Media OutReach

Singapore’s most beloved local F&B brands revealed: foodpanda unveils first-ever Local Foodie Heroes Hall of Fame

Published

8 months ago

22/07/2025

A delicious tribute to Singapore’s iconic local eats to mark SG60 celebrations – enjoy close to two months of exclusive launch deals

SINGAPORE – Media OutReach Newswire – 22 July 2025 – Get ready for a flavour-packed celebration! foodpanda, Singapore’s leading food and grocery delivery platform, is rolling out the red carpet for our nation’s most beloved F&B legends with the debut of its Local Foodie Heroes Hall of Fame – a celebration of the nation’s most cherished local F&B brands, recognising the flavours and personalities that have shaped Singapore’s vibrant food scene and captured our hearts (and taste buds).

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“As we celebrate Singapore’s 60th birthday, there is no better time to spotlight the homegrown heroes who have grown alongside the nation, shaping our food culture and becoming a part of our everyday lives,” said Bhavani Mishra, Managing Director, foodpanda Singapore. “These brands are more than just familiar names connecting generations of Singaporeans – they represent stories of resilience, innovation, and community that define what it means to be truly local. As we champion their growth, we also want to offer great deals to bring Singaporeans closer to the flavours they know and love.”

For the first time ever, Singapore’s favourite F&B brands – those that tug at our heartstrings and tantalise our taste buds – are being crowned by foodpanda in 10 sizzling categories. In celebration of SG60, foodpanda is teaming up with the Hall of Fame honourees to serve up a two-month feast of exclusive deals and extra perks for pandapro subscribers. Hungry yet?

Meet the Hall of Fame Honourees:

• iTEA – Most Tea-riffic Brew

Born and brewed in Singapore since 2011, iTEA has become a homegrown icon for bubble tea fans islandwide. From its humble beginnings, iTEA set out with a mission to make premium tea accessible for all. Now with over 40 outlets across the heartlands, iTEA has become a staple in Singaporeans’ everyday moments – whether it’s that after-school treat with friends, a midday perk-me-up at work, or a refreshing escape on a hot day. With freshly brewed teas, vibrant flavours, and affordable prices, iTEA has turned simple sips into shared memories, making it a true local favourite.

• OK Chicken Rice – Top of the Pecking Order

A shining example of a true kampung spirit brought to life, OK Chicken Rice is beloved not just for its delicious, halal-certified chicken rice, but also for its heartwarming commitment to giving back. From delivering free meals to healthcare workers during the pandemic, to special promotions for seniors on National Day, OK Chicken Rice consistently rises to the occasion when the community needs it most – a true local hero and pride of Singapore.

• Ishiro Fusion Bowl – The Campus Favourite

Born in the heart of a local polytechnic, Ishiro Fusion Bowl is a proud homegrown brand that embodies Singapore’s enterprising spirit. What began as a humble campus food stall has grown into a chain of over a dozen outlets islandwide, serving up fusion, Japanese-style rice bowls at affordable prices. Enjoyed by students and working adults alike, Ishiro is a reflection of how local ideas can rice to the occasion, scale up successfully, and stay true to their roots.

• Pastamania – Ultimate Flavour Twirler
A true Singaporean original, Pastamania has been serving up hearty, affordable Italian fare with a local twist since its early days in the heart of our food-loving nation. As one of the pioneers of casual Italian dining in Singapore, Pastamania serves up hearty, flavourful dishes that hold a special place – and fond memories – in the hearts of generations of Singaporeans. More than just pasta, Pastamania has made its mark with innovative fusion dishes by creatively blending classic Italian flavours with bold local tastes. Dishes like Mum’s Salted Egg Soft-Shell Crab Pasta and Shiok & Spicy Chilli Crab Pasta pay tribute to our nation’s rich food heritage, bringing a uniquely Singaporean spin to every plate.

• Jinjja Chicken – Next-Gen Trailblazer

Founded over a decade ago, Jinjja Chicken has recently proudly revealed its 100% Singaporean roots, embodying the bold spirit of local entrepreneurship that dares to take risks and reshape the fast-casual dining scene in Singapore. In a market crowded with global and regional franchises, Jinjja Chicken distinguishes itself by combining authentic Korean street food favourites with inclusive halal certification, making Korean flavours accessible to Singapore’s diverse community. Trend-savvy and innovative, their fresh approach has earned top ratings on foodpanda in the fiercely competitive fast food category.

From 21 July to 31 August, enjoy these local favourites like Jinjja Chicken, Pastamania, Ishiro Fusion Bowl, iTEA, Ok Chicken Rice and more with 30% off (minimum spend applies). Prefer pick-up? Score 30% off with no min. spend.

• Nasi Lemak Ayam Taliwang – Boldest Flavours to Take Flight

Taking their passion from cabin crew to culinary crew, a couple who were former flight attendants established Nasi Lemak Ayam Taliwang together with their friend, blending Singapore’s beloved nasi lemak with Indonesia’s fiery ayam taliwang, creating a bold, boundary-breaking dish. Now a celebrated local favourite and recognised eatery in the Michelin Guide, they prove that great taste truly knows no limits

• Thai Dynasty – The Culinary Voyager

Driven by his passion for Thai cuisine and insight into Singaporeans’ love for authentic flavours, ex-Navy officer Ian Lin founded Thai Dynasty to bring the best of Thailand closer to home. Since 2018, Thai Dynasty has become a household name for casual, affordable Thai dining, offering a diverse menu crafted by genuine Thai chefs that is designed for everyday enjoyment. With regular new dishes to keep the experience fresh, the brand has expanded into concepts like halal-certified Thai Makan, signature Boat by Thai Dynasty, and convenient Bento boxes from Paddy Fields, all reflecting the true spirit of Thai cooking.

From 21 – 31 August, support Nasi Lemak Ayam Taliwang, Thai Dynasty and other local homegrown brands and enjoy 20% off (minimum spend applies). pandapro subscribers get an additional 5% off, check the foodpanda app for full details!

• IRVINS – Snack Game Changer

What began in 2009 as a modest seafood restaurant in Singapore specialising in salted egg crab evolved into a flavour revolution when the founder of IRVINS experimented with his signature sauce on chips and fish skin. Now a global snack sensation which has expanded to overseas markets, with products available in over 20 countries – including the U.S., Canada, Japan and beyond, IRVINS is a true homegrown success story.

• Yeo’s – Pioneer of Local Refreshments

Founded in 1900 as a humble soy sauce workshop in Fujian, Yeo Hiap Seng (Yeo’s) moved its heart to Singapore in the 1930s and quickly became part of our daily lives – from tinned chicken curry and soy milk, to the iconic packaged drinks we know today. Yeo’s embraces its cultural roots with offerings like pandan-flavoured drinks and Lunar New Year gift packs that continue to resonate with local tastes. With unmistakable classics like Yeo’s chrysanthemum tea, Yeo’s is a staple of homegrown ingenuity, rooted in tradition, yet always quenching the next generation’s thirst.

• Tiger Beer – Singa-pour Superstar

From its first pour in 1932 to becoming a global icon, Tiger Beer is Singapore’s most iconic brew and a shining example of the nation’s heritage. Capturing the roaring spirit of Singapore, from everyday moments to the biggest celebrations, it is the beer of choice for many Singaporeans, raising glasses to every win, big or small. More than just a drink, it’s a proud symbol of homegrown excellence – truly a Singa-pour sensation.

Stay stocked up on these bestselling local brands with 30% off selected items on pandamart, Cold Storage and Giant on foodpanda from 21 July to 31 August. Plus, don’t miss this exclusive on-ground deal: from 8 to 24 August, spend $30 at any physical Giant or Cold Storage store to redeem a $6 voucher for your first three online Giant or Cold Storage purchases on foodpanda. To redeem, simply present your receipt at the customer service desk in-store.

Minimum spend and other T&Cs apply; check in-store for full details

Explore Local Heroes Hall of Fame

What: Celebrate Singapore’s F&B icons at foodpanda’s Local Foodie Heroes Hall of Fame

When:

21 July to 31 August – Enjoy 30% off selected eats from restaurants (min. spend applies) and 30% off best grocery picks on pandamart, Giant and Cold Storage, including items from participating brands like Yeo’s and Tiger Beer for all foodpanda users.
21 July to 31 August – pandapro subscribers enjoy an extra 5% off on selected restaurant deals, on top of existing offers. Other T&Cs apply.

Where: 10 Hall of Fame Honourees, participating F&B outlets islandwide and on the foodpanda app – explore the full lineup of promotions in Annex A.

Celebrate SG60 with us—join the feast, honour our foodie heroes, and discover the flavours that make Singapore truly special!

Annex A: Join Us in Celebrating Singapore’s F&B Icons at foodpanda’s Local Heroes Hall of Fame

Celebrate Singapore’s F&B icons at foodpanda’s Local Heroes Hall of Fame
For all users 21 July – 31 August	Enjoy 30% off selected eats from restaurants (min. spend applies) and 30% off best grocery picks on pandamart, Giant and Cold Storage, including items from participating brands like Yeo’s, Tiger Beer and Pokka for all foodpanda users.
For pandapro subscribers 21 July – 31 August	pandapro subscribers enjoy an extra 5% off on selected restaurant deals, on top of existing offers. Other T&Cs apply.
Limited-Time Offer items available on foodpanda
Burger King 15 Jul – 8 Sep 2025	Rendang Bundle for 1 – $19.50 (U.P: $27.80) • 1x Rendang Burger • 1x O Ring Medium • 1x Riceberry Pie • 1x 4pc Nuggets • 1x Small Sjora	Rendang Bundle for 2 – $38.90 (U.P: $50.10) • 1x Rendang Burger • 1x Mushroom Swiss Double or Tendergrill • 1x Large O Ring • 1x 6pc Cheesy Herb Bite • 1x 5pc Cemepdak Mochi Bites • 2x Small Sjora
Pastamania 1 August – 14 September 2025	Limited-time offers: • Chilli Soft Shell Crab Pasta • Black Pepper Soft Shell Crab Pasta • Kaya Banana Pizza • Pink Guava Sour Plum Soda • Shiok Solo Set (1 Pax) • Makan Kakis Set (2 Pax)
Exclusive on-ground deal for groceries
Cold Storage, Giant stores islandwide 8 August – 24 August	Spend $30 at any physical Giant or Cold Storage store to redeem a $6 voucher for your first three online Giant or Cold Storage purchases on foodpanda. To redeem, simply present your receipt at the customer service desk in-store. Minimum spend and other T&Cs apply; check in-store for full details.

Hashtag: #foodpanda #f&b #retail

https://www.foodpanda.com

The issuer is solely responsible for the content of this announcement.

foodpanda Singapore

foodpanda is a leading on-demand delivery platform in Asia dedicated to bringing consumers a wide range of food, groceries and more, quickly and conveniently. Powered by technology and operational excellence, foodpanda is spearheading the growth of quick-commerce (q-commerce) across the region with its network of retail partners, as well as pandamart cloud stores to provide more on-demand options beyond the millions of food delivery options. foodpanda operates across 10 markets in Asia Pacific – Singapore, Hong Kong, Malaysia, Pakistan, Taiwan, Philippines, Bangladesh, Laos, Cambodia and Myanmar. foodpanda is a subsidiary of Delivery Hero, a global leader of the food delivery industry. For more information, visit www.foodpanda.com.

Media OutReach

Celebrate, Rest, and Recharge This Raya With XIXILI’s Sleepwear Collection

Published

23 hours ago

11/03/2026

Media Outreach

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 11 March 2026 – Comfort is set to be a defining theme for Raya 2026, and it extends well beyond the festive outfit. XIXILI is bringing that same ease into the downtime between celebrations, with sleepwear designed for the hours when women can finally catch their breath, rest, and simply be.

The Reality of the Raya Rush

The lead-up to Raya is a whirlwind of grocery runs, deep cleaning, and late nights in the kitchen. By the time the first open house begins, most women have already put in an incredible amount of effort for their families. The quiet moments in between are not just a break. They are earned.

XIXILI’s pajamas are made for those moments. Easy to move in, soft enough to wear through the night, and the kind of pieces that make coming home feel like something to look forward to. Designed to fit a wide range of body types, every woman can find something that feels as good as it looks.

“Raya is everything. The food, the family, the laughter. And at the end of it all, she deserves to rest just as well as she celebrated,” says Tara Tan, Marketing Director at XIXILI.

Comfort That Carries Through the Season

Raya may bring the occasion, but the shift happening in Malaysian wardrobes goes further than that. Women are increasingly treating sleepwear as a considered part of their self-care, not just something to change into before bed.

“We often talk about the joy of gathering, but we rarely talk about the exhaustion that comes with it,” Tara Tan adds. “Our goal for Raya 2026 is to ensure that when the last guest leaves, every woman has a high-quality piece of loungewear to retreat into. It is about honouring the work she does by giving her the rest she deserves.”

Quality loungewear for the wind-down, the slow morning, and every quiet moment in between has become one of the most considered purchases a woman makes this season.

Made to Be Worn, Not Just Owned

Good sleepwear should not sit tucked away at the back of a drawer. It should be the first thing she reaches for at the end of a long day, worn in and looked forward to. XIXILI’s range is built for exactly that, styles that settle naturally into her routine and carry her well beyond the festive season.

The full sleepwear collection is available online and at XIXILI boutiques nationwide. To shop the range, visit www.xixili-intimates.com.Hashtag: #XIXILI

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About XIXILI

A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.

XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.

Media OutReach

Vingroup Introduces Special Program to Support Customers Amid Rising Fuel Costs

Published

1 day ago

10/03/2026

Media Outreach

HANOI, VIETNAM – Media OutReach Newswire – 10 March 2026 – Amid volatility in global fuel prices, Vingroup has announced the launch of a special “Trade Gas for Electric” program in Vietnam, India, Indonesia, and the Philippines. The program offers an additional 3% discount on VinFast cars and 5% discount on VinFast electric scooters for customers switching from old gasoline vehicles. At the same time, fares for Xanh SM services will be reduced by 10% from March 11 to March 31, 2026, depending on each market.

Specifically, in addition to the existing incentives currently available, customers who switch from old gasoline vehicles to new VinFast electric vehicles during the program period will receive an additional 3% discount for cars and 5% discount for scooters. The program will be applied across all four markets: Vietnam, India, Indonesia, and the Philippines.

Fares for Xanh SM services will be reduced by 10% from March 11 to March 31, 2026

In line with VinFast’s pioneering spirit, GSM Green and Smart Mobility Joint Stock Company has also announced an immediate 10% reduction in fares for electric mobility services on the Xanh SM platform in Vietnam and Green SM in Indonesia from March 11 to March 31, 2026. This initiative offers customers a more environmentally-friendly and cost-effective transportation option.

The program may be extended depending on international developments and future fuel price movements.

Ms. Duong Thi Thu Trang, Deputy CEO of Global Sales, VinFast, stated: “The special ‘Trade Gas for Electric’ program launched in March across four key markets is VinFast’s timely response to geopolitical volatility that is affecting socio-economic conditions in many countries around the world. As one of the pioneering manufacturers leading the global electric vehicle revolution, VinFast together with companies in Vingroup’s green ecosystem aims to help reduce the impact of fuel prices on people’s daily lives while also lowering environmental pollution through smarter, more sustainable, and more cost-efficient mobility solutions.”

The special “Trade Gas for Electric” program will be implemented in parallel with and combined with other available incentive programs in each market. Through layered incentives, Vingroup and companies within its ecosystem aim to create favorable conditions for customers to transition quickly to electric vehicles, reduce dependence on gasoline, stabilize daily life, and contribute to building a cleaner and more civilized living environment.

Hashtag: #Vingroup

The issuer is solely responsible for the content of this announcement.

Media OutReach

Singapore University of Social Sciences Expands Regional Footprint in China with Launch of Success Academy in Chongqing

Published

2 days ago

10/03/2026

Media Outreach

New Academy and Shenyang satellite office strengthen SUSS’ visibility and partnerships across Western and Northeast China.

CHONGQING, CHINA – Media OutReach Newswire – 10 March 2026 – The Singapore University of Social Sciences (SUSS) today launched the SUSS Success Academy in Chongqing in collaboration with Raffles Young Academy (RYA) Pte Ltd and announced the establishment of a satellite office in Shenyang. Building on its Success Academies in Beijing and Shenzhen, the Academy strengthens SUSS’ presence in China and supports its growing engagement across Western and Northeast China.

Guests and partners at the launch event of the Success Academy in Chongqing. (From L-R: Dr Yap Meen Sheng, Assistant Provost, SUSS; Mr Lennon Tan, President, Singapore Manufacturing Federation; Mr Li Xunfu, Deputy Director of Chongqing Municipal Commission of Commerce; Prof Tan Tai Yong, President, SUSS; Mr Samuel Ng, Executive Chairman, Raffles Young Academy; Associate Professor Justina Tan, Vice President, Strategic & Partnership Engagement)

The launch was commemorated with an opening ceremony at the CCI Gallery, attended by close to 70 guests from China and Singapore, including representatives from institutions of higher learning, and industry and community partners. The ceremony was presided by Vice-Consul (Political) Ms. Mavis Tan, Consulate-General of the Republic of Singapore, Chengdu and Mr. Li Xunfu, Deputy Director of Chongqing Municipal Commission of Commerce.

Success Academy to connect partners from Singapore and China

Anchored in SUSS’ commitment to lifelong learning and creating social impact, the Academy will serve as a key nexus for academic and industry partners from both countries. Through cross-cultural collaboration and practice-oriented learning, it also aims to develop future-ready talent equipped to contribute meaningfully to society and the economy.

RYA is an education and talent development organisation aimed at nurturing future-ready talent through industry-oriented learning and international exposure. RYA will bring its networks and local expertise to support and enhance the Academy’s initiatives.

Through the Academy, SUSS will provide opportunities for students from SUSS and other Singapore pre-tertiary and tertiary institutions to co-learn and co-innovate with peers in China. These include interdisciplinary global learning courses, impact startup and venture builder programmes, industry-based immersions and student exchanges. SUSS students will also gain regional exposure through internships and other workplace learning opportunities. In addition, the Academy will support SUSS in working with universities and organisations in China to jointly design and deliver industry-relevant courses and programmes for students and executives.

Extending engagement into Northeast China with Shenyang satellite office

To further deepen its engagement in Northeast China, SUSS will launch a satellite office in Shenyang on 11 March 2026 under the Success Academy in Chongqing. This office will support SUSS’ initiatives in Liaoning Province and surrounding areas, including Dalian. In addition, three Memoranda of Understanding (MOU) will be signed with the following organisations:

Shenyang University of Chemical Technology (SYUCT): Collaborative development of a Master’s degree programme in Social Work, fostering cross-border knowledge exchange, curriculum innovation, and talent development to address evolving social service needs.
North-East Institute of Population and Social Development: Joint research endeavours, professional development programmes, and meaningful academia-industry partnerships to generate evidence-based solutions, build capabilities, and promote active ageing ecosystems that benefit individuals and communities.

Professor Tan Tai Yong, President of SUSS, said, “China is an important partner for SUSS as we expand opportunities for our students and strengthen collaboration across Asia. The launch of the Success Academy in Chongqing allows us to work more closely with universities, industry and community partners in Western and Northeast China, and to deliver applied, practice-oriented education that responds to real-world needs. Our partnership with Raffles Young Academy reflects our shared commitment to developing future-ready talent and supporting professional growth across the region.”

Mr. Samuel Ng, Executive Chairman, RYA, said, “Our collaboration with the Singapore University of Social Sciences reflects a shared belief in applied, practice-oriented education and in preparing students and enterprises to navigate an increasingly complex and interconnected world. Chongqing’s strategic position as a gateway to Western China and a hub for industry and connectivity makes it an ideal location for immersive, industry-linked education. This partnership represents a long-term commitment to building enduring bridges between students and industry, between academia and practice, and between Singapore and China.”

The launch of the Success Academy in Chongqing is part of SUSS’ broader expansion across Asia. Since 2023, SUSS has established Success Academies in Beijing, Shenzhen, Ho Chi Minh City Bangkok, Kuala Lumpur, Jakarta, Manila and Mumbai.

For more information, visit www.suss.edu.sg/success-academy.
Hashtag: #SUSS

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