Media OutReach
Revolutionary Treatment Introduced in Hong Kong to Combat 2.4-Year Diagnosis Delay and Emotional Struggles in Vitiligo Patients
Vitiligo affects approximately 1% of the population in Hong Kong, translating to an estimated 70,000 patients. Research finds that patients receive a diagnosis after an average of 2.4 year. This prolonged diagnostic process often leads to disappointment and abandonment of treatment, resulting in significant emotional challenges; vitiligo patients are five times more likely to suffer from depression compared to the general population.
Dr Johnny Chan Chun-yin, a Specialist in Dermatology and Venereology, and Dr Rico Li Ching-kwok, a Specialist in Psychiatry, emphasize the availability of various treatment options for vitiligo. This year, a groundbreaking new medication has been introduced in Hong Kong to help patients effectively manage their condition. They encourage patients to seek medical advice early to mitigate the physical and mental burdens associated with vitiligo.
Multi-Faceted Challenges Faced by Vitiligo Patients
Vitiligo is an autoimmune disease in which the immune system erroneously attacks melanocytes, resulting in white patches on the skin. Multiple international studies reveal that vitiligo patients frequently encounter the following challenges:
1. Delayed Treatment Resulting from Diagnostic Challenges
International studies have found that, on average, it takes 2.4 years to receive a diagnosis, which consequently delays treatment.
2. Perception of Untreatability
Research indicates that 57% of vitiligo patients have been informed that their condition is untreatable. As a result, 44.6% of patients choose to abandon their search for effective treatment.
3. Disappointment with Current Treatments
Studies have shown that half of vitiligo patients are dissatisfied with their current treatment options, with 49% reporting that their treatments have been ineffective. Furthermore, 94% of patients express a pressing need for new and improved treatment methods.
4. High Rates of Depression
- Research indicates that over half (58.7%) of vitiligo patients experience mental health issues of different degrees, including anxiety (28.8%) and depression (24.5%).
- The likelihood of depression among vitiligo patients is five times higher than that of the general population.
The Emotional Toll of Misunderstood Conditions: Anxiety and Depression in Patients
Vitiligo not only affects appearance but also leads to significant emotional distress, which is one of the most common comorbidities among patients. Psychiatrist Dr Rico Li notes, “In recent years, I have encountered many patients experiencing emotional distress due to vitiligo. As the onset typically occurs between the ages of 10 and 30, the impact on young patients, especially females, can be profound. They are at an age where they are particularly concerned about their appearance, and often the condition appears suddenly. Diagnostic challenges and the lack of effective treatments in the past can lead to anxiety and depression.”
Dr Rico Li further explains that many patients have historically been informed that vitiligo is untreatable. Family and friends may perceive the condition as harmless, believing there is no cause for concern. “In reality, those around them may not understand the psychological pressure patients endure, which contributes to a higher likelihood of anxiety and depression among vitiligo patients and may even lead to suicidal thoughts.” He emphasizes that stress can trigger or worsen vitiligo symptoms, and if these issues are not addressed, patients may fall into a vicious cycle of worsening skin and emotional problems.
New Treatment Option Receives International Recognition
Dr Johnny Chan stated, “Vitiligo is often confused with tinea versicolor or pityriasis alba. However, doctors can accurately diagnose vitiligo through a thorough assessment of the patient’s medical history, careful evaluation of the skin, skin biopsy, blood tests, and Wood’s lamp examination.” He noted that many patients mistakenly believe that vitiligo is uncontrollable or have tried various treatment methods without significant results, which leads them to abandon treatment prematurely.
While vitiligo cannot be completely cured, there are numerous treatment options available to help improve the condition. Historically, treatments have included ultraviolet light therapy, topical corticosteroids, and oral steroids. Recently, targeted therapies such as non-steroidal topical JAK inhibitors have emerged. Dr Johnny Chan explains, “Topical JAK inhibitor Ruxolitinib cream works by blocking the immune system’s erroneous attack on melanocytes, allowing them to reactivate and gradually restore normal skin color in affected areas.”
Ruxolitinib cream is the first FDA-approved prescription topical treatment for adult and pediatric patients aged 12 and older with non-segmental vitiligo. It was officially introduced in Hong Kong this year. International studies have confirmed that topical JAK inhibitors show promising treatment performance, with approximately 30% of patients experiencing over a 75% improvement in the facial depigmentation index (F-VASI) after 24 weeks of treatment, and more than half achieving at least a 50% improvement. If treatment continues for 52 weeks, about half of the patients may see improvements of over 75%.
Conclusion and Recommendations
Vitiligo can significantly impact both the physical and mental health of patients. In light of this, Dr Johnny Chan and Dr Rico Li offer the following recommendations:
1. Timely Diagnosis
Vitiligo can easily be confused with other dermatological conditions. Patients should consult a doctor as soon as they notice unusual white patches to minimize the risk of treatment delays.
2. Public Education and Awareness
Public understanding of vitiligo is limited, making it difficult for people to appreciate the emotional impact on patients. Strengthening public education is crucial to help the community, as well as the friends and family of patients, better understand and empathize with their experiences. Support from loved ones can alleviate the worsening of skin conditions caused by emotional distress. Friends and family should encourage patients exhibiting symptoms of anxiety or depression to seek help from a psychiatrist.
3. New Treatment Brings Hope to Patients
Many patients have mistakenly believed that vitiligo is untreatable. However, recent medical advances have led to breakthroughs in treatment options, such as the use of topical JAK inhibitor Ruxolitinib cream, which is a new, internationally clinically proven treatment option with favorable therapeutic outcomes.Hashtag: #Vitiligo #AutoimmuneDisease #TopicalJAKInhibitorCream #Ruxolitinib #DrJohnnyChanChuyin #DrRicoLiChingkwok #Anxiety #Depression
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Media OutReach
From Mexico to Hong Kong, Jose Manuel Cervantes Sanchez is Building Bridges Through Media at CUHK
Hong Kong: A Strategic Hub for Global Media
Currently enrolled in CUHK’s Global Communication programme, Jose is part of a growing wave of international students choosing Hong Kong for its strategic role as a cultural and commercial gateway between East and West. Long fascinated by Asian culture and influenced by family ties to the city, he was drawn to its unique position as a bridge between cultures. “I wanted to become a local with time and create bridges between Mexico and Hong Kong,” he said.
A school adviser first introduced him to CUHK as a strong option, and while he also considered universities in Canada and the United Kingdom, Hong Kong remained his first choice. Receiving the CUHK University Admission Scholarship confirmed his decision.
Academic Excellence and Creative Exploration
Jose’s experience in the Global Communication programme has met his expectations and more. What stands out most to him are the creative courses, which give students hands-on access to professional media equipment and the freedom to experiment. “Being encouraged to explore creativity by some professors has led me to discover new sides of myself,” he noted.
Outside the classroom, Jose has embraced life in Hong Kong with enthusiasm. From cultural events and student society gatherings to exploring local food streets, he has found the city lively and inspiring. The campus MTR station also makes it easy to travel to Shatin, Hong Kong Island, and even the Shenzhen border, adding to the convenience of student life.
A Creative Career Taking Shape in Hong Kong
Looking ahead, Jose hopes to take part in a semester exchange and a media production internship to further strengthen his practical skills. His post-graduation plans remain open, with possibilities in both Mexico’s rapidly growing entertainment industry and Hong Kong’s dynamic market.
For international students considering their options, Jose’s message is clear: CUHK offers academic quality, financial support, and a valuable foothold in one of the world’s most dynamic cities.
CUHK’s Global Communication Programme
CUHK’s Global Communication programme prepares students for an evolving media landscape by combining communication studies with a guaranteed overseas exchange and a curriculum built around real-world experience.
- Cutting-Edge Facilities: Access to a 4K-UHD Virtual Set Studio, Digital Radio Studio, and VR Lab.
- Guaranteed Global Exchange: One semester at a partner university in Asia, Europe, or North America.
- Hands-On Learning: Real-world experience through journalism projects and overseas study tours.
- International Classroom: A 1:1 ratio of international to local students with all courses taught in English.
For more information about CUHK’s Global Communication programme, visit https://admission.cuhk.edu.hk/programme/gcomn/
Hashtag: #CUHK
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Media OutReach
Singapore’s Largest Pet Event Returns Bigger Than Ever with Singapore Pet Festival 2026
Featuring Cesar Millan’s Singapore Debut, Over 300 Exhibitors, 800+ Brands, International Competitions, and Four Halls of Pet Experiences
SINGAPORE – Media OutReach Newswire – 24 July 2026 – Pet lovers can look forward to the return of SG Pet Festival 2026, Singapore’s largest pet exhibition, happening from 31 July to 2 August 2026 at Marina Bay Sands Convention Centre, Halls A, B, C & D.
Spanning across four exhibition halls, this year’s festival promises its biggest edition yet, bringing together over 300 exhibitors representing more than 800 local and international brands. Visitors can expect an exciting three-day celebration filled with shopping, education, competitions, interactive experiences, exclusive launches, and entertainment for pets and their families.
“Singapore Pet Festival has always been about bringing the pet community together while creating opportunities for brands, businesses, and pet lovers to connect. As the festival continues to grow, we are committed to raising industry standards, supporting education, and introducing new experiences that benefit both consumers and businesses. This year’s festival is our biggest and most exciting edition yet, and we look forward to welcoming everyone to Marina Bay Sands,” said Angie Lim, Managing Director of Citrus Media.
Event Highlights
Shop, Save & Win
Visitors can enjoy:
- $30,000 worth of Cash Rebates & Lucky Draw Prizes
- Exclusive event-only product launches, promotions, and deals
- Official TikTok LIVE shopping sessions featuring exclusive festival promotions and participating exhibitors
- Complimentary Limited Edition Singapore Pet Festival Tote Bag (while stocks last)
- Complimentary themed photobooth print-outs for qualifying spenders
- Exclusive giveaways and brand activations throughout the festival
Singapore’s Largest Pet Marketplace
With over 300 exhibitors showcasing 800+ brands, visitors can explore the latest products and services for dogs, cats, birds, small animals, aquatics, and more.
A specially curated Food Street featuring 18 food booths will also offer a delicious selection of food, refreshing beverages, and indulgent desserts, giving visitors plenty of dining options throughout the festival.
International & Industry Highlights
Singapore Pet Festival continues to strengthen its position as a leading regional pet event by welcoming exhibitors and industry professionals from across Asia.
Highlights include:
- International exhibitors from across Asia, including the Japan Pavilion and Korea Pavilion
- Singapore’s first International Society of Canine Cosmetologists (ISCC) Grooming Certification & Competition
- The 8th TICA Cat Show, featuring pedigreed cats and renowned breeders
- National Dog Obedience Competition, featuring Singapore’s top obedience teams in a live showcase of skill and teamwork supported by Pets Enterprises & Traders Association Singapore (PETAS)
- International judging panels and industry experts
Dedicated Experiences for Every Pet Lover
Visitors can enjoy:
- A dedicated Hall D for Cats & Small Animals, showcasing curated brands, activities, and live animal displays, including birds, guinea pigs and chinchillas
- Interactive pet-friendly activities and experiences
- Exclusive themed pet photo shoot experiences
Education & Community
Beyond shopping, Singapore Pet Festival aims to educate and connect the pet community through:
- Educational talks, workshops, and live demonstrations
- Meet-and-greet opportunities with veterinarians, trainers, groomers, and industry professionals
- Animal welfare groups hosting on-site adoption drives, giving rescued animals the opportunity to find loving forever homes while promoting responsible pet adoption
- A platform connecting pet owners, businesses, and animal lovers across the region
Exclusive Media Preview
Ahead of the public opening, invited media representatives, content creators, VIP guests and industry partners will enjoy exclusive early access to Singapore Pet Festival 2026 during the VIP Preview Session on Friday, 31 July, from 10:00 AM.
The preview offers creators a first-hand shopping experience, early access to new product launches and exclusive deals, opportunities to create content before the crowds arrive, and networking with brands and fellow creators.
Hashtag: #clubpets #sgpetfestival #petevents #petexpo #petfair
https://www.clubpets.com.sg/
https://www.facebook.com/CLUBPETS
https://www.instagram.com/clubpets.sg/
https://www.tiktok.com/@clubpets
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About Singapore Pet Festival
Organised by Citrus Media, Singapore Pet Festival is Singapore’s largest pet exhibition, bringing together pet owners, businesses, brands, professionals, and animal lovers under one roof. Through education, innovation, community engagement, and meaningful collaborations, the festival continues to promote responsible pet ownership while supporting the growth of the regional pet industry.
About Citrus Media
Citrus Media Pte Ltd is a Singapore-based events and media company dedicated to connecting communities through innovative exhibitions, digital media, and lifestyle platforms. The company is the organiser of flagship events including Singapore Pet Festival (SGPF), Singapore Cat Carnival, Blissful One-Stop Wedding Show (BOWS), and operates the Clubpets ecosystem, comprising Clubpets Marketplace, VIPaws Membership Programme, and digital media channels. Citrus Media is committed to creating meaningful experiences that bring together consumers, brands, and industry partners.
Media OutReach
Escape the Heat: Journey from Vietnam to Guizhou’s 23°C Summer Paradise
Link: https://www.youtube.com/watch?v=SwgVyMKMj2M
Spectacular Mountain Scenery, Nature‘s Air Conditioner
From the dazzling urban energy of Guiyang’s Qingyun Market to the starry nightscape of Xijiang Qianhu Miao Village, and from the majestic Huangguestu Waterfall to the sky-high Huajiang Canyon Bridge—the “world’s highest bridge”—every corner of Guizhou is a masterpiece worth pausing for.
“Guizhou’s summer feels like natural air conditioning,” shared a young Vietnamese travel influencer. “The seamless blend of daytime nature and vibrant city life made our journey incredibly exciting and fulfilling”
Link: https://www.guizhoutravel.com/feature/list
Immersive Culture & Play your way Through Guizhou
During their trip, the influencers dressed in exquisite traditional Miao costumes for stunning social media photos against the backdrop of historic wooden stilt houses. They also explored urban landmarks like Qingyun Market and Colorful Guizhou Town, experiencing the fusion of local heritage and modern trends amidst neon lights and bustling night markets. Food-wise, local delicacies like sour fish soup, beef rice noodles, and Siwawa (veggie wraps) continuously delighted their palates, offering a perfect mix of cultural depth and trendy adventures.
Pack your bags and go: Effortless Travel to Your Next Getaway
With direct flights now operating from Hanoi and Ho Chi Minh City to Guiyang—taking just over three hours—traveling to Guizhou has never been easier. Supported by China’s 240-hour visa-free transit policy and a safe, welcoming environment, Guizhou is becoming the ideal and ultimate “summer escape” destination for young Vietnamese travelers.
Guizhou is actively building a world-class tourism product system tailored for the international market, centering on the core themes of “Summer Escape + Eco-tourism + Cultural Experience.”
Pack your bags this summer and embark on your own adventure to mystical Guizhou!
Discover more of mystical Guizhou: www.guizhoutravel.com
Hashtag: #Guizhou #Vietnam #SummerEscape
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