Media OutReach
Proofpoint: 88% of Top Organisations in Asia Pacific Still Put Their Customers and Stakeholders at Risk of Email Fraud as Businesses Face Record-High Email Attacks
- Protective measures against email fraud remain widely insufficient among leading Asia Pacific companies.
- Australia’s high adoption rate of proper email authentication (71%) among its top companies sets the standard for the Asia Pacific region
- Around 50% of leading Singapore and India’s businesses have implemented the recommended level of email authentication
- Concerningly, less than 20% of the largest organisations in Japan, South Korea, China and Thailand are actively protecting their customers against phishing
SINGAPORE – Media OutReach Newswire – 21 February 2025 – Proofpoint, Inc., a leading cybersecurity and compliance company, today released new research on a worrying gap among top organisations across the Asia Pacific with only 12% having implemented the recommended and most stringent level of email authentication. In 2024, phishing attacks surged significantly, increasing nearly 60% year-over-year. This dramatic increase underscores the critical need for proper implementation of email authentication, which prevents cyber criminals from spoofing organisations’ identities thus reducing the risk of email fraud.
These findings are based on an analysis of the Domain-based Message Authentication, Reporting and Conformance (DMARC), a widely-adopted email validation protocol records of Asia Pacific companies listed on the Forbes Global 2000. DMARC protects domain names from being misused by malicious actors by authenticating the sender’s identity before an email reaches its intended destination. This authentication system detects and prevents domain spoofing, a common phishing technique. DMARC has three levels of protection – monitor, quarantine, and reject, with reject being the most secure for preventing suspicious emails from reaching users’ inboxes.
“Email remains the most common and critical threat vector across industries. It’s encouraging that many leading companies in Asia Pacific have taken proactive steps to protect their customers from email fraud,” said George Lee, Senior Vice President of Asia Pacific and Japan at Proofpoint. “However, the rising frequency, sophistication, and cost of cyberattacks make it especially concerning that many remain highly vulnerable, exposing them to significant risks from malicious email-based threats such as phishing. Prioritising robust cybersecurity measures is essential to safeguard against these threats and protect customers’ valuable data.”
Proofpoint’s research shows that DMARC adoption in the Asia Pacific region is mostly lower compared to the US and UK, placing organisations and their customers at risk. While Australia leads in email authentication DMARC enforcement, Japan, South Korea and Thailand lag, leaving businesses exposed to escalating email fraud, including business email compromise (BEC) and phishing.
Key findings of Proofpoint’s DMARC analysis across key Asia Pacific markets include:
- Australia: 71% of the top Australian companies have implemented DMARC at the recommended levels (reject). All the top Australian companies being studied have a DMARC record.
- Singapore: 46.2% of companies analysed have DMARC set to reject. Yet 23.1% do not have any DMARC record and are wide open to email fraud and domain spoofing attacks.
- India: 50% of the top Indian organisations implemented the highest level of DMARC (reject), with 30.9% utilising quarantine and 11.8% having no DMARC record at all.
- Japan: Only 7.4% of top Japanese companies have a DMARC policy of reject in place. 65.6% of companies are at the monitor level, gathering data but offering no active protection
- South Korea: Only 1.8% have implemented DMARC at the quarantine level with none at the reject level, and 51.8% having no DMARC record at all.
- Thailand: 17.6% have a reject policy in place to block unqualified emails, while 17.6% of companies implemented quarantine and 52.9% at the monitor level still.
- China: Only 4.2% of top Chinese companies have the strictest level of DMARC in place. A startling 71.8% do not use any DMARC protection at all.
Major Providers and Compliance Mandates Push for DMARC Adoption
Major email providers are making moves to force companies to catch up and use email authentication. Some highly-publicised examples include the October 2023 announcements from Google, Yahoo and Apple around mandatory email authentication requirements (including DMARC) for bulk senders sending emails to Gmail, Yahoo and iCloud accounts. This aims to significantly reduce spam and fraudulent emails hitting their customers’ inboxes.
In addition, organisations that store consumer payment information must comply with the Payment Card Industry Data Security Standard (PCI-DSS) or risk paying hefty fines for violations. The latest PCI DSS (v4.0.1) will require companies to use DMARC to protect credit card data by March 31, 2025.
Proofpoint recommends that organisations follow these best practices:
- Implement DMARC: Protect your domain from impersonation by implementing DMARC and enforcing it at the reject level. Seek expert assistance if needed to avoid blocking legitimate emails.
- Educate employees: Train staff on how to identify and avoid potentially fraudulent or suspicious emails, such as those impersonating colleagues, suppliers, or customers.
- Strengthen passwords: Establish and enforce best practices for password management, including requiring strong passwords, regular changes, and never re-using passwords across multiple accounts.
This analysis was conducted in December 2024 using data from companies listed on Forbes Global 2000.
To learn more about DMARC, visit: https://www.proofpoint.com/au/threat-reference/dmarc
Hashtag: #Proofpoint
The issuer is solely responsible for the content of this announcement.
About Proofpoint, Inc.
Proofpoint, Inc. is a leading cybersecurity and compliance company that protects organisations’ greatest assets and biggest risks: their people. With an integrated suite of cloud-based solutions, Proofpoint helps companies around the world stop targeted threats, safeguard their data, and make their users more resilient against cyber attacks. Leading organisations of all sizes, including 85 percent of the Fortune 100, rely on Proofpoint for people-centric security and compliance solutions that mitigate their most critical risks across email, the cloud, social media, and the web. More information is available at www.proofpoint.com.
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Proofpoint is a registered trademark or tradename of Proofpoint, Inc. in the U.S. and/or other countries. All other trademarks contained herein are the property of their respective owners.
Media OutReach
Luxury Hair Clinic Sheer Reprime Marks 8th Anniversary with a Flagship Expansion into Hong Kong’s Prestigious Wellington Street
Luxury hair and scalp rejuvenation pioneer Sheer Reprime invests nearly HK$10 million to deploy next-generation, FDA and CE-certified hair restoration and scalp rejuvenation technologies.
HONG KONG SAR – Media OutReach Newswire – 8 June 2026 – Celebrating eight years of clinical excellence, premier hair and scalp rejuvenation brand Sheer Reprime today announced the grand opening of its ultra-luxury flagship center on Wellington Street, Central. Representing a strategic investment of nearly HKD10 million, the expansive facility positions Sheer Reprime at the epicenter of Hong Kong’s elite financial and cultural district. This expansion marks a new era of medical-grade, advanced hair restoration and scalp rejuvenation.
Located at 50 Wellington Street, adjacent to the iconic Yung Kee restaurant, the near-full-floor flagship features private treatment suites engineered for maximum comfort and discretion. The venue is optimized for busy and successful individuals, stars and celebrities seeking world-class clinical trichology with exceptional hospitality.
Bridging Follicle Biology and Biophotonics
Sheer Reprime’s expansion directly addresses a surging global market demand for scientifically backed hair-loss solutions, particularly as stress and lifestyle factors accelerate the onset of premature thinning among younger demographics.
“Our expansion into the heart of Central marks a watershed moment for Sheer Reprime,” said a Brand Spokesperson. “The modern consumer demands rigorous, evidence-based hair and scalp treatments. Sheer Reprime is built at the intersection of Follicle Biology and Biophotonics. Our multi-million-dollar investment into an advanced clinical instrumentation allows us to optimize the scalp microenvironment at a cellular level, far surpassing the limitations of older generation treatments.”
Internal clinical metrics validate the brand’s scientific approach. In a recent study tracking 100 urban professionals over a 12-week regimen of Sheer Reprime’s laser hair rejuvenation therapy, participants demonstrated an average increase of 22% in hair shaft thickness and an 18% increase in active follicular density.
Departing from standard industry practices focused merely on surface-level scalp cleansing, Sheer Reprime introduces its proprietary Connotation Therapy. This multi-modality framework combines technologies which have received FDA, Medical CE, and EU MDR (Medical Device Regulation) certifications. Amongst them SLD LLLT hair loss treatment, which delivers biophotonic laser energy 3–5mm beneath the scalp surface to revive the follicular base. Winback Tecar Therapy and 500kHZ cellular radio frequency, which utilizes deep thermal energy to enhance localized microcirculation across the head, neck, and shoulders, maximizing nutrient and oxygen delivery to the hair bulb while flushing out metabolic waste and DHT (dihydrotestosterone).
The launch of Sheer Reprime’s Wellington Street flagship redefines the luxury trichology landscape in Hong Kong, merging clinically proven regenerative technologies with an unparalleled bespoke experience.
Hashtag: #sheerreprime #煥光活髮
The issuer is solely responsible for the content of this announcement.
About Sheer Reprime
Sheer Reprime is a premier scientific hair and scalp rejuvenation brand. By fusing Follicle Biology with Biophotonics, the brand transcends the boundaries of traditional hair care. Operating its multi-million-dollar flagship in Central, Sheer Reprime deploys FDA and CE-certified medical-grade technologies to lead the global industry into the era of cellular hair restoration. For more information, visit: 
http://www.reprime.hk
Media OutReach
Trransfer Technologies And LINE GO Partner To Expand Enterprise Ground Transportation Across Taiwan And Global Markets
Partnership combines LINE GO’s MaaS ecosystem platform with Trransfer Technologies’ global B2B ground transportation platform to serve Taiwan’s growing outbound business travel demand
SINGAPORE – Media OutReach Newswire – 8 June 2026 – Trransfer Technologies, a global B2B ground transportation platform serving corporate travel managers, private aviation firms, banks, luxury concierge services and enterprise customers to fulfill across more than 80 destinations worldwide, announced the official launch of its strategic partnership with LINE GO, Taiwan’s premier MaaS (Mobility as a Service) ecosystem platform. Officially commencing today, the partnership follows a successful one-month operational pilot since May 11, 2026, and is designed to unlock new enterprise demand in Taiwan while creating a scalable outbound travel solution for Taiwanese companies, multinational corporations and business travelers.
Taiwan’s outbound travel market reached 18.94 million departures in 2025, a 12.43 percent increase from 2024 and a new historical high. This upward trajectory underscores a compelling opportunity for enterprise-focused mobility providers to capture demand from corporations and business travelers who require seamless, reliable ground transportation solutions across global destinations.
A Partnership Built on Complementary Strengths
Trransfer Technologies will bring international corporate and enterprise travel demand into Taiwan, with LINE GO providing local fulfillment through its established mobility network, operational capabilities and deep integration within the LINE ecosystem. LINE GO’s MaaS platform aggregates seven mobility services including taxi-hailing, car rentals, airport shuttles, designated driver services, scooter sharing, private car charters and an EV charging network, giving enterprise clients a comprehensive local mobility experience upon arrival in Taiwan.
Looking ahead, both companies will extend their collaboration to serve the outbound travel needs of Taiwan-based enterprises, leveraging Trransfer Technologies’ global destination network across more than 80 destinations worldwide. This positions both companies to become the preferred mobility partner for Taiwanese businesses and multinationals requiring end-to-end ground transportation coordination across borders.
Targeting Taiwan’s Enterprise Traveler Segment
The partnership specifically targets multinational corporations, corporate travel managers, enterprise clients and high-frequency business travelers. As Taiwan’s outbound travel continues its upward trajectory, enterprises increasingly need partners who understand both local logistics and the complexity of global coordination.
“This partnership creates immediate strategic value for both companies. LINE GO brings market-leading mobility technology and operational insights, while Trransfer Technologies contributes the global platform, enterprise workflows and international fulfillment network. Together, we are building a scalable outbound mobility solution for Taiwanese enterprises traveling globally.”
Michael Chiay, Chief Executive Officer, Trransfer Technologies
“This collaboration marks a transformative milestone in LINE GO’s journey. We are proud to offer our partners a one-stop solution that delivers on our promise to make every journey smarter, safer, and more efficient.”
Isaac Lin, Managing Director, LINE GO
Hashtag: #TrransferTechnologies #MaaS #BusinessTravel #CorporateTravel #TravelTech #GlobalMobility #TrransferTechnologies #LineGo #EnterpriseTravel #SmartMobility #concierge
The issuer is solely responsible for the content of this announcement.
About Trransfer Technologies
Trransfer Technologies is a global B2B ground transportation platform connecting corporate travel managers, private aviation firms, banks, luxury concierge services and enterprise customers with local ground transportation operators to fulfill across more than 80 destinations worldwide. The company provides a unified platform designed to simplify business travel mobility, improve supplier coordination and support seamless ground transportation fulfillment across markets.
For more information, please visit www.trransfer.com.
About LINE GO
LINE GO is Taiwan’s premier MaaS platform offering taxi-hailing, car rentals, airport shuttles, designated driver services, scooter sharing, private car charters and an EV charging network, all within the LINE ecosystem. In 2025, LINE GO achieved dual ISO 27001 and ISO 27701 certifications, underscoring its commitment to world-class information security and data privacy.
Media OutReach
Sun Group debuts at SITF 2026 with exclusive Phu Quoc flight deals and a fresh vision for Vietnam tourism
A special highlight is Sun Group’s unveiling of its new development vision for Phu Quoc in the lead‑up to APEC 2027, presented directly to Korean partners and visitors.
From the first day of the fair, Sun Group’s booth has welcomed a steady stream of visitors. Throughout the four-day event, the booth has organized B2B and B2C networking activities, customer consultations, and introductions to tourism, resort, and aviation products. Interactive programs, including mini-games, souvenir giveaways, and tailored offers for the Korean market, have kept the atmosphere lively for hours, with a continuous flow of engaged visitors.
During SITF (June 4–7), travelers have the opportunity to receive a 20% discount on the base fare when booking Sun PhuQuoc Airways tickets via the airline’s website or app. The offer applies to the Korean market for one‑way or round‑trip journeys from Korea to Phu Quoc. Limited to 200 Economy Class discount codes, it is valid for flights from June 15 to October 24, 2026 (excluding peak periods as defined by the airline).
Visitors also have the chance to win attractive prizes through booth activities, including free round‑trip air tickets on the Seoul–Phu Quoc route (ICN–PQC) and resort vouchers at hotels within Sun Group’s ecosystem.
By combining destination promotion with airline incentives, Sun Group aims to further encourage South Korean tourists to choose Vietnam for their upcoming holidays, especially Phu Quoc, which is entering a new era of large‑scale investments in projects, products, and experiences all aimed at APEC 2027.
Hashtag: #SunGroup
The issuer is solely responsible for the content of this announcement.
About Sun Group
Vietnam’s leading private economic group, Sun Group operates an integrated ecosystem spanning tourism, entertainment, hospitality, real estate, infrastructure, and aviation. Guided by the mission “Enhancing the beauty of the lands,” the Group shapes iconic destinations nationwide through its Sun World entertainment brand. In the aviation sector, Sun Group develops a hub-and-spoke model anchored by Phu Quoc, driven by strategic airport investments and Sun PhuQuoc Airways.
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