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Santa Claus rally 2024: key trends and tips by global broker Octa
Understanding the Santa Claus Rally
The Santa Claus rally refers to a pattern of rising stock prices during the final trading days of December and the first two days of January. Yale Hirsch, founder of the Stock Trader’s Almanac, first identified this phenomenon in 1972. Historical analysis from 1950 to 2022 shows an 80% occurrence rate, with stock prices increasing in 58 out of the 72 years reviewed.
While the exact timing of the rally can vary, its strongest impact typically occurs in the last week of December. Some analysts suggest the trend may begin as early as Black Friday, while others link it to increased holiday shopping throughout December.
Reasons Behind the Santa Claus Rally
Several factors contribute to this seasonal trend:
- Consumer spending surge. The holiday season boosts retail activity significantly, with companies in essential goods and consumer sectors often seeing their stock values rise. This uptick in sales during Christmas and New Year directly impacts market optimism.
- Institutional quiet period. Towards the end of the year, many institutional investors take a step back from active trading, creating a less volatile environment dominated by retail traders. This shift often injects positivity into the markets, as retail investors tend to approach trading with more optimism.
- Seasonal bonuses and festive sentiment. Year-end bonuses provide traders with additional capital, often reinvested into the markets. Combined with the general cheer of the holiday season, this creates a buoyant atmosphere, driving demand for assets across various sectors.
Market Expectations for 2024
This year, expectations for a Santa Claus rally remain high. Bank of America analysts predict that the rally could kick off soon. Investor optimism following weaker-than-expected U.S. inflation data in November is driving the market. If inflation continues to decline and the Federal Reserve is willing to ease its monetary policy further, U.S. indices could reach new all-time highs, buoyed by steady economic performance and strong market sentiment.
Four tips for traders
- Focus on key sectors. Retail and consumer goods stocks often outperform during this period. Identifying high-performing companies in these sectors can align trading decisions with market trends.
- Study historical patterns. While no trend is guaranteed, analysing historical data can offer valuable insights into potential market movements. For instance, stock indices have historically gained 1–2.2% during the Santa Claus rally.
- Set clear goals. Establishing realistic profit targets and placing stop-loss orders can help traders protect their capital while participating in this seasonal trend.
- Practice risk management. The Santa Claus rally is largely sentiment-driven, making it less predictable than trends tied to economic fundamentals. External factors, such as geopolitical developments or unexpected economic data, can disrupt this pattern.
The Santa Claus rally offers traders an exciting opportunity to close the year on a high note. Understanding its underlying drivers and implementing disciplined strategies can help maximise the potential for success. However, caution remains essential, as past performance is no guarantee of future results. With careful planning and close market observation, this seasonal trend can serve as a valuable addition to a trader’s toolkit.Hashtag: #octa
The issuer is solely responsible for the content of this announcement.
Octa
Octa is an international broker that has been providing online trading services worldwide since 2011. It offers commission-free access to financial markets and various services used by clients from 180 countries who have opened more than 52 million trading accounts. To help its clients reach their investment goals, Octa offers free educational webinars, articles, and analytical tools.
The company is involved in a comprehensive network of charitable and humanitarian initiatives, including the improvement of educational infrastructure and short-notice relief projects supporting local communities.
In the APAC region, Octa received the ‘Best Trading Platform Malaysia 2024’ and the ‘Most Reliable Broker Asia 2023’ awards from Brands and Business Magazine and International Global Forex Awards, respectively.
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Wooden Snake and crypto market prospects from global broker Octa
In 2025, popular cryptocurrencies show different dynamics: Bitcoin is up 8%, Ethereum is down 6% as of 27 January 2025, despite uncertain regulatory developments. U.S. President Donald Trump signed an executive order significantly revamping the national cryptocurrency policy. The order established a dedicated cryptocurrency working group to propose new regulations, safeguarded banking services for crypto companies, and prohibited the creation of a competing U.S. central bank digital currency. Additionally, it repealed burdensome accounting guidelines that had previously stifled digital asset adoption—a notable victory for the crypto industry. However, some investors remain sceptical, showing limited enthusiasm despite these advancements. The cryptocurrency market is seeing a sharp decline on Monday, 27 January, with Bitcoin dropping below $100,000 to an 11-day low. This downturn is largely driven by a significant selloff in the technology sector, which has sparked a broader risk-off sentiment among investors. As cryptocurrencies are often considered high-risk assets, this shift in market mood has weighed heavily on their performance.
Additionally, caution surrounding the Federal Reserve’s upcoming meeting is adding to the pressure. Investors anxiously await decisions on interest rates, with concerns that the Fed may keep rates elevated for a prolonged period. This uncertainty about monetary policy has heightened market unease, further contributing to the decline in cryptocurrency valuations.
Therefore, the snake pattern and consolidation of ETHUSD that has formed in recent months may be replaced by a sharp move, after the adoption of new regulations or clear signals on the Fed Funds rate.
Hashtag: #Octa
The issuer is solely responsible for the content of this announcement.
Octa
Octa is an international CFD broker that has been providing online trading services worldwide since 2011. It offers commission-free access to financial markets and various services used by clients from 180 countries who have opened more than 52 million trading accounts. To help its clients reach their investment goals, Octa offers free educational webinars, articles, and analytical tools.
The company is involved in a comprehensive network of charitable and humanitarian initiatives, including the improvement of educational infrastructure and short-notice relief projects supporting local communities.
In the APAC region, Octa received the ‘Best Trading Platform Malaysia 2024’ and the ‘Most Reliable Broker Asia 2023’ awards from Brands and Business Magazine.
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TCMA joins Saraburi Province to mark one year anniversary of progress “SARABURI SANDBOX” Thailand’s first low-carbon city
SARABURI SANDBOX is an area-based collaborative effort, driven by the Public-Private-People Partnership (PPP) approach, comprising three key stakeholders: Saraburi Province, TCMA, and FTI Saraburi Provincial Chapter. Led by the Governor of Saraburi Province and supported by domestic and international partners, aiming at transforming Saraburi into a low-carbon city by fostering collaboration among the government sector, the private sector, civil society, and related industries for various pilot projects of CO2 reduction.
A year of action since the joint declaration of commitment on August 15, 2023, the tangible and significant progress has been made across five key focus areas: 1) clean energy transition, 2) green industry promotion, 3) waste to value, 4) low-carbon agriculture, and 5) green space expansion. The project still continues with collaborative effort of all sectors, including to seek additional green funding to achieve a target reduction of 5 million tons of carbon dioxide equivalent by 2027.
Mr. Bancha Chaowarin, Governor of Saraburi Province emphasized the collaborative approach, outlining four key working principles: 1) immediate action, 2) trial-and-error, flexibility and adaptability, 3) respectful dialogue and consensus-building, and 4) maintaining a positive working atmosphere. The Saraburi Governor affirmed Saraburi’s readiness to serve as a lab city for new technologies and innovations, with the goal of replicating successful models across other provinces, leading to tangible greenhouse gas reduction outcomes, and spreading economic and social benefits to the locals of Saraburi. The Saraburi Governor stressed that the next phase requires continued cooperation, particularly policy support from the government to achieve the Thailand Nationally Determined Contribution (NDC) goals.
Dr. Chana Poomee, Chairman of Thai Cement Manufacturers Association (TCMA) and Vice Chairman of the Federation of Thai Industries stated that TCMA, as a representative of Thailand’s leading cement manufacturers and a key manufacturing sector in Saraburi, TCMA plays a pivotal role in this project, is committed to achieving net-zero carbon emissions by 2050, in alignment with the Thailand 2050 Net Zero Cement and Concrete Roadmap. TCMA’s contributions to building Saraburi as the first low-carbon city of Thailand include optimizing cement production processes, fostering collaboration among stakeholders, and seeking green fund and opportunities for international cooperation.
Over the past year, the cement industry has made significant contributions to the SARABURI SANDBOX across several areas: 1) Industrial Process and Product Use (IPPU): research and development of clinker substitution, leveraging nanotechnology to enhance cement properties. Collaboration among stakeholders is essential for knowledge development, machinery upgrades, investment incentives, and regulatory adjustments to promote the adoption of hydraulic cement-a low carbon cement. These actions can contribute CO2 reduction by over 1 million tons in 2023-2024. 2) Green and Smart Mining: efficient resource utilization, coupled with sustainable land rehabilitation to benefit local communities and the environment. 3) Clean Energy Transition: implementation of waste heat recovery (WHR) systems, increased use of renewable energy sources such as solar power, and adoption of biomass and refuse derived fuel (RDF) to replace coal through the co-processing in cement kilns. These measures are expected to cut carbon emissions by approximately 9-12 million tons per year and mitigate PM 2.5 pollution from agricultural burning, while generating additional income for farmers and promoting efficient waste management to zero landfill. 4) Carbon Value Creation: researching carbon utilization methods, including CO2-to-Methanol. Notably, SARABURI SANDBOX has become the first industrial cluster in Thailand accepted into the Transitioning Industrial Clusters Initiative of the World Economic Forum.
Dr. Chana Poomee highlighted that while significant progress has been made, achieving the goal of establishing a low-carbon city requires innovative approaches, strong leadership across sectors, strong local administration, and substantial international support. Moving forward, increased collaboration with organizations such as the Global Cement and Concrete Association (GCCA), the United Nations Industrial Development Organization (UNIDO), the German International Cooperation Organization (GIZ), and other global entities will be crucial in supporting energy transition and carbon capture, utilization, and storage (CCUS) efforts. Dr. Chana emphasized the need for government policies to provide essential support, including knowledge sharing, technological integration, and funding to facilitate meaningful change.
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The “SARABURI SANDBOX: Joining Forces to Create Thailand’s First Low-Carbon City” event was held on January 22, 2025, the Navaminda Kasatriyadhiraj Royal Air Force Academy (NKRAFA), Muak Lek District, Saraburi Province. The event aimed to raise public awareness, extract key lessons from the past year, and brainstorming to gather input from various sectors to shape the future strategies of SARABURI SANDBOX. More than 700 participants from different sectors attended the event.
Hashtag: #TCMA #ThaiCementManufacturersAssociation
The issuer is solely responsible for the content of this announcement.
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The EM DISTRICT Bangkok Unveils Spectacular Chinese New Year Celebrations with 3,000 Panda to Mark 50 Years of Thai-Chinese Diplomatic Friendship
From January 22 to February 23, EM DISTRICT will be transformed into a whimsical panda wonderland with the installation of 3,000 adorable panda sculptures. Enhancing the experience, a lively Panda Flash Troop will perform twice daily from January 27th to January 29th, adding an extra touch of excitement and joy for families and visitors of all ages. On the 26th – 27th of January there will be a Panda Culture truck that will showcase Panda ecosystem for all to see as it cruises throughout the city of Bangkok starting from Asoke intersection to the Grand Palace and back to EM DISTRICT.
Food lovers will be treated to a culinary adventure at the Chinese Boulevard Street Food and Tea House Market, hosted at Emquartier. This market will feature 30 carefully curated vendors offering an array of authentic Chinese dishes, traditional teas, and irresistible snacks, promising a feast for the senses.
At Emsphere’s Em Market Hall, the Panda Exhibition Showcase and Café will provide a platform to explore and shop for top-selling Chinese products. Running from January 22nd to February 25th, this unique showcase brings the best of China’s craftsmanship and innovation directly to Bangkok, offering visitors a chance to discover exclusive items and cultural treasures.
A Grand Golden Dragon Theme Across EM DISTRICT in this celebration of the Year of the Golden Dragon, all three EM DISTRICT malls will feature stunning golden dragon designs, symbolizing prosperity, strength, and good fortune. These intricate and immersive decorations aim to captivate visitors and create a festive ambiance that resonates with the spirit of Chinese New Year.
The EM DISTRICT Bangkok invites everyone to be part of this historic celebration which will include Chinese face changing shows, concerts, lion blessing troop to commemorate five decades of Thai-Chinese friendship through vibrant festivities, iconic installations, and cultural showcases. Don’t miss this unforgettable event that bridges cultures and communities in the heart of Bangkok.
Hashtag: #EMDISTRICT
The issuer is solely responsible for the content of this announcement.
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