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PUYI OPTICAL and ZEISS Officially Become Global Strategic Partners

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Offering an Elevated Professional Vision Care Experience at the PUYI VISION CARE LAB in Central

HONG KONG SAR – Media OutReach Newswire – 14 February 2025 – PUYI OPTICAL is delighted to announce its partnership with ZEISS as a “Global Strategic Partner.” The collaboration will enhance the offerings at the PUYI VISION CARE LAB in the Central flagship store by integrating the optical expertise from professional optometrists and a full suite of ZEISS optical instruments and cutting-edge technology, delivering personalized vision care solutions. From prescription to optical lens customization, customers will experience the exceptional and attentive service offered by PUYI OPTICAL and ZEISS.

ZEISS strengthens commitment to the Asia-Pacific region

PUYI OPTICAL and ZEISS have been collaborating seamlessly in the optical field, transcending traditional business boundaries and redefining new integration on innovative technology and exceptional service. In 2013, the first “PUYI ZEISS Optical Lab” was launched at Puyi’s flagship store in Central, equipped with a comprehensive suite of state-of-the-art ZEISS optical instruments and extensive vision care solutions. This successful model has since been expanded to all PUYI OPTICAL stores in Hong Kong, Macau, Mainland China, Taiwan, and Singapore, effectively addressing diverse vision care needs. The successful launch of the ZEISS SmartLife PRO lens in 2020 also resulted in significant sales growth across PUYI OPTICAL stores.

The designation of “Global Strategic Partner” signifies that PUYI OPTICAL and ZEISS will integrate their long-standing commitment to customer-centricity into a pivotal component of product research and development. In alignment with the growing trend towards consumer focus, the collaboration between Puyi and ZEISS would develop the most suitable optical products. Therefore, ZEISS’s business development efforts will concentrate on the Asia-Pacific region, bringing together its top research teams to establish a global innovation hub. This initiative will not only significantly enhance research and development cycles to meet the demands of a vast and promising global market but also reinforce the increasing importance of the Asian market to ZEISS.

Mr. Jeffery Yau, the founder and CEO of PUYI OPTICAL, expressed his enthusiasm about the partnership with ZEISS. They are thrilled that PUYI OPTICAL has officially become a ‘Global Strategic Partner’ with ZEISS. They are committed to providing innovative and exceptional retail services, leveraging ZEISS’s advanced technology and expertise to enhance customers’ vision care experiences. As a pioneer in their respective fields, the partnership between PUYI OPTICAL and ZEISS would drive continuous product innovation to meet the evolving needs of their customers. Together, they will elevate the overall experience in vision care, delivering superior services and products.

Mr. SVEN HERMANN, member of the Executive Board of Carl Zeiss AG, Head of ZEISS Consumer Markets Segment, stated PUYI OPTICAL, as ZEISS’s core partner in China and Singapore, has set a new standard in the global optical retail sector with its exceptional service experience. He expressed his honor in elevating this collaboration to “Global Strategic Partner” and highlighted the exclusive launch of personalized optical solutions, such as the ZEISS SmartLife PRO Individual 3.0 and ZEISS i.Scription, which offered customers an unparalleled optical experience. Furthermore, Sven revealed that ZEISS LuminArt, set to launch in 2025, marks a groundbreaking advancement that will significantly enhance the overall experience in vision care.

PUYI VISION CARE LAB offers premium professional vision care services

The newly established PUYI VISION CARE LAB is located in THE MARQUE, the flagship store of PUYI OPTICAL in the heart of Central. The lab combines the expertise of PUYI OPTICAL’s professional optometrists with an extensive suite of ZEISS optical instruments and cutting-edge technology. This setup provides customers with comprehensive eye health and vision assessments. The exclusively introduced precision refractive instrument, i.Profiler® Plus, accurately captures visual performance from eyes, consolidating it into comprehensive prescription information. This is complemented by the ZEISS VisuFit 1000 digital centration device, which captures data on frame and facial features. Through meticulous facial measurements and frame fitting analyses, customized lenses are tailored to fit the frames perfectly, ensuring a personalized and comfortable visual experience for customers. Furthermore, the facility is equipped with medical-grade ZEISS instruments and technology, enabling comprehensive personal vision analysis, precise eye measurements, and performance assessments. This allows customers to gain a deeper and more thorough understanding of their eye health.

Exclusive ZEISS’s lens customization solutions

As the demand for personalized lenses continues to increase, customers now expect lenses tailored to their specific vision needs and lifestyles. This trend has driven PUYI OPTICAL and ZEISS to enhance their efforts in providing precise personalized prescription services and high-quality lifelong vision care solutions. To address the need for customized lenses, PUYI OPTICAL has exclusively launched the ZEISS SmartLife PRO Individual 3.0. This product features intelligent design to meet the diverse visual needs of modern individuals. By utilizing advanced screening instruments and professional optometric services, the system collects individual data from customer’s eyes, accurately capturing their unique visual needs and behaviors to create lenses that perfectly align with their vision requirements.

Additionally, PUYI OPTICAL has exclusively introduced ZEISS i.Scription® lens technology. This advanced visual measurement technology not only enhances the accuracy of the lenses but also provides a personalized vision care solution for each customer. By capturing a greater volume of visual data, ZEISS i.Scription® allows for precise assessments of individual vision needs and the customization of lenses based on their prescriptions and facial contours. Utilizing sophisticated instruments, this technology conducts comprehensive measurements of the eyes, ensuring that the lenses deliver clearer and sharper visual results both during the day and under artificial lighting at night.

Two Brands, One Vision

Over the past decade, PUYI OPTICAL and ZEISS have evolved from an initial collaboration into a global partnership, driven by their shared belief in “Two Brands, One Vision.” This common vision has enabled PUYI OPTICAL and ZEISS to seamlessly combine retail expertise with cutting-edge technology. Looking ahead, they will continue to develop the most suitable optical products for the market and explore new frontiers in the eyewear industry together.Hashtag: #PuyiOptical #ZEISS

The issuer is solely responsible for the content of this announcement.

About Puyi Group

Established in 2001, Puyi Group was founded with the ambition to create the most prestigious and sophisticated experiences in eyewear. In the past decades, The Group has successfully transformed the role of eyewear from an ordinary necessity to a sophisticated accessory and has paved its way as a global leader and pioneer in luxury eyewear. With customers as its foremost priority, the Group strives to offer prestigious, personalised and one-stop eyewear experiences. Puyi Group selectively collaborates with globally-renowned eyewear and fashion brands to bring forth an unparalleled assortment of high-quality eyewear products. The Group offers professional services, introduces cutting-edge eye exam equipment and engages the corporate social responsibility to bring vision care and eyewear experiences to new heights.

Puyi Group boasts a substantial retail presence across Mainland China, Hong Kong and Macao Special Administrative Regions, Taiwan Regions, and Singapore.

Puyi Group has created a variety of luxury retail concepts: Puyi Optical (Luxury & Prestige) * Glasstique (Contemporary) * Point De Vue (Male Concept Store) * Reflections (Female Concept Store) * O-O Shop (Modern Concept) * 2020EYEhaus (Lifestyle). The Group also runs standalone boutiques for international brands, such as GENTLE MONSTER, LINDA FARROW, LINDBERG by PUYI OPTICAL and LOTOS.

Puyi Group is a member of Europe Group, and a sister company of Europe Watch Company.
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About ZEISS

As a top optical brand with a history spanning 178 years, ZEISS is one of the impactful optical product brands in the world. For over a century, ZEISS has led the market by delivering exceptionally high-quality optical products and professional expertise. As a forward-thinking classic optical brand, ZEISS has never ceased its pursuit of ultimate precision and innovative technology in the manufacturing of optical lenses. The brand aims to be a lifelong partner in vision care for everyone, dedicated to ensuring that individuals can see as clearly and as far as possible. This commitment stems from our deep belief that each person’s vision is uniquely different.

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FikaGO Debuts in SoHo, Blending Pet Stroller with Modern Lifestyle Design

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The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.

NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.

FikaGO Blending Pet Stroller with Modern Lifestyle Design

Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.

“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO

SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.

The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.

“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO

As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.

Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer




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About FikaGO

FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.

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Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026

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HONG KONG, CHINA – Media OutReach Newswire – 2 April 2026 – Lee Kum Kee Sauce (“Lee Kum Kee”), a global leader in sauces and condiments, proudly served as the Official Sauce and Condiment Partner for the prestigious Asia’s 50 Best Restaurants 2026 awards ceremony in Hong Kong, China. The event marked the first time the celebrated culinary award had taken place in Hong Kong, making the occasion especially significant for the city and the wider Asian dining community.

Asia’s 50 Best Restaurants Awards Ceremony 2026. Photo credit: Asia’s 50 Best Restaurant

From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.

Asian Flavour Duet: A Culinary Journey Through Heritage and Innovation

Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.

The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.

(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.
(Left) Chef Vicky presents classic Hong Kong late-night dishes at Lin Heung Lau; (Right) Guests enjoying the nostalgic flavours.


The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.

The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.

At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”

Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee

During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.

Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.
Guests taste creative canapes: beef cheek guabao and shrimp dumpling with egg white; and exchange culinary insights at the Lee Kum Kee booth.


As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.

Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants
Lamdre claims the Highest Climber Award sponsored by Lee Kum Kee. Photo credit: Asia’s 50 Best Restaurants


In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.

Building the Future Together: Deepening Global Partnerships

With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK

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About Lee Kum Kee

Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.

About Asia’s 50 Best Restaurants

Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.

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DHL Express appoints new commercial lead for Asia Pacific

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  • Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026

SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.

Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express

Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.

“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.

In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.

“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.

The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL


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DHL – The logistics company for the world

DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.

DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.

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