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Storefriendly Introduces New Self-Service Storage System & IoT-Driven Smart Management — Enhanced Facilities to Meet Evolving Customer Needs

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6 months ago

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HONG KONG SAR – Media OutReach Newswire – 30 July 2025 – Storefriendly Self Storage Group has recently been honored with the prestigious “I&T Award (Hong Kong)” and “ESG Award (Hong Kong)” by the Self Storage Association Asia (SSAA). As an industry pioneer, the Group is the first to introduce a cutting-edge self-service storage system, including intelligent management solutions and AI-powered real-time customer support. The Group will soon celebrate the grand opening of its new flagship location, Storefriendly Tower (Peninsula West) in Lai Chi Kok, marking a milestone in its mission to deliver faster and higher-quality services to its customers.

Award-Winning Innovation: Cutting-edge Self-Service Storage System

Storefriendly’s innovative self-service storage solution earned the 2025 SSAA “I&T Award (Hong Kong)”, underscoring the Group’s relentless pursuit of innovation and its role in setting new standards for the industry. Embracing the digital era, Storefriendly has pioneered the integration of the O2O (Online-to-Offline) model to streamline the storage rental process. Customers can now select branches and unit sizes, complete payments, and confirm bookings online, all from their mobile devices or computers. Upon confirmation, a QR code is issued for seamless access to the selected branch, enabling a swift and user-friendly move-in process.

24/7 Security and IoT Monitoring for Enhanced Safety

Storefriendly’s physical locations are equipped with 24/7 security surveillance and automated environmental monitoring, powered by Internet of Things (IoT) technology. This system detects anomalies such as power surges or water leakage in real time, ensuring rapid response and optimal storage conditions. Coupled with a 24-hour customer support hotline, these features offer customers peace of mind when using the self-service storage units.

Hybrid AI + Human Customer Service for Faster & More Personalized Support

Customer service is another cornerstone of Storefriendly’s development strategy. After years of listening to customer feedback, the Group identified a need for faster and more in-depth support. By incorporating a smart AI-driven customer service system, Storefriendly now offers 24-hour assistance for basic inquiries and facility tour bookings. At the same time, the Group remains committed to providing personalized support through human agents during service hours, ensuring a premium and empathetic customer experience.

Full-Building Storage Tower Ecosystem Promoting Sustainability

In addition to offering comprehensive storage services, Storefriendly Tower locations, including the Lai Chi Kok branch, are equipped with solar systems and EV charging stations, reinforcing the Group’s commitment to environmental sustainability. These green initiatives have earned the Group the “ESG Award (Hong Kong)”, recognizing its leadership in sustainable development within the storage industry.

Premium, Club-Level Facilities Unlock New Possibilities for Storage

As Hong Kong’s first full-building self storage ecosystem, Storefriendly Tower provides club-class storage experiences with added-value amenities that enrich the customer journey. These include but are not limited to:

  • Free on-site parking with complimentary EV charging
  • Bike repair station for cycling enthusiasts renting bike units
  • Tool stations on traditional storage floors to facilitate packing and transport
  • Dedicated workspaces for customers to handle personal tasks etc.

Specialized Storage: Wine Storage & Safety Box

Beyond conventional storage, Storefriendly is expanding into specialized and boutique storage solutions, such as climate-controlled wine cellars and on-demand safety boxes. The wine storage units are equipped with temperature and humidity control systems to preserve wine quality, while the smart safes offer high-security storage for valuables with real-time monitoring and secure access, meeting the diverse needs of modern customers.

Hashtag: #StoreFriendlyTower

The issuer is solely responsible for the content of this announcement.

About Storefriendly Self Storage Group

Founded in 2002, Storefriendly Self Storage Group is one of Asia’s leading self storage brands, operating over 90 branches and 40,000 storage units across Hong Kong, Macau, Singapore, and Taiwan. More than half of its branches are self-owned properties, strategically located with 24-hour smart access systems and robust security infrastructure. The Group is committed to providing safe and flexible storage solutions for both personal and business clients.

Storefriendly continues to invest in technology, including AI customer service, wine cellars, and smart safes, to enhance service quality and deliver an exceptional storage experience.

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TAT partners with Lalisa ‘LISA’ Manobal, Amazing Thailand Ambassador, to invite Tourists to discover the Multitude of Feelings upon travelling in Thailand, unveiling the New TVC “Feel All The Feelings”

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3 days ago

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30/01/2026

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Reinforcing Thailand’s position as a trusted, high-quality destination through emotion-driven storytelling

BANGKOK, THAILAND –

The film sets to entice tourists to experience and discover the multitude of feelings to be gained from travelling in Thailand, including happiness, serenity, excitement, challenge, and warmth, to establish Thailand as a valuable and unforgettable travel destination.

Ms Thapanee Kiatphaibool, Governor of the TAT, revealed, “This year, the TAT remains committed to reinforcing Thailand’s image through the ‘Trusted Thailand’ strategy to warmly welcome tourists, while continuing its push to establish Thailand as a ‘Quality Leisure Destination.’ This is to build confidence among tourists who want to create valuable, unforgettable memories at every step of their journey. Recently, we launched the ‘Feel All The Feelings’ campaign, building widespread communication and awareness across various channels. We are kicking off the year with a new commercial featuring ‘Lalisa LISA Manobal’ as the Amazing Thailand Ambassador, who will showcase Thailand’s tourist attractions and the feelings evoked on each visit. The campaign aims to ‘enhance quality’ while distributing revenue and tourists to new potential areas. TAT cordially invites all Thais to be ‘good hosts’ and share memorable Thai travel experiences.

TVC ‘Feel All The Feelings‘ by TAT portrays unseen attractions and diverse emotions awaiting tourists to discover and experience in Thailand. The story’s inception was inspired by tourists’ desire to seek a range of experiences that fulfil them emotionally and spiritually, helping them ‘Feel Alive’ again. TAT is confident that Thailand can be the answer and add vivid hues to tourists’ lives, as we are a land of diversity, colour, and vitality, ready to offer an exceptional experience for visitors to feel every emotion, from happiness, serenity, excitement, and challenge, to the warmth of smiles and hospitality, the intriguing mystery of new places, and the wonder of unseen locations. We believe that every area and every journey in Thailand will not only create impressive memories but also deliver ‘feelings’ that greatly enrich the travel experience.”

In this ad, Lalisa ‘LISA’ Manobal, in her role as the Amazing Thailand Ambassador, invites everyone to experience the ‘feelings within Thailand’. LISA is often asked, “What does Thailand feel like?” and she reveals the feelings she experiences while resting and recharging in Thailand in the commercial, through every emotion, every feeling, and every rhythm of Thailand’s beauty, which is unlike anywhere else in the world. The production also features renowned stars and actors such as Win – Metawin Opas–iamkajorn, Gulf – Kanawut Traipipattanapong, and Blue – Pongtiwat Tangwancharoen, who join the journey and convey these feelings together.

The TVC showcases beautiful locations nationwide, starting with the captivating beauty of the Lanna Candle Ceremony (Phang Prateep) at Wat Chedi Luang in Chiang Mai province, followed by a spectacular view of the ‘floating pagodas’ in Lampang province. Viewers can marvel at the sea of mist at Phu Langka in Phayao province. The ads also features attractions in other regions to show that, wherever you are, there is always something to discover. Examples include experiencing the beauty of the first light of dawn at Wat Arun in Bangkok, the splendour of the Red Lotus Sea in Udon Thani province, or experiencing the sound of the cascading waters of
Thi Lo Su Waterfall in Tak province.

Furthermore, the “Feel All the Feelings“ campaign aims is to shift tourists from popular landmarks to hidden-gem destinations, increasing the quality of their spending and the value per trip, in line with the “Value over Volume” strategy.

Join “LISA“ on her journey as the Amazing Thailand Ambassador and discover feelings awaiting tourists in Thailand with the “Feel All The Feelings“ campaign. The “Feel All The Feelings“ TVC is currently available at official Amazing Thailand channels:

Youtube: https://youtu.be/wDMv1KujSGc
X (@AmazingThailand) : https://x.com/AmazingThailand/status/2016507144783487483?s=20
Facebook: https://web.facebook.com/share/v/14RnwfmwTTW/
Instagram: https://www.instagram.com/reel/DUDnoOziPCp/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
TikTok: https://www.tiktok.com/@amazingthailand/video/7600405546558131476

Contact Information
International Public Relations Division
Tourism Authority of Thailand
Tel: +66 (0) 2250 5500 ext. 4545-48
Fax: +66 (0) 2250 0246
E-mail: [email protected]
Website: www.tatnews.org

Media contacts:

  • Khianthong Ngernphum (Thonghom) PR Executive, VERVE Public Relations | E-mail: [email protected] | Tel: +66 80 561 9511
  • Jirachaya Jaiyen (Linda) Senior PR Executive, VERVE Public Relations | E-mail: [email protected] | Tel: +66 94 876 4938

Hashtag: #AmazingThailand #AmazingThailandAmbassador #AmazingThailandxLISA #FeelAllTheFeelings #FeelAllTheFeelings_TVC

The issuer is solely responsible for the content of this announcement.

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ONYX Hospitality Group named Seventh Best Place to Work in Asia-Pacific for 2025

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3 days ago

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30/01/2026

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The Group was also ranked third in Thailand under the international “Best Place to Work in Thailand 2025” certification, reinforcing ONYX’s commitment to sustainable people management and a strong corporate culture.

BANGKOK, THAILAND – Media OuReach Newswire – 30 January 2026 – ONYX Hospitality Group has been recognised as the seventh Best Place to Work in the Asia-Pacific region for 2025, awarded by Best Places to Work, an internationally recognised organisation specialising in workplace assessment and employee experience benchmarking. The recognition reflects the Group’s people-centric workplace practices and a culture that places equal emphasis on employee development and service excellence, and is further reinforced by ONYX’s third-place ranking in Thailand under the “Best Place to Work in Thailand 2025” certification, highlighting the Group’s long-standing focus on sustainable people management and a strong, values-driven corporate culture.

With a diverse portfolio spanning hotels, resorts, serviced apartments, and luxury residences under well-established brands including Amari, OZO, Shama, and Oriental Residence, ONYX Hospitality Group continues to strengthen its position across key strategic markets in the region. As the Group approaches its 60th anniversary in 2026, these accolades further highlight ONYX’s long-standing commitment to building a resilient organisation powered by engaged and capable people.

The “Best Places to Work” certification is an internationally recognised programme that benchmarks organisational excellence in human resource practices and employee engagement. Certification is awarded through a comprehensive evaluation covering employee engagement, employee experience, and the effectiveness of HR policies and practices. In this year’s assessment, ONYX Hospitality Group demonstrated strong performance across multiple dimensions, including a supportive work environment, an open and inclusive corporate culture, and a people development strategy closely aligned with the Group’s regional business direction.

One of the key pillars supporting ONYX’s evolution as a trusted workplace is ONYX Academy, the Group’s comprehensive learning and development institute. ONYX Academy delivers structured programmes spanning foundational skills training, advanced role-specific competency development, and clearly defined career pathways for employees at all levels. By prioritising both future-ready capabilities and practical, applicable skills, the Academy equips team members for sustainable personal and professional growth.

The effectiveness of ONYX Academy has also been recognised at an industry level through multiple honours at the EXA: Employee Experience Awards 2025, including awards for the General Manager Development Programme (GM Track), the NextYou Initiative, the HR Leadership Enhancement Programme, and the Group’s ESG initiatives. These accolades further underscore ONYX Hospitality Group’s long-term and focused commitment to meaningful employee development.

Alongside capability building, ONYX Hospitality Group continues to foster a corporate culture rooted in openness and dynamism, encouraging employees to think creatively, experiment, and contribute new ideas. The Group actively supports agility and adaptability by creating space for diverse voices across the organisation. Employee well-being is also prioritised through the ONYX Cares programme, which holistically supports physical and mental health, relationships, and team engagement—contributing to a work environment that nurtures both individual fulfilment and organisational growth.

Saranya Watanasirisuk, Senior Vice President, Corporate Human Resources, commented: “At ONYX Hospitality Group, we believes that our people are the foundation for delivering exceptional experiences and service. Our success in human resource management is driven by strong leadership support at every level, enabling employees to grow across all dimensions. This commitment spans from recruitment and holistic learning systems to cultivating an environment that encourages creativity, experimentation, and the full expression of individual potential. These efforts have positioned ONYX not only as an employer of choice, but also as an organisation trusted by partners and guests alike.”

Receiving the “Best Place to Work” Certification at both national and regional levels marks another significant milestone for ONYX Hospitality Group. The achievement reinforces its commitment not only to being a regional leader in hospitality management, but also to being an organisation that genuinely values its people.

Looking ahead, ONYX remains dedicated to continuously enhancing the workplace environment and delivering meaningful employee experiences that support long-term growth and sustained competitiveness.

For more information about ONYX Hospitality Group, please visit www.onyx-hospitality.com.

Hashtag: #ONYXHospitalityGroup



The issuer is solely responsible for the content of this announcement.

About ONYX Hospitality Group:

ONYX Hospitality Group, a reputable force in Southeast Asia’s hospitality industry, operates a collection of comprehensive yet complementary brands – Amari, OZO, Shama and Oriental Residence – catering to the distinctive needs of discerning business and leisure travellers in Southeast Asia where their expertise lies. In addition to its brand portfolio, ONYX Hospitality Group also operates additional hospitality services across spa and food and beverage. With over five decades of management experience, the company extends its innovative solutions throughout the region, upholding internationally recognised standards and ensuring optimal operational manoeuvrability. By fostering enduring relationships with like-minded business partners, ONYX Hospitality Group delivers unparalleled experiences in a dynamic and competitive market, meeting the ever-evolving demands of travellers.

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SCOPE’s Ultra-Luxury Residential Performance Underscores Strong Investor Confidence in Thailand’s Prime Market

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3 days ago

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30/01/2026

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BANGKOK, THAILAND – Media OutReach Newswire – 30 January 2026 – Amid heightened volatility across global luxury real estate markets driven by geopolitical tensions, trade policy uncertainty, and persistent inflationary pressures, Thailand’s ultra-luxury residential sector continues to demonstrate notable resilience. Within this context, SCOPE, a Bangkok-based ultra-luxury residential developer, reported total sales exceeding THB 2.6 billion in 2025, underscoring sustained confidence from high-net-worth individuals and international investors.

SCOPE Langsuan

Despite global headwinds including escalating trade disputes, rising commodity prices, and shifting monetary policies, Thailand’s prime residential market remains structurally strong. Bangkok, in particular, continues to attract foreign buyers seeking long-term residential assets that combine lifestyle quality with capital stability. Demand in this segment has been driven less by short-term speculation, and more by purchasers prioritizing quality, identity, and long-term livability.

Value Proposition in a Global Context
One of the defining strengths of Thailand’s ultra-luxury market lies in its compelling value proposition when compared to global gateway cities such as London, New York, Tokyo, or Hong Kong. Prime residences in Bangkok remain significantly more accessible in terms of price, while offering comparable and in some cases superior, standards of design, space, and lifestyle.

Performance-Driven Luxury Development
SCOPE’s 2025 performance provides a clear illustration of how well-executed ultra-luxury developments can outperform broader market trends. Despite a general slowdown in Thailand’s property market, the company achieved over THB 2.6 billion in annual sales, reflecting consistent demand within the ultra-luxury segment.

Commenting on the market outlook, Mr. Yongyutt Chaipromprasith, Chief Executive Officer of SCOPE Company Limited, said: “Thailand offers exceptional value when compared with global cities, not only in pricing but also in quality of life, project standards, and long-term livability. Many international investors view Thai ultra-luxury residences as a safe haven asset, supported by competitive rental yields, lower holding costs, and a lifestyle proposition that few markets can replicate.”

Among its flagship developments, SCOPE Langsuan recorded over 90% sales completion within 2025, reflecting strong demand from discerning buyers. The project’s success highlights a clear shift in buyer behavior: ultra-luxury purchasers are increasingly focused on authenticity, design integrity, and long-term residential value rather than speculative gains.

Central to this appeal is SCOPE’s collaboration with internationally acclaimed designer Thomas Juul-Hansen, whose portfolio includes prominent residential development in New York, notably along the iconic “Millionaire’s Row.” By engaging designers of this caliber, SCOPE reinforces its role as a developer of globally competitive, non-replicable residential projects, rather than locally derivative offerings.

This approach further emphasizes the “value for money” proposition of Thailand’s luxury market. Achieving equivalent design pedigree and spatial quality in global financial capitals would require significantly higher development and acquisition costs.

Beyond Assets: Designing for Real Living
Beyond financial performance, SCOPE’s developments are conceived as long-term homes rather than transactional assets. The company’s development framework is anchored on three core pillars: Product Excellence, Lifestyle Integration, and World-Class Hospitality.

This philosophy guides every stage of development — from spatial planning and material selection to service design and community environments — ensuring that residences are built to support genuine, long-term living.

Elevating Living Through Hospitality
A defining component of SCOPE’s ultra-luxury positioning is its proprietary ACQUA Hospitality Service, designed from the perspective of real homeowners. The concept integrates five-star hotel service principles into everyday residential living, redefining luxury as thoughtful attention to detail that enhances quality of life.

From curated common spaces designed as well-being hubs, to personalized residential services and collaborations with world-class architects and designers, SCOPE aims to establish new benchmarks for service-driven, timeless luxury in Thailand’s residential market. This evolution reflects a broader industry shift from competing on physical specifications alone to competing on holistic living experiences.

Outlook: Thailand’s Luxury Market at a Turning Point
Bangkok continues to rank among the world’s leading lifestyle destinations, recognized for its blend of global connectivity, healthcare standards, infrastructure, and cultural vibrancy. These fundamentals support its growing role as both a primary residence base and an investment within Southeast Asia.

Looking ahead, Thailand’s ultra-luxury real estate market is transitioning from price-based competition toward differentiation driven by design excellence, development standards, service quality, and long-term livability. This shift strengthens the country’s positioning on the global stage and reinforces ultra-luxury residential assets as stable, long-term investments amid ongoing global uncertainty.

Hashtag: #Scope #Scopecollection



The issuer is solely responsible for the content of this announcement.

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