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Vincom Retail unites hundreds of partners to pioneer the future of retail in Vietnam

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HO CHI MINH CITY, VIETNAM – Media OutReach Newswire – 23 March 2026 – On March 20, 2026, in Ho Chi Minh City, Vincom Retail hosted the event “The New Era – Partnering to Shape the Future”, welcoming more than 500 domestic and international partners. The large-scale forum served as a platform for stakeholders to exchange market perspectives, update on emerging trends, and explore collaboration opportunities as Vietnam’s retail sector enters a new growth cycle.

The event brought together 500 key partners, including leading international retail brands such as UNIQLO, MUJI, Decathlon, Pandora, CGV, AEON Beta Cinema, SuperPark, KOHNAN, Central Retail, WinMart, Starbucks, Dookki, Guardian, and MEDICARE, alongside major domestic brands and chains including ACFC, Maison, Phoenix Group, Golden Gate, Aladdin Group, Takahiro, RuNam, Highlands Coffee, and The New Playground…

At the event, Vincom Retail’s leadership emphasized the rapid transformation of the retail industry, where shopping malls and commercial streets are evolving beyond traditional retail spaces to become lifestyle destinations. These destinations integrate immersive experiences, foster community connections, and lead modern consumption trends. This shift reflects changing consumer behavior, with a growing preference for experience, emotion, and interaction over mere purchasing and ownership.

Setting the direction for future growth, Vincom Retail unveiled its strategic vision toward 2030, focusing on developing world-class destinations. The company aims to position itself as a leading retail real estate developer and operator in Asia, setting benchmarks in trend leadership and customer experience, with a diverse and expansive asset portfolio and an extended international footprint supported by a global ecosystem. This unique platform enables pioneering brands and concepts to converge and co-create breakthrough experiences, many of which are being introduced in Vietnam for the first time, delivering fresh value to consumers while shaping the future of retail and establishing new regional standards.

In terms of product strategy, Vincom Retail is focusing on two core formats. Vincom Mega Mall is positioned as a “Mega Shoppertainment Destination”, a large-scale experiential hub that leads market trends. Meanwhile, Vincom Collection is developed as a “Retail-tainment Destination”, combining shopping and tourism, built around five key pillars: Play – Discover – Shop – Savor – Relax.

Vincom Retail is currently the largest retail real estate developer in Vietnam

A prime example is the “super destination” model integrating Retail – Tourism – Entertainment at Vinhomes Green Paradise Can Gio, featuring 15 next-generation retail complexes. Among them, Vincom Mega Mall Can Gio and Vincom Collection Cosmo Bay are the first projects to be unveiled, promising multi-layered experiences that harmonize with nature and prioritize sustainable operations.

Beyond strategic insights, the forum also featured real-world success stories and forward-looking perspectives from pioneering brands that have helped shape Vietnam’s evolving experiential retail landscape. Mr. Vu Ngoc Thuan, Founder of restaurant chains Longwang, Tianlong, Bo To Quan Moc, and GMaster, shared: “Partnering with platforms like Vincom provides a strong launchpad for brands to accelerate growth, expand further, and professionalize according to international standards.”

Mr. Shin Jae Hyuk, representative of Dookki, also highlighted growth strategies to capture market opportunities: “Together with our trusted partner Vincom, we will continue to create new milestones for Vietnam’s F&B market. Our goal is not only to sell tteokbokki, but to deliver the joyful culture of Korean cuisine to customers at an accessible price point.”

Vincom Retail plays a critical role as a developer, platform, and connector, bringing international brands to Vietnam while supporting Vietnamese brands in their journey to expand globally.

Additionally, SuperPark, a global indoor activity park brand, shared insights into the development of family-oriented active entertainment, one of the fastest-growing trends in next-generation shopping malls. These real-world examples highlight the strong opportunities for brands to collaborate with Vincom Retail to scale operations, develop innovative retail concepts, optimize performance, and enhance customer experience.

As the market enters a new phase of growth, the event not only facilitated strategic dialogue but also strengthened sustainable partnerships between Vincom Retail and its stakeholders. As a market pioneer, the company continues to support brands in scaling up, elevating business models, and capturing long-term growth opportunities. Notably, emerging super destinations such as Can Gio – envisioned as a future national tourism hub – are expected to serve as powerful growth drivers, contributing to the transformation of Vietnam’s retail landscape.

Vincom Retail is currently the largest retail real estate developer in Vietnam and ranks among the top three in Southeast Asia by scale. The company operates 90 shopping malls with a total gross leasable area of 1.9 million square meters, and manages 5,500 shophouses totaling 1.5 million square meters across 31 out of 34 provinces and cities nationwide, partnering with more than 1,000 brands.

Hashtag: #VincomRetail

The issuer is solely responsible for the content of this announcement.

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DFI Reinforces Commitment to People, Products and Planet in 2025 Sustainability Disclosure

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HONG KONG SAR – Media OutReach Newswire – 23 March 2026 – DFI Retail Group (DFI or the Group) is pleased to announce its 2025 Sustainability Disclosure, highlighting the Group’s continued progress and commitment to advancing sustainability across Asia.

DFI Retail Group Sustainability Disclosure 2025

In 2025, DFI delivered strong progress on key sustainability commitments:

  • 22% reduction in Scope 1 and 2 greenhouse gas emissions compared to the 2021 baseline, with a target of 50% reduction by 2030.
  • Waste diversion rate improved to 66%, up from 61% in 2024, with a target of achieving 80% by 2030.
  • Invested US$3.9 million in community initiatives across markets.

The Group also advanced Scope 3 decarbonisation across supply chain of four key commodities – rice, coffee, dairy and beef. Initiatives included the launch of 380 tonnes of Low-Carbon Rice achieving a minimum 30% on-farm emissions reduction, sourcing 100% deforestation-free certified coffee beans for 7CAFÉ Hong Kong, Macau, and Singapore, and IKEA, and partnering with The Mills Fabrica to launch the DFI Sustainability Innovation Challenge to identify global solutions for beef and dairy emissions.

Scott Price, Group Chief Executive, DFI Retail Group shared, “We remain committed to our purpose of sustainably serving Asia for generations with everyday moments. In 2025, we made clear progress on our pathway to reduce Scope 1 and 2 emissions by 50% by 2030, with investments in refrigerant management, energy efficiency and behaviour change initiatives across our operations. At the same time, we continued to deliver affordable, sustainable products that meet customer expectations, including the introduction of Low-Carbon Rice in Hong Kong and the expansion of our ‘Grounds to Green programme’ at 7Eleven. These efforts, together with disciplined waste and packaging management, keep us firmly on track to meet our 2030 sustainability targets.”

Erica Chan, Group Chief Legal, Sustainability and Corporate Affairs Officer added, “Strong governance and transparency remain central to how we deliver on our sustainability ambitions. By streamlining our disclosure and enhancing our materiality assessment, climate scenario analysis, and transition plan, we are aligning with global standards such as IFRS S1 and S2. This ensures stakeholders gain a clear, holistic view of our progress and priorities, while reinforcing our commitment to creating long-term value across People, Products, and Planet.”

In 2025, DFI continued to be guided by its Sustainability Framework, centred on the three pillars of People, Products and Planet, with Governance as the cornerstone. This framework remains integral to the Group’s approach, ensuring robust leadership and oversight while driving initiatives that empower people, expand sustainable product choices, and reduce environmental impact across operations and supply chains.

Highlights of 2025 Initiatives:

  1. People: DFI Group and its business formats continued to support communities through Our Community Giveback initiatives, investing US$3.9 million and reaching 1.25 million beneficiaries across 12 markets. The Health and Beauty segment launched professional health services at Mannings and Guardian, extending access across more than 450 pharmacies in all markets. For team members, capability building was strengthened through major initiatives such as the launch of DFILEARN, enhanced leadership programmes, and structured career development frameworks, empowering growth across all levels of the business. At the same time, DFI upheld rigorous standards for suppliers, maintaining 100% ethical audits of Own Brand factories in high-risk countries and reinforcing responsible practices across supply chains through comprehensive assessments, audits, and engagement.
  2. Products: In 2025, 48% in-scope Own Brand products carried third-party sustainability certificates, up from 28% in 2024. At the same time, 83% Own Brand plastic packaging component that is recyclable, reusable or compostable, keeping us on-track to meet the target of at least 85% by 2030. The expansion of the 7Eleven’s ‘Grounds to Green” Coffee Grounds Upcycling Programme further reflected our efforts to embed circularity principles where relevant. The programme repurposed used coffee grounds into natural fertiliser to grow fresh produce, which was then incorporated into 7-SELECT juices and ready-to-eat items.
  3. Planet: DFI recorded a 22% reduction in Scope 1 and 2 emissions in 2025, compared to our 2021 baseline, on track towards our 50% reduction target by 2030. As refrigerant leaks remain one of the primary sources of these emissions, the Group continued upgrading refrigeration systems and, in April 2025, commissioned the first CO₂-based natural refrigerant system in Hong Kong’s food retail sector at the Cloudview Market Place store in North Point. This was followed by the installation of a sub-critical CO₂ refrigeration system in Oliver’s The Delicatessen in Central Hong Kong in September 2025, marking important milestones in advancing low-carbon operations across the portfolio. Waste diversion improved from 61% to 66% in 2025, as part of our efforts to achieve 80% waste diversion by 2030.

By embedding sustainability into our strategy, operations, and value chain, we are not only tackling today’s challenges but also building a resilient, responsible business that creates lasting value for our customers, communities, and the environment.

For detailed information on the various sustainability initiatives undertaken by DFI, please refer to the Sustainability Disclosure in the Integrated Annual Report 2025. To learn more about DFI’s efforts, please visit DFI’s website.

Hashtag: #DFIRetailGroup #SustainabilityDisclosure #PeopleProductsPlanet #Mannings #Guardian #7-Eleven #Wellcome #MarketPlace #IKEA #yuu

The issuer is solely responsible for the content of this announcement.

About DFI Retail Group

DFI Retail Group is a leading Asian retailer driven by its purpose to Sustainably Serve Asia for Generations with Everyday Moments’. As at 31 December 2025, the Group and its associates operated 7,580 outlets and employed more than 79,000 people across 12 markets.

The Group is committed to delivering quality, value and service to consumers across the region through trusted brands, strong local market positions, and a broad retail ecosystem supported by extensive store networks, digital capabilities and efficient supply chains.

DFI Retail Group and its associates operate a portfolio of well-known brands across five key divisions: health and beauty, convenience, food, home furnishings and restaurants.

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MSIG Helper Insurance unveils new campaign: ‘Assured Helper, Confident Employer’

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To strengthen MSIG’s leading position in the Helper Insurance market

HONG KONG SAR – Media OutReach Newswire – 23 March 2026 – MSIG Insurance (Hong Kong) Limited (“MSIG”) today announced the launch of its new helper insurance promotional campaign, appointing the esteemed artist, Mr Lam Shing Bun (Bob Lam), as product ambassador. Under the theme “Assured Helper, Confident Employer”, the campaign promotes MSIG Helper Insurance across multiple channels, including television commercials, online videos, outdoor advertising and digital platforms, further cementing the brand’s position as the market leader.

Crafting insurance that delivers shared peace of mind

Philip Kent, Chief Executive Officer of MSIG Hong Kong, stated: “Hong Kong today is home to more than 360,000 foreign domestic helpers, as well as over 20,000 local ‘hourly workers’. As such, there is significant market demand for insurance that specifically caters both to their needs and those of their employers. That’s why we have developed a comprehensive and affordable plan that provides extensive medical coverage for domestic helpers and helps their employers cope with financial burdens associated with illness.

We view helper insurance as one of our flagship offerings and believe it truly embodies our commitment to ‘Assured Helper, Confident Employer’, which is the essence of the campaign. We aim to help the public understand how helper insurance can benefit families and to establish MSIG as the market leader in Hong Kong for this type of insurance.”

Bob Lam set to resonate with viewers

Targeting Hong Kong families as its primary audience, this campaign features the popular celebrity Bob Lam as product ambassador. Bob maintains an active presence across social media and traditional platforms, frequently sharing humorous glimpses into his life with his family of six. His relatable persona has earned him a reputation as an endearing husband and devoted father, aligning with MSIG’s brand ethos. Importantly, as an experienced employer who has long employed domestic helpers, Bob’s first-hand experience significantly enhances the credibility of the product information and strongly resonates with the target audience, making him the ideal ambassador for MSIG’s Helper Insurance.

The campaign video opens with Bob livestreaming from home, seamlessly integrating relatable moments such as his wife prompting him to tackle household chores and netizens asking questions about domestic helpers. This light-hearted, humorous approach captures the everyday realities of employer households, eliciting knowing smiles from viewers while introducing the product’s key features in a natural way:

  1. Comprehensive coverage: Includes outpatient, surgical & hospitalisation, dental, domestic helper liability, service interruption, fidelity guarantee and more
  2. Exceptional value: 2-year premium as low as HK$566 for online applications1
  3. Speedy claims processing: Online claims approval in as fast as 15 minutes
  4. Flexible and adaptable: Suitable for local domestic helpers, post-natal care helpers and home-based elderly carers, accommodating diverse family needs

Multi-channel media campaign to maximise reach

This initiative marks MSIG’s first major promotional campaign for 2026, employing a multi-dimensional media strategy to achieve seamless online and offline coverage. The campaign will be rolled out across television, YouTube, other major social media platforms and digital channels, targeting the intended audience with precision. Outdoor media placements include tram and bus wrap advertising, large-scale billboards in Causeway Bay and digital screens at multiple high-traffic locations. Through this tightly integrated multi-channel network, the campaign will significantly boost brand visibility and message penetration, ensuring the core message of helper insurance is powerfully conveyed to every corner of Hong Kong.


1 Offer applies to designated MSIG Helper Insurance plan, please refer to MSIG website and terms and conditions of relevant product.

Hashtag: #MSIG

The issuer is solely responsible for the content of this announcement.

About MSIG Insurance (Hong Kong) Limited (“MSIG Hong Kong”)

MSIG Hong Kong is a wholly owned subsidiary of Mitsui Sumitomo Insurance Co Ltd and a member of the MS&AD Insurance Group, Asia’s leading general insurance brand with presence in 50 countries and regions globally. The Group is amongst the world’s top 10 insurance groups based on gross revenue and one of Japan’s leading insurers with A+ Stable credit rating. With over 40,000 employees world-wide, MSIG is represented in all ASEAN markets as well as in Australia, New Zealand, Hong Kong, Mainland China, Korea, India and Taiwan.

MSIG Hong Kong offers a wide range of solutions and services through an extensive distribution network including agents, brokers, and bancassurance alliances with leading banks. It has been providing general insurance solutions to customers in Hong Kong for more than 170 years, dating as far back as 1855.

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Cathay Pacific Expands Global Partnership with Adyen

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Adyen’s direct acquiring solution boosts performance for Hong Kong’s home carrier in the world’s most dynamic markets

SINGAPORE – Media OutReach Newswire – 23 March 2026 – Adyen, the global financial technology platform of choice for leading businesses, today announced the expansion of its longstanding partnership with Cathay Pacific, Hong Kong’s home airline. This deepening of collaboration marks a significant milestone, with Adyen now providing direct acquiring services for the airline in markets including Hong Kong, Australia, New Zealand, the United States, Japan, and most recently, India.

Adyen’s partnership with Cathay Pacific, which began in 2014, has evolved from its initial scope to become a core component of the airline’s global commerce strategy. With the successful implementation of direct acquiring in Cathay Pacific’s key markets, this expansion underscores Adyen’s role as a strategic growth partner, using direct acquiring capabilities to increase authorization rates, reduce payment fees, and unlock new revenue.
Notably with the recent roll-out in India, Adyen’s acquiring solution ensures performance. Since implementation, Cathay Pacific achieved a 10% increase in authorization rates in the market.
“At Cathay Pacific, we believe that a seamless and trusted shopping experience is essential to elevating ourselves to become the most loved service brand of our customers,” said Kinto Chan, General Manager, Sales and Distribution, Cathay Pacific. “By leveraging Adyen’s single integration and trusted extensive global acquiring network, we can ensure our customers transact securely while allowing us to expand into our target markets with ease.”

“Our partnership with Cathay Pacific is centered on turning global payment complexity into a competitive advantage,” said Warren Hayashi, President, Asia Pacific, Adyen. “By optimizing authorization rates across diverse geographies, we ensure more bookings take flight, helping Cathay achieve commercial growth on a global stage.”

Hashtag: #ADYEN #CATHAYPACIFIC #PAYMENTS #TRAVEL #RETAIL #PAYMENTTECHNOLOGY #ENTERPRISETECHNOLOGY


The issuer is solely responsible for the content of this announcement.

About Adyen

Adyen (AMS: ADYEN) is the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen helps businesses achieve their ambitions faster. With offices around the world, Adyen works with the likes of Meta, LVMH, SHEIN, Uber,L’Oréal, Cathay Pacific, Grab, Klook, and Singapore Airlines. The cooperation with Cathay Pacific as described in this merchant update underlines Adyen’s continuous growth with current and new merchants
over the years.

About Cathay Pacific

Premium full-service airline Cathay Pacific is the home carrier of Hong Kong with eight decades of history, and is a founding member of the oneworld global alliance. Cathay Pacific is part of the Cathay Group, which also comprises the cargo division Cathay Cargo, low-cost carrier HK Express, and its lifestyle business Cathay Lifestyle. Cathay is a member of the Swire Group and is listed on the Hong Kong Stock Exchange (HKSE). For more information, please visit www.cathaypacific.com.

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