Media OutReach
Siam Paragon Invests US$39 million to Roll Out Three World-Class Attractions, Reaffirming Its Status as a Global Destination
Siam Paragon’s defining strength lies in its ability to deliver extraordinary experiences unlike anywhere else in the world. A shining example is SEA LIFE Bangkok, one of Southeast Asia’s largest aquariums. Spanning an impressive 10,500 square meters, it welcomes over 2.5 million visitors each year. Building on this success, Siam Paragon is introducing two new world-class attractions, spanning over 20,000 square meters: MELAND, Thailand’s first world-leading indoor theme park occupying 5,000 square meters, and NEXTOPIA, a 15,000-square-meter prototype for the world of tomorrow — a revolutionary concept set to be remembered as the world’s first of its kind. With these exciting additions, Siam Paragon will unite 30,500 square meters of distinctive attractions under one roof, establishing itself as Thailand’s most comprehensive entertainment destination and delivering extraordinary experiences to a diverse range of visitors.
Adding to its portfolio of world-class attractions, the ultimate highlight cementing Siam Paragon’s standing as the number one destination for both Thai and global visitors, is Siam Paragon Dining Phenomenal. This enhanced culinary hub brings together more than 700 restaurants, cafés, dessert bars, and kiosks from Thailand and around the world—ranging from Michelin-starred dining and exclusive chef’s table experiences to first-in-Thailand debuts. The destination will also introduce a new “EATELIER” Dining Entertainment zone, together forming a central pillar of Siam Paragon’s grand transformation as it marks its 20th anniversary.
Siam Paragon is set to create an unprecedented global phenomenon with the launch of NEXTOPIA, a visionary prototype of the world of tomorrow, Encompassing more than 15,000 square meters with an investment of THB 850 million (approximately US$26.3 million). This groundbreaking destination is brought to life through the co-creation of 50 innovative partners and 30 Friends of NEXTOPIA communities. This project invites collective effort from all sectors to build a better world together, inspiring every step of life with meaning, joy, entertainment, and a strong commitment to quality and sustainable living.
Get ready for MELAND, the first flagship global landmark outside of China, opening on the 5th floor of Siam Paragon. This spectacular wonderland spans over 5,000 square meters with an investment of THB 400 million (approximately US$12.5 million), bringing families into a boundless world of imagination, play, and discovery. With over 100 thrilling rides and more than 500 immersive experiences, MELAND is set to become Southeast Asia’s No.1 edutainment destination.
Siam Paragon reaffirms its status as Asia’s largest and most complete world-class food destination, bringing together more than 700 restaurants across every level from the ground floor to the top. Starting with the newly renovated Paragon Food Court and Food Hall, visitors can savor over 100 celebrated street food eateries that capture the vibrant flavors of Bangkok. From there, the Dining Phenomenal journey unfolds with legendary and iconic Thai restaurants, world-renowned chefs, and first-in-Thailand international debuts. The experience continues with organic and health-focused concepts, complemented by a lively mix of cafés, dessert bars, and beverage outlets, offering a culinary experience that delights every generation.
The journey continues into the night with the launch of a brand-new zone, “EATELIER” Dining Entertainment, featuring 30 exciting new restaurants where art is woven into every dining moment. Here, guests can create content in a one-of-a-kind atmosphere that transforms evenings into Bangkok’s newest hangout and chillout hotspot. Live bands and DJs add to the energy, turning dining into an immersive, multi-sensory experience—equally inspiring by day and unforgettable by night.
The launch of three new world-class attractions in the final quarter of this year marks a transformative milestone in Siam Paragon’s 20th anniversary. Since its opening, Siam Paragon has earned nine prestigious global awards, recognizing its status as a world-leading destination. With this landmark transformation, Siam Paragon now stands ready once again redefine industry standards, reinforcing its status as a magnet for Thailand’s tourism industry and a global landmark destination. By delivering extraordinary, fully immersive experiences across every dimension, Siam Paragon not only elevates Thailand’s profile on the world stage but also celebrates the nation’s pride in setting new benchmarks for excellence and innovation.
Hashtag: #SiamParagon
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The Reality of the Raya Rush
The lead-up to Raya is a whirlwind of grocery runs, deep cleaning, and late nights in the kitchen. By the time the first open house begins, most women have already put in an incredible amount of effort for their families. The quiet moments in between are not just a break. They are earned.
XIXILI’s pajamas are made for those moments. Easy to move in, soft enough to wear through the night, and the kind of pieces that make coming home feel like something to look forward to. Designed to fit a wide range of body types, every woman can find something that feels as good as it looks.
“Raya is everything. The food, the family, the laughter. And at the end of it all, she deserves to rest just as well as she celebrated,” says Tara Tan, Marketing Director at XIXILI.
Comfort That Carries Through the Season
Raya may bring the occasion, but the shift happening in Malaysian wardrobes goes further than that. Women are increasingly treating sleepwear as a considered part of their self-care, not just something to change into before bed.
“We often talk about the joy of gathering, but we rarely talk about the exhaustion that comes with it,” Tara Tan adds. “Our goal for Raya 2026 is to ensure that when the last guest leaves, every woman has a high-quality piece of loungewear to retreat into. It is about honouring the work she does by giving her the rest she deserves.”
Quality loungewear for the wind-down, the slow morning, and every quiet moment in between has become one of the most considered purchases a woman makes this season.
Made to Be Worn, Not Just Owned
Good sleepwear should not sit tucked away at the back of a drawer. It should be the first thing she reaches for at the end of a long day, worn in and looked forward to. XIXILI’s range is built for exactly that, styles that settle naturally into her routine and carry her well beyond the festive season.
The full sleepwear collection is available online and at XIXILI boutiques nationwide. To shop the range, visit www.xixili-intimates.com.Hashtag: #XIXILI
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About XIXILI
A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.
XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.
Specifically, in addition to the existing incentives currently available, customers who switch from old gasoline vehicles to new VinFast electric vehicles during the program period will receive an additional 3% discount for cars and 5% discount for scooters. The program will be applied across all four markets: Vietnam, India, Indonesia, and the Philippines.
In line with VinFast’s pioneering spirit, GSM Green and Smart Mobility Joint Stock Company has also announced an immediate 10% reduction in fares for electric mobility services on the Xanh SM platform in Vietnam and Green SM in Indonesia from March 11 to March 31, 2026. This initiative offers customers a more environmentally-friendly and cost-effective transportation option.
The program may be extended depending on international developments and future fuel price movements.
Ms. Duong Thi Thu Trang, Deputy CEO of Global Sales, VinFast, stated: “The special ‘Trade Gas for Electric’ program launched in March across four key markets is VinFast’s timely response to geopolitical volatility that is affecting socio-economic conditions in many countries around the world. As one of the pioneering manufacturers leading the global electric vehicle revolution, VinFast together with companies in Vingroup’s green ecosystem aims to help reduce the impact of fuel prices on people’s daily lives while also lowering environmental pollution through smarter, more sustainable, and more cost-efficient mobility solutions.”
The special “Trade Gas for Electric” program will be implemented in parallel with and combined with other available incentive programs in each market. Through layered incentives, Vingroup and companies within its ecosystem aim to create favorable conditions for customers to transition quickly to electric vehicles, reduce dependence on gasoline, stabilize daily life, and contribute to building a cleaner and more civilized living environment.
Hashtag: #Vingroup
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Media OutReach
Singapore University of Social Sciences Expands Regional Footprint in China with Launch of Success Academy in Chongqing
New Academy and Shenyang satellite office strengthen SUSS’ visibility and partnerships across Western and Northeast China.
CHONGQING, CHINA – Media OutReach Newswire – 10 March 2026 – The Singapore University of Social Sciences (SUSS) today launched the SUSS Success Academy in Chongqing in collaboration with Raffles Young Academy (RYA) Pte Ltd and announced the establishment of a satellite office in Shenyang. Building on its Success Academies in Beijing and Shenzhen, the Academy strengthens SUSS’ presence in China and supports its growing engagement across Western and Northeast China.
The launch was commemorated with an opening ceremony at the CCI Gallery, attended by close to 70 guests from China and Singapore, including representatives from institutions of higher learning, and industry and community partners. The ceremony was presided by Vice-Consul (Political) Ms. Mavis Tan, Consulate-General of the Republic of Singapore, Chengdu and Mr. Li Xunfu, Deputy Director of Chongqing Municipal Commission of Commerce.
Success Academy to connect partners from Singapore and China
Anchored in SUSS’ commitment to lifelong learning and creating social impact, the Academy will serve as a key nexus for academic and industry partners from both countries. Through cross-cultural collaboration and practice-oriented learning, it also aims to develop future-ready talent equipped to contribute meaningfully to society and the economy.
RYA is an education and talent development organisation aimed at nurturing future-ready talent through industry-oriented learning and international exposure. RYA will bring its networks and local expertise to support and enhance the Academy’s initiatives.
Through the Academy, SUSS will provide opportunities for students from SUSS and other Singapore pre-tertiary and tertiary institutions to co-learn and co-innovate with peers in China. These include interdisciplinary global learning courses, impact startup and venture builder programmes, industry-based immersions and student exchanges. SUSS students will also gain regional exposure through internships and other workplace learning opportunities. In addition, the Academy will support SUSS in working with universities and organisations in China to jointly design and deliver industry-relevant courses and programmes for students and executives.
Extending engagement into Northeast China with Shenyang satellite office
To further deepen its engagement in Northeast China, SUSS will launch a satellite office in Shenyang on 11 March 2026 under the Success Academy in Chongqing. This office will support SUSS’ initiatives in Liaoning Province and surrounding areas, including Dalian. In addition, three Memoranda of Understanding (MOU) will be signed with the following organisations:
- Shenyang University of Chemical Technology (SYUCT): Collaborative development of a Master’s degree programme in Social Work, fostering cross-border knowledge exchange, curriculum innovation, and talent development to address evolving social service needs.
- North-East Institute of Population and Social Development: Joint research endeavours, professional development programmes, and meaningful academia-industry partnerships to generate evidence-based solutions, build capabilities, and promote active ageing ecosystems that benefit individuals and communities.
Professor Tan Tai Yong, President of SUSS, said, “China is an important partner for SUSS as we expand opportunities for our students and strengthen collaboration across Asia. The launch of the Success Academy in Chongqing allows us to work more closely with universities, industry and community partners in Western and Northeast China, and to deliver applied, practice-oriented education that responds to real-world needs. Our partnership with Raffles Young Academy reflects our shared commitment to developing future-ready talent and supporting professional growth across the region.”
Mr. Samuel Ng, Executive Chairman, RYA, said, “Our collaboration with the Singapore University of Social Sciences reflects a shared belief in applied, practice-oriented education and in preparing students and enterprises to navigate an increasingly complex and interconnected world. Chongqing’s strategic position as a gateway to Western China and a hub for industry and connectivity makes it an ideal location for immersive, industry-linked education. This partnership represents a long-term commitment to building enduring bridges between students and industry, between academia and practice, and between Singapore and China.”
The launch of the Success Academy in Chongqing is part of SUSS’ broader expansion across Asia. Since 2023, SUSS has established Success Academies in Beijing, Shenzhen, Ho Chi Minh City Bangkok, Kuala Lumpur, Jakarta, Manila and Mumbai.
For more information, visit www.suss.edu.sg/success-academy.
Hashtag: #SUSS
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The issuer is solely responsible for the content of this announcement.
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