as a verifiable, tamper-proof record of achievement that recognises AI proficiency, signalling credibility to employers. It can be easily shared across professional platforms including LinkedIn.
5. Accounting professionals in, or aspiring to, management roles can also enrol in modules focused on AI implementation after completing the two phases. These modules are designed to equip them to lead the responsible adoption of AI and drive AI transformation within their organisations.
An AI sandbox to experiment and learn from peers and industry leaders
6. As part of AIxAccountancy, participants will also have access to AI Nexus, a dedicated hub for accountancy and corporate finance professionals to learn and share insights, resources and best practices on AI adoption. Through AI Nexus, participants can experiment, prototype and build their own AI-assisted workflows in a sandbox environment, applying their learning directly to real industry needs. Participants can also connect with peers, technology providers and educators to share and work on new use cases. Regular sharing sessions by leading accountancy companies and AI tool providers will further enrich the learning experience with best practices and real-world applications. Together, these channels ensure participants receive both expert guidance and meaningful peer-to-peer learning throughout the programme. Participants can access AI Nexus at: https://ainexus.isca.org.sg/.
7. Mr Lee Boon Teck, President of ISCA, said: “AI is reshaping the future of the accountancy profession. The professionals who will thrive are those who become AI bilingual, combining deep accounting expertise with the ability to use AI confidently, responsibly, and with sound professional judgement. AIxAccountancy is more than a training programme. It is a national profession transformation initiative that equips accountants and finance professionals with the skills and confidence to create greater value for businesses and society.”
8. Mr Ng Cher Pong, Chief Executive of IMDA, said: “AI delivers the most impact when it is grounded in domain expertise and applied to the work professionals know best. Our partnership with ISCA on AIxAccountancy reflects this approach by equipping accounting and corporate finance professionals not just with AI skills, but also with the ability to apply them meaningfully and responsibly in their day-to-day work. We look forward to seeing more professionals harness AI with confidence and purpose, becoming not only fluent, but truly AI bilingual in their field.”
9. Mrs Chia-Tern Huey Min, Chief Executive Officer of Accounting and Corporate Regulatory Authority, said: “ISCA’s AI Fluency Programme, AIxAccountancy, comes at an opportune time, as AI continues to reshape industries and redefine the way we work. It complements the refreshed Skills Framework for Accountancy, which embeds AI fluency across all 44 job roles – spanning data analytics, visualisation and strategic decision-making. Through this programme, accounting and finance professionals will gain the practical AI skills they need to thrive in this rapidly evolving landscape.”
10. The launch of the AIxAccountancy underscores ISCA and IMDA’s commitment to help the accountancy profession navigate the AI era. By equipping professionals with accessible learning, practical AI experimentation and community collaboration, ISCA aims to accelerate AI adoption across the profession while ensuring professional judgement, ethics and trust remain at the core of professional accountants in an increasingly AI-driven business environment.
Hashtag: #ISCA #CharteredAccountants #AIxAccountancy #AIFluency #AIBilingualism #DifferenceMakers #Accounting #Accountancy
The issuer is solely responsible for the content of this announcement.
Institute of Singapore Chartered Accountants (ISCA)
Infocomm Media Development Authority
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