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Recent Trade Survey Reveals

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Hong Kong’s Natural Diamond Market is on a Recovery Path

HONG KONG SAR – Media OutReach Newswire – 20 October 2025 – A recent survey indicates a positive outlook for Hong Kong’s natural diamond market, particularly with the return of tourists from Mainland China and heightened seasonal gifting demand. Over the past few years, Hong Kong’s natural diamond market has entered a phase of recalibration. This evolution reflects a complex landscape shaped by economic uncertainty, shifting consumer values, and increasing competition.

To better understand these dynamics, NielsenIQ, in collaboration with the Diamond Federation of Hong Kong (DFHK) and De Beers Group, conducted a natural diamond trade survey in August that included 200 respondents, comprising members of DFHK and a diverse segment of the industry, including retailers, wholesalers, and manufacturers.

Key Findings

  • Market Performance Expectations: Nearly half of the respondents anticipate positive performance in the natural diamond market over the next 12 months, while 33% expect stability.
  • Investment in Promotion: 46% of industry players plan to increase their investment in promoting natural diamonds, with 40% maintaining their current levels of investment.
  • Top Gifting Occasions: Valentine’s Day (69%), Engagement/Wedding (67%), and Christmas (59%) are expected to be the leading occasions for sales.
  • Government Support: More than half of the respondents (51%) rated the effectiveness of current government support as fair, with 68% highlighting the need for tourism campaigns to attract luxury shoppers.


Industry Trends and Practices

The survey reveals a growing emphasis on technology adoption and sustainability practices within the industry. Nearly all respondents (94%) have utilized diamond detection instruments, primarily in retail environments, while 75% have implemented sustainability initiatives such as recycling programs and sustainable sourcing. These efforts have led to improvements in consumer trust, brand reputation, and staff engagement.

This reflects a broader shift towards transparency and sustainability that aligns with global consumer expectations.

Consumer Preferences
The survey indicates that price, the 4Cs (carat, cut, colour, clarity), and certification are the primary considerations for consumers when purchasing natural diamonds. Rings remain the best-selling products, with a significant preference for diamonds weighing between 0.5 and 1 carat and priced around HK$25,000.

Consumers prioritize simplicity and emotional resonance in their jewellery choices. Social media platforms, particularly Xiaohongshu, have become vital channels for engagement and discovery.

Alignment of Qualitative and Quantitative Findings
This comprehensive study involved a mixed methodology, including an online quantitative survey and in-depth qualitative interviews, to provide insights into the current status and future outlook of the market from experienced industry stakeholders. The qualitative insights gained from in-depth interviews with senior leaders of industry bodies largely align with the quantitative findings. The outlook for the market remains cautiously optimistic, with a significant portion of respondents expecting positive performance in the coming year, demonstrating resilience in the face of ongoing challenges.

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Hong Kong Natural Diamond Trade Survey Report 2025 is available to download here

Hashtag: #ADiamondisForever #NaturalDiamonds #diamonds #DeBeersGroup




The issuer is solely responsible for the content of this announcement.

About De Beers Group

Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers Jewellers and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair. De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services via De Beers Institute of Diamonds and a wide range of diamond sorting, detection and classification technology systems via De Beers Group Ignite. De Beers Group is committed to ‘,’ a holistic and integrated approach for creating a better future – where safety, human rights and ethical integrity continue to be paramount; where communities thrive and the environment is protected; and where there are equal opportunities for all. De Beers Group is a member of the Anglo American plc group. For further information, visit .

About Diamond Federation of Hong Kong

The Diamond Federation of Hong Kong (DFHK) is a non-profit organization with the goal of upholding integrity in the diamond industry and safeguarding consumer interests through unified business practices. DFHK’s mission is to maintain Hong Kong’s reputation as the diamond hub of Asia, a world-renowned “shopping paradise,” and an “Asian world city.” To achieve this, DFHK has established close connections and collaborations with the Hong Kong Tourism Board, Consumer Council, Hong Kong Trade Development Council, and various government agencies over the years.

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GIA Acquires 30% Shareholding in Diamond Provenance Blockchain Platform Tracr

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Investment by leading industry institute supports Tracr’s evolution to becoming an independent, industry-wide platform for natural diamond provenance

LAS VEGAS, US – Media OutReach Newswire – 9 June 2026 – De Beers Group and GIA (Gemological Institute of America) today announced the signing of a definitive agreement for GIA to acquire a 30 per cent shareholding in Tracr, the De Beers Group-backed company behind the development of the pioneering diamond provenance blockchain-driven platform.

The agreement marks a significant milestone in Tracr’s evolution towards independence and reflects GIA’s confidence in the platform’s role as an industry-wide infrastructure to advance natural diamond provenance and traceability at scale.

GIA’s investment – which builds on a 2023 initiative to include diamond provenance information registered on Tracr’s platform on eligible GIA diamond grading reports – represents a significant step in this transition, reinforcing Tracr’s long-term credibility across the diamond value chain.

Al Cook, CEO of De Beers Group, said: “Consumers deserve to know where their diamonds come from and they should feel more confident in their understanding of each diamond’s source. At De Beers we have been providing provenance data on diamonds through Tracr for several years and we believe that delivering provenance should become an industry standard. Following our promise to open Tracr up to broad ownership, we are proud to be partnering with GIA as Tracr evolves into an independent, industry-wide platform. We will work alongside GIA to advance provenance transparency for the entire diamond sector.”

Pritesh Patel, President and CEO of GIA, said: “At GIA, our mission has always been rooted in trust, integrity, and consumer confidence. Our collaboration with Tracr over the past several years reinforced our belief that combining source-based blockchain provenance with GIA’s independent grading and identification expertise can help unlock a new level of transparency for the diamond industry. As Tracr continues to scale globally, we see a tremendous opportunity to deliver meaningful, verifiable provenance information from the source to the consumer. We are proud to deepen our commitment through this investment and help shape the next evolution of transparency, traceability, and trust across our industry.”

Jillian Wolk, CEO of Tracr, said: “The start of Tracr’s evolution into an independent platform, as a result of GIA’s investment, creates a strong foundation for the future. I am excited to continue scaling the platform and bringing more producers on board, which will support Tracr in enabling the individual journey of every registered diamond to come to life. Each stone carries its own narrative, defined by its source and the craftsmanship that has shaped it, and as Tracr continues to grow we have a fantastic opportunity to help reveal those unique stories.”

De Beers has been developing Tracr since 2018 and it is now a leading distributed diamond blockchain platform that starts at the source, registering diamonds at the point of recovery. In 2023, De Beers opened the platform to the wider diamond industry, positioning Tracr as an industry-wide, scalable solution for rough-to-polish verification of natural diamond provenance, which starts at a stone’s source.

Today, more than five million rough diamonds have been registered on Tracr at source, representing around two-thirds of De Beers’rough diamond production by value. Since January 2025, single country of origin for De Beers diamonds has been available on Tracr, with all newly sourced De Beers rough diamonds of one carat and above being registered on the platform.

Hashtag: #NaturalDiamonds #Diamonds #DeBeersGroup #GIA #Tracr





The issuer is solely responsible for the content of this announcement.

About De Beers Group

Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers Jewellers and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair. De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services via De Beers Institute of Diamonds and a wide range of diamond sorting, detection and classification technology systems via De Beers Group Ignite. De Beers Group is committed to ‘,’ a holistic and integrated approach for creating a better future – where safety, human rights and ethical integrity continue to be paramount; where communities thrive and the environment is protected; and where there are equal opportunities for all. De Beers Group is a member of the Anglo-American plc group. For further information, visit.

About GIA
An independent nonprofit organization, GIA (Gemological Institute of America), established in 1931, is recognized as the world’s foremost authority in gemology. GIA invented the famous 4Cs of Color, Clarity, Cut and Carat Weight and, in 1953, created the International Diamond Grading System™ which is recognized around the world as the standard for diamond quality.

Through research, education, gemological laboratory services and instrument development, the Institute is dedicated to ensuring the public trust in gems and jewelry by upholding the highest standards of integrity, academics, science and professionalism.

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Smart Design Global 2026 Awards Presentation Ceremony Proudly Unveils 52 Original Award-Winning Designs International Tour Highlights Hong Kong’s Creative Design Power

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Set to Appear at Bangkok Mega Show and Paris Maison&Objet

HONG KONG SAR –

About The Hong Kong Exporters’ Association

Founded in 1955, The Hong Kong Exporters’ Association (The HKEA) is a non-profit making trade association registered under the Hong Kong Companies Ordinance as a company limited by guarantee. The HKEA is committed to creating new business opportunities and enhancing market value for Hong Kong exporters, aiming to position Hong Kong as a premier trading hub. The HKEA focuses on serving the industry and taking export trade as its core value, helping members expand their business by closely liaising with the government, initiating different projects, and organising seminars, business gatherings, business delegation trips and exhibitions. The HKEA also disseminate the latest local and international trade information and provides online product display and search services for additional publicity, to further promote Hong Kong’s export trade and enhance market competitiveness.

The HKEA website:

About Cultural and Creative Industries Development Agency

The Cultural and Creative Industries Development Agency (CCIDA), formerly known as Create Hong Kong (CreateHK) since 2009, was established in June 2024. CCIDA is a dedicated office under the Culture, Sports and Tourism Bureau of the Government of the Hong Kong Special Administrative Region (HKSAR Government) to provide one-stop services and support to the cultural and creative sectors with a mission to foster a conducive environment in Hong Kong to facilitate development of the arts, culture and creative sectors as industries. CCIDA’s strategic foci are nurturing talent and facilitating start-ups, exploring markets, promoting cross-sectoral and multi-disciplinary collaboration, promoting industrialisation of the arts, culture and creative sectors under the industry-oriented principle, and fostering a creative atmosphere in the community, thereby reinforcing Hong Kong as Asia’s creative capital and our positioning as the East-meets-West centre for international cultural exchange.

CCIDA’s website:

Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, the Cultural and Creative Industries Development Agency, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.

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Disney Garden of Wonder blooms to life again at Singapore’s Gardens by the Bay with all-new character topiaries

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The second edition of the popular topiary showcase introduces an interactive area starring Disney’s Frozen, and more beloved Disney and Pixar character dioramas including Toy Story 5 and Disney Princess

SINGAPORE – Media OutReach Newswire – 8 June 2026 – Disney magic blooms anew at Singapore’s premier horticultural destination Gardens by the Bay as the second edition of Disney Garden of Wonder, opens today. Featuring 23 vibrant topiaries inspired by beloved Disney and Pixar characters, the enchanting showcase transforms Floral Fantasy into a world of floral artistry and imagination through 14 March 2027.

Beauty and the Beast

Organised in collaboration with Disney and supported by the Singapore Tourism Board, Disney Garden of Wonder is inspired by Disney and Pixar stories that have charmed generations of fans around the world, inviting people of all ages to re-discover their favourite stories of courage, kindness, friendship and love through the beauty of plants. Following the success of its debut at Gardens by the Bay in 2024, the enthralling floral showcase returns in an even more special second edition.

Anna and Olaf from Frozen
Anna and Olaf from Frozen

Visitors can look forward to five themed areas:

  • Frozen, in which topiary versions of Anna, Elsa and Olaf preside over an enchanting snowy landscape, brought to life through themed lighting that imagines a frost-kissed world of wonder. Inspired by Elsa’s Ice Palace, visitors can step on a floor where magical snowflakes dance and respond to movement.
  • Disney princesses, where Rapunzel appears alongside her best friend Pascal the chameleon; Belle is with the Beast and their enchanted companions; and Jasmine is accompanied by her loyal tiger Rajah.
  • Hundred Acre Wood, where Winnie the Pooh, Eeyore, Piglet and Tigger gather in a cheerful party scene. Tigger bounces up and down while Piglet twirls, and visitors can picture themselves joining everyone at the table!
  • Toy Story 5, where Woody, Jessie and Buzz Lightyear appear as topiaries in a playful setting inspired by Bonnie’s Room, alongside displays of new characters Lilypad and Smarty Pants.
  • Go Local, a Singaporean-themed zone where Disney characters are reimagined in familiar local settings. Chip ‘n Dale perch atop a giant ice cream sandwich; Minnie Mouse and Daisy Duck share the spicy rice noodle dish laksa; and Mickey Mouse makes the traditional beverage teh tarik with Donald Duck.

Outside Floral Fantasy, a 4m-tall Sorcerer’s Apprentice Mickey marks the entrance and welcomes visitors to Gardens by the Bay.

The hand-assembled topiaries are crafted from more than 40 species of preserved and dried floral materials, which took more than 16,000 man hours.

Each material was selected for its colour, texture and form, helping to reflect each character’s features. Plenty of flowers are used for the Disney princesses for example, while Rapunzel’s hair is crafted from Stipa, a perennial grass that has fluffy or oat-like flowerheads.

The surrounding landscapes also use plant palettes that reflect the mood of each zone — sunflowers and marigolds reflect the honey-toned meadow setting of Winnie the Pooh, while lilies and roses bring out the romantic and jewel-toned settings of Disney Princess stories. Hydrangeas and dusty miller evoke the icy blues, whites and silvers of Frozen.

Throughout the duration of Garden of Wonder, visitors can enjoy select weekend Meet and Greet sessions with Mickey Mouse and Minnie Mouse in outfits inspired by Singapore’s national flower, the Vanda Miss Joaquim. Donald Duck and Daisy Duck will also join the experience on select weekends, dressed for a sunny getaway on our tropical island. Meet and Greet dates are available at www.gardensbythebay.com.sg/disneygardenofwonder.

Visitors can round off their experience with shopping at the gift shop, which carries items launching exclusively at Disney Garden of Wonder.

Disney Garden of Wonder
Date: 8 June 2026 to 14 March 2027
Time: 10am to 9pm
Venue: Floral Fantasy at Gardens by the Bay
Details: Tickets are priced at SG$24 for adults and SG$16 for children
Getting here: Take the MRT to Bayfront station. Alternatively, drop off at the Bayfront Plaza carpark via taxi or ride-hailing service. More information available here.

Hashtag: #DisneyGardenofWonder #FloralFantasy #GardensbytheBay




The issuer is solely responsible for the content of this announcement.

Gardens by the Bay

An integral part of Singapore’s “City in Nature” vision, Gardens by the Bay is a national garden and premier horticultural attraction that showcases the best of garden and floral artistry for all to enjoy. Spanning 101 hectares in the heart of Singapore’s downtown Marina Bay, it comprises three waterfront gardens – Bay South, Bay East, and Bay Central. Bay South, the largest at 54 hectares, officially opened on 29 June 2012.

Guided by the vision to be a world of gardens for all to own, enjoy and cherish, the Gardens’ extensive plant collection, ever-changing floral displays, and myriad of engaging programmes have captured the imagination of many, while its Gift of Gardens community initiative, with Mr Tharman Shanmugaratnam, President of the Republic of Singapore as Patron, reaches out to people from all walks of life.

Since opening, Gardens by the Bay has welcomed more than 115 million visitors and garnered numerous international accolades including the third Top Attraction in the World in Tripadvisor Travelers’ Choice Awards Best of the Best 2026, Outstanding Achievement in Sustainability at the Singapore Tourism Awards 2024, Best Theme Attraction at TTG Travel Awards 2022 and 2023, and Best Attraction Experience at the Singapore Tourism Awards 2019. The Gardens continues to refresh and refine its offerings, to be a place that everyone can enjoy – a garden where wonder blooms.

For more information, visit .

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